- 6 weeks ago
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00:00I'm not here to make any friends. The process is not personal, it's business.
00:08Lord Sugar is on the lookout for a brand new business partner.
00:13It is a very competitive situation. I need to see who's got a good business brand.
00:20Fighting it out for his funding.
00:2418 aspiring tycoons.
00:28Not one of you geniuses ran this thing properly. I feel so angry. You're coming across a bit thick.
00:35At stake, a quarter of a million pounds.
00:40And a 50-50 deal with a business heavyweight.
00:45Your best hope for 250 grand is to buy yourself a scratch card.
00:50Yeah, yeah, yeah, go, go, go, go. Right, run, come on.
00:52It's an investment worth fighting for.
00:55Please stop talking, please. For the love of God, stop talking.
00:58We're meant to be grown up women. We're talking like little school girls.
01:0118 candidates.
01:03I'm not getting angry. I'm just telling you my point because you're not listening to my point.
01:06Boom.
01:07Flash tip.
01:0812 testing weeks.
01:10This is getting really, really childish now.
01:12If I was a project manager, I'd be trying to motivate my team.
01:15So that's not cool. That's not cool.
01:16One life-changing opportunity.
01:19You're fired. You're fired. You are a loose cannon. You're fired.
01:32Previously on The Apprentice.
01:34I want you to come up with an advertising campaign for jeans.
01:38A foray into fashion.
01:40Emo jeans.
01:41Emo jeans.
01:42I love that.
01:43I'm sorry. I'm going to kind of veto that.
01:45Led by Mackay.
01:46They should be here by now.
01:47This is the best way, boys.
01:48This is a joke.
01:49Hey.
01:50The boys wasted time.
01:51Is there a six pack under there?
01:53Yeah.
01:55Missed deadlines.
01:56We haven't got the full advert.
02:00And got hot under the collar.
02:02I'm going to tell you what I want to tell you and you have to listen to it.
02:05Let me finish, please.
02:06On the girls' team.
02:07Where the hell are the jeans?
02:08Project manager, Jessica, came apart at the seams.
02:13I'm sorry.
02:14She just lost the plot.
02:16And the brand was ripped to shreds.
02:18I'm just not sure it says luxury.
02:20Probably mixed messages there for me.
02:22In the boardroom.
02:24They're useless.
02:25Both totally, absolutely useless.
02:29Both teams were hung out to dry.
02:31I feel so angry.
02:33There's no winner here.
02:34Six candidates were in the line of fire.
02:37Karthik, you are a loose cannon.
02:40But both project managers were let off the hook.
02:43On day two, I pulled it back together and I came back fighting.
02:46You better up your game on the next task.
02:48And while Alana was worn down...
02:50I don't feel like I'm in the background.
02:52This is so embarrassing.
02:53You are struggling.
02:55It was Natalie...
02:56I gave my input.
02:57I've done the best I can.
02:58...who became the second casualty of the boardroom.
03:01You've been quiet.
03:02You're fired.
03:03Now 16 remain to fight for the chance to become Lord Sugar's business partner.
03:105am.
03:11Hello.
03:12Lord Sugar would like you to meet him at the Drury Lane Theatre Royal.
03:16The cars will be leaving in 30 minutes.
03:18Bye.
03:19Drury Lane, 30 minutes!
03:20You bunch of losers, get out of your beds and it's gone.
03:21I know Drury Lane, but I just can't think of it right now.
03:22For some reason, my brain's not working.
03:23Drury Lane Theatre.
03:24Do you know that place?
03:25I know it's a theatre.
03:26I know it's a theatre.
03:27I know it's a theatre.
03:28I know it's a theatre.
03:29I can't think of it right now.
03:30I can't think of it right now.
03:31For some reason, my brain's not working.
03:32Drury Lane Theatre.
03:33Do you know that place?
03:34I know it's a theatre.
03:35I know it's a theatre.
03:36I can't think of it, but I can't think of it right now.
03:37I know that place?
03:38I know it's a theatre.
03:39I know it's a theatre.
03:40I can't think of it right now.
03:41I can't think of it right now.
03:42And for some reason, my brain's not working.
03:44Jury Lane Theatre.
03:45Do you know that place?
03:46I know it's a theatre.
03:48Carthy, you got like 10 minutes.
03:50Yes.
03:51DRURAL ARTRIVE
04:00How horrific was that ball drive?
04:04I'm not going back in there. I just absolutely went to pieces. Absolutely went to pieces.
04:12Theatre Royal Drury Lane
04:16Originally built in 1663
04:34Good morning. Good morning, Mr Chair.
04:46Now, this theatre is home to the musical Charlie and the Chocolate Factory.
04:52The lead character, Willy Wonka, was an eccentric sweet manufacturer.
04:57He was creative, he was a risk taker, and more importantly, he understood what his customers wanted.
05:03So, for your next task, I want you to design and manufacture your own range of sweets,
05:10which you're going to sell to the public and trade in the seaside town of Brighton.
05:16The team that makes the most profit will win, and as usual, in the losing team, at least one of you will be fired.
05:24And now we're going to mix the teams up a little bit.
05:28Now, Alana, Jessica and Trishna, you're going to move over to Titan.
05:33Oliver, Paul, Karthik and Mackay, you're going to move over to Nebula.
05:39Now, Alana, you're in the bakery business, and I think it's time for you to perform now.
05:47You need to be the project manager on this task.
05:50Oliver, you don't make sweets, but you do manufacture food, and therefore I think you're the right project manager for Nebula.
06:00I'd like to reflect back to last week's diabolical task.
06:05I thought I was talking to a lot of braindeads, and we cannot have that again this time.
06:11Is that clear?
06:12Yes, sir.
06:13OK, off you go.
06:15Two days to make a tasty profit from tempting treats.
06:24Today, teams must mass produce their sweets.
06:27Tomorrow, push them to the public and businesses in Brighton.
06:34So, when I was 16, I taught myself how to make chocolates.
06:37I'm self-taught chocolatier.
06:38So, hopefully you've all got confidence in me.
06:41100%.
06:42Amazing.
06:43People of Brighton, they love unusual stuff.
06:46They love things that are different, and we can make it cool.
06:49Like, we can do cocktails.
06:50While project manager Alana pitches contemporary candies.
06:54We can really, like, engage with people, like, do you want to do a shop where it's actually a suite?
06:59Do you know what I mean?
07:00Yeah, yeah.
07:01OK, guys.
07:02Great to be working with you all.
07:04Next door.
07:05One quick thing to say, the scene-selling town is becoming really more fashionable.
07:10Sausage Supremo Oliver considers traditional sweets.
07:15OK.
07:16I think, besides the seaside-themed sweets, OK?
07:20Is that the one...
07:21Sure.
07:22It's up to you.
07:23Yes.
07:24Especially Brighton.
07:25OK.
07:26Next job.
07:27So...
07:28I'm going to split the teams.
07:31Decide who cooks up the candy in the kitchen.
07:34I'm going to lead the manufacturing side.
07:36And who's on the corporate sales team.
07:39Paul, do you think pitching to the, sort of, the corporate company, would that be one of your sponsors?
07:45I'll go wherever you want me.
07:46I think I'd like to maybe work a little bit closer with you to give you the support.
07:50So, where you are, I'd like to be.
07:52That sounds good.
07:53I'm happy with that.
07:54OK.
07:55So, erm...
07:56I'm going to go with Mackay to manage the, the, the, yeah, the, the, obviously the manufacture...
08:04Not the manufacturing, the, the pitching.
08:07We're going to Brighton to do the corporate client.
08:09Yeah.
08:10Pitch.
08:11Yeah.
08:12OK.
08:13Yeah.
08:14Organising her team, Alana.
08:15Has anyone got any, any reservations to go to corporate?
08:18I strongly want to be in the corporate side.
08:20I'm not comfortable in the kitchen.
08:21Yeah.
08:22I've got a wife of cooks for me, so...
08:26Erm, OK.
08:28I would put the two of you, and I'd put Sofiane in your team, and I'd put Sofiane sub-team leader.
08:33Because I think you're a strong leader.
08:35Yeah.
08:36Are you happy with that?
08:37Yeah.
08:3811am.
08:39Teams divide.
08:40I didn't want to be in the kitchen.
08:41Yeah, we, we saw that, so...
08:42I'm OCD.
08:43I'm very, very...
08:44You're like, my wife cooks for me.
08:45If I walk in the kitchen...
08:46Really?
08:47No.
08:48You started telling me you had to cook my dinner last night.
08:49No, no, no, no.
08:50When I walk in the kitchen, there's too many people.
08:51I can't touch anything.
08:52The sub-teams head to Brighton.
08:53For the rest, Confectioners' Kitchen is a big deal.
08:55Yeah.
08:56Yeah.
08:57Yeah.
08:58Yeah.
08:59Yeah.
09:00Yeah.
09:01Yeah.
09:02Offering everything from sticks of rock and slabs of toffee to fudge and pillow sweets.
09:16Oh, my God, this is so exciting.
09:19First task for Alana's team...
09:21What is everyone's, like, feeling on this?
09:23Pick two products to produce.
09:25The pillows are going to give us a bigger profit margin.
09:28Yeah.
09:29In terms of costings, I would go with pillows and toffee, yeah?
09:33Perfect.
09:34Great.
09:35Like it a little bit.
09:36Definitely not the toffee, it's too hard.
09:38Across town...
09:39It also sticks in between your teeth.
09:40Chewing over their choices...
09:42I think we've all agreed that The Rock is the most desirable.
09:46Oliver's team.
09:47Mmm!
09:48Guys, I think the fudge is lovely.
09:49It's not about what you like, it's about what money we're going to make on this.
09:52In my eyes, it's most appealing.
09:54Let's just stick with fudge then, yeah?
09:55Fudge.
09:56And The Rock.
09:57And your stick with rock.
09:58Sold on traditional seaside sweets.
10:01Fish and chips, wow.
10:02Next, net the perfect flavour.
10:04That's interesting.
10:06It's very fishy.
10:07It is, I can smell it, I'm not eating that.
10:09The weather is hot, I think ice cream will sell, it's mainstream, but you need one weird and wonderful as well.
10:13One weird, just try and salt it out.
10:15Go on, try something.
10:16Now, I'm getting quite a very salty aftertaste in my mouth, which is not pleasant.
10:23You do get, like, salted chocolate pretzels, it is quite an on-trend thing at the moment.
10:29Cool.
10:30How about do salt and vinegar fudge then?
10:31Yeah.
10:32And the ice cream rock.
10:33Yeah.
10:34Agreed.
10:35That sounds great.
10:36Okay.
10:37Oh my gosh, cappuccino.
10:41Selecting sophisticated flavours for her sweets.
10:44Cappuccino in a toffee would be nice.
10:46Project manager, Alana.
10:48So, cappuccino toffee?
10:49Yeah.
10:50Happy?
10:51Happy.
10:52100%.
10:53Great.
10:54Here we go.
10:55Hello.
10:56Quickly, Alana, what flavours have you got?
10:58What choice of flavours have you got?
10:59Cappuccino.
11:00What?
11:01Rum and coconut.
11:02Strawberry and champagne.
11:03Apparently it's delicious.
11:04So, strawberry and champagne is a daffernut.
11:06We've decided cappuccino on the toffee.
11:08Taste is very important.
11:09Alana, it's all about the taste.
11:11If they don't taste nice, we're going nowhere with this.
11:14Just be confident, trust your gut feeling and go with it.
11:17Okay, we really have to go and cook now.
11:19Bye.
11:20It sounds good.
11:21Midday.
11:25I look good in this stuff, I can tell already.
11:28For both teams...
11:29So, you've chosen rock, quite a tricky one.
11:32..a crash course in candy making.
11:35No-one will buy it if it's not perfectly round.
11:37I've got to do quite a few things to get them perfect sticks of rock,
11:39and that also takes a lot of time.
11:42You need to be careful with the pillow machine.
11:44Don't put fingers in here.
11:46It's working now.
11:47So cool.
11:48Oh, my gosh.
11:49In Oliver's kitchen...
11:52This is terrible, man.
11:54Oliver?
11:55Yes?
11:56Do you think the consistency of that is correct yet?
11:58The rock's not rolling.
11:59It's all a bit of a learning curve.
12:01I know, but we don't have time for a learning curve.
12:03No!
12:04Move it again.
12:05It's going too hard.
12:06Get rid of the spatulas and start kneading it with your hands.
12:10Just do it with the hands, you think, yeah?
12:11Yeah, cough it.
12:12If you can try and lift that up.
12:13Sticks of rock are pretty cheap and cheerful.
12:16Very popular.
12:17But guess what?
12:18They're really hard to make.
12:20I'm struggling.
12:21I can see that.
12:22Oh!
12:23And I think they're going to be kicking themselves.
12:27It didn't go for something that would be a lot easier and quicker to make.
12:30Just make sure they don't go flat, OK?
12:33OK, careful, careful.
12:34Don't break them.
12:35What does he do?
12:36He makes sausages.
12:37But...
12:38How?
12:39Don't ask me.
12:40I don't know, no.
12:41Yeah, I think you're doing brilliantly.
12:42Keep it up.
12:43Pretty sure I've got a massive sweat patch on my bum right now.
12:47Right through my suit.
12:48On the other side, it's going to be easier and quicker to make.
12:51Just make sure they don't go flat, OK?
12:53OK, careful, careful, don't break them.
12:54What does he do?
12:55He makes sausages.
12:56How?
12:57Don't ask me.
12:58On the other team...
13:00Might as well just make the maximum amount that we can.
13:03Yeah, OK.
13:04Sounds like a bum.
13:05Making taffy!
13:07There she blows.
13:08Keeping a close eye on her cooks...
13:11JD, don't just stand over that.
13:13Alana...
13:14Do a bag, mix it.
13:15Do a bag, mix it.
13:16No worries.
13:17No worries.
13:18I think it's a bit...
13:20I think I need to take off the gloves.
13:22I'm watching everyone, keeping an eye on everything.
13:25Have you messed them up?
13:26No.
13:27Because I know what it's like in a hot kitchen.
13:29I'm just wondering.
13:30The second you take your eye off the ball, things just go wrong.
13:33Guys, if we lose because we've not got...
13:35We're not going to lose.
13:36I'm going to win.
13:37Right, OK.
13:384pm.
13:39Brighton & Hove Albion Football Club.
13:45Looking to score a big order.
13:47I'm Paul Barber, I'm the Chief Executive.
13:49Alana's sub-team, led by Sofia.
13:52OK, so, yeah, we're here to discuss, potentially, you guys placing an order from us for these hard candies, which are the pillows.
13:58What about the colours?
13:59I'm a football fan myself.
14:00And what we were looking at, of course, was the colours of your club.
14:02So we obviously know you're blue and white.
14:04So we were thinking that you could have blue and white stripes across the suite.
14:07Because you guys would be making, probably, a big order.
14:09We're not talking about a couple of bags.
14:11So how do you feel about that?
14:13What are you gauging as a big quantity?
14:16Because we were looking at only spending about £200 to £300 with you.
14:22I'm looking at more, sort of, the £400 mark.
14:28I would say, at this stage, we'd look to buy less than that from you.
14:31I understand what you're saying, but we're definitely confident on a product in terms of quality.
14:36You need to hear what we're saying in terms of what we can spend.
14:39Yeah.
14:40We'll go and work our backs off to make sure that this product comes to your expectations.
14:44So if you're comfortable to place £400 order.
14:47I'm not sure if you're hearing us.
14:49Essentially, we're seeing there's a ceiling.
14:51In terms of quality...
14:52Do you want me to take this a bit?
14:53Yeah, my colleague Courtney will go into, obviously, the pricing.
14:56How about this? I've just quickly worked this out.
14:59If we do 160 units at £1.90, we equal £304.
15:04So would that sound fair to you?
15:07How about we say 190 units for £300?
15:14OK, well, thank you.
15:18Sofiane annoyed the customer when the customer made it very, very clear that £300 was their maximum spend,
15:24and therefore the team actually had to accept a very low price for a high quantity.
15:29Good luck. Thank you very much.
15:30Thanks for your time.
15:31I think we've got an amazing deal.
15:32I don't think anyone else would be able to walk in there and get a better deal than what we did.
15:37Hi. It's Alana.
15:40This is so important. Pen and paper.
15:42Listen to these facts.
15:43We need you to make 190 bags.
15:46It's going to be the pillow ones.
15:47Blue and white stripes.
15:49They need to be ready by tomorrow morning.
15:51Because this is a done deal.
15:53Yeah, OK.
15:54Bye.
15:55Bye.
15:56Right, guys.
15:57We've got an order for 190 of the blue and white stripey ones, OK?
16:02High five me.
16:03Boom.
16:04Guys, please just listen to me.
16:05I'm worried about this corporate order.
16:07If yours is going to take five hours, it needs to take less.
16:11Basically.
16:12Yeah.
16:13Sussex.
16:16An upmarket winery.
16:19Hello.
16:20Hello.
16:21Hi there.
16:22Hi.
16:23Here to shift sweets to the on-site shop, Rebecca.
16:27The products that we create are bespoke.
16:32So we've brought along some samples that we'd like to show you.
16:34Unfortunately, one of them has broken in the box.
16:37Which ones would your mind naturally prefer the idea of?
16:47I think the bag of sweets.
16:49Yeah.
16:50Cool.
16:51So the trade price that we could offer on creating 50 bags is around £1.50 per bag.
16:57Yeah.
16:58So that would come up to around £75.
17:00How does that sound?
17:02I think that's...
17:03I think that sounds good.
17:04I think that sounds...
17:05That sounds pretty reasonable, yeah.
17:06Great.
17:07I thought you were so lovely meeting you.
17:08Thank you for spending time talking about our sweets.
17:11You're welcome.
17:12OK.
17:13Do you know in business, you'd say, how many people do you have here every day?
17:17And you'd calculate how many sweets you can sell.
17:20But they didn't do that.
17:22Mackay immediately said, 50 bags, £1.50, £75.
17:27Who the hell comes all this way for £75?
17:31I've got the other call team ringing.
17:35I'm just going to answer that.
17:36PHONE RINGS
17:37Hi.
17:38Hi there.
17:39Do you have a moment?
17:40Yes.
17:41So we've managed to make...
17:42Agree on a sale of the pillow candy.
17:45Great.
17:46And have you got any indication of numbers, number of bags?
17:4950 bags.
17:50So 50 bags.
17:5150 bags.
17:5250 bags.
17:53OK.
17:54Oliver.
17:55Sorry.
17:56Is that clear?
17:57These are flat, Oliver.
17:58Sorry.
17:59These are flat.
18:00I know they are flat.
18:01Sorry, guys.
18:02Please concentrate.
18:03Oliver.
18:04Sorry.
18:05Just get them off the phone if there's anything.
18:06Right, guys.
18:07We'll speak to you later.
18:08Best of luck.
18:09OK.
18:11Bye-bye.
18:12OK.
18:13You've got to concentrate, mate.
18:14You're as much a part of the production team as you are on the admin.
18:16Come on.
18:17It's OK.
18:18I'm confident I'm a project manager.
18:19Not really 100%.
18:20OK.
18:21So, guys, I think we'll swap Ollie.
18:23If you want to go over to Nick Fudge.
18:24I'll take over from Francis.
18:25If you take over to Francis, and Francis, you come over to me.
18:27Perfect.
18:28The only thing I'm worrying about is the production of the corporate batch, and that we can get
18:31that done in the time scale that it's meant to be done.
18:33So, um...
18:34Come over here.
18:35I'm just...
18:36I'm going to come over here.
18:407 o'clock.
18:41In Alana's kitchen, when I run the candy through, it doesn't seem to be cutting.
18:47So, I don't know what's going on.
18:49There's something turning on now, is it?
18:52The pillow machine seems to be broken.
18:55No.
18:58Alana.
18:59Alana, we can't use this batch.
19:00It's come out too late.
19:01Put it in the bin and move on.
19:03Don't worry about it, OK?
19:07Alana.
19:11You'll do actually a good job.
19:12It's seriously a good.
19:13You're doing a good job.
19:14Just relax.
19:15Calm down, OK?
19:16I'll give you a few minutes.
19:17Come out on your radio.
19:18Alana has put herself and her kitchen under tremendous pressure.
19:23She does not appear to be coping, and if she can't pull it around, she's going to have
19:27nothing to deliver to the football club tomorrow.
19:29How would you feel if we changed the moulds?
19:31It's going to be the quickest one.
19:32At least we can get the client's order finished.
19:34OK.
19:35Perfect.
19:36We have got an hour and a half, so you need to go like the wind.
19:39Yeah.
19:408.30.
19:41Keep going, keep going.
19:42Come on, boys.
19:4390 minutes before kitchens close.
19:44This is quicker to make.
19:45It's easier to make.
19:46So suck it and see.
19:47With the help of graphic designers...
19:48Guilties.
19:49Well, this is too baby pink.
19:50It's too...
19:51That's very much on trend, though.
19:52Both sub-teams create brand identities.
19:53Another colour, maybe, to kind of bold it.
19:54Oh, no, no.
19:55Oh, no, no.
19:56Oh, no, no.
19:57Oh, no, no.
19:58No, no, no.
19:59Oh, no, no.
20:00Yeah.
20:01Oh, no, no.
20:02Ah!
20:03Subteams create brand identities.
20:05Another colour maybe.
20:07Oh, no, no.
20:13My arm is literally about to fall off.
20:15Oh, I'm making a mess of these.
20:19Have you had any thoughts on the ORP of the fudge yet?
20:22If you just concentrated on that, we'd all be fine.
20:24Why are you worrying about pricing and all that?
20:26We're not arguing. We just need to get this done.
20:30Ten minutes left.
20:32The machine, bro.
20:33But we made the best of a bad situation.
20:35Final push on those.
20:37There we go. It's my workout for the day.
20:39Come on, boys.
20:40Come on, boys.
20:41I'm done. I'm done.
20:4510pm.
20:47Group hug. Group hug.
20:48Well done.
20:49Well done, guys.
20:52Sweets boxed, it's back to the house.
20:56Tomorrow, seek out sails on the seafront.
20:59I'm never going to eat a toffee again.
21:0310am. Brighton.
21:08I've never imagined putting vinegar into fudge, ever.
21:11It's going to make it sour a little bit.
21:14Base for both teams, the Grand Hotel.
21:19For Oliver's team, suck it and see.
21:28Right, listen, guys. We've got a big day ahead of us.
21:31Salt and vinegar fudge and ice cream flavoured rock.
21:34I want to discuss this rock, this rock price, OK?
21:39I think three for something.
21:41Fudge is two for five is good.
21:42Three for six.
21:43Yeah, two for five.
21:44Sorry?
21:45Three for six.
21:46OK, sorry, guys.
21:47Two for six for the fudge.
21:48Three for fudge.
21:49Yeah, fudge two for five is good.
21:50Two for five, yeah.
21:51Two for five.
21:52Sorry, I don't know about you lot, but I'm completely confused.
21:55What is your strategy, Oliver?
21:56My strategy, Karen, from what I understand,
21:59I'm trying to ask the guys to sort of think on their two feet here.
22:02Oliver, just make some decisions.
22:05OK.
22:06Tell us what you want us to do and we'll do it for you.
22:07Oliver, am I right in thinking Karthik is joining my team now?
22:09Yes, he is.
22:10Oliver, I don't sell to trade.
22:12What I do is I talk.
22:13I'm an extrovert.
22:14The decision is yours.
22:15I don't want the label of a disruptor.
22:16I'll go, I'll go.
22:17You know what, I'll go.
22:18It's easy.
22:19I'll go.
22:23For Alana's team, guilties.
22:26We've got, like, a lot of stock.
22:28A lot of stock.
22:29Champagne and strawberry sweets.
22:31And cappuccino toffee.
22:34This is the corporate order that we made yesterday.
22:37We had a little bit of an issue.
22:39Well, one of the machines broke.
22:41These are what we had to produce in the end.
22:43What I can do, I want to go in there,
22:45see if I can squeeze more money out of it.
22:46We went the extra mile.
22:47We did do footballs and the only way we could have done it in two colours
22:50is to split the football in half.
22:52Please don't rub him up the wrong way.
22:53Is it right if we take one of your guys?
22:55Because, obviously, it's only three of us.
22:56I'll go trade.
22:57It's not a problem.
22:58Yeah, no problem.
22:59Next, for Sofian's half of the team.
23:05Sof, I really don't think we should be trying to get more money out of them.
23:08Yeah, I don't think so either.
23:09Because if someone came to me doing that,
23:10I'd think, you cheeky little bastard.
23:12Deliver their mixed bag of sweets to Brighton FC.
23:15I just don't want to muck up a deal that we've done.
23:18Trust me.
23:19And obviously, we're not delivering what we said we would.
23:20Yeah.
23:21That's my bit, don't worry.
23:22You don't worry about that.
23:27Good to see you.
23:28Good to see you again.
23:29I just need to inspect the products now, if that's all right?
23:30Yep.
23:31Absolutely.
23:32So, we spoke to the production line.
23:33They've done, like, a football split in half of two colours.
23:35So, we went the extra mile to do that for you.
23:37Really?
23:40They are half football as a split.
23:41They're half football, so...
23:43So...
23:44And there's no such thing as a half football?
23:46Yeah, but it's kind of...
23:47It's a bit quirky.
23:48It's fun.
23:49It's not...
23:50It's not what we agreed, though.
23:52Your fans would get the two split football out, and put it together,
23:56and obviously, it makes a football in your colours.
23:58Let's have a look.
23:59That's the best we could have done.
24:00That's the closest we could have got to a football.
24:04I'll give you guys the benefit that they...
24:06And we'll accept them in.
24:07Thanks so much, Tony.
24:08No problem.
24:09Thanks, Tony.
24:10Cheers, Tony.
24:12As I'm putting them together, I'm like,
24:13please, look like a football.
24:14Please, do look like a football.
24:15He loved the pillows.
24:16The pillows were amazing.
24:17I was that close to actually ask for more money.
24:21Lunchtime.
24:24Here's the tricycle.
24:26Stocked up.
24:27Oliver's sweet cellars...
24:29So what should I do, Oliver?
24:30Suck it and see!
24:32...hit the streets.
24:34It's interesting to get some fudge today.
24:35£3.
24:36£2.50 or £4 for the handmade fudge.
24:38That's three quid each.
24:39OK.
24:40Or it's two for five.
24:41So £2.50, I can give you something even better.
24:43Someone's selling fudge for £3.
24:45Someone's selling fudge right next to them for £4.
24:48Someone's doing a deal for £2.
24:50I don't know what's going on.
24:53You buy two, you get the third free.
24:55It's good, isn't it?
24:56It's good, isn't it?
24:57Yeah?
24:58But actually, people like the look of it.
24:59People are willing to buy.
25:00They're here to buy.
25:01They're selling a lot of product.
25:03That's for you, then.
25:04That's absolutely brilliant.
25:05Have a lovely day.
25:07For Alana's team...
25:10Hello.
25:11How are we?
25:12...the hard sell.
25:14Me and the team, we're up till 11 o'clock making this lovely toffee and strawberry sweets.
25:20Oh, no, you definitely don't need the sugar.
25:23Would you like some sweets, ladies?
25:25Are you sure, ladies?
25:26On all the rest of the hen party, have a very good time in Brighton, yeah?
25:29They're having lots of interest here, but not much in the way of sales.
25:32Are you right there, ladies?
25:33Can I tempt you to some cappuccino seaside toffee?
25:36I literally just repulse people.
25:38I repulse them.
25:39They really need to ramp it up a bit because they've spent an awful lot of money on ingredients
25:43and they've got a lot of stock to shift.
25:45Are you still interested in your homemade toffee?
25:48And you can get champagne pillows as well.
25:51I guess not.
25:54At the winery, delivering their corporate candy...
25:58Is it possible to try them, mate?
25:59Yeah!
26:00...Oliver's sub-team.
26:01They are delicious.
26:03They're genuinely nice.
26:04Deal agreed yesterday, 50 bags at £1.50 each.
26:09We actually made a load more, but we thought we'd bring the additional batch that we made with us today.
26:14So we've got another 50, in fact, if you would like to.
26:18If we could offer the lot at £1.20.
26:21Well, I mean, I would take the lot for a pound per bag.
26:25Ooh!
26:26Could we meet you in the middle and do a £1.10?
26:29£1.07.
26:30If we could do £1.07.
26:31That's fine, £1.07.
26:33It would be a good deal.
26:34It would be a good deal.
26:35Fantastic. Great deal.
26:36Thank you so much.
26:38100 bags for £1.07 each.
26:41And the original deal, I believe, was £1.50 a bag.
26:45Went down...
26:46What was it?
26:4740-odd pence a bag.
26:48So, do we have any more in the car?
26:50There are more in the car. Shall I go and get them?
26:52Go get it.
26:54Ridiculous.
26:55They're f***ing shambles, this lot.
26:59Ten.
27:00Just in case, cos they're idiots.
27:01Might not even be able to count that right.
27:05Joke.
27:08Six, seven, eight, nine, ten.
27:12Five.
27:13Six.
27:14I hope your customers will enjoy.
27:15You want some for you?
27:16Thank you very much.
27:17Bye.
27:18All right, cheers.
27:19Thank you very much.
27:20Good job, guys.
27:21Good job.
27:22Really good job.
27:23Well done.
27:24High five.
27:25Paul, thank you for coming.
27:26Hey, guys, I just want to have a quick chat.
27:27With sales slow, a plan to shake up prices from Alana.
27:42I'm thinking two for six.
27:44Two for six pounds.
27:45Yeah, because we need all the sales we can get at this point.
27:47Okay, perfect.
27:48Yeah.
27:49Okay, let's see if it goes.
27:50Do you like handmade toffee?
27:51I can see you eyeing them up.
27:53How about two for six?
27:54Just for one for now, if you want.
27:56That's lovely.
27:58You want the pillows?
27:59Great.
28:00Fantastic.
28:01Is that two for six pounds, please?
28:02Brilliant.
28:03One for three pound fifty, two for seven pounds.
28:05Would you like any?
28:06No?
28:07Samuel.
28:08Yes.
28:09Are you selling them two for seven?
28:10Yeah.
28:11Don't change the price?
28:12I'm getting more, if anything.
28:13It's a good thing.
28:14Two for seven.
28:15We can't all be selling at different prices.
28:16Hello, how are you doing?
28:17Samuel thinks he's always right.
28:20And he's not.
28:23Hello ladies, how are you doing?
28:25Being project manager is so stressful.
28:27Awesome.
28:28Just need to keep going.
28:30Looking to sell more of Alana's sweets in bulk.
28:34I've got a pricing strategy we can sell for a lot more, trust me.
28:37Professional salesman, Sofian.
28:39Sell them at a higher price to trade.
28:41No.
28:42We sell it for a lower price to trade.
28:43You've got that all mixed up, Sof.
28:44I know it is.
28:45Trust me.
28:46I don't know what that really means.
28:49Trust me means to stick to my plan.
28:52Can't interrupt.
28:56Very quickly, so we've got handmade luxury toffees using fine ingredients.
29:00Yeah.
29:01These are strawberry and champagne.
29:02Strawberry and champagne.
29:03These are unique.
29:04Yeah.
29:05Yeah.
29:06Give me 10 of this and 10 of this.
29:07That's 20.
29:0820.
29:09Okay.
29:10That's fine.
29:11Just give me your price.
29:12130.
29:13I'm happy and you'll be happy.
29:14Trust me.
29:15I'm not happy.
29:16Trust me.
29:17135.
29:1810 units.
29:19We move.
29:20You're happy.
29:21We're happy.
29:22Okay.
29:23Okay.
29:24How long have you been in this business?
29:25All my life.
29:26All your life?
29:27Yeah, I've been selling all my life, yeah.
29:28Are you sure about that?
29:29This is a day.
29:30This is a day.
29:31I've been selling all my life.
29:3224 hours.
29:33Yeah.
29:34Obviously, it's a small order.
29:36It's not what we wanted.
29:37So, hang on.
29:38Are you happy for us to go down?
29:39Start high.
29:40Hagel.
29:41If we get a big order, happy days.
29:43If we don't, then we move on.
29:47Can you see Middle Street?
29:48On the other team, pushing their traditional suites to traders.
29:52Bond Street Lane, Bond Street is there.
29:54See there?
29:55I'm going to stay here with the goods, because I don't think we should just...
30:00I mean, should I ask her?
30:01It's a small shop.
30:02Leading the pitch...
30:03Hello.
30:04Hi.
30:05Yes, we wanted to show you our sweeties.
30:07Management consultant, Alexandra.
30:09They are a one-off, and they are really lovely.
30:12Yeah.
30:13Lovely.
30:14Lovely product.
30:15So, the rock is retailing at...
30:16Yeah.
30:17It's 95p.
30:18No, that's trade.
30:19Oh, sorry.
30:20So, it's trading at 95p.
30:21It's retailing at £1.50.
30:23The pillows are retailing at £2.50.
30:26£2.50.
30:27And how much are you charging for those?
30:29I don't know.
30:30I don't know.
30:35£1.25, the trade price.
30:37We like these two.
30:38Oh, good.
30:39Ah.
30:40Okay, good.
30:41OK.
30:42OK.
30:43OK.
30:44So, that would be £47.50 for these.
30:45Is that right?
30:46That can't be right.
30:47OK.
30:48So, calculate that again, so...
30:5050 equals a total of £100.
30:54You know what?
30:55We can make that work.
30:56Yes?
30:57Can we take the cash?
31:00Deal done for the sweets.
31:02And the fudge?
31:03It just looks a little bit ropey.
31:04OK.
31:06Bye.
31:07No sale on the salt and vinegar fudge.
31:10So, we sold rocket at £75.
31:1120p below what we wanted, right?
31:13Yeah, basically.
31:14Maybe we should have said a higher retail price.
31:15It's done there, isn't it?
31:16Yeah.
31:17The time's running out.
31:18We need to sell the fudge.
31:19We need to focus on fudge.
31:20Yeah.
31:21There you go.
31:22Suck it!
31:23Who wants to suck it?
31:24Mid-afternoon.
31:25I want to get on this cycle and draw some attention.
31:28I mean, do you want to put the umbrella down?
31:30Yeah, let's put the umbrella down.
31:31We don't really need it.
31:32If this goes badly wrong, I'm calling you personally responsible.
31:34OK.
31:35I've got it.
31:36I've got it.
31:38Hiya.
31:39Hiya.
31:40We use very, very expensive fine ingredients.
31:42Sound like a deal?
31:43One time.
31:44Yeah, go on.
31:45Brilliant.
31:46Thanks very much, Alison.
31:47Have a great day.
31:50Go, go, go.
31:51No!
31:52So, have a little nibble.
31:54I don't know if you're normally a fudge lover.
31:56The flavour is salt and vinegar, but it's quite subtle.
31:59The aftertaste is a little bit off.
32:01Thank you so much, anyway.
32:03Yeah, run, run, run, run.
32:04Come on.
32:05I can see the sea.
32:07Right, guys, come and get your candy.
32:09Oh!
32:10Come here.
32:11Roll up, roll up.
32:12Hold on, hold on, hold on.
32:13Oliver, Oliver.
32:14There's all tables there.
32:15You're not going to get through there.
32:16OK.
32:17I'll turn it round.
32:18I'll turn it round.
32:19So, where are we going now?
32:20Look, next to the fish and chip shop.
32:23Look, they are in front of you.
32:24Look, all beechy things.
32:25No, no, no.
32:26I was just checking what that's like.
32:27Oh, hard work.
32:28What we have here is some salt and vinegar fudge.
32:31Is that a no?
32:32OK, fine.
32:33No problem.
32:34Wait, you can let go.
32:35You can let go.
32:36Oh, Ollie, please.
32:37Oh, hold on.
32:38Come and buy your rock, everyone.
32:41And bring your money!
32:44These do go with the hair as well.
32:46They match very perfectly.
32:48Back on the beach.
32:49There we go.
32:50For Alana's team, a sugar rush.
32:52I hope you love it.
32:53Thank you so much.
32:54There we go.
32:56Perfect.
32:57There you go.
32:58And enjoy.
32:59They're absolutely delicious.
33:01Hi, it's Alana.
33:02Yes, I can hear you speak.
33:04Come to us, please.
33:05And we'll all sail down here, OK?
33:07One second, all right?
33:08I think we've got an opportunity to go back to trade.
33:10No, we need you here.
33:11It's mad busy.
33:12No, I want to carry on to trade.
33:14Let's not have a moment.
33:15Let's just do what she says.
33:16She's the boss.
33:17I need to go back to the hotel and grab the last box of toffee.
33:19There's loads of toffee left there.
33:20No, but...
33:21Let's not go to the hotel.
33:22That's a waste of time.
33:23Oh, hang up on me.
33:25We've got loads.
33:26We've got loads.
33:27Shitloads.
33:28Tell her what we've got on us.
33:30Tell her what we've got now.
33:32Relax.
33:33Stop telling me to relax.
33:34I'm trying to get angry.
33:35Listen.
33:36I'm not getting angry.
33:37She said it's really busy.
33:38They're sailing really quick.
33:39I'm not getting angry.
33:40I'm just telling you my point because you're not listening to my point.
33:44Hello?
33:45What's going on?
33:46There is 300 toffees left at the hotel and labelled.
33:49Do you want me to go and get them or should we just drop them?
33:51She comes right here, straight here with all the stuff.
33:53Ah, cool, cool.
33:54Bye, bye.
33:55Bye.
33:56I shall have a fudge.
33:57Do you want a fudge?
33:58Perfect.
33:59Now pedalling on the promenade...
34:00Sorter vinegar, get your handcrafted rock here.
34:03...for Oliver's sales team...
34:05Yeah, have a taste.
34:06...takings tick over.
34:07I'm going to give...
34:08Buy two, get one free.
34:09So you get three for ten.
34:10That's cheaper than £4.
34:12It's cheaper than £4.
34:13There you go.
34:14That's how you do the magic, you see.
34:16I think this is it, you know.
34:18I may be an IT project manager, but I think deep inside,
34:21I'm the best salesman in the universe.
34:23Not in the world, in the universe.
34:25Amazing.
34:28Let's go, go, go, go, go, let's go.
34:30Ten minutes to go.
34:32Come over to here, come over to here.
34:34Come and get your pillows, strawberry and champagne.
34:36One pound.
34:37Only £1.
34:38Only £1 here, sir.
34:39Give me £1.
34:40Yeah, these are better quality.
34:42So that way, let's go that way.
34:43Let's go try some more places.
34:44Yeah, go, go, go, go, go, go.
34:45Fish and chip shop.
34:46Is the owner or manager here at all?
34:48No?
34:49Anyone wants to give me £50?
34:51Quickly, sir, here.
34:52Get yourself a bargain, last minute.
34:53Have you got £1 at all?
34:54I thought you £1 for a bag of fudge.
34:56Pines?
34:57That's brilliant.
34:58Thank you so much.
34:59Guys, come on.
35:00How much do you like to pay?
35:02Ten, ten, ten.
35:03It's done, it's done, it's done, it's done.
35:05There you go, it's yours.
35:06Guys, that's time!
35:08We're done!
35:09We've got rid of pretty much all the stuff.
35:11We're nearly all the stuff!
35:13CHEERING
35:23Six o'clock.
35:24That is one big box of fudge.
35:27Absolute rubbish, man.
35:30This is basically a disaster, isn't it?
35:33Let's face it.
35:34This is the most costliest product, and we've got it all.
35:39We should have made sure that we had a concrete plan of action.
35:42Did you at all, at any point, say,
35:44guys, we need to focus on just the fudge?
35:46Listen, it's like dealing with children at some point.
35:49I stood back and watched and just watched what was going on,
35:51because, do you know what?
35:53Standing back and watching isn't the answer, seriously.
35:55No, no, no, no, no, no, no.
35:56What is your point?
35:57The point is, is if people listen in the beginning,
36:00we would have known what was needed of us,
36:01we wouldn't have been having to go through this three or four times,
36:03and we wouldn't be in this situation.
36:05And you would crap...
36:06Oh, really?
36:07Yeah.
36:09Tonight, sweet takings will be totted up.
36:12Tomorrow, the bitter truth in the boardroom.
36:34You can go to the boardroom now.
36:36Well, this task was all about making confectionery.
36:58Well, they say that sugar is bad for you,
37:00and this sugar's going to be very bad for one of you today,
37:03that's for sure.
37:04I think I'll start with Nebula.
37:07Oliver, I made you the project manager.
37:10That's correct.
37:11Okay.
37:12So I went for the fudge,
37:13which I thought was quite a sort of high ticket item.
37:16Yeah.
37:17And the rock.
37:18And the fudge was actually salt and vinegar.
37:21I tried to be quirky with my choice.
37:23Salt and vinegar?
37:24Did it taste of salt and vinegar or what?
37:26There's an aftertaste of the salt.
37:28Okay.
37:29And you came up with a name?
37:31Oh, yes.
37:32It was suck it and sea.
37:36Sea spelt S-E-A though.
37:39Right.
37:40Quite quirky.
37:41Let's get into the kitchen, shall we?
37:42I'd like to know who was the chief cook and bottle washer.
37:45We took it in turns, actually, Lord Sugar.
37:47I...
37:48Well, put it this way.
37:49So it was Car...
37:50Uh, Carverick, uh...
37:51No, first of all, it was you and Carthick started manufacturing of the rock.
37:55I dropped it on the floor.
37:56Dropped it.
37:57You dropped it?
37:58It got dropped.
37:59But, you know, mistakes happen, and we then got into the flow of things.
38:03Someone else could have done that, Carthick.
38:05You'd be screaming at them, wouldn't you?
38:06No, Lord Sugar.
38:07I've changed now.
38:08He was very calm, Lord Sugar.
38:09He was a pleasure to work with.
38:11I see.
38:12Really.
38:13Oliver?
38:14You run factories.
38:15You run a sausage factory.
38:16I don't exactly run a factory.
38:18I do know how to make sausages, but this was a completely new industry to me.
38:23Well...
38:24Come on, don't try and duck it.
38:25No.
38:26You know, it's a production line, isn't it?
38:27We...
38:28We completed all of our manufacturing on time.
38:31I had a lot of support from everyone.
38:33Was you Willy Wonka or an Oompa Loompa?
38:36Which one was you?
38:37I guess I'm an Oompa Loompa.
38:38I think he really tried, to be fair.
38:40I tried.
38:41It was...
38:42There was a lot going on.
38:43Not only were you going to sell stuff to the public in Brighton, but you had to sell stuff to corporates.
38:49Yes, we went to a wine manufacturer.
38:51This is what you sold to the corporate client, yeah?
38:55Yep.
38:56How much did they take?
38:57They took 50 bags at the initial start.
38:59Right.
39:00And how much did they pay?
39:01They paid 150 per bag.
39:02Oh, no.
39:03Well, if I can explain.
39:04So, we went to deliver the order.
39:06We gave them the 50 bags, but in addition, we said that we actually have some more of the
39:11same product, and we would like to see if they were interested.
39:14What actually happened on Sugar was, instead of Mackay concluding the first deal at the 150,
39:18and then upselling the remaining extra that we had produced, he then just reduced the
39:23price to £1.07.
39:24£1.20.
39:25£1.07, I think the final price was, and you lost 43 pence a bag, over 100.
39:30You sold the same guy at the same stuff for a lower price.
39:34You talked yourself down.
39:35This was a task of selling sweets.
39:37It's not a limbo dance.
39:39In hindsight, it was a little bit of a mistake.
39:42Now, tell me, when you went to Brighton, how did the teams split there?
39:47Well, I, Lord Sugar, made an executive decision to move Paul across.
39:52That's not true at all.
39:53I can't volunteer to.
39:54He's sorry.
39:55I think Paul got tired of you not making a decision and put himself across.
39:59So, Paul moved across and became part of the trade team?
40:03Yeah.
40:04OK.
40:05And the rest of you?
40:06We went off to sell.
40:07What was your retail pricing strategy, then?
40:09It was a really tough one.
40:11I was going, I was going through, going through.
40:14How about, just tell me this price.
40:15OK.
40:16So, we started off with £4 for the fudge.
40:18Yeah.
40:19And then I think we went with £2.50 for the rock.
40:23And was it £2.50 for the pillow sweets?
40:25Well, £2.00.
40:26That's what you started with?
40:27Yeah.
40:28Yeah.
40:29And actually, quite a few sales were taking place, to my understanding.
40:32As the day progressed.
40:34Give me to your understanding.
40:35Yeah.
40:36Where was you then?
40:37Well, I was doing a number of things, Lord Sugar.
40:38Driving the bike, trying to get people to come to the tricycle.
40:41Just the tricycle you rode down into the bollards, was it?
40:44I wanted to create a sight spectacle and try to draw it.
40:48Well, you did that.
40:49Oh, you did that for sure.
40:51All right.
40:52Good project manager?
40:54I think, to be fair, he did try his best.
40:57His best just was in a different direction than...
41:00You're being polite?
41:02Yeah.
41:03OK.
41:04Titans.
41:05Now, Alana, the cake maker, what did you end up making?
41:09We made cappuccino toffee.
41:11Right.
41:12And we made strawberry and champagne pillow sweets.
41:15Your brand name was?
41:16Guilties.
41:17Guilties.
41:18Guilties.
41:19Mm-hmm.
41:20Now, quantities.
41:21So, we basically worked out that if we did 12 sales an hour per member,
41:25that would be 60 sales an hour, times by six hours of selling,
41:28which would be 360 round up at each...
41:30Oh, goodness.
41:31Sorry.
41:32Take another bread, because a little sip of water.
41:35Should have made gobstoppers, never mind about fudge.
41:38Just calm down a little bit, OK?
41:41To put it in a nutshell, they just wanted to go hell for leather
41:44and make whatever they could in the time period.
41:46OK.
41:47Now, the corporate client, Brighton Football Club.
41:50Yeah, they were very shrewd negotiators.
41:52I thought you were supposed to be that.
41:55Yeah, well, we...
41:56What we did, I think, from negotiating, the negotiation, I think, went really well,
42:00but our aim was to get a massive order in terms of volume.
42:03But they turned around and said that they can maximum spend is £300.
42:07You went in with a higher price, you then went with another higher price.
42:10I think you irritated the guy.
42:12You almost lost it.
42:13You think you did the business with the seagulls,
42:15but it sounds to me like the seagulls did the business on you, quite honestly.
42:19So, on day two, we went to start selling.
42:23Now, Samuel, you decided to take it upon yourself to increase the price.
42:27That's correct, Lord Sugar.
42:28And then your boss came along and said, what are you doing?
42:30I said, right, we're going to do two for six, and that's...
42:33That's not correct, no.
42:34I said to you that the sweets are selling really well,
42:36so just do £3.50 a bag, and then you said I should not do that.
42:39No, that's not why I said no to you.
42:40I said no, because we had a pricing strategy,
42:43and you were going off and charging...
42:46I could understand if you had 20 branches of shops,
42:49and he was in one branch,
42:51and the shop up the road was another branch,
42:53and there's no consistency in your selling.
42:55I know what it's like, though,
42:56if people come back and say, I want to return this,
42:57because I've had it cheaper from...
42:59I didn't want that.
43:00Fine. That's the answer, then.
43:02No, that's fine.
43:03Now, coming the end of the day...
43:05Yeah, I called Sophie-Anne and said,
43:07can you come back with all your stock
43:09so that we could have some more stuff to sell?
43:11And we wanted all of us together.
43:13He said no, didn't he?
43:14Yeah, he said no, yeah.
43:15OK.
43:16If she's in charge and says, come back,
43:18why are you arguing with her?
43:19I mean, we was doing well in the trade, and...
43:21You weren't the project manager, OK?
43:24Generally speaking, then, how was your project manager?
43:28She was good.
43:29Quite good?
43:30She stuck to her decisions, she didn't kind of get swayed,
43:33and, yeah, I thought she was good.
43:34So, Claude, perhaps you'd like to rattle off, then, for me,
43:39the Titans figures.
43:41Well, Titans' total sales was £1,215.09.
43:46They spent a total of £429.43 on ingredients and packaging,
43:51giving them an overall profit of £785.66.
43:56OK.
43:58Karen?
43:59Well, Nebula spent a lot less, just £207.75,
44:04but they sold a lot less, too, with sales totalling £822.83,
44:10giving them an overall profit of £615.08.
44:16Well, Titans, you've done it.
44:20So, after all that sugar, I've got a treat for you
44:23that'll have you bouncing off the walls, actually.
44:25Now, Ryan Doyle is the two-time world champion freerunner.
44:30He's going to give you a masterclass in freerunning.
44:33So, well done, and I'll see you on the next task, OK?
44:38I can't cry anymore.
44:45Well, Team Nebula,
44:49at least one of you will be leaving the process today, OK?
44:53Off you go.
45:01Oh, God.
45:02Hi, guys.
45:04Wow!
45:08Congratulations on the win.
45:10We're going to be doing some parkour and freerunning.
45:12Bounce.
45:15Everyone supported me, and it was a really amazing task,
45:17and I'm super happy.
45:18No, I don't know.
45:19Go on, go on!
45:20Alana's a PM.
45:21She looks like she's a bit sort of worried all the time.
45:24We need to be a little bit more confident when you're leading a team.
45:27Lean, lean, lean, lean.
45:28Peace off.
45:29I had so much to prove.
45:30Oh, here we go.
45:31I was good.
45:32I feel like now I can just get back to doing what I'm good at and not have so much pressure
45:36on me.
45:37Yes!
45:44So, guys, obviously I was new to this.
45:48I haven't managed.
45:49We're all new to that.
45:50I think what we need to figure out here, who actually was the weakest link.
45:53I think it all went wrong when Oliver was appointed project manager.
45:57And whilst we're still in the losing position, it could have been far worse
46:00had we just sort of left it to him to make the decisions.
46:02The weakest link would have been Alexandra in terms of the fact that she did make mistakes
46:07on the pricing.
46:08I corrected myself, though.
46:09I corrected you, in fact.
46:10I corrected myself.
46:11You corrected yourself to a wrong price, and then I re-corrected.
46:14Yeah, that is correct, that is correct.
46:16To be fair, I don't think that was very good.
46:19Paul and Mukai seem to have formed this, like, alliance, even though they had a fight in Brighton.
46:25At the end of the day, Paul, he didn't make a sale, and I did.
46:28Paul is putting the blame at my door to divert attention from himself.
46:33It seems like there was a big screw-up with this trade deal, and I do think I did enough as a project manager.
46:39You can't be in two places at once.
46:49Yes, Lord Sugar.
46:50Yes, could you send the candidates in, please?
46:56Now, I'm still confused as to the strategy, particularly on pricing.
47:13It was £2.50 for the Rock, and I...
47:15Yeah, it was £2.50 for the...
47:17£2.50 for the Apple, and then Douban's for the Rock.
47:20£2, sorry.
47:21Yeah, it was £2.00.
47:22You can't remember now.
47:23You couldn't remember on the day.
47:24These are your products.
47:25You know, you're...
47:26£2.50 for the Rock, that's what I said.
47:28You're the project manager, and you don't know the price of your own products even now.
47:31There was just different pricing.
47:33I actually got confused myself when I was selling.
47:35I can admit, Lord Sugar, there was no price...
47:37No price?
47:38No price set.
47:39In terms of the fudge...
47:42A whole lot here sounds like a bit of a fudge.
47:44So, where do you think this task failed, then?
47:47Well, I think there's been disagreement on the trade team.
47:50We weren't very good sellers, were you?
47:52The most lucrative product was the fudge.
47:55And I don't think you sold any, did you, the trade team?
47:57No.
47:58Why is that?
47:59Ultimately, the problem with the fudge was the fact that it was a salt and vinegar fudge
48:03that actually wasn't very appealing in concept.
48:06Although Mukai was great to work with, I think we probably could have had a bit more of a plan
48:11of where we were going to go and target the right kind of shops to sell the fudge.
48:15We sold all of our fudge.
48:17It's...
48:19Now, on the corporate side, Mukai, you went back to this fellow
48:24that you'd previously sold some stuff to for £1.50, right?
48:29Yes, sure.
48:30And then you went to the same guy and you sold him another load for £1.07.
48:35I did warn you about that and I told you on several occasions not to give away money for no reason.
48:41OK, and Alexandra, while we're with you, what did you actually do in this task?
48:45Well, I did my very best to sell, but I should have contributed more.
48:49Out of the £700-odd worth of sows, Alexandra, £100. Paul, zero.
48:59After the task had finished, I was a little frustrated with the events of the day
49:03and I started to vent a little bit. I did point out to Mukai it wasn't a personal thing, but I suppose...
49:08But you did call him crap, didn't you?
49:10In all honesty, Karen, yesterday went crap. We ended up with all the fudge.
49:14There's no other way of dressing it up. It went crap.
49:17There was that argument, let's say, between Paul and Mukai,
49:21but then in the coffee shop now, when we were having our discussions,
49:25suddenly all the blame seemed to be going on me.
49:27And I can't help but think that, Mukai, maybe you feel a little bit afraid of Paul
49:32and you want to pin the blame on me.
49:33No, not at all, no.
49:34And, Paul, you decide to align yourself with a sub-team leader.
49:38I mean, I don't know what it is, but even though I didn't make a sale,
49:41but I'll blame it on Alexandra.
49:42At the end of the day, you're actually sitting as one amongst a group of four
49:45throwing slander my way, so...
49:47Alexandra, you wanted your opportunity to sell, and you went in
49:50and you mistold them twice, so...
49:52Yes.
49:53Um, Oliver, which two people are you bringing back into this boardroom?
49:58It's a very hard decision, Lord Sugar.
50:00Well, you can't make decisions anyway.
50:02I can, Lord Sugar. It's going to have to be...
50:05Paul and Mukai.
50:10OK.
50:14The rest of you go back to the house.
50:25I'm going to have a chat with Karen and Claude,
50:27and at least one of you is going to be fired.
50:38You know, as far as Oliver's concerned,
50:40the basic fundamentals of this task he's not grasped.
50:44I think that he has clearly got some business acumen,
50:47but he's got some strong characters, and he couldn't manage them.
50:51Mukai, highly qualified, travelled the world, been everywhere, done everything.
50:56He certainly has an air of superiority about him,
50:59which I think does rub people up the wrong way.
51:02This bloke, Paul, zero sales.
51:04He's clearly a bright guy, but he lacked energy.
51:07Well, he certainly looks like he's got the hump.
51:13Yes, Lord Sugar.
51:14Yeah, could you send the three of them in, please?
51:16Yes, Lord Sugar.
51:18You can go to the boardroom now.
51:19Oliver, it would be interesting to know why you've brought Paul back into this boardroom.
51:40Lord Sugar.
51:41The reason I brought Paul in was because there was nothing to show for it, i.e. zero sales.
51:47I think it's a bit ludicrous.
51:49Yes, I didn't make a sale, but the opportunity didn't present itself.
51:53However, I produced the best fudge, so I did that.
51:56I just always said to myself, I had to go out and sell.
51:59Even though I was project manager, I was trying to multitask the whole time,
52:04thinking of new, innovative ideas, quick decisions,
52:08and I think you've just got to run with your head in these decisions, no matter what.
52:13You know, you are half waffling now, my friend, you really are waffling.
52:19Right now, your future is looking about as bright as one of your pigs, to be honest with you.
52:24Lord Sugar, I have a business.
52:26I'm asking you a simple question.
52:28Yes.
52:29Why you brought him back, so you're saying zero sales because he was in the trade team.
52:33And there was a disagreement in the trade team.
52:37That is another reason.
52:39After the whole day's activities had finished, myself and Mukaya exchanged words,
52:45but it didn't disrupt the team.
52:47You were frustrated, weren't you?
52:49I was frustrated.
52:50Can you hack this process, do you think, Paul?
52:52I mean, I'm wondering because these two people here think you could be very, very moody.
52:56Ultimately, whether I get moody or not, I still stick with the team and try to deliver the team goals.
53:01If I'm honest, Oliver's been carried on two tasks, and on this task, you just know you wasn't anywhere.
53:07In fact, myself, Fran and Gronja were the ones making the decisions because you were unable to.
53:13That is true.
53:14That's not true.
53:15That is true.
53:16I'm sorry, it's true.
53:17I led the team, Paul, and I wanted to succeed in this.
53:22Now, what's Mukaya doing here?
53:24I didn't want to bring Mukaya here at all.
53:28However, I can't be in all of these places at once, Lord Sugar.
53:32It does rely on another aid on the trade team to make these decisions as well.
53:38Oliver, in terms of the corporate clients, we sold 50, and on the second day we upsold that to 100 items.
53:44So we did quite effectively on that.
53:46Very low prices.
53:47But the low price, I mean, you back down on the price, and I would have stuck firm at the price.
53:53I never backed down with a leading supermarket.
53:55I'd stick to my price.
53:57Unfortunately, the fudge did not sell at all.
53:59Either it's the flavours or anything, we could not sell that.
54:02We managed to sell out of the fudge, Lord Sugar.
54:06You want someone who can sell for you, OK?
54:09You've talked about how great a salesperson you are, OK?
54:13Well, you're not. You didn't sell.
54:15You're riding a blooming tricycle up and down the road and getting that wrong also.
54:20He was running around the kitchen like a headless chicken, actually.
54:23He had no idea really what was going on, and that was that.
54:26I wouldn't say that. I was really hands-on, OK?
54:28I was learning how to make fudge, and I got in the swing of things.
54:33I was also having to make decisions and speaking to sub-team A to liaise with Mackay.
54:39Right, OK. Look, look. I'm going to summarise here now.
54:43Oliver, I'm taking you on your word that you've got this business, and that's why I'm a bit confused as to why you've failed miserably here in management, in manufacturing, in selling.
55:00Paul, my two colleagues here put the alarm bells up, as far as I'm concerned, in that they think you've gone into a kind of a despondency, but I've got no time for people like that.
55:15And Mackay, you've got an explanation for everything, but when you kind of add it all up, it doesn't add up to a row of beans, really, to be honest.
55:23I can tell you more about mine. No, no, I don't want to hear any more.
55:32Oliver, your best hope for 250 grand is to buy yourself a scratch card.
55:44You're fired.
55:46Thank you, doctor.
55:53Markay, you're not far behind, quite honestly.
56:07You wanted to talk? Why shouldn't I fire you, then?
56:10In my past experience, I had some of the biggest fashion industry companies in the world.
56:15I just feel that I've got a lot more to offer, and if you give me the chance, I'll show that to you.
56:21In terms of...
56:22I'll tell you what.
56:23I act this close, really.
56:30Go back to the house, the pair of you.
56:32Thank you, Lord Sugar.
56:34Guys, take care, mate.
56:36It's been wonderful.
56:37Do you want, mate?
56:39Good luck.
56:50I'm feeling really, really upbeat, actually.
56:53It's been a tremendous experience.
56:55At the end of the day, maybe I wasn't ruthless enough.
56:58However, I've learned a lot that I could put into practice for my sausage empire.
57:07So who do you guys think is coming back now?
57:09Paul.
57:10Paul, yeah.
57:11Paul and Oliver back.
57:12Did Oliver put up a good fight?
57:13I think he's going to come back.
57:15So everyone seems to want Oliver back in the house.
57:17Yeah, definitely.
57:19Oh, my God, my God!
57:20Yay!
57:26Well done.
57:27Yeah, good.
57:28Good problem.
57:29So how'd you just get on?
57:30I thought Oliver is coming back.
57:32It was a bit like taking a lamb to slaughter.
57:34And I'm surprised you survived that boardroom after last week.
57:37Why are you surprised?
57:38Bust ups, bad decisions, bad business acumen.
57:41I live to fight another day.
57:46Now, 15 candidates remain.
57:50Lord Sugar's search for his next business partner continues.
57:57Next time...
57:58I'm sending you to one of the UK's most famous department stores.
58:04High-end clients...
58:06It's a mere £1,030.
58:08Ooh, can I tempt you?
58:09...low-end results...
58:11Do you need to get angry?
58:12I'm not, but I'm just not appropriate in a shot.
58:15This is a bloody nightmare.
58:17...and in the boardroom...
58:18Was you locked away in the cupboard somewhere when all this was going on?
58:21...the shutters come down.
58:23You were shoved into a corner.
58:25They don't trust you.
58:26You're fired.
58:30That's next Thursday.
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