80 Percent Page 1 Google Rankings for TM Blast

tmblast

In this video, I share how my business ranks 80% of the time on page 1 of Google via the map pack for SEO. Ranking for SEO also ranks me for terms like "SEO Near Me, SEO Company, SEO Services, SEO Saratoga, and so on, which is important since I'm only showing off one keyword scan. Top rankings on Google are a mix of a physical business address, Google Business Profile optimizations, website updates, and third-party sites talking about the brand.  https://tmblast.com/local-seo-expert-service/  Timestamps: 0:00 TM Blast Ranks 80% of the time on Page 1 of Google 0:40 Competitor Report Review 2:51 Google Business Profile Services 3:38 Product Listings on your GBP 3:50 Trustindex Reviews Help your GBP + Rankings 4:41 GBP Updates 5:11 Website Updates to Rank Better Locally Footer 5:49 Core Landing Pages are Critical 6:35 Own Brand Search + Reviews 7:57 In Summary

Transcript

00:00Hey everyone, what's going on? Greg here again from Team Blast. So I'm in local Falcon for my

00:04own business. I search for the keyword SEO. I'm on page one of Google 80% of the time. This

00:08is

00:08the heat map. So dots one, two, and three, the dark green ones. They represent you on page one

00:12of Google when someone searches for SEO or SEO near me, SEO company, you know, et cetera. Each

00:18of these dots is actually 0.8 miles away from each other, which is really important because if you

00:22make your radius too far, it could be four miles in between each dot. You're going to be missing

00:26on a lot of towns and cities. So in this video, I want to just kind of explain what I've

00:30been

00:30doing with my business, why it's ranking pretty well, because it's the same thought process for

00:34my clients, but obviously I can't really demo off their profile. So I have to sort of show

00:38mine here. So let's go to view competitor report. The top list in here is Saratoga Digital Marketing.

00:46They're at a 92%. If you round up, I'm at an 80%. They're doing better than me, but I'm in

00:50the top

00:51two. So that's pretty good. Let's go to compare locations and compare them to Team Blast.

00:56I do this for all my clients, especially the new ones when I really have to understand

00:59kind of what I'm onboarding, but there's two things that stand up to me. Number one, Saratoga

01:04Digital Marketing is located directly on Broadway or actually, well, right off Broadway, which is in

01:10downtown Saratoga Springs. That is a major ranking factor. So if you're looking to rank better in your

01:15city and let's say you're, I'll make up a location. Let's pretend you're in, I don't know. Let's say you

01:21want to be in Atlanta, Georgia, but you're, you know, five or six miles outside of it, but to be

01:27in Atlanta, you really want to rank, then I recommend getting a physical location in downtown

01:31Atlanta. If you're looking to rank their location is a major ranking factor. It goes without saying

01:37to having a physical location will outrank a service area business almost every time. Number two

01:42is the phone number. They, Saratoga Digital has a 518. That's the local area code in the Albany,

01:48New York, Saratoga region. I don't, I have an 877. That's because that number is a grasshopper

01:53number. And I've had that since I think 2017 ever since I've launched my business and yeah,

01:58I could change my number. Um, for my business, I don't see it as a big difference, but if I

02:04was a

02:05roofing company or if I was looking or if I was like very hyper local, which TM Blast is not

02:10because

02:10I work with clients all across the United States. Um, and even sometimes Canada too. But, um, if I was

02:16hyper local with my business, I would actually get a second phone number that had 518 because

02:21it's a slight ranking factor. It gets a little bit more credibility to your business and can

02:24help influence more clicks. Of course, reviews matter categories, you know, matter. They're

02:29using marketing agency, mine's entertainment marketing service as the primary. I believe

02:33actually, you know what? I take that back. Mine is marketing agency as well. So we're both

02:37doing the same thing. Um, all right. So we know from the compare two things, obviously they

02:43have the downtown location and they have the 518. I have the 877. Okay. So those are really

02:47easy gaps. Next, what I do for my clients is let's go to the services section. So you see

02:54here, I have a lot of services I need to go through, but what I did was I wrote a

02:59bunch

03:00of services for the locations that I really wanted to rank in. So Saratoga Springs, Clifton

03:04Park, Boston Spa, Glens Falls. So what I recommend is that, you know, let's pretend you are a,

03:10I don't know, uh, a personal injury attorney. You can maybe mention if you're in Boston,

03:15Massachusetts, you can say Boston, and then you can say things like Charlestown,

03:21Brighton, Brookline, Roxbury, JP, et cetera. So you can get really specific into all the

03:26towns and the boroughs around, uh, just simply Boston. You can write a small description,

03:31300 characters for each as a slight ranking factor. And I think that would be a pretty good

03:36first step. Next, what I do is I have a product listing carousel over here.

03:41I do this because it's visual. So I think it's good because it, um, makes my profile a little

03:46bit bigger. So I recommend that. Next, I talk about this on almost every video that I've done,

03:51but trustindex.io, that's my preferred ranking, uh, review platform because it brings in your

03:56reviews from Google business profile, but also Facebook, Yelp, Google play store, Apple play store,

04:01et cetera. Uh, it's very affordable. So I always recommend that you can see it's actually even

04:05featured here. I can click into it. It's usually always featured on Google and Bing. Whenever you

04:10search for a brand search for TM blast, you're going to always find, um, trustindex as well,

04:14which is great. Plus what I like about this is that it will show my business location. As you can

04:19see down here, HQ address has the map. And if I go back into my business profile, you can see

04:25reviews

04:25from the web. They mentioned trustindex as well. So this is really reviews are a ranking factor. Um,

04:32and the best part is that it's just going to bring in your reviews directly from Google.

04:34There's no additional work you need to do, but of course you want to diversify your reviews as

04:38much as possible. Okay. So last but not least updates on your profile are important. I've been

04:44slacking. I'll be frank. I haven't been updating my own profile mainly because I've been taking on

04:48different projects and I've been focused more on them. But, um, what I recommend to all my clients

04:53try to post at least once a week on your, uh, Google business profile and try to keep it fresh

05:00and

05:00active. It's a slight ranking factor, but if it improves the dwell time and engagement,

05:05those are ranking factors for, uh, for Google for sure. Okay. Let's go to the website and let's

05:10talk a little bit about, uh, what I do. So scroll all the way down here. I put in my

05:20address at the

05:20very bottom in the footer, have my phone number, email address, and then also my Google business

05:24profile. I have my social links in there, but the Google business profile is really important

05:30because it's going to be on every single page. It really creates that connection between my website

05:33and also, um, my, uh, my Google business profile. So it kind of, you know, says this is where the

05:39address is. Um, it is a, uh, it is a ranking factor. Okay. Next, what I think is important too,

05:46let me go up to the very top. I have a services section. So you see here there's dropdown. So

05:50I have

05:50Google ads management, Bing ads. I have, you know, local SEO with all these different niches I've

05:57worked with in the past. These are important to have. You really need to have a dedicated landing

06:01page for each of the services you want to provide. So I see there's a lot. Um, I haven't, I

06:06have, um,

06:06I have several clients, but what they'll do usually is that they'll put in a lot of things on their

06:10Google business profile, but without a dedicated landing page that really connects that Google's like

06:15looking at what you're providing and saying, I don't know exactly if you do provide this,

06:18because you don't mention that on your website. So having a dedicated landing page, that's clear

06:24about that particular service, uh, really will help you with your rankings because it creates

06:29that connection. Sorry, I'm losing my voice. All right. Last but not least, because I'm, as I said,

06:36I'm losing my voice. Reviews are a big ranking factor, but you can take it a step further by having

06:42a reviews page on your website. So what I do is I use trust index and I embed my widget

06:46directly onto

06:47my page. So when you go to, let's say, let's go to this over here, TM blast reviews, hit enter,

06:56you're going to get a Google AI overview that pops up. And this is actually taking information directly

07:01from trust index.io. And there's an AI summary and you can see I have my reviews page, but I

07:05also

07:06have a trust index page as well. I think that's really important because when people are, you know,

07:09potentially going to contact multiple companies for, let's say like a kitchen remodeling project

07:14or an attorney, they're going to do a followup, which is brand search plus reviews. I think having

07:19this gives more credibility. Uh, it helps with brand search, which I think is a ranking factor as

07:25well for Google business profile. And then if they see this and they visit your website again, I think

07:29it's that positive connection where Google is like, okay, they discovered us maybe from a non-brand

07:32search. Then they did a branded search. Then the branded search plus reviews. And then ultimately,

07:39um, they visit the website and you know, if you're using Chrome that could be tracked better. But

07:44the point though, is that I think all those kinds of factors play a really large role when it comes

07:49to your ranking. So let's go all the way back to, I think it's this tab, right? Yeah. Just the

07:55term

07:55SEO. So SEO can mean things like SEO company, SEO, you know, services near me, SEO, just et cetera.

08:02I can see this 80% of the time my business is on page one. It's how I get some

08:05reviews or sorry,

08:06how I get some leads for my local clientele out here, but for my business, I work with clients

08:13across the United States and sometimes even Canada too. So it doesn't really matter to me, but

08:18I demoed this off because again, if you are an HVAC client that hyper is hyper focused on a specific

08:23area, this is what you want your map to look like. You want to be able to flip more dots.

08:27So you get more impressions for your business and able to get more phone calls, more leads

08:31and more form fills. But anyway, I hope this video maybe sparked some ideas what you can do for your

08:36business. Let me know if you have any questions and as always have a good rest of your day.

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