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On this episode of Power House, Zeb Lowe sits down with Paul Gigliotti, CEO of the California MBA, for a conversation about leadership, adaptability and what it takes to help move the mortgage industry forward.

Gigliotti has built a career that spans mortgage, technology and industry advocacy, giving him a perspective that extends well beyond any single corner of the business. He discusses how strong leaders evolve, why innovation is ultimately about people rather than technology, and the responsibility industry leaders have to create opportunities for the people coming behind them.

The conversation also explores the importance of staying curious in a business that never stops changing, and why the ability to bring people together around new ideas may be one of the most valuable leadership skills in housing today.

Make sure to stick around until the end: Zeb and Paul have a special announcement about an upcoming collaboration.

Related to the episode:

⁠Zeb Lowe’s LinkedIn⁠
https://www.linkedin.com/in/zebulon-lowe-a02353a4/

Paul Gigliotti's LinkedIn
https://www.linkedin.com/in/paul-gigliotti-60653130/

California MBA
https://cmba.com/

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The Power House podcast brings the biggest names in housing to answer hard-hitting questions about industry trends, operational and growth strategy, and leadership. Join HousingWire’s Zeb Lowe every Thursday morning for candid conversations with industry leaders to learn how they’re differentiating themselves from the competition. Hosted and produced by the HousingWire Content Studio.

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Transcript
00:00Most of this industry treats policy like background noise.
00:03Today's guest thinks that's a mistake.
00:06Paul Gelati is the CEO of the California MBA.
00:09Before that, he spent 20 years operating, running lending shops, and building technology.
00:13Now he sits at the table where the rules get written.
00:16We trace his road through the industry, get into what road to housing actually changes for originators,
00:21and look at how California is rethinking disaster relief for an era when the disasters keep coming.
00:27Stick around to the end.
00:28Paul and I have an announcement about what's next.
00:41All right, Paul, thank you for joining me.
00:43Absolutely.
00:44I'm so looking forward to this conversation.
00:47Me too.
00:47I feel like it's been a long time coming.
00:49We haven't known each other really been a handful of months, it feels like.
00:54But yeah, I feel like we're fast friends at this point.
00:57Yeah, National Advocacy is when we had, I will never forget, you had a gin and tonic waiting for me
01:03at the bar.
01:04And I was like, well, this is my new BFF.
01:06This is amazing.
01:08For sure.
01:09All right, well, look, let's dive into it because we got a lot of talk about today.
01:12I want to kind of explore a bit of your background and then lead into some current regulatory issues I'd
01:20like to get your perspective on.
01:21And then we've got an announcement that I'm looking forward to sharing with the audience.
01:27And yeah, let's just let's get into it.
01:29You ready?
01:29I'm ready, my friend.
01:31Okay, so everybody in the industry, it's kind of a cliche that they just, everybody has their own unique journey,
01:37how they fell into the industry.
01:40But, you know, nobody, that's because nobody really chooses mortgage on purpose most of the time.
01:45So what's your, what's your story?
01:47How did you get into the industry initially?
01:49You know, that's a, that's a great question.
01:51I was working in finance.
01:55My background started, I started, you know, as a, as an adult professional in finance.
02:02I was at a school, a private university, and I was running the accounting department.
02:07Before that, I had been in fashion for accounting.
02:10And I was, you know, in one of those spaces where I was like, man, I wish I could make
02:16more money.
02:16You know, I was, I was reaching like the pinnacle portion of my career as a director of finance and
02:23someone that didn't necessarily really love school.
02:26So I wasn't so interested in going back and becoming a CPA or whatever.
02:30And I was dating this guy and he had the same age as me, already owned a house, had these
02:36great cars.
02:37And he was always talking about what he was doing for, for work.
02:40And he was a mortgage originator.
02:41He was a branch manager back in the day, net branch.
02:45So I'm aging myself a tad bit.
02:47And he looked at me and said, you know, you've got a great personality.
02:51Everybody really likes you.
02:52You understand financing, sell mortgages.
02:55And, you know, what's really funny, Zeb, is I come from a, I'll say my lineage, a long line of
03:01my family members are all in sales.
03:03It's kind of like a, a gene, if you will.
03:06You know, my dad, my brothers and sisters.
03:09And I always was very afraid of sales.
03:12I was always afraid of that concept.
03:14Um, but I figured I'm young and jumped in.
03:18And so I started in the industry in origination.
03:22Um, that, that's how I started.
03:25What terrified you about, uh, sales?
03:27I was, I have a similar, I mean, I have a similar perspective growing up about sales, uh, as well.
03:31It's something that scared me.
03:33What was it?
03:34What about it scared you?
03:35Well, it was twofold.
03:36So first and foremost, uh, I think what automatically came to my mind was, uh, how you earned your income.
03:43Like I was afraid of most of my income being based off of other people's decisions.
03:48And I didn't understand what it was to build a strong pipeline, you know, and to ensure that the pipeline
03:55was always, you know, moving and full.
03:57So I didn't have that full perspective.
04:00So that was one second.
04:02I didn't think I had the personality for sales.
04:05Uh, I didn't think I was outgoing enough.
04:07I didn't think I had the ability to talk, um, to, you know, to, to share my thoughts and ideas
04:14on how a product could support an individual or an organization, you know?
04:20Um, so I just didn't think it was a good personality match at the time.
04:24I really felt that I was much more of an operator like function, you know, you do this task, you
04:31do the next task, you do the next, next task.
04:34Um, and so that's how I jumped in.
04:36I was actually Freedom Mortgage's first net branch.
04:39I was their first experience, uh, on the West coast, uh, you know, spent some time with Stan and, you
04:46know, the original crew, uh, the OG, uh, Freedom Mortgage.
04:50Um, so it was a great experience, um, being able to understand borrower need and how it was being delivered
05:00to them.
05:01And this was back in a different time in lending.
05:04And this is back in, I'm aging myself a tad bit in 2005, 2006 is when I jumped into, uh,
05:12the industry.
05:13Um, and then I kind of went through, uh, you know, something that you, somebody might say, I kind of
05:19bobbed and weaved for a hot second.
05:21Right. Right. Right after that, um, I went back into finance, uh, and then I had a brief stint at
05:28Cisco systems.
05:29Um, and I'll tell you that brief stint at Cisco systems, uh, was one of the, the pinnacles of my
05:37career.
05:37Um, I was working in the investor relations department.
05:40Uh, I was the director of operations for the investor relations department.
05:45So I had a lot of coordinating between public relations, uh, analyst relations and investor relations.
05:51And it was Zeb, it was the most amazing experience.
05:55This job was, I learned so much about, uh, people skill.
06:00Um, I learned what it takes to run a public company and the wise behind that.
06:05Um, and I really found love for understanding that technology, uh, I would say, actually, I would say it fueled
06:15me to understand that technology is not solo, right?
06:22It's not about the technology by itself.
06:25That's not, that's not what it is.
06:27The, the, the vehicle behind technology is the innovation, uh, the communication and the scalability.
06:35Of technology.
06:37Um, and that's where I really started to understand.
06:41You can look at any industry.
06:44You can participate in any industry with the baseline of leadership, culture, and innovation.
06:50And that, that's kind of where I had the, that aha moment.
06:54Um, so kind of really helped shape who I am as an individual professionally, and maybe personally, uh, that experience
07:02at Cisco systems brief, but it was, it was a pretty.
07:05It was an amazing experience.
07:07It was funny.
07:07I, uh, you were talking about sales and your perception of sales, which is growing up was very similar to
07:13my, my, my dad worked at a refinery.
07:16All the men in my family worked at a, uh, at a refiner refineries, a very kind of blue collar.
07:20And almost, uh, my, most of my life, I had this kind of, uh, cartoonish version of what a salesman
07:27was, uh, like, uh, you know, like the used car salesman, a guy that doesn't really, that doesn't work.
07:33He, you know, he treats people with his words and then, and then everybody else works.
07:39Uh, and so, um, whenever I first became, uh, an originator, the, the, the guy that, uh, that recruited me,
07:46my friend, he, I, I got, I got my license and I'd already, I was working at his branch, uh,
07:52kind of as a, as a processor going through paper day files, going through.
07:56It was a broker going through and stacking files and then shipping them off, learning kind of from, from the,
08:02from the back end.
08:03And I, after I got my license, he took me out for, uh, uh, a beer and, you know, this
08:09is what we're going to be doing moving forward.
08:11And it was at, during that conversation that it was relayed to me that you actually had to be a
08:16salesman.
08:17I, I didn't, I swear to God, I, cause he never, I didn't know that loans weren't presented to you.
08:24You know what I mean, you had to go out and be great.
08:27I had no idea.
08:29And it was this big, you know, he was like, I said, he wanted to congratulate me and this is
08:33what we're going to do.
08:33We're going to set you up.
08:34And I was like, oh shit, I am not, this is not for me because I'm not a sales, uh,
08:39guy.
08:40So I, it was, I, I had to learn sales kind of through, I'm starting immediately and understand what it
08:46actually is as a, you know, as a, as a craft, really something that is not this characterized cartoonish version
08:52of what I had thought it was.
08:53Um, but you're the, the technology part though, when you were talking about that, how important is, uh, innovation rather.
09:00Can we see a lot of this in the industry, uh, where, you know, uh, purpose married with innovation, right.
09:06Is, is what's really, what really leads to impact because I, again, I'm sure that you've seen this over and
09:11over again.
09:11I have countless times with vendors and, you know, proprietary technology at my previous mortgage company that they tried to
09:18make where it's like, it's great that something can be done.
09:22But that doesn't mean that it needs to be done, right?
09:25Like how, how, how do you feel about purpose guiding the, the direction of innovation and how important that is
09:31and what you see in this business specifically?
09:33Well, that's a really interesting question.
09:36It, you know, innovation should be purpose driven, right?
09:39Like there should be a reason or a need for the innovation.
09:42However, though, I also think that, um, individuals that educate themselves, that keep an open ear, uh, and eyes open
09:52and surround themselves in, with, in the right environment, uh, with the right, uh, you know, peers, um, will inherently
10:00always want to innovate.
10:02Right.
10:02Because really at the end of the day, what innovation is, is taking something that is one way in making
10:09it better.
10:09So I even look at myself personality trait wise, I'm constantly innovating myself.
10:14If I'm learning from my husband or my kids or you, or, you know, others in the industry or other
10:21friends, right?
10:22I'm, I'm constantly listening.
10:24So that that's an aspect of innovation where you're taking a thought process or an actual physical process and making
10:33it better.
10:33Now, when we talk about the industry, when we talk about workload, when we talk about actual function and task,
10:40we can take the concept, or I feel like we can take the concept, or maybe I should say we
10:45should take the concept of innovation.
10:48And we can apply different tools, mostly technology to innovate that workflow.
10:55I don't know if that answers your question or not, but I think that, you know, it's, it's funny when
11:00I, when I look at innovation, I'll even look at, you know, the way I do my yard work, like
11:06innovate, you know, a new way to do it.
11:08So example, I have this insane property with a ton of land, a lot of it's landscaped, a lot of
11:14it's not.
11:15And what I was doing for the first two years on the property is, is right before spring, I was
11:20getting out there and busting my rear end and weeding and, you know, making everything great.
11:25And then I found that I had to do it like three more times throughout the year.
11:28And this year, what I tried to do is I let it go a little longer.
11:33Like I just didn't really touch it until like mid June.
11:37And then I went through like a big cleanup and I'm going to do one more big cleanup.
11:41So I'm trying to innovate the way that I, that I approach the yard work, right.
11:45With a different, a different mindset, a different way of looking at it.
11:50So it's an interesting topic of conversation because I think when you look at something with a whole self approach
11:59and you put yourself in the position of, I want to be authentic to who I am.
12:06At work and at home, you can take a concept like alignment concept, like innovation and apply it to, to
12:15your whole self.
12:16Yeah.
12:17Yeah.
12:18I'm a big on, uh, on play as well, which I mean, most people that, that know me know this
12:24about me, but I generally kind of come across as a little more grumpy than I am and that I
12:29am in, in, in, in reality.
12:30So when I talk about play, I don't seem, I guess, like the person that would think about engaging the
12:35world in play, but that, that, that reminds me of, uh, what, what you're talking about, where you, uh, you
12:42know, look at any given number of problems and figure out a way to approach it with this, like a,
12:47this mindset of, of play engaging to figure out problems.
12:52But, um, uh, like not, not so much like a task driven, uh, perspective.
12:57Right.
12:57So, uh, we, we, we're going off on a tangent when it's not even what even I had you here
13:02to say, let's go.
13:02I can talk to you forever about this stuff.
13:04So, um, let's go back to California MBA.
13:07What led you to the, uh, CMBA?
13:10Oh, this is a great story and I'll, I'll make it as short as possible.
13:13So after I left Cisco systems, a buddy of mine called me up and he was like, Hey, I've got
13:18this mortgage brokerage company.
13:20And it was right around Dodd Frank, uh, Robert Valenoweth at West coast mortgage group.
13:24And it was right around Dodd Frank.
13:26He called me up and said, I don't want to be a broker anymore.
13:28I want to be a lender.
13:29I don't want to just be in California.
13:30I want to go nationwide.
13:32I want to do direct to agency.
13:34I want the whole thing.
13:35And I want you to come and run it with me.
13:37I want you to be my business partner.
13:39Um, and so like a lot of the people listening to this conversation and, you know, people that we both
13:45know industry sucked me back in.
13:47I just couldn't stay away.
13:48And I, I jumped on that chance.
13:50I jumped on that opportunity to be an entrepreneur and probably about a year and a half later, right after
13:56our son Cooper was, uh, we call it, we say Cooper came to town right after Cooper was born.
14:01Um, Susan Malazzo popped into our office and said, you are one of the only IMBs in Sacramento that are
14:09not a part of the California MBA.
14:11Why is that?
14:12I want you to be a member at the time she was the CEO of the California MBA and, um,
14:18my business partner and I said, all right, we'll join.
14:20Um, and Susan looted me into the technology committee because I'd just come over from Cisco systems and, you know,
14:27tech was just hitting our industry really hard.
14:29POSs were out there, new LOSs were coming to town.
14:33And so she figured, you know, I'd be, I'd be a good shoo-in in that committee because I have
14:37a tech background and understand mortgage lending as well.
14:40Um, built this company in West coast mortgage group up to what it is or was, you know, direct to
14:46agency.
14:47I hit all my markers.
14:48I hit all my goals and I decided it was time for me to move on to more executive position.
14:53And I took a position as a COO of pinnacle home loans.
14:57So as soon as I took that position, um, I obviously brought, you know, the California MBA or pinnacle to
15:04the California MBA.
15:05And Susan asked, uh, if I would like to be a board member of her association.
15:10Um, and I was really excited about that.
15:13Um, I had no idea what the California MBA had done at that point in time.
15:17I didn't understand the importance of advocacy and legislation.
15:20Um, so I took the board position, um, and I became a, a very active board member.
15:27Hosted the, uh, mortgage innovators conference for a couple of years with Margaret at new res and then with KP.
15:34And, uh, after that, I got a job.
15:37I'm coming, I'm coming to my answer.
15:39I got a job as the chief growth officer at prudent AI.
15:43And, um, Susan Malazzo announced to the board that she was, you know, going to put together a succession plan
15:50and she wanted to retire.
15:51Um, and I somewhat softly raised my hand and said, wow, I'd be really interested in that role.
15:57Uh, I had moved to, uh, you know, made, made family move, all that kind of stuff.
16:03And, um, I started the courtship with the California MBA and to tell you the truth, it was long.
16:09Uh, it was about a year, a little bit over a year.
16:12Um, I had an interview process as a board member, um, and they ventured out and wanted to make sure
16:18that they had an opportunity to meet everyone.
16:22And, um, you know, after that year, they came back to me and said, we've, we've done our due diligence.
16:27We want to hear more about you and what it is that you want to do.
16:31And really Zeb at the end of the day, we sat back and looked at my career path, my experiences
16:37from finance to technology, to marketing and sales, um, to really understanding what advocacy and legislation met as being a
16:44board member.
16:45And the, uh, um, the executive board and the committee that was formed to support Susan with her succession plan,
16:52uh, kind of unanimously said, I think he's the best fit for it.
16:56So I moved into the position in October and it's really interesting.
17:02It's one of those things that you sit back and look at and say, it's very purposeful.
17:07Uh, everything I've done in my career, all the people I've met kind of lead me to this point.
17:14Um, and so it's got a lot of alignment for me.
17:19Uh, and with that is a lot of momentum and energy, uh, behind the association and the purpose of the
17:26association.
17:27What was the, what has been the biggest adjustment, you know, moving from a career filled as an operator to,
17:36um, sitting at the head of the CMBA and, you know, focusing so much on advocacy and reform.
17:42I mean, what was the biggest adjustment for you?
17:45I don't know.
17:46That's a really good question.
17:47I would oddly say the advocacy and legislation has been seamless.
17:52You know, our partners at KP public affairs, our lobbyist, Indira McDonald and, uh, John Ross have been brilliant supporting
17:59me.
18:00And Susan has also obviously been very supportive.
18:03We've done some amazing things from an advocacy legislative perspective since I've been in office, uh, or in position.
18:12Um, and I would say a lot of that is because I understand the industry.
18:17I understand what lenders need and I understand what solution providers need because I've sat in both those seats.
18:22Um, I, I came to the legislative advocacy side with the concept of wanting to innovate, uh, advocacy and wanting
18:33to be very collaborative with legislation.
18:35And, and, and our cornerstone is to educate lawmakers on how their proposed bills affect the industry.
18:42And so with that, if you pepper in collaboration and true education, you get like really strong results.
18:50So that portion of it has been extremely successful, uh, as it was before, but since I've been here, I
18:57would honestly say, Zeb, what has been most interesting to me as having a CEO title,
19:03where you're managing sales and marketing, you're managing operations, you're managing member support, uh, you're managing finances, you know, you're
19:13ensuring your members are happy, you're supporting running events.
19:17So you're kind of, you're covering all these bases and your, your collaboration becomes with board members, not, not a
19:25hundred percent with team members because you're, you're leading the organization.
19:29I think that's been, um, the, the, the, the, the largest segment of this job or portion of this job
19:37where I've sat back and I've, I've learned a lot from, from that perspective.
19:42What about the, um, the contrast between, I mean, I think at any organization, you know, uh, that there is
19:50like kind of quote unquote, like bureaucracy that you have to, to deal with.
19:55Um, but whenever you start dealing with the government, that's real bureaucracy that moves much slower than even the bureaucracy
20:05in a regular, in a, in a, in a business, in a, in a corporation.
20:09And from, and like at the, at the, at your seat at the top, you can, you can do something
20:14about that.
20:15Right.
20:15And you can expect quicker results and you can innovate much more, you know, efficiently than, I mean, the government
20:23is not, there's nothing speedy about the government and innovative.
20:28Right.
20:29So what's that like for you whenever you are, you know, you have this, you have this control over your
20:34organization and you can, you can make things happen.
20:36And you know, that, that lag between, you know, efficiency, speed, innovation, and then running the government.
20:44That's a great question.
20:46And, uh, not surprising coming from you because you picked up on my personality over the past couple of months
20:51from us hanging out.
20:52And it, it's been a little bit of a challenge, uh, again, in the being collaborative, right.
20:58As I am, I view myself as a very collaborative individual.
21:01I lean on Indira a lot.
21:03You know, when I say, well, what are we doing?
21:06What's going on?
21:07Like, why is the deadline in two months?
21:09It should be right now.
21:10Even with the, the rebuild fund, the rebuild initiative, uh, disaster relief in Southern California, we were a big part
21:18of working with the governor's office and in, in supporting in, uh, the, uh, a hundred million dollar, uh, rebuild
21:24on the May revise, which is turning into a bill.
21:28And we're launching a program in partnership with Cal HFA and our, um, construction lenders.
21:34Right.
21:34So in my head, I'm like, well, let's go, let's launch it.
21:37Like, well, no, no, no.
21:37You have to, this has to check that has to check.
21:40You know, we have to pull together the programs.
21:42And so, um, you know, I think that has been a learning lesson, uh, for, for me to, to, to,
21:52to watch others, right.
21:53Watch others lead with the, the project timeline and just ensure that I'm ready, set, go when, when timeline date
22:00is there.
22:01Um, and it's also been really interesting as I'm thinking about it now, there's an, there's another aspect of it.
22:08That's been really interesting is, you know, pulling in vendors to support our initiative, like Prune AI built this portal
22:16for us.
22:17Um, and they're sitting there saying, well, it needs to be done.
22:20You know, it's not, we, we've been working on this three months.
22:22Let's wrap it up.
22:23And me having to go back to him and explain, well, you know, we're still missing this piece and we'll
22:27get it in two weeks.
22:28So once we get that, you know, that, that fills it and we can move forward with our timeline.
22:34So a little bit of time management, expectation management.
22:38And I guess I would, I would also bring up not to be boring, but again, working with others and,
22:45and, and listening and letting others take the lead.
22:48So in a very collaborative environment has really helped me pump my brakes, so to speak.
22:54Yeah, you know, you've written, uh, some really good op-eds for us, uh, over the past year or so.
23:01And, uh, and I, I believe it was your last, uh, piece, it was, uh, about advocacy and you kind
23:07of made the statement that advocacy is not a side project.
23:10It's, uh, looking at it now, operational risk management and market intelligence, you know, in most originators as one, as
23:19a LO myself, um, they treat policy like it's background noise.
23:24Yeah.
23:25So can you, you know, can you make the case as to why an LO should really care what's happening
23:30at the state level, at the, at the federal level?
23:33Yeah.
23:34It's not, it seems like such an obvious answer, but it's not something that it just doesn't cross the mind
23:38of most LOs on a daily basis.
23:40No, it didn't cross my mind and it didn't cross your mind.
23:43Right.
23:44Because you just, you don't think about it, but what's really interesting, not only do LOs originators and even production,
23:51you know, managers, right.
23:53They, they look at regulation and legislation, not only as background noise, but a thorn in their side, like reporting
24:00rules.
24:01Why I think what's really important is to, to, to, for our industry.
24:05And we have this conversation a lot, California MBA, and I know national MBA has the same conversation and I'm
24:11sure other state MBAs do.
24:13It's, it's, it's, it's about understanding what's happening in an area of your business.
24:20That's constant change and drives for, you know, business volume to increase or decrease, right?
24:29So as an industry, we're constantly watching market conditions daily, twice a day.
24:34We're constantly reporting on them as you do at housing wire or constantly looking at consumer sentiment.
24:40What does the consumer need?
24:42What are they going to do next?
24:43How can we be there to catch or create what it is that they, they need to fulfill their desires
24:49and their wants.
24:50But what we're missing as an industry, I feel still on for, for the larger perspective side of it is
24:58an eye on regulation and legislation.
25:00We're not watching it as carefully as we should.
25:03And that's not because I'm not saying that because you're, you're doing something wrong or you're not following the regulatory,
25:10you know, guidelines or disclosures or rules.
25:14It's because it, it, it, you have to pay attention to it because there's actually opportunity in it, right?
25:21Like the regulatory environment, understanding the landscape can create opportunity for organizations to grow and flourish.
25:28Perfect example in 2011, when Dodd Frank was, you know, came to the industry, we had a couple of brilliant
25:38individuals that created non-qualified mortgage companies, non-QM organizations that focused on this new product segment, non-QM.
26:00Um, and so it was an, it was an opportunity for, for, it was, it was an opportunity, uh, to
26:06provide a need.
26:08And so I think if the industry really starts to focus on legislation and regulatory environment and, and pay attention
26:15to it, what you'll see more of is actual opportunity as opposed to struggle or as opposed to, uh, you
26:25know, reporting requirements.
26:26I think, um, it's the responsibility of associations like the California MBA to showcase that to the industry.
26:34And that's what we've really been pressing is educating not only lawmakers on how their proposed legislation affects the industry
26:43and consumer, but also educating the industry on what these rules mean, these laws mean, and how you can use
26:52them to help support your organization.
26:56Let me, let me, let me, let me, let's do this.
26:58Let me see if I can't, uh, share back with you, my interpretation of what, or what I've gathered from
27:05you on the way that professionals, uh, LOs should approach advocacy.
27:09And then you tell me if I am, to what degree I'm off.
27:13How's that sound?
27:14Yeah.
27:15Okay.
27:16So when, when, you know, when you're talking about not approaching advocacy as a side project, you know, I, I
27:21interpret that as a, like a hobby, right?
27:24Which is something, a hobby, the guitars behind me, right?
27:27Like I know a ton of people, I've been playing since I was 12 years old, and I know dozens
27:31and dozens of people that like, that's their, they're going to get a new hobby.
27:34And then they try and it's hard to, hard to learn.
27:37They get frustrated because there's no progress.
27:40And so they, they give it up and they move on to the next thing.
27:43And, uh, I can see this with, especially the, the, most of the originators that I know their, their, their,
27:49their temperament.
27:50Um, but anytime there is, there's not immediate progress.
27:53You don't have an immediate win, then onto the next thing.
27:56I get frustrated and I throw my hands up and your, your kind of, uh, response would be to, to
28:03see advocacy as part of a, a professional responsibility.
28:08And that you should integrate this advocacy into a, a larger, uh, um, strategy or, uh, or set of duties
28:21as a loan originator.
28:23And it is something that you, it is something that you do, um, you know, consistently with the, with the
28:30right expectations, uh, in, in mind and understand that you're not going to get an immediate win, but it is
28:37something that you do.
28:38And it will, and those actions and that involvement will pay off.
28:42And it does influence over the course of, you know, over the course of years, but it's not something that
28:48you, it's not something you dive into super excited.
28:50And then I'm going to, you know, we're going to, we're going to change the industry next month.
28:53And then, you know, and that doesn't happen.
28:55And then you, and then you set it down.
28:56Is that.
28:57That's, that's super spot on.
28:59You know, as you were talking, I was like, it's like working out, right?
29:02Like if you notice that you're out of shape, you start walking every day or start going to the gym.
29:05You don't wake up the next day.
29:07You might feel better when you wake up the next day.
29:09If you don't wake up the next day and you're like, man, I'm, you know, I'm ripped or I've, I'm,
29:13my waist size is down or whatever the case is.
29:15It, it takes time.
29:17I would add to what you said, and I think it's, it's, I think what's really important is to, is
29:24as you're, as you're stepping into advocacy and you really understand what advocacy today means, that idea of collaboration, innovation,
29:32not holding a sign and, you know, flower power type stuff from the seventies.
29:36But you're, you're, you're really steeped in the advocacy.
29:40I think, yes, understanding it, it becomes part of your fabric, but I think it's also really important.
29:47So the only thing I would add to what you're saying is to look for opportunity within it, to look
29:53for opportunity within those, those, the, those, those laws that are coming down the pipeline that are changing things.
29:59Like what is the opportunity, how can I utilize this to communicate to a consumer that I know about this
30:05new regulatory change?
30:07How does that make me look as an originator that I'm watching that?
30:10How does it make me look as an originator that I'm seeing this new bond program that's coming through?
30:16Well, that's perfect for a first time home buyer and there's $30 million in this bond program.
30:20So I'm going to go market this bond program because I know about it, right?
30:24There are so many opportunities specifically for originators, but also for operators and compliance to really understand where the industry
30:33is going.
30:33When you look at legislation and regulatory, because it's, it's constant.
30:38It's always changing just like market conditions.
30:42Yeah.
30:43Okay.
30:43So this actually kind of leads into the, the next thing that I wanted to talk to you about, which
30:47is the road to housing.
30:49Uh, came to law a couple of weeks ago.
30:52That's, you know, it's, it's all encompassing bill, the building supply, uh, site, the building supply side reform, financing, access
31:00measures, institutional investor restrictions.
31:02And I'd like your perspective on, uh, two, two different angles at, at a high level, what matters in what
31:09really matters in the bill for both the, well, let's start with the, uh, with the, the consumer.
31:15How does this affect the consumer?
31:18Well, I think what I'd like to do, if you wouldn't mind, Zeb is just kind of comment on the
31:23road to housing, uh, bill, uh, 21st century road to housing bill or act.
31:29Um, and what it means as you're saying for, to the consumer, but also in general, because I think there's
31:37a little bit more.
31:38There's a little bit more to it, um, than for, for the consumer, if you wouldn't mind, I view, I
31:45view the road to housing act as, you know, for when I first look at it, um, I first view
31:51it as meaningful and an overdue bipartisan step.
31:56So the fact that leaders from both parties were able to come together around housing affordability matters, um, and create
32:05the act, I think is something that we need to stop and look at because this, uh, challenge is larger
32:12than any one party and any one agency or any one market cycle.
32:16Right. Like we, we've, we've, we have a little bit of an issue with affordability, uh, in our nation.
32:22Um, and so that's where I go to first and foremost, and I think I go there because of our
32:27current political environment.
32:29Um, so from, from my perspective, this was, uh, I want to count how many times I've said collaboration on
32:36this chat with you, but it really was an effort of collaboration.
32:40You know, it took a lot of agencies to come together and both parties to come together.
32:44So first and foremost, I think that's, that's important to look at.
32:49I believe that the way the law is written, it currently recognizes one of the central problems.
32:53We simply as a nation do not have enough housing and the cost of housing has greatly increased.
33:00It aims to reduce the bill aims to reduce unnecessary barriers, um, modernized federal housing programs, which I think will
33:09open up the door for a lot more, uh, uh, access to credit and housing.
33:15Um, and it expands financing, uh, capacity.
33:19Um, so it supports community banks.
33:23As I understand, and it makes it easier to bring more types of housing to the market, including manufacturing and
33:30modular housing.
33:31And I think that's another really important part because once we start doing that in this bill, it'll also then
33:39therefore await its opportunity, right?
33:42Because of the way that the bill is written, I, I, I hope that there are lenders out there that
33:48are looking for funds that are, that are interested in, in manufacturing housing because of this bill.
33:54That's one of those opportunities that I was talking about with legislation.
33:58Um, so, you know, to answer your question, I think this, this bill serves a handful of, of, um, initiatives
34:09and supports a handful of initiatives, not just from a political perspective, not just from an industry perspective, but as
34:18you were saying, also the consumer.
34:19It's providing access, um, it's providing access, more access, um, it's ensuring that, uh, you know, the, the way that
34:26the bill is crafted, we're supporting the concept and idea of, Hey, it doesn't have to be a stick built
34:34home on a parcel.
34:36You know, we can look at different housing initiatives to help, you know, low to moderate income, um, individuals that
34:43want, want to purchase a home.
34:46Do you think that this is something that is, that, um, people, it could be, it could be LOs or
34:52the, or the home buyer, just in general, that we'll start to see any sort of change, you know, in
34:57the next 12 months, or is this more of a, you know, we really won't see the, the, the effect
35:02of this until maybe closer to 2030 or something.
35:04Tying back into speed of speed of the government.
35:08So it's the speed issue, right?
35:09So I don't think it'll be the next 12 months, but I bet it will be before 2030.
35:13So I would look at this as starting to be able to see things roll out in 28, but I
35:19got to tell you, it's up to the industry to push that forward, right?
35:22That's part of advocacy, ask questions, ask about it, you know, push it forward to your, you know, state, local,
35:29you know, get, get eyes on it as much as we can as an industry.
35:33Have conversations like this, you know, uh, what we need to do first as an industry is internalize it and
35:41understand it, um, back to opportunity.
35:44Where's the opportunity for the industry, therefore, for the consumer.
35:48And once we start to really look at that, then turn that into products that we can bring to market.
35:54Well, then we're creating action around it, right?
35:59Um, but the, the other thing we can take this, uh, more local and you and I have, this is
36:03something that you and I have in common in very different, uh, very different ways.
36:06But, uh, I mean, I live in the Mecca of, of hurricanes in, uh, here in Southeast Texas on the
36:13Gulf coast.
36:14And you've been really, uh, involved with the California wildfire recovery, um, that situation.
36:21Uh, so I wanted to get your brain and, and, and have you kind of fill me in on what
36:26you've, what you've been involved in, what you've learned from that, what the outcomes have been or what's in progress.
36:32Can you kind of get, get me up to speed here?
36:35Yeah.
36:35Yeah.
36:36Uh, I'll tell you what I've learned is this concept that I'm coming to the industry with and, and, you
36:42know, legislators with about innovating and collaborating is really starting to take root.
36:47Uh, we started this, uh, program based off of an ask from the governor's office saying, what can, what needs
36:54to happen to support these fire victims in Southern California.
36:59And, you know, we sat down and when I say we, we started with our lobbyist and some of our
37:04board members and said, all right, so what are the issues?
37:06The issues are lack of responsible financing for construction loans.
37:13And when I say responsible, you know, lenders that are really there to take care of, you know, the, the
37:18consumer, the victim, um, lack of accessing them.
37:22So letting them know about these loan programs, we've got some issues with forbearance, uh, we've got some issues with
37:28insurance and forbearance requests, I should say, as well as permits.
37:33So how do we tie this all together?
37:35How do we bring a solve to the table?
37:37And you know what?
37:39We also need some financial support because we've got a couple of financial issues.
37:43One, the disparity between insurance payout and actual cost to rebuild that's, it's, you know, the wise behind that are
37:51another story, but it's there.
37:53And then we have a handful of, uh, fire victims that had mortgages liens on their home.
37:59I think cotality gave us data that showed about 75% of the homes that were 50% or more
38:05destroyed had mortgages on them.
38:07And there's a jarring statistic on that, you know, that, that ratio of homes that had liens, how many of
38:15those individuals refied when rates were between 2.75 and four.
38:20And now those rates are six.
38:21So we had two financial issues, uh, payment shock or lack of being able to, you know, get qualified for
38:29that higher interest rate.
38:30Um, and the disparity between insurance payout and actual cost to rebuild.
38:35We were fortunate enough to be able to work with the state of California, the governor's office, um, and, and,
38:41and continue a collaborative environment, uh, and, and work with them and, and, and come to the table with, there
38:48needs to be funds to help bridge these two financial gaps.
38:52Then we can take those funds and ensure that there's financing.
38:56And then we can ensure that additional forbearance time is there if needed, as the homes are being built.
39:02Um, and so that's what we've done.
39:05Um, we've, we've created some really solid, uh, loan programs through our partner, our member partner, CMG and guild.
39:12Uh, we built a portal with our other, uh, uh, member partner, prudent AI.
39:17We collected a ton of data with our other member partner, cotality.
39:21Um, and we've created, uh, a portal and some loan programs that are going through Cal HFA, um, to support
39:28the, the homeowner.
39:29Um, our programs are supposed to launch right, right after the holiday in September, uh, to the consumer.
39:36And, uh, the, the hope and desire and goal is to get our communities back up and going in California
39:41and get the homeowners back to their homes.
39:44Um, get schools up and going and, and get life back on track as, as quickly as possible.
39:51Yeah.
39:52I think this is kind of going back to the, uh, the innovation.
39:56You said it.
39:57Yeah.
39:57You said it.
39:59Yeah.
39:59The, uh, the, it's the point, like, you know, forbearance, for example, that's like, that's a, that's a one-time
40:04use kind of thing, right?
40:05It's a, uh, a once in a lifetime, you know, crisis.
40:09And, you know, we're, we're in this, we're the reality that we're in this environment of recurring climate events.
40:16Uh, and so, you know, we need to, we, we need these different financial tools or relief tools to, uh,
40:23to support a, the, like the new world that we're living in.
40:26Yeah.
40:26Right.
40:27Yeah.
40:27Yeah.
40:28The great thing that California did with that Zeb is the, the, uh, may revise the budget line of a
40:34hundred million dollars.
40:34That's not earmarked specifically for the Southern California disaster.
40:38Uh, you know, that's, that's all natural disasters in the state of California.
40:43Obviously right now, the one that we have to deal with is Southern California wildfires.
40:47Um, and with the way that we worked with Cal HFA and the portal that was built, I, I hope
40:52that other states come to us as a model and that we can also support other states in, in creating
40:58the same type of disaster relief.
41:01Um, that, that, that's, that's the hope and desire so that this can be used globally, or I should say
41:07nationally, uh, in all states, because it's, you know, it's on the phone with our friends at Cotality, John Rogers
41:13and, and George Gallagher.
41:15And we, you know, we, we, we, we looked at what is it going to look like in future years.
41:20And there's, unfortunately, there's going to be a lot more natural disasters that disrupt homes and communities.
41:26Um, and so that was the, the premise idea, like this is a beta, how's it going?
41:31How's it going to work?
41:32Um, and we could be there for other, other states to support as well.
41:37Right.
41:37Well, so tell me what's, what's coming next?
41:40Like in the next six months, what is the, uh, what's the thing that you believe originators will, or just
41:47anybody, anybody in the industry will wish that they would have paid attention to sooner or would have been involved
41:53in sooner from an advocacy standpoint?
41:56You know, it, it varies, right?
41:58So we're, we're, we're talking specifically about state and local, uh, uh, government.
42:02So I think that, um, you know, I, if, if there's a message that I could give listeners that are
42:10in the industry, whether operations or, or compliance, you know, pay attention to what's happening from a state and local,
42:16uh, um, landscape, uh, really have a strong understanding as to how it affects your business.
42:22There's a lot of changes coming down the pipeline and I'll tell you, uh, uh, your participation really matters in
42:30advocacy, especially right now, as there's this toggle between federal law and state law.
42:36There's a ton of overlap on, uh, state level, uh, proposed legislation that's already occurring at a federal level.
42:45And so what we don't want to do to our industry is overlap on dual regulation and dual law.
42:51So that's kind of a focus of ours right now.
42:54Um, obviously affordability is a huge focus.
42:56So as we move forward with the disaster relief and kind of get that program up and running as an
43:02association, my focus in 2027 as the CEO of the California MBA is going to be to work with the
43:09industry and other states, uh, and, and national MBA to have a focus on affordability and what, and what that
43:15means.
43:15Um, outside the road to recovery, but what can we do at a state level, uh, to support housing affordability
43:22is, is going to be a focus of ours as well.
43:25Yeah.
43:26All right.
43:27So look, before we, we're, we're running up on our time.
43:29Uh, and, uh, before we wrap this up, I think we've got some news to share with, uh, the audience.
43:34You know, we spent, we spent the last several minutes just talking on just two policy stories and there's, we
43:40really barely scratched the surface.
43:41I mean, uh, we, there's so much to explore there and that's our previous conversation.
43:46That's the, that's kind of a problem in the industry, right?
43:49The stuff moves every week.
43:50It lands directly on how, you know, originators, you know, originate their, originate their, their loans.
43:57Uh, so what you and I are wanting to do is, is help, uh, track a lot of this stuff
44:03for the audience.
44:04And so, uh, audience speaking to you now, starting next month, Paul is going to be joining me right here
44:09on powerhouse every month.
44:11And I'm going to be having Paul on to share the most important policy and regulatory happenings and break down
44:19what they mean or their implications for, uh, you and your business plain language.
44:25No, uh, no committee speak.
44:28Right.
44:28Um, but that's, that's, that's what I'm most excited about, uh, volume, come in chair, how you can get involved
44:35as well.
44:35That's a, that's really what I'm actually most excited about.
44:38Not just the, the, the, the updates on policies and the implications for the business, but your ability to provide
44:45direction to listeners that want to become involved and an advocacy.
44:51Because, you know, the, the, the people that are writing these rules, they need to hear directly from the people
44:57that are living with them.
44:58Yeah.
44:59They, they want to.
45:00So Zeb, I want to thank you and the team at housing wire for this opportunity.
45:04This has been a great, you know, conversation, but I too am looking forward to, uh, getting to hang out
45:10with you on a monthly basis and, and, uh, you know, sharing how advocacy and legislation can, can really support
45:16the industry and how we need to be there.
45:18You know, it's amazing.
45:20I'll just button up with, uh, when we go and talk to assembly members at state level there, they need
45:27our information.
45:27They know they do, they need access to what we know about the industry and how, you know, they, they
45:35need to take their, they're there for the people as well.
45:38Right.
45:38And so how to take our information and carve it into the language that's proper for, for these bills.
45:46Um, so once you dive in, it actually becomes, you know, pat yourself on the back because you're helping create
45:52law, like you're helping structure law, which is huge.
45:57Um, so I'll shout out to you, man, for, for giving me this opportunity, uh, and, and for caring enough
46:04or so much about the industry for, for sharing this on a monthly basis.
46:08And I can't, I can't wait for these conversations.
46:11Me, me either, I'm, I'm really looking forward to it and, uh, thank you for your time, uh, but audience,
46:16if there's a policy, I would say this as well, if there's a policy issue that, uh, that you would
46:19like, uh, Paul and I to, you know, dig into and, uh, and discuss, send it our way, send it
46:25our way on, uh, on LinkedIn and yeah, we'll, we'll, uh, we'll, we'll dig into it.
46:30So Paul, thank you for joining me again.
46:32I could talk to you all day, man.
46:33And, uh, so happy that you're gonna be joining me on a, on a monthly basis.
46:36Thanks.
46:37I appreciate it.
46:37Zeb, have a great day.
46:39You too.
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