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00:01This is an unbelievable opportunity.
00:05One of you is going to get £250,000 investment in a 50-50 business with me.
00:12Confident. Ambitious. Determined.
00:16Eleven weeks ago, 16 steely entrepreneurs headed for London.
00:21I take inspiration from Napoleon. I am here to conquer.
00:25I have energy like a Duracell bunny, sexy pillar Jessica Rabbit and a brain like Einstein.
00:30My intelligence is like a machete in the jungle. One swipe and I'll be through.
00:35At stake, a partnership with Britain's toughest investor, Lord Sugar.
00:42The basic fundamentals, counting, location, these are elementary things.
00:47You're all a bloody waste of space.
00:50Get the gear, get the gear.
00:52To win, they faced weekly tasks rooted in business.
00:56Cheeros, two points, bye!
00:59Pushed to the limit, cracks appeared.
01:03You need to let me speak. We need pumps, we need a fire.
01:06Success for one...
01:10...meant failure for another.
01:12You've lost the money and you've once again proved that you're an amateur.
01:14It's been a punishing selection process.
01:18To find out who would win the quarter million pound investment.
01:23Tonight, Lord Sugar explains why I fired them.
01:27You're fired. You're fired.
01:29I don't want to see your face anymore.
01:31You're fired.
01:32Week one.
01:4816 candidates were about to find out what Lord Sugar had in store.
01:53You can go through to the boardroom now.
01:56When the candidates walk in on the very first day, of course, they don't know what's ahead of them at all.
02:02I do.
02:03I've got a pile of CVs here.
02:05It's full of the usual BS.
02:07I'm sick and tired of all that bloody rubbish, to be perfectly honest with you.
02:11Because actions speak louder than words.
02:15This process is all about setting people various tasks in order for me to see whether they have the aptitude to be in business with me.
02:24So no matter what their business plan has to say, I need to see whether they have the ability to understand all facets of business.
02:32And this year, they were put on the spot right from the start.
02:36Ladies, who's going to be the project manager on this task?
02:41I am.
02:42I wanted to see who's got the guts to come forward and be the project manager in front of me.
02:47And I was very shocked when Jazz just shot her hand up in the air without consulting with the team.
02:53But I guess she thought she had to impress me.
02:55I'm just really enthusiastic and I'm good at motivating people.
02:59Very brave.
03:01With project managers in place.
03:04I had my hand up before I'd realised I'd volunteered.
03:07I'd volunteered.
03:08It was time for the first task.
03:10It's like going into Aladdin's cave.
03:13A container full of goods.
03:15Water.
03:16Yeah.
03:17Cat litter.
03:18And China cats.
03:19To flog by 4pm.
03:21Well done team of all.
03:22Definitely woo!
03:24Woo!
03:25The first task was all about good leadership.
03:29Hey, this is good.
03:30Here's the entry on the right here.
03:31Yes.
03:32I'm feeling positive.
03:33Come on.
03:34Come on.
03:35And I think Jazz went a little bit over the top of all her kind of inspirational talking, you know.
03:40And I think it got on their wick a little bit.
03:42We don't need to look or smell desperate.
03:44No.
03:45Because that's not going to help us.
03:46No.
03:47So big smiles!
03:48Showtime!
03:49Yeah.
03:50Next, work out where to sell.
03:53What would it be called?
03:54A Chinese tourist shop.
03:56I've looked at the Chinese.
03:57Jazz went wrong in this task because there was no defined strategy.
04:01And a classic example of that was going to Chinatown.
04:03Do you know what?
04:04I'd be good at not to be able to sell a lucky cat in Chinatown.
04:07My only concern is they probably buy these from China at ridiculously cheap prices.
04:13See the one with all the lucky cats outside?
04:15We're going to sell them for about £5 per yunu.
04:18Well, I think that's a bit too much.
04:20Perhaps £4.50.
04:21I know the cost.
04:23Very poor direction.
04:25Simple as that.
04:27With so much stock to sell.
04:29We want to go in there and shift all 40 cases.
04:32It meant dealing fast and big.
04:34I can give you the 1920 bottles for 15p per bottle.
04:38I'd like to be about 10.
04:4012p.
04:41Done.
04:42That's fine.
04:43The importance of the task was to shift all of the stuff in the container.
04:47The boys' team signed on to selling in bulk.
04:50They sold all their water in one go to one customer.
04:53They sold all their cat litter.
04:55£5.20.
04:56I'd like to shake your hand on that.
04:57You won by one.
04:58Thank you very much.
04:59They did very, very well.
05:00The girls' team were slow off the mark.
05:02So, OK, so we're looking at two cases.
05:05We're looking at £15.
05:08Did you deliver that yet?
05:09There were some examples throughout the course of this task
05:11where people thought they'd, you know,
05:13swum the channel and climbed Mount Everest by selling two of something,
05:17when in fact they had about 200 to sell.
05:19Some girls delivered.
05:23280 for everything.
05:25Great to do business with you.
05:26But in the end...
05:27Lovely, thank you.
05:29They lost by £58,
05:32and their project manager, Jazz, came under attack.
05:35Jazz, you started off as if this was like the start of a netball match,
05:40you know, OK, girls, let's get our act together.
05:43We're going to be positive.
05:44We're going to win this thing,
05:46which unfortunately all add up to jack shit.
05:49Oh, man.
05:50I'm not man.
05:51I'm Lord Trigger.
05:52I'm so sorry.
05:53I have to take into account that she's very brave to put herself forward anyway.
05:57I still have to look beneath the surface to see whether she was really culpable.
06:02And she was.
06:03She lost the plot.
06:04Jazz, there was terrible mayhem going on.
06:10On that basis, Jazz, you're fired.
06:13OK, thank you.
06:26Week two.
06:27Lord Sugar's next task.
06:30Create and sell a flavoured beer.
06:34Tim, I understand that your business idea is to come up with a new form of drink.
06:39Come over here and join Evolve,
06:42because you're going to be their project manager.
06:45This year was the first time that I actually asked about their business ideas when I first met them.
06:49And I found out two of them had businesses which involved drinks.
06:54And Kurt, you're also in the drinks business.
06:57You're going to be the project manager of Endeavour.
07:00And so this was right out their alley.
07:05Let's get the rhubarb.
07:06First job was produce the beer in bulk.
07:08Let's get 0.5 of the rhubarb.
07:11And for aspiring drinks entrepreneur Tim, a chance to shine.
07:166.5 at 75%, is that right?
07:21That's wrong, that's wrong.
07:22That's not, that's 1% of the 100 mils.
07:25Oh dear.
07:26Let's just go with that.
07:28Yeah, that's a 1%.
07:29What do you reckon?
07:30Yeah.
07:31Yeah, guys.
07:32Go with that.
07:33What was quite shocking for me was they couldn't work out basic simple maths.
07:37How much of the rhubarb essence has been added to this keg?
07:4122.5.
07:42What dilution?
07:431%.
07:44100%.
07:45100%.
07:46100%.
07:47Guys, this is not safe to drink.
07:50They ended up throwing away 90 odd litres, I think, of beer which they could have sold.
07:56Unbelievable.
07:57Once bottled and barrelled, next job, find buyers for their beer.
08:02Roughly how many casts do you think off the top of your head you'd like to go for?
08:05Four today.
08:06I would like to go at the price of 80, if possible.
08:12£75 is where this beer should be.
08:15Could we go for, can I, sorry, can we go for 78?
08:19Yeah, we can do 78.
08:21Can we shake on it?
08:22Yep.
08:23Thank you so much.
08:24Cheers.
08:25That's wonderful.
08:27That's great.
08:28Hello.
08:29The boys tried running on empty.
08:30Despite the boys winning, I could not believe that they actually turned up to try and sell
08:35something without a sample.
08:37I don't sell anything I haven't tasted before.
08:39I completely understand.
08:40I think the fella was shocked when he realised they had nothing for him to taste.
08:44At that point, I think he politely told them to get lost.
08:47I'm surprised he'd even turned up.
08:50That was inevitable, mate.
08:52But pulling pints for the public, the boys hit a sweet spot.
08:56£2 a pint, what do you want, boy?
08:58Even if a four quid a pint, I'd enjoy that, but it's gorgeous.
09:01£2 a pint!
09:03As the boys' sales skyrocketed...
09:06The rhubarb and caramel...
09:08No.
09:09No? Oh.
09:10The girls took their beer to a wine bar.
09:13Hi, ladies.
09:14Hi.
09:15Are you beer drinkers?
09:16Not smart.
09:17Not keen.
09:18No.
09:19No.
09:20It's important in business to let people taste it.
09:22No one bought.
09:23No one.
09:24No one liked it.
09:25But if you're giving away endless amount of free tasters to people that are never going
09:29to buy it, then that's bad business.
09:32The result, another win for the boys, this time by over £400.
09:42On the girls' team, meltdown.
09:44I know you're all in cahoots.
09:45Oh, we're all in cahoots?
09:46What?
09:47But four of you are, yes.
09:48Oh, who are the four?
09:49Who are the four?
09:50Who are the four?
09:51Who are the four?
09:52There's actually been two times you've sucked up your hand.
09:53The location was wrong.
09:54You made the decision.
09:55I didn't make the decision on the location.
09:58I have never seen such a bloody mess in the first two weeks as what I've seen today.
10:05Second defeat for the girls, but it was a boy who bit the dust.
10:10Tim, I give you the job of being the project manager, and you make a mess.
10:15I've got nowhere else to go here.
10:17You're fired.
10:18Thank you, Lord Sugar.
10:19Tim wanted to be in the drinks business, but the manufacturing was a disaster,
10:24and he deserved, you know, really to be fired.
10:27With the girls flatlining, the team pinned their hopes on flat pack furniture.
10:38You flip the cube over, it's a small soft side.
10:41That's such a good idea.
10:42That is a good idea.
10:43I like that.
10:44They had to come up with a piece of furniture that can be assembled easily.
10:50The idea is literally pin out, fold it down.
10:53It's a table with storage facilities at the bottom.
10:55And then they had to go and sell it to retailers.
10:59So the skills required here was design, but also presenting and pitching.
11:04The swivel bar here, so it folds over, which creates a kind of table.
11:08It requires nothing more than about four screws.
11:11The boys did the correct thing.
11:13There was one designer.
11:14They let him get on with it, and conceptually, it was very, very good.
11:18550 by 550.
11:20I'd say take it up maybe another 200.
11:22Alex came up with a folder, and I must say that he's doing a good job.
11:26He can draw well, he's technical, but there's no question whose project this is.
11:30There's a groove running along the side, so you just unpin there.
11:33That's something that pivots there, as so, and it covers up like that.
11:37Once it's got a pattern on the side, something like that on each side, it'll look quite nice.
11:43Yeah.
11:44Designing by committee, the girls got boxed in.
11:48We're creating a cube.
11:50Which is a table, but you could kind of flip the lid.
11:53So you're doing a table that turns into a chair and a lap tray?
11:56It doesn't really turn into a chair, I mean, you just...
11:59It's multifunctional.
12:00It's a box with a lid.
12:01It's a box with a lid, yeah.
12:03The girls, I don't know who was the owner of the design.
12:08I don't think they knew either.
12:09Just clarify for me, what is it we're doing?
12:14Next day, with prototypes produced, for the boys it was all clicking into place.
12:20Right, I present you the folder.
12:22That slides back, and then it tips up.
12:25Then it just locks into there.
12:27That is awesome!
12:29While the girls...
12:30Could you just agree that the design makes it?
12:32Yeah, it does.
12:33It looks lovely.
12:34It does, doesn't it?
12:35...were in denial.
12:36It's got a lid that comes off, you can store stuff inside it, you can wheel it around.
12:40Yeah, you know, it's a nice, multifunctional, sturdy item.
12:44There was no design in this thing, it was a box.
12:47The only claim to fame they had was that the thing slotted in together, and it didn't need
12:52too many screws or nails or whatever, but that was about it.
12:56It's multifunctional, and it is extremely easy to assemble.
13:01Pitching to professionals, the girls' box got taken apart.
13:05I like the function of it, I think that's great.
13:07Okay.
13:08I think design terms, it's not.
13:09Do you think it would be better to sit in another part of the house?
13:11Part of the house you couldn't see, maybe.
13:14There's not largely a box on wheels.
13:16I think that you have to think outside the box.
13:19I think they were lucky to sell a few, because when I first saw it in the boardroom, I opened
13:25the lid, thinking perhaps there's something special about this thing, and it wasn't.
13:29It was absolute garbage.
13:31Tidy-sidy, wishy-washy, poxy-boxy, that's what I would call it.
13:37Whereas the boys' product was excellent.
13:40Alex, this is one of the best products that I've seen in all the years that I've been
13:45in this boardroom.
13:47Very, very good indeed.
13:48Thank you, Richard.
13:51For the girls, defeat number three forced Sophie out of the shadows.
13:56The failure of this task lies within design.
13:58I don't design, I don't sell, and I don't pitch.
14:01She racked off a list of things that she can't do.
14:05And I was thinking to myself, what do you do, dear?
14:07I think you're hiding.
14:08No, I don't think so.
14:09No, I think you are.
14:10As Sophie went, things were looking ever worse for the girls.
14:15And for Natalie and Usma, a firm warning.
14:19Go back to the house, the pair of you.
14:21I've got my eyes on you.
14:23After climbing to a third victory...
14:31To the hat-trick.
14:32Success!
14:33One, two, three...
14:34Yeah!
14:35...business for the boys got more complicated.
14:38Come here, you.
14:40When the teams were finally mixed.
14:43That one is beautiful.
14:44Look at this horse.
14:45Why don't you get a close horse?
14:47Dog.
14:48The task, buy country fresh produce and sell it in a city farm shop.
14:53I'm selling a mere three pound. The birds only laid them two days ago.
14:57This task was all about bringing the farm to the high street.
15:02And it was always going to be down to product selection.
15:05The way I would play this is that we should have something that's higher value and something that's lower value.
15:09I think Sophie is a really good idea.
15:11We can also sell jacket potato ties.
15:13On Neil's team, a fruity suggestion.
15:16My business at home is buying fruit, turning it into a shake and then selling it.
15:21And drinks magnate Kurt had only one thing on his mind.
15:25We're making an amazing markup on the milkshake.
15:28Right, he's done.
15:30We're going to need about 250ml of milk for every shake.
15:34I think we could aim to sell around 200.
15:37If you look at what we're buying at the moment for the milkshakes, we can take £600 on that.
15:43Kurt seems to think he's running a milkshake bar.
15:45He's not really interested in buying anything else or selling anything else.
15:48I know we're going to make a lot on the shakes, but there's a big margin on them.
15:52You've got no backup plan if you've got no other stock.
15:55Kurt's putting all his eggs in one basket of the actual milkshake.
15:58OK.
15:59They've really balled up.
16:04On day two...
16:05Another one, please, Kurt.
16:07Two minutes.
16:08...while milkshake markups pulled in profits...
16:11Have you got the straws?
16:14Here you are.
16:15Here you go, guys.
16:16Kurt's strategy seemed to be paying off.
16:19Absolutely flying off the shelves.
16:21These are our biggest money maker as well.
16:23We're making like £3 every shake.
16:25Are you with us, sir?
16:26Kurt made the fatal error of saying,
16:29we'll sell 200 milkshakes and we'll make a load of money.
16:33Of course, that all went wrong.
16:35OK, we've got all this, you know.
16:36Oh, my word.
16:37Got loads.
16:38They never got anywhere near 200 milkshakes and they had too much milk.
16:43And they didn't concentrate on having other products to sell.
16:47And on the shop floor, not everyone was shining.
16:50Usma, keep moving around because...
16:52It's probably not allowed to go there.
16:54Just do it.
16:55Usma, I don't really know what she's here for.
16:58I feel embarrassed.
16:59Give it a go!
17:00I think I could do a better job without her.
17:02Can I get a blackberry, sir?
17:05This is not cool.
17:06Should just...
17:07I don't want to think about it.
17:10Just go with what I'm saying.
17:11We're running out of time, yeah?
17:13Leaking potato soup, piping hot fresh ingredients.
17:16The winning team, where Louisa was the project manager...
17:20Here, just take...
17:21Yeah, that's not how you do it.
17:23Just take...
17:24Just...
17:25Jason.
17:26She was also quite obsessed with takeaway products.
17:27Jacket potatoes and soup, and they didn't sell either.
17:30Luckily enough, they got the buffalo meat, which was a high ticket item,
17:33and that brought them in as the winners.
17:36They're a bit like buffalo.
17:37OK, I'll take a pick of that.
17:38All together, that's £105 of meat.
17:41OK.
17:42People like the buffalo, they're paying £20 a fillet.
17:47It's blossomed into a thoroughly worthwhile enterprise.
17:51Have a good day.
17:52Enjoy!
17:53Thank you, all the best.
17:54Bye.
17:55Well done.
17:56Well done, mate.
18:00In the boardroom, the team's appetite for Kurt's shakes turns sour.
18:05Kurt should be five for the failure of the task.
18:07Why am I the failure of the task?
18:08Because you said you would get £650 and you got nowhere near that.
18:12OK, gentlemen, I'm fed up with talking about milkshakes.
18:15Kurt, if you want me to believe in your business model,
18:20stop spouting your mouth off of how many you're going to sell,
18:23how many you're going to make.
18:24I mean, to be fair to Kurt, he was working hard.
18:27What he got wrong was the numbers.
18:29Usma, on the other hand, was weak.
18:32Usma, you're fired.
18:34Thank you for the opportunity, George.
18:36I had my eyes on her from the previous week and that's why she had to go.
18:48After soups and milkshakes, it was off to the land of shakes and souks.
18:53Dubai.
18:55For both teams, ten hours to buy items on a hotel hit list for the best price.
19:01Buying and negotiation is as important, if not more, than selling.
19:08After four weeks judging others.
19:10I don't make sense to that.
19:12I don't really agree with that.
19:13I could be their saviour.
19:14Zee spotted his chance to call the shots.
19:17Dubai's like a second home.
19:18I mean, I've got a lot of local knowledge over there.
19:20So hopefully I can, you know, use that to buy vaccinations.
19:22As project manager.
19:23You can put the map away because I know Dubai like the back of my hand.
19:28Seriously.
19:29You three go to Souk Medina.
19:31I don't know if we're going to have time to source the eight items in the souk.
19:35You guys are making a lot of assumptions, but I'm telling you what the facts are.
19:38Right?
19:39But you're seriously just not listening.
19:40Oh, okay.
19:41Zee lost because he is quite arrogant.
19:45He says he knows it all.
19:47He didn't know it all.
19:48But his strategy was to send his people to the souks.
19:52I think in hindsight he was right.
19:54I give it for you a Zee to the arms.
19:56Okay, 60?
19:57No, 75 arms.
19:59No, it has to be 60.
20:00This I give you just for you.
20:03I mean, Mao sent his team to the mall.
20:07125, very good price.
20:09You're not going to get any bargains in the shopping mall.
20:11You're going to pay top price.
20:13The best price you can do for me without asking your boss.
20:16Ten best of this.
20:18Thank you very much.
20:20Bye-bye.
20:22Bye.
20:23And on top of that, Zee's team is better at negotiating.
20:25My manager is saying yes and she will be giving you 50% off.
20:29Fantastic.
20:30Brilliant.
20:31Yeah.
20:32Zee even bagged bargains on the move.
20:36I'm looking to buy a flag of the UAE.
20:38Four foot by six foot.
20:40Yeah.
20:41Twelve centimetres and a foot, isn't it?
20:42Thank you very much.
20:43Equated as a tenner.
20:44Oh.
20:45But in the rush to get ahead, sizeable mistakes were made.
20:53That's not six foot.
20:54One foot is 12 centimetres.
20:55One foot is 12 centimetres.
20:56One foot is 12 centimetres.
20:57One foot is 12 centimetres.
20:58One foot is 12 centimetres.
20:59One foot is 12 centimetres.
21:00Twelve.
21:01Twelve inches and a foot, isn't it?
21:03Twelve inches.
21:04Twelve inches, not centimetres though.
21:05So it's 12, 14.
21:06Even in your mind, if you talked about 72 centimetres, you would realise that is, you know, less than a metre.
21:16That's not much of a flag.
21:18So he didn't even think about it.
21:20With the clock ticking, one item was eluding everyone.
21:25O-U-D-Oyd.
21:27What does that mean?
21:29Ood.
21:30What do you think that would be as the expert?
21:31I don't know.
21:32Ood.
21:33No, no.
21:34That's worrying.
21:35Once again, one man had the answer.
21:38Ood is a perfume.
21:39Zee, listen sunshine, it's not O-U-D-H is a perfume.
21:43It's spelt differently, but Egyptian mahogany is a scent.
21:47Okay, bye.
21:48I'm just unsure about Zee.
21:50I don't know these, he knows.
21:51I don't know.
21:52He doesn't know Zee.
21:55Fresh Viagra.
21:56Fresh Viagra.
21:57I don't need any of that.
21:59I'm from Wales.
22:01They're very confused about an oud, because actually in Dubai it does mean two things.
22:05And we're looking for the musical instrument variety, but they haven't worked that out yet.
22:09After hours of searching, Myles' team tracked it down.
22:13Do you think that an oud is something else?
22:15So how about 900 and we shake your hand now?
22:181000.
22:19Make me happy, 990.
22:22990.
22:23Yeah.
22:28In the boardroom, the boys on Zee's team carried the blame.
22:32The wrong kandura did contribute to the failure.
22:36You bought that, didn't you?
22:37I did.
22:38I'm sure, yeah.
22:39I mean, I'll certainly take some responsibility for that.
22:43Kurt, this is you and your centimetres and inches, is that right?
22:47Just like a blooming napkin, this thing.
22:50I agree with it.
22:51I made myself look like an idiot.
22:53Despite the boys' blunders...
22:55Don't bother about the door.
22:57Zee brought back Natalie and Leah.
23:00I didn't see it.
23:01Have you got a problem working with women?
23:03Have you got a problem with me taking any responsibility?
23:06You've brought two women in here, the only two in your team.
23:08I think it's a bit pathetic.
23:10You are just male, chauvinistic, and you wouldn't let me have it.
23:13OK, I think you're getting a bit carried away then.
23:14No, I am not getting carried away at all.
23:15Because I feel very uncomfortable.
23:16Calm down with your language.
23:18I got the feeling that people didn't like him too much either as a person.
23:22They thought he was a bit arrogant and a bit of a big shot.
23:25And I think they were quite happy to see him fall on his sword.
23:28Zee, your idea of coming into business with me is going to be to do with international trading in real estate.
23:36And you've just demonstrated to me that you can't deal internationally.
23:40You are to blame for this task.
23:43You're fired.
23:44Thank you, Lucia.
23:51Natalie, you have shown me some passion here today.
23:56Erm, and this is your very, very last chance.
24:01Go back to the house and I'll see you on the next task, OK?
24:05Do you feel relieved that Zee didn't take you into the boardroom?
24:07Yeah, of course.
24:08When he picked your name I was like, I've got away with something, Nick.
24:14Eleven candidates were left.
24:16Next stop, Guildhall, for Lord Sugar's early morning briefing.
24:21I like to change the task from time to time.
24:24And week six task was all about corporate entertaining.
24:28You're going to put on an away day.
24:30I've got you two clients who are going to give you a budget to provide entertainment or an event.
24:38What I was testing was the balance between quality and profit.
24:42Have you actually inspired the delegates and have you made some money?
24:48This is not some jolly, this is a business task.
24:52The most important thing was, it wasn't the candidates' money, it was the customers' money.
24:59Opting for a school-themed day, Francesca's budget...
25:03Hello. I'm Francesca.
25:05...came from travelgiantlastminute.com.
25:08To be successful, we have to be able to collaborate and communicate quickly and efficiently.
25:14There's supposed to be business value in this day.
25:16Collaboration, communication, getting them working together as a team, it's not jolly.
25:20It's lovely to meet you, Cathy.
25:24But back at the house, her team bickered on how to spend the budget.
25:29I'm very keen on the motivational speaker.
25:31I think we can do that ourselves.
25:32Really?
25:33No, no, no, no, no.
25:34I think we could have done it as well.
25:35I think we can do that ourselves.
25:36600 pounds, that's a lot of money.
25:38Events cost money to put on, that is absolutely fundamental.
25:42Colonel!
25:45With clients looking for confirmation of their corporate message...
25:50Is this the best I can see? Go!
25:53...the away days got going.
25:55The winning team came out with this most ridiculous sumo wrestling.
25:58In front of senior executives of Barclays. It was just one big cringe.
26:10We're really going to try and utilise your teamwork skills, communication and listening skills as well.
26:15Oh, look at that!
26:17But Neil and Miles got the business message, they got it.
26:21I like being a branch manager.
26:22Yeah.
26:23But a bigger branch, I have bigger challenges.
26:24Yeah.
26:25What do you see as the biggest business challenge you have at the moment?
26:27For us, it's about perception. Imagine perception.
26:32For the travel company...
26:33Erm...
26:35Sense was in short supply.
26:38What we want to do is really, really take you back to the school days.
26:41What did you want to be when you grew up?
26:43I mean, I want to be a policewoman.
26:44I'm not a policewoman now, but that really drove me.
26:47OK, everyone happy?
26:48Francesca's team didn't understand that there was supposed to be an underlying business message there to encourage and inspire the delegates.
26:58Sorry, what was the point of this?
27:00Turned out a bit of a jolly, really.
27:02How's your cooking monster doing?
27:04Oh, I got bored and I was doing that.
27:07They also did wine tasting.
27:09Do you want to do the waffling or do you want me to do the waffling?
27:11What that had to do with the school theme, I have no idea.
27:14I know you provide five-star events with different costs.
27:19So it's to do with costing and quality.
27:22I'm not really sure what this is all about.
27:24It pays no residence to our business or how we need to come together as a team at all.
27:29So I think it's a bit of a poor shout, if I'm honest.
27:31I've learnt nothing.
27:33Both teams topped off their day with a motivational speech.
27:37I believe that everybody should always have one key motivation that they are pushing for every single day.
27:42With Francesca's splashing out on a professional.
27:46Whatever you do, you have to be prepared to evolve, to grow continuously, to change.
27:50Thank you very much.
27:52I mean, Rebecca, she actually suggested spending the money on the motivational speaker.
27:58One of her other teammates could have done it.
28:02Your team lost by £500.
28:04Yeah.
28:05And you were charged £600 for your speaker.
28:09On top of that, you know, throughout the course of the process, she hadn't shown me that much.
28:15And that's why Rebecca went in this task.
28:22After all the stress, this is amazing.
28:25After a few bad weeks, a taste of success for Natalie and Kurt.
28:29Natalie, how does it feel to be on a winning team?
28:32If this is what all the treats are like, unbelievable, we're winning again.
28:40But their survival would be short lived.
28:44You know, we're in the seventh week.
28:46You told me you can do things you like, you can't.
28:49The task, pick products.
28:55It's a really basic tent, though.
28:57Then sell them to campers.
28:59Hello, man, don't you want to have a look at my book box?
29:01I just write you a receipt.
29:03At the motorhome and caravan show.
29:05There you go, man. Thank you so much. I hope they enjoy it.
29:08Battle lines were drawn at the Tower of London.
29:13Now, I want to make this perfectly clear.
29:15This is a selling task. You've got to sell.
29:19And you, no hiding here.
29:21Just over halfway through the process,
29:24and up until now, a lot of them, like Jason,
29:27have been hiding themselves away in kitchens.
29:29So, no excuses here. They have to sell.
29:32This task is really simply about choosing the right products
29:35and selling the most of them.
29:37I want to put my flag there at the front of the sales team.
29:40With Lord Sugar on the warpath,
29:42it was a chance for Kurt to lead the troops.
29:46I've been on caravan holidays,
29:48I've had experience of being in caravans,
29:50and I've got loads of energy for it, so I really fancy this.
29:52I think I've taken a bit of criticism,
29:54so I felt like this was an opportunity to put myself forward
29:57and prove what I can do.
29:59Woo!
30:01It's amazing!
30:03You'd love it.
30:04Soon, both teams were targeting the same products.
30:08It's great value for money, and the quality is so strong.
30:11It's a box with a lot of oomph.
30:13While Louisa went on a charm offensive,
30:16Natalie tried driving a hard bargain.
30:18This retails at 949, and we wouldn't be flexible on the price.
30:24Is there anything we could offer, say, if we sold two bikes for
30:28and we could do something on that?
30:30No.
30:31It's fantastic.
30:33You have to sell yourself, as well as the product,
30:36and they were already, you know, losing before they even kicked off.
30:44Got one.
30:46We've done badly there.
30:50Old.
30:51Old.
30:52Old.
30:54Old.
30:56With Lord Sugar looking for everyone to sell,
30:58next day it was down to business.
31:01I like it.
31:02Yeah?
31:04Thank you so much.
31:06I've got a hood for when it starts raining,
31:07I'm the camper who's thinking ahead.
31:09You don't need a trailer licence for them.
31:12The most important thing was the high ticket value item.
31:14Sell one, two or three of them, and you most probably will romp home.
31:18People love them.
31:19They really do love them.
31:21They knew the market in the over 50s,
31:23so Kurt's cool kind of retro thing was difficult to sell.
31:28Shall we get off?
31:31I don't think Kurt's got it.
31:33His sales technique is a bit lackadaisable.
31:39Mount the steps, ascend,
31:41and you'll see just how easy it is to slip in.
31:47As Kurt stumbled, Jason smooth-talked.
31:51Why waste your time and tie yourselves out?
31:55I mean, it's a huge exhibition centre.
31:58I love your style.
31:59Thank you very much.
32:00Thank you very much.
32:01Thanks very much.
32:02A great pleasure to have met you.
32:04He has a special way about it, Jason, doesn't he?
32:06He's got a nice, calm kind of way about him.
32:09They don't always have to be screaming, shouting, and being aggressive.
32:13I'm on the verge of a sale, because he's going to write us a cheque, he said.
32:17And he sold a caravan.
32:18So there's somebody learning through the course of the process.
32:22Score.
32:26In the boardroom, a crushing defeat for Kurt.
32:29Endeavour total sales amounted to just £1,479.
32:36And Karen, Team Evolve.
32:39Total sales of £33,650.
32:42Very good. Very, very good indeed.
32:46The winning team chose the right product for the right market.
32:50£33,000 compared to £1,500 is a bloody disgrace.
32:55It was an absolute annihilation.
32:59When Kurt picked colleagues to face the firing line,
33:02his choice of Natalie raised questions.
33:05Your sir, he brought you back in here, tactically,
33:09because you think he knows that I've got you on a morning.
33:12I know he knows.
33:13You're supposed to bring people back in here for this particular task.
33:17Fair enough.
33:19Kurt, you messed up on this task, OK?
33:25Kurt wanted to prove himself to me that he could sell, and he didn't sell.
33:28Kurt, you're fired.
33:34His timer's up.
33:36Natalie, Kurt might have been tactical in bringing you back in here,
33:40but on the other hand, you haven't proved yourself to me at all.
33:44Natalie, you're fired.
33:47Thank you for the opportunity.
33:49Natalie had ahead of a lot of chances,
33:51and I think she had a fair crack at the whip to try and prove to me
33:55that she was a credible candidate.
34:00Lord Sugar's double firing left eight candidates to tackle the eighth task.
34:06Design a dating website.
34:08Put a big red box behind there.
34:10Backed up with an advertising campaign.
34:12Lovely. Thank you.
34:13Guys, well done, everyone.
34:17Buoyed by his success on the caravan task...
34:20I forgot to say very well done,
34:22because one of those sales was down to you.
34:25I hope to keep impressing you.
34:26OK, good.
34:28Jason stepped up to sell romance.
34:31I've actually headed a dating website before in Oxford.
34:35You're keen to be project manager then?
34:37Definitely.
34:38Do you believe you can do this?
34:39Yeah, of course.
34:41The advertising task is all about coordination through the campaign.
34:45And on top of that, whether the advert captures what they're trying to sell.
34:50On Jordan's team, the idea for the dating site came from Alex.
34:56Some girls love to have a man in a suit.
34:58Cuff links.
34:59That was a good word.
35:00Now I'm liking you, Alex.
35:02Cuff links for lovers in suits.
35:05The winning team, they had a serious website and humorous advert.
35:11Hi, I'm Herbert.
35:13Hello, mademoiselle.
35:15Go on, focus on the eyes.
35:19One, two, three, action.
35:21I have really high hopes for this one, mate.
35:23No, no, no, I'm not liking it at all.
35:24No, no, no.
35:25Alex, need to come up this further.
35:26This is wrong.
35:28The humor didn't follow through with the other side of the campaign.
35:34Well, he looks an idiot.
35:36I mean, that would give you nightmares.
35:38There was no coordination between the two.
35:40And under normal circumstances, they would have lost.
35:44The other team targeted silver surfers.
35:47You still want to stick with the over 50s.
35:50I'm really struggling to try and relate to this.
35:52Jason picked a very good market.
35:55The over 50s and dating.
35:56No, there's nothing wrong with that.
35:59Why are you hesitating?
36:01We have to make a decision and go.
36:03What about the lightest purple?
36:05Jason tried to adopt his kind of calm approach, but he was a bit of a ditherer.
36:11Give me a couple of oranges and yellows for flowers.
36:14Don't you think that's a little bit brighter?
36:15Jason, it's about us now being an hour over our deadline.
36:18We've got a website to create.
36:19To make a decision, stick with it.
36:21And I don't like that, so I want to have a little bit more time.
36:24OK, if you want to go that good.
36:26He should have stood up for himself a bit more.
36:28He should have said, I'm the project manager.
36:30Shut up. Just shut up, will you?
36:33And do what I say, and I will take it in the neck if I get it wrong.
36:37Hiya!
36:39As Jason floundered, time ticked by.
36:43We have got an hour and a half.
36:46Oh, what do you want me to do?
36:48What do you want me to do?
36:49What do you want me to do?
36:52With the team in disarray, the theme of the task, loving relationships, vanished.
36:59What happened now?
37:00How come you don't think you got it done?
37:02There was just a hell of a lot to do.
37:04Because this logo is going to go on to absolutely everything we do.
37:08Yeah, no, but we haven't got a finished website yet.
37:11So I don't understand what's going on.
37:13Jason needs to make a decision whether he continues to be project manager.
37:17Am I actually hearing this?
37:19The team and the victory is the first and most important thing.
37:23And I think that Louisa does have that commanding voice.
37:28Sometimes the best leadership is about stepping down.
37:31I would like to be project manager.
37:34Job done. Louisa, your project manager from here on in.
37:38There's nothing wrong in having a mild nature like Jason has.
37:43But what you don't do is quit.
37:44Despite a change at the top, the team's campaign hit rock bottom.
37:54My only concern is the poor website you've created.
37:56We didn't get to fully show you that.
38:02That was obviously unfinished and still being developed.
38:06I'd love to show you now our TV advert that we've created.
38:09Who would have thought friendship and flowers could have brought us together?
38:19I found friendship and romance.
38:22Join today for one month's free trial.
38:27If I'm honest, you've been a bit patronising.
38:29You've positioned it at 80 plus.
38:30I could have been in a funeral parlour.
38:32And the wink at the end made me cringe.
38:37And when Lord Sugar got the lowdown from the experts, the turmoil in the team emerged.
38:43When they actually turned up to our offices to build the website, they were about two hours late.
38:47Really?
38:48And it was quite obvious during the afternoon that they spent with us that there was a lot of disagreement within the team,
38:55a lot of procrastination within the team.
38:57And I think that came through in the product.
38:59They completely misfired.
39:01The losing team lost because the product wasn't finished.
39:04They argued like crazy.
39:06There was an abdication and a very, very bad campaign anyway.
39:11Despite putting Louisa in charge, there was no escape for Jason.
39:15Why did you give up the project manager's position?
39:19Because I took the courageous decision to make sure that the team...
39:22That's courageous.
39:24I think that courage comes in many forms.
39:28Jason, you've come here to chance your arm.
39:32But I'm afraid to say that it's the end of the road, really.
39:36Jason's a very, very nice fellow.
39:39And I suppose in a way you're sad to see him go.
39:42But it was time for him to go.
39:45Let's go.
39:48To TV.
39:52In it, I see you.
39:54From hot dates to hot dinners.
39:57As both teams had to think up and sell unique ready meals.
39:59From hot dates to hot dinners, as both teams had to think up and sell unique ready meals.
40:06What he had to do here was design the food and the packaging, go and manufacture it, present it and then go and sell it to the supermarkets.
40:16For weeks, Alex had been putting himself up as leader.
40:20I'd like to put myself forward for PM.
40:21Can you put it to a vote then?
40:22I'll vote for Kurt.
40:24I'm really happy to put myself forward on this.
40:27I'd like to put myself forward as well.
40:29I'd probably think overall you would have a more broad sense of it.
40:34I back that. I feel like that too, Alex.
40:37This time, Lord Sugar made the decision for them.
40:41Neil had project managed three times and Alex hadn't even done it once.
40:46Alex, you are the project manager. Done deal.
40:50So in the end, he wasn't going to get the choice. I appointed him as the project manager.
40:54Both teams split. Half to manufacture, the rest to focus on branding.
41:04On Alex's team, there were two ideas. One from Miles, another from him.
41:09One strong idea we've got now of meals from around the world for kids.
41:14I really like that. I really like that.
41:15Yeah, I do too.
41:16I came up with Deadly Dinners with a strapped line of healthy, horrible food.
41:19OK.
41:20I don't like healthy, horrible food.
41:22But Miles was determined not to let Deadly Dinners die.
41:26It's not that I think my idea is better than your idea.
41:28Exactly.
41:29My problem, Alex, is it's not crystal clear.
41:32And like or dislike what I'm offering, it's clear.
41:36My mind is going so much on these two blinking ideas, it's tearing me apart.
41:40In the next five minutes, which one have we got the most chance of doing a great job on?
41:44Deadly Dinners.
41:45In the target market taste test, Deadly Dinners scored top marks.
41:53Here we go, kids.
41:56Make sure you blow it top.
41:58What's your favourite part of it?
42:00Patswood.
42:02I like all of it.
42:03You like all of it?
42:04Yeah.
42:06I felt sorry for them, really, because you can't argue against facts.
42:09The kids love all these monstery type of things.
42:11But the buyers placed emphasis on the fact that the parents wouldn't buy it.
42:17I'm a little bit concerned about your branding solely because it's Deadly Dinners
42:21and I think that almost makes it sound negative to market.
42:24That might be quite tricky.
42:28You've put me off totally with the packaging
42:30because you're talking about the fact that it's deadly and it's horrible
42:33because I think you would appeal to my two boys greatly.
42:37You don't appeal to me as a mum.
42:39But branding worries wouldn't be the only distraction.
42:42Erm.
42:44Erm.
42:45Excuse the noise in the background.
42:48Sorry.
42:49Erm.
42:54Erm.
42:55Fueling the market.
42:56The microwave's not on.
42:57Do you want to press the big button at the bottom?
42:59No.
43:00No.
43:01No.
43:03Alienating the retailers proved deadly, leading to the bitter taste of defeat for Alex and his team.
43:09This is going to be part of a range of products, yeah?
43:12Yeah.
43:13Like lethal lasagna or homicidal hummus.
43:15The ultimate branding and the responsibility for this product is the downward miles.
43:18Do you say that?
43:19I'll take that.
43:20And do you believe it's the failure of the task?
43:22Erm.
43:23It was the only idea.
43:24The true fact is, and this is why we've lost this, is because I followed you based on the fact that I was thinking that you're a parent, you know what you're looking for and I would be missing a trick.
43:33The actual branding itself, the fact doing that.
43:34You were sat with me when we were creating that product.
43:37Look, look, look.
43:38It's like a microwave mirror where things are getting a bit heated but we're going round in circles, okay?
43:45Alex tried to blame Miles because the buyers didn't like it because of the deadly side of things.
43:51He could have stepped in and said, I'll change it.
43:55You sit there passing the blame there, you're a young man and your proposal to come into business with me is what?
44:01Some kind of legal umbrella company?
44:03Yeah, that's correct.
44:04Yeah.
44:05Put it this way, I sold my slate business and I invested some money in a CCTV company to start up with.
44:10Slate, video, legal.
44:13You need to stick to what you know.
44:16Alex, you're fired.
44:19Thank you very much for the opportunity, Karen and Nick as well, thank you.
44:24I mean at this stage of the process I've got to start thinking, not just necessarily on this task,
44:30but more about the potential of this particular person coming through as a winner.
44:36Alex is such...
44:37He's the biggest character, he's the funniest bloke but you know, I think it's getting really serious now
44:41and I think we're, you're on your merit as a person, not just how you perform on a task.
44:45I totally agree.
44:46This is business plan.
44:47Yeah.
44:48Genuinely, are you a realistic investment?
45:01With three weeks to go and six candidates remaining for the next task...
45:05It's going to be boys versus girls.
45:09We're back to where we were in week one.
45:12They had 48 hours to grow a business.
45:16On day one, select stock to sell on a market store.
45:20Should we go for fashion?
45:21I agree.
45:22Yeah.
45:23Homewear.
45:24Yeah?
45:25I'm happy with that.
45:26Then on day two, invest in yesterday's best sellers and upgrade to a shop.
45:30This task tries to replicate exactly how I started my business.
45:34I gave them £150 and location to sell in.
45:38They had to smell what sells, replace your stock and at the end of the task add up your total assets.
45:49Spitalfields Market, site for both stalls.
45:53We have got some great items for you.
45:55And after stocking high on low value clothing...
45:58I look like roadkill.
45:59The girls got selling.
46:01£12.50 then, please.
46:05It's a lovely.
46:06There's no question of it.
46:07The girls nailed it.
46:09Just get the black and white headbands.
46:11Yeah.
46:12Go, go, go.
46:16For the boys, it was a strategy of minimal stock, maximum margins.
46:22Hello, mate. Some gift ideas in ceramic.
46:24Can I interest you in our ceramics?
46:31They've chosen some expensive items.
46:34A butter dish is £20.
46:36In this market, you could buy three-piece soup for £20.
46:39The boys' team did not get this task at all.
46:45They did not understand the smell, watch yourself aspect.
46:49They had 16 items on their total display.
46:52I'll let you have one for 15 quid.
46:54Do we have one for 15 quid?
46:55Do we have one for 15 quid?
46:56Absolutely.
47:00Next day, as the girls filled their shop...
47:03Hats this side, clothing this side.
47:07I definitely think we've got enough to fill it.
47:10The boys faltered.
47:11Gift ideas, London designers, showcasing just one day.
47:14One day only, London designers.
47:16That's gift ideas.
47:17We've got some London designers we're working with.
47:19Ceramics.
47:20Hello, mate. Gift ideas.
47:22The boys' shop ended up to be a complete and utter pathetic display.
47:27They had a stall with a load of toot on it,
47:29and ended up with a shop with also a load of toot in it.
47:32There was no difference.
47:33They might as well have stayed on the stall.
47:35Local London designers show just one day we're only here one.
47:38Come and have a look.
47:44With time running out...
47:46That's love life complex.
47:48...and the girls running away with it...
47:50I agree at price.
47:51Five pounds.
47:52Twenty pounds.
47:53This is the big ticket item.
47:55The boys rolled the dice.
47:57Wow.
47:58How much was this?
47:59Seventy pounds.
48:00I've got to say it's a bit disappointing.
48:03I think we're going to struggle to get rid of that here.
48:06Yeah.
48:08They spent 70 pounds on a vase to sell for 190.
48:12Seventy pounds out of 150 pounds I gave them.
48:15Nearly half of what I gave them.
48:18What is this?
48:19It's a vase, Lord Sugar.
48:20It's a very unique, very unusual handmade vase.
48:23I'll give you 150 quid,
48:25and I'll tell you to grow that into assets, okay, quickly.
48:28And you go out and buy this, 70 quid,
48:31you're in the converted container.
48:33In the coolest part of London, Lord Sugar.
48:35But you couldn't sell it.
48:36Did you sell it?
48:37No, I didn't sell it.
48:38Turning his attention to the boys' business plans,
48:42questions emerged over Jordan's proposal.
48:45It's not me alone.
48:46There is another person who...
48:48So there's three of you in this partnership?
48:49Yes, yeah.
48:50Really?
48:51But, I mean, the honest truth was...
48:52How does that all split up, then?
48:54If and when an investment is made, then those discussions happen.
48:58But the honest truth is that...
48:59What discussions happen?
49:00Discussions about percentages and how it was split
49:02between me and my business partner.
49:03No discussion here, mate.
49:05The proposal has always been 50-50 shares.
49:09The winner of this comes into business with me.
49:12Me and the winner, nothing else.
49:15Well, he said, well, I thought I'd be honest with you.
49:18Maybe I should have picked up on that a little bit more.
49:22Despite the revelations, a fortnight of failure for Miles sealed his fate.
49:28Miles, I'm not sure what your expertise is.
49:32I'm not sure in you, either.
49:34For that reason, you're fired.
49:38Thank you very much, guys. I've learned a lot.
49:50Five remain.
49:52Within their grasp, a quarter of a million pounds of Lord Sugar's money.
49:58It was time to put their business plans to the ultimate test.
50:04A grilling from Lord Sugar's handpicked hit squad.
50:10You say that you're a ruthless firer and hirer.
50:13Yeah, similar to Lord Sugar, really.
50:15No, no, don't compare yourself to Lord Sugar.
50:17Don't compare yourself ever to him.
50:21You're potentially going to make money out of maybe young girls
50:24not feeling good about themselves.
50:26Not at all.
50:31We've been through ten weeks of actual tasks.
50:33The interview task is all about having another set of trusted eyes on their business plan.
50:38It's where the business plans really start to come out.
50:43First to face scrutiny was Jordan Poulton.
50:46Tell me what you did at Oxford Entrepreneurs.
50:49When I got to Oxford, I realised there was a very large and very successful entrepreneur society.
50:53And I took on a number of roles, which led on to me being the president after I finished university.
50:58Yes.
50:59A lot of success stories.
51:01In the case of Jordan, you know, I started to admire him.
51:04He got the plot on a lot of things.
51:06He helped to win a lot of tasks.
51:08He's quite a sharp, quite clever fellow.
51:11Tell me in a nutshell really your idea.
51:14Sure.
51:15It's an online platform and the idea is that it will allow hobbyists and brands to create mobile games easily.
51:20You state in here that you're a business partner and you complement each other perfectly.
51:25Mm-hmm.
51:26So you already have a partner?
51:29Yes.
51:31This process is to find Lord Sugar a business partner, but you already have a partner.
51:38When pressed further, his plan unraveled.
51:41This isn't your business.
51:42Correct.
51:43Correct.
51:44Therefore, you've got no right to negotiate or to give away a part of a business that you do not own.
51:52Furthermore, and this is what I am very upset about, you're only prepared to yield 15.39% equity.
52:01That's not the deal.
52:02You've got no right to be here.
52:04Frankly, I think this interview is terminated because you're feeding on somebody else's idea, somebody else's business.
52:12You're a parasite.
52:15You can leave now.
52:20What a disappointment.
52:21I mean, Claude reported to me that he was going to offer me 15% of a business.
52:26I mean, what is he going on about?
52:28Once that kind of news came out, there was no big decision to make.
52:32He had to go.
52:34Jordan, you're fired.
52:37Okay. Thank you for the opportunity, Lord Sugar.
52:44Next to come unstuck, regional sales manager Neil Clough.
52:49My business plan is an online estate agency business where the vendors do their own viewings and it's all online based.
52:57What I quickly realised was there's nobody better to sell your house than you.
53:00In the case of Neil, he'd done tremendously well also in the 10 weeks and, you know, it was a contender, a real contender.
53:10But his business plan just did not work.
53:13The main gap that you think you've identified is that people actually want to pay less commission.
53:18And then they have all the hassle of doing the viewings themselves.
53:20They do the viewings themselves, yeah.
53:21And being there when the person comes round.
53:22Absolutely.
53:23They do the viewings themselves.
53:24Which is, I think, a very bad idea.
53:27I'm really passionate about my plan and driving that business.
53:30I think that his belligerence, his arrogance, being obstinate, cost him.
53:37There are large, well-established companies in that space.
53:42I'm going to compete with that.
53:43Yeah, but you've got no chance.
53:44I have.
53:46I absolutely believe in my plan.
53:48I think what I'm hearing is the guy who sits there who has no self-doubt, who has to believe that this will work.
53:55I know how to make it successful and I believe that I will.
53:58And you're going to keep hearing me say it because I truly believe it.
54:02And you're going to keep hearing me say, I think you're in trouble with this business plan.
54:10He should have, you know, from the seat of his pants, come up with an amendment to it.
54:15But he was, he was absolutely adamant.
54:18No, that's it.
54:19That's what I'm doing.
54:20It's sickening for me to sit here and think that someone that has been as powerful as you ends up the right man, but the wrong plan.
54:29I'm absolutely convinced that I can make a success of a business and I just wanted that opportunity.
54:34No.
54:35You can't, mate.
54:36I'm sorry.
54:37You can't.
54:39It is with regret that I have to say to you that you're fired.
54:43Okay.
54:44Thank you for the opportunity.
54:46It was quite saddening, really, to see someone that had worked so hard for ten weeks let himself down.
54:52You know, he left me nowhere to go.
54:56After a shaky start in the first few weeks, it was now an all-girl final three.
55:02And last to go was Francesca Macduff-Farley.
55:07Francesca had been a very steady person throughout the course of the process.
55:12I had no problem with a business model.
55:14It was just that I didn't actually see any kind of entrepreneurial flair.
55:19Where are we on sort of turnover and profit?
55:22We turn around sort of £50,000, £60,000 profit.
55:25Hang on.
55:26You can't turn over profit.
55:28She came unstuck on the golden rule of business.
55:32Always know your numbers.
55:34We make around £2,500 to £3,000 profit per month.
55:37So I think three multiplied by 12.
55:38Yeah.
55:39And you get £36,000 profit.
55:40Yeah.
55:41I have to say that these numbers don't quite stack up with your claim that you made as part of your application.
55:49Turn over £5 million.
55:53It's just farcical.
55:55Francesca was very rocky.
55:57She didn't know her numbers.
55:59She came out with figures like 5 million, plucked out of mid-air with no basis for them.
56:05I mean, that let her down quite a bit.
56:08Clearly, the dance studio has got legs.
56:12The enthusiasm and the drive and the personality to run one of these places.
56:17But I haven't seen much inspiration and leadership skills.
56:23No doubt she runs her small business as well.
56:26But I'm not sure about the scalability of whether it can grow into something big.
56:31So she had to go.
56:33Francesca, you're fired.
56:37Thank you for your time.
56:39I wish you the best of luck.
56:40Well done.
56:41Good luck.
56:43Thanks.
56:48Oh my God.
56:49I can't believe her.
56:50Ladies, congratulations.
56:52You're in the final.
56:53Thank you so much.
56:54Now, just two remain in the battle to become Lord Sugar's business partner.
57:02Oh my God.
57:05After 11 weeks, we've got two great finalists.
57:09Two completely different characters.
57:11I do this every day.
57:12I run three businesses, all of which are sales.
57:14No offence, you're a doctor.
57:16I don't.
57:17You cannot possibly say that.
57:18Planning to set up a wholesale baking brand, Louisa Zisman.
57:22Louisa, you know, is a bit like a loose cannon.
57:25I will be on her like a fly on shit.
57:28She's very kind of domineering.
57:30She likes to control things.
57:32Engage brain.
57:33Yeah.
57:34Make a decision.
57:35Make a decision.
57:36But she's got a shrewd brain on her.
57:38You can see she understands business.
57:40The hats and the scarves are our best seller by far.
57:44We just need to keep rolling, keep shifting.
57:46And of course, she's pitching a business which she has experience in.
57:51And that, to me, is key.
57:52I don't love the idea of sumo wrestling at all.
57:56Determined to build a medical-based beauty business, Leah Totten.
58:00Leah has learned throughout the course of the process.
58:03This product would be absolutely perfect.
58:06Despite not having any business experience in the past.
58:09I think a hundred would be a nice start.
58:11Yeah.
58:12Wonderful.
58:13Okay, guys.
58:14Thank you very much.
58:15She has demonstrated throughout the course that she gets it.
58:17I think it would be fantastic.
58:19Ninety points for two casts.
58:20Well done.
58:21Thank you, Bora.
58:22And she also, of course, understands the proposed business
58:25that she wants me to go into with her.
58:30There's obviously a lot riding on this last task.
58:33It's our last chance to show Lord Sugar what we can do.
58:38To be Lord Sugar's business partner, for me, would be absolutely life-changing.
58:42Such a unique opportunity.
58:45The final task is going to be tough.
58:47It's going to be interesting.
58:49And they're going to have to show me which one of them deserves to be my business partner.
58:58We can't wait.
58:59Don't miss the final next Wednesday night.
59:01A two-hour special from 8.
59:03Anyone for tennis?
59:05Andrew Neal is holding court with this week next on BBC One.
59:09While on BBC Three in 10 minutes, another American dad double.
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