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VTNews D3 1517 Caroline LainéCo-founder, Boome

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Technologie
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00:01And Simon, I understand that you are with Caroline Lenné, co-founder of the company BOOM.
00:09Hi Thomas, that's absolutely right. I am with Caroline Lenné, the co-founder of BOOM.
00:14BOOM is the very first French brand of 100% natural nutritional supplements targeted to pregnant, conceiving or new mums.
00:22So plenty of innovation in the femtech market here in France.
00:26Caroline, thank you very much for being live with us on VT News.
00:30Thank you for receiving me.
00:32I'd like to start by asking you, tell us a little bit about your journey simply.
00:36Hi, so I'm Caroline, I am co-founder of BOOM. We are actually three co-founders, Sabrina, Lenné and myself.
00:43We have our three months and we launched BOOM because we thought that the proposition in France about nutrients during
00:52pregnancy was very poor.
00:54And we wanted to propose something for women which can be better for their health and their baby health.
01:01And Caroline, you've got some of your products here. So talk us about these products.
01:06Talk us through these products, why they're groundbreaking, why they're new, why women need to buy these products.
01:11OK, first of all, our products, every one of them is plant based. So the formula is very clean, there's
01:19no additive, no conservative stuff.
01:21So it's very reassuring for women to take that during their pregnancy.
01:27So we have the first product, which is detox, which is a thing you can take before pregnancy, before conception
01:32to clean your body, to help your liver to be in a better health.
01:37Then you have Baby Boost, which is a booster for your fertility. It helps you to get pregnant if you
01:43have problems to conceive.
01:47Then you have Gross S, which is our best seller. This product, you can take it before, during and after
01:54your pregnancy.
01:55It's a very good multivitamin with all the things you need, just the things you need during your pregnancy and
02:01nothing else.
02:03And then you have Postpartum, which is for emotional stuff or issues.
02:10When you are tired after birth and when you are a bit bluesy, you can take that to help you
02:17to seize your life in a better way.
02:19Okay. And we have, sorry, a new thing, which is Potion Beauté, which is a product with collagen and biotin.
02:27I don't know, sorry, how you say that in English.
02:29So it helps you when you, after the birth, when you have loss, hair loss, and to help your skin
02:38to be in a better health too.
02:42Kyaolin, I'd like to ask you a little bit more generally about Femtech as well.
02:46We know it's an incredibly growing market. It's meant to double in just three years by 2027.
02:50A lot of people who are involved in Femtech France have told me that the French Femtech market
02:55still has a lot of steps to go through to improve a lot of awareness, education.
03:00Would you agree? What do you think needs to happen to let Boom go to the next level?
03:06Okay, so I totally agree with that. It's very difficult to be a woman at this time and to take
03:14care of your health
03:15because actually, feminine healthcare has been taken care of by men for many years and too many years.
03:23And I think it's now time for women to take control and to take power about their health because it's
03:30very important
03:30because we knew better than anyone how to take care of ourselves.
03:35And I think we need, first of all, some money to help us to develop better products and some stuff
03:47which can help us during maternity
03:53but other cycles of life during the menopause or during young adults.
03:59We have so many issues, so many hormonal movements and activities that we can have and which can be, which
04:13need, sorry, to be taken care of.
04:15And I think if maybe women can be less afraid of healthcare because it's a bit scary from the outside
04:27to say,
04:28okay, I'm going to, when we launched Boom the first time, we said, okay, maybe we're not able to do
04:34that.
04:34And finally, one year later, you can see we have five products and we have everyday women conceive and to
04:40have better health and better babies.
04:41So I think anybody can, any woman can do what she wants to help the femtech.
04:48Chaolin Linné, the co-founder of Boom, thank you so much for that.
04:52Incredibly interesting to speak to you.
04:54And just to say, Thomas, we're seeing innovation that comes in all shapes and forms here.
04:58Once again, finally, the health tech industry and the femtech industry in particular,
05:03helping to meet half the world's population needs in the end.
05:07Thank you, Simon. Thank you for that.
05:09Very important to remind us.
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