- 5 months ago
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00:00In times of economic turmoil, one man stands firm, he's about to take a punt on a brand new partnership, fighting it out for his funding, 18 aspiring tycoons.
00:23I'm the business equivalent of a diamond, I can sparkle and light up a room, but if you're not careful I could cut you.
00:29I'm an emperor, a true leader, a country is not enough, a continent is not enough, I'm after the world.
00:36My business acumen would be like a bouncing puppy, I've got loads of infectious giddy enthusiasm and I'm going to make loads of money.
00:44There for the taking, a quarter million pound investment.
00:48All I've ever been interested in is having as much money and as much power as I can.
00:52Behind my boyish good looks is a very shrewd businessman.
00:56I've never been fired in my life and it's not going to start happening now.
01:00Ahead, a battle like no other.
01:03I think the other candidates might underestimate me but more fool them.
01:07I'm an ex world karate champion and I'm really not afraid of a fight.
01:11I definitely don't shy away from conflict, make no mistake about it, I'm here to win.
01:16The sheer energy that I am going to bring is going to mimic that of a nuclear explosion.
01:22Once I lock myself in on the target, they do not stand a chance.
01:26Laying his cash on the line.
01:29The boss.
01:31I'm not here to make any friends.
01:33I'm here to find a business partner.
01:35That's all I'm interested in.
01:37A self-made success.
01:40Lord Sugar's built an empire worth over a billion pounds.
01:45This is not just about the 250,000 pounds.
01:50This is about a company we formed together.
01:53So I need to see who's got a good business brain.
01:57Right, run, come on.
01:58But to secure his support.
02:00Action.
02:02Oh my boy.
02:03A punishing selection process.
02:05Go, go, go, go, run, run, run.
02:06I stood back and watched and just watched what was going on.
02:09If I was a project manager, I'd be trying to motivate my team.
02:11That's not cool, that's not cool.
02:12Not one of you geniuses ran this thing properly.
02:1518 candidates.
02:17Listen to me, please stop talking, please.
02:19Okay, go on.
02:20For the love of God.
02:21You're coming across a bit thick.
02:2312 testing weeks.
02:25Yay!
02:27That's a massive, massive win.
02:29A landslide victory.
02:30One life-changing opportunity.
02:33Your best hope for 250 grand is to buy yourself a scratch card.
02:37It's down to business with The Apprentice.
02:42You're fired.
02:43You're fired.
02:44You are a loose cannon.
02:46You're fired.
02:47Midday.
02:48The boardroom.
02:49Handing in business plans.
02:5018 potential partners.
02:54Midday, the boardroom.
03:09Handing in business plans, 18 potential partners.
03:20Yes, Lord Trigger.
03:22Could you send the candidates in, please?
03:24You can go through to the boardroom now.
03:40Well, good morning, ladies and gentlemen.
03:44Welcome to the boardroom.
03:46Now, one in four entrepreneurs who start businesses
03:50fail in the first 24 months.
03:56Now, in this process, I have invested already £1.25 million in five businesses
04:02and they haven't failed.
04:05And the reason they haven't failed is because they're being mentored by me.
04:10Now, the tasks that I've got planned over the coming weeks will test your business acumen.
04:15I need to see who's got a good business brain.
04:19That's all I'm interested in.
04:21And the winner gets a £250,000 investment and it will change someone's life forever.
04:30And you are going to learn more about yourself throughout the course of this process.
04:34I promise you that.
04:36And sometimes, some people can't stand the heat and they complain and they moan.
04:43If you want to moan, you can send me an email at lordsugar at idontcare.com.
04:47You need to work with your colleagues.
04:50You might not like each other.
04:51You might dislike each other.
04:53The process is not personal.
04:55It's business.
04:57Now, I've got all these CVs here.
05:00And, um, Karthik, is that the correct pronunciation?
05:04Karthik, yes.
05:05And you like to be known as the big K.
05:07The big K for friends and fans, but you can call me K.
05:11If you like.
05:11I might be calling you something else, actually.
05:14Yeah.
05:15Alana?
05:16Yes.
05:17Hi, Lord Sugar.
05:18I manufacture cakes for food festivals, country shows, stuff like that.
05:22You react badly to be shouted at.
05:24Yeah.
05:25Well, you'll need some earplugs here, I can tell you, right?
05:28Oliver.
05:29Hello, Oliver.
05:29Good morning, Lord Sugar.
05:30You run a sausage business, is that right?
05:32I do, indeed.
05:33Cumberland Sausages.
05:34Exactly.
05:35I like Cumberland Sausages, I have to say.
05:38JD.
05:39Now, one of your statements is that you've got gumption and balls.
05:44Indeed.
05:45Sounds like some of the contents of Ollie's Sausages, actually.
05:48Aw.
05:49Jessica.
05:50Hello.
05:51What do you do?
05:52Um, what do you want to say?
05:54Well, I'm an operations director for a digital marketing company,
05:56and I've got a clothing brand.
05:58Who else was digital marketing here?
06:00There's a lot of digital marketers here, aren't there?
06:02Um.
06:02Don't competition.
06:04You're very excited, aren't you?
06:05I am, yeah.
06:05Can you tell?
06:06I'm really nervous.
06:07Take a breath.
06:10Courtney, you've got business already?
06:12Yeah.
06:12Novelty gifts, toys.
06:13I also design the products, too.
06:15Um, I'm just at the stage where I'm looking for an investor,
06:18and I want that person to be you.
06:19You've modelled yourself on Leonardo DiCaprio, yeah?
06:23I wouldn't say that.
06:24Remember, it didn't end well for them in Titanic, did it?
06:28Yeah.
06:28Hopefully this process will go better for me.
06:30Well, we'll see.
06:31Who would say they're good at maths here?
06:33I'm OK with it.
06:34Well, you see 18 people here, and we're here for 12 weeks.
06:39And that tells you there are going to be occasions when more than one person is going.
06:43And I don't care how many it can be.
06:45I really don't care.
06:46I'm very flexible.
06:47And it is a very, very competitive situation.
06:51You can compare this to being on a life support machine and one of your colleagues here pulling the plug out just to charge their mobile phone up.
06:58That's how competitive it will get.
07:00Now, here's the first task.
07:03I'm going to send you to two lock-up garages, and in there, there is a load of antiques, collectibles.
07:10There are some diamonds in the middle of it.
07:13There's some great stuff in there.
07:14There's some stuff which could be a load of toot.
07:16And you will be selling that stuff to individuals, members of the public, and to the trade.
07:24Here's the point.
07:25It's your job to suss out what's valuable and what's not valuable.
07:29Don't rush out like lunatics, selling it too quickly.
07:33Think about where your value is.
07:35Do your homework.
07:36It's what you've actually sold is what we're going to count as far as the money is concerned.
07:41The teams are going to be boys versus girls, and Karen will be following the boys.
07:50She'll be reporting back to me.
07:52She doesn't miss a trick.
07:53I try not to, Alan.
07:55And Claude will be following the girls.
07:57You won't get too many smiles from me, but it's important that you focus on the job at hand.
08:04OK, so you're going to have a very, very early start in the morning.
08:08Off you go, and I'll see you in the boardroom in a couple of days' time.
08:11Before battle begins...
08:18Hi, guys.
08:19Let me see my own facts.
08:19Oh, oh, nice to meet you.
08:21...a chance to rate their rivals.
08:23I'm an art director.
08:24I design magazines.
08:25I've won two awards for designer of the year.
08:29Basically, I'm king of the truth bomb.
08:31That means that I'm going to tell you how it is, whether you like it or not, and I am going to be direct.
08:36That's crucial in business.
08:38The boys will be fighting to be who's going to be alpha male.
08:41They will all want to shine.
08:43Hey, I am king.
08:44Yeah, definitely.
08:45And I think the girls will work together really, really well.
08:49What do you think about the chicks?
08:51Do you think they'll beat us?
08:52Do you think they'll beat us?
08:53I just don't think you should underestimate anyone.
08:55Women get emotionally involved with us, guys.
08:57Even if we have a fight, for example, or a disagreement, we can forget about it and move on.
09:01I'm going to be the prime minister of the UK one day, but before then, I'm going to be a billionaire.
09:05I graduated in India first class.
09:07I don't walk the path that others walk.
09:09My way is a separate superhighway.
09:14Rivals rated.
09:15Who knows about our teeks?
09:16No.
09:16No.
09:17Time to talk task.
09:18I love a good carburet, though.
09:20I like a good carburet, yeah.
09:21It's about creating an emotion for the customers.
09:23Do you see it like a little bric-a-brac-a cup?
09:25Imagine drinking out of their cup.
09:26Your wine's going to taste delicious.
09:28People say I'm like the female version of Jim Carrey.
09:31I don't believe it's because I'm quite animated with my face and I'm crazy with my hands.
09:35A lot of people underestimate me, and then I pull out the big guns and I always tend to get in my way.
09:42North London.
09:43Now this is a classy place.
09:45For the next 12 weeks.
09:48Home.
09:50Right, alright.
09:50This is actually bigger than my living room.
09:53And headquarters.
09:55Ha, ha, that's what I'm talking about.
09:56This is what I wanted.
09:58Nice.
10:00Whoa!
10:01Probably be buying one of these by next year.
10:04This is going to be the winning bedroom with the winning team in the team.
10:08I love you.
10:12First on the agenda.
10:14I don't know how everyone feels about this one.
10:16Assassin.
10:17No.
10:18The new teams need names.
10:20I quite like the idea of upper echelon, which means high level, high standard.
10:25I like alpha.
10:26I feel like team alpha.
10:27It's just a bit butch.
10:28Too boring.
10:29Yeah.
10:30Cliché.
10:30Very cliché.
10:31What about titans?
10:33Titans is in titans of industry.
10:35Leaders of men.
10:36That's what we are, gentlemen.
10:38I actually like titans.
10:39I like titans.
10:40I'll go with that.
10:40So, team titans.
10:42Yeah.
10:42Yeah.
10:43Yeah.
10:43Great.
10:44Fantastic.
10:45Titans we are.
10:46Titans.
10:48What about limitless?
10:51No, not limitless!
10:56In my head, I had team click, because when you talk about people getting on, they click.
10:59So, it has positive connotations, but also, in terms of online, you click here to buy now,
11:03or you click here to find out more.
11:05It's a bit kind of girl band, you're a bit like, really?
11:07No.
11:08Okay.
11:08Yeah, I actually thought of nebula.
11:10Nebula might sound a little bit like a disease.
11:12It's an interstellar collection of gas and dust, and it's basically where stars like us are born.
11:18Nebula.
11:19I really like that name, actually.
11:20Team Nebula?
11:21Yeah, Team Nebula.
11:22I think we've got a team name, guys.
11:24Team Nebula.
11:24Names agreed.
11:26Is there any volunteers?
11:27It feels like they want to jump in on this one.
11:29Next, pick project managers.
11:30I have a few friends in the industry who have their own antique shops.
11:35It doesn't need to be an antique expert.
11:37I started as a street market boy, so literally closing the deals, negotiating.
11:42I am a career project manager.
11:43That's what I do.
11:44So, you're a project manager in your day-to-day job?
11:45I can manage your pricing, deadlines, stakeholder management, priorities.
11:48I think you should find who knows the antique business.
11:51I've managed a few teams, and I can multitask, and I've spent quite a bit of time watching Bargain Hunt.
11:55You've got the passion for this particular thing, I think, so...
11:58I'm happy for you to do it.
11:59Is everybody happy with Paul?
12:01First project manager.
12:03Congratulations.
12:03So, project manager Paul.
12:05I've got no problem stepping up and being a project manager on any of the tasks.
12:08The way to fend off your strongest rivals is to not let them see you coming.
12:12I'm just going to sit there and pull the strings and do what I need to do to get through to the end.
12:15Next door.
12:16So, does anyone actually want to be PM?
12:18No takers.
12:20Well, let's ask if anyone has experience in this.
12:22Yeah, I'm getting experience in antiques.
12:24In antiques?
12:25I own two children's wear shops.
12:27I've got no experience.
12:27I've done car boot sales, I'd be quite comfortable doing all the car boot sales sort of stuff, but whereas choosing antique products, I have not got the foggiest clue.
12:36So, I've had a mortgage company for 10 years, used to managing teams, selling.
12:43I do think, Michelle, if you feel happy organising us all and saying, right, you need to be there, there and there.
12:50Yeah, no one else wants to put themselves forward, then I'll be happy to do it.
12:53I'm the strongest candidate out of all of the girls.
12:56They were just hoping and praying that someone's going to put their hand up.
13:01By me ending up being project manager, I think that just shows that they'll think that I'm a threat.
13:07Tomorrow, teams must cash in on collectibles.
13:10Keep things nice and simple.
13:12Five pound, ten pound, twenty pound.
13:14While Michelle aims to maximise sales...
13:17Just get these sales through quickly.
13:19We cannot go in with a too high pricing structure.
13:22On the boys' team...
13:23You can't just flog this stuff cheap, because the idea is to make profit.
13:27...Sofian pushes for premium prices.
13:30Obviously, in the market, we can...
13:32You were talking to the public, you know, they're not experts.
13:34And what we do is, when we hit there, we go high, then you negotiate, because that's key.
13:39I heard you say that you started on the market.
13:41I would definitely want you to head up the market team.
13:44Yep.
13:44I do market stores every weekend, so I'm more than happy to do the sub-team leading of the market.
13:52That side of it, I know, like, the back of my hand.
13:53So, you know, like, market trade?
13:55Yeah, I'm a market trader.
13:57I think that's decided.
13:58Team Talk's over.
14:00Tomorrow, down to work.
14:043 a.m.
14:08Oh, no.
14:10I'm usually getting in this time of night, but not getting up.
14:14These snow's yours.
14:16Look at that.
14:17We don't wear many ties in IT, man.
14:20We're walking with flip-flops and a Hawaiian shirt.
14:23I think we're going to smash it.
14:25Game face.
14:31Today, half of each team will pedal to the public.
14:33We're out there selling, so we engage people with a smile.
14:37It's about selling yourself.
14:38We've got to be very smart.
14:40While the rest seek out sales with specialist dealers.
14:43When we get to the lock-up, I just want to make sure we're not too excitable, that we do spend...
14:48Have you met me?
14:48We do spend five minutes just calm, having a quick look.
14:52I found some diamonds.
14:54They're going straight down my bra.
14:55Oh, wow.
14:59South-West London.
15:01Oh, wow.
15:02For both teams...
15:03I think that could be crystal.
15:05A garage full of goods.
15:07I just want to check the labels to make sure that we don't have any vintage Chanel or something.
15:12From valuable vases...
15:13So do you think they're worth something?
15:14...to pricey pottery.
15:16There's a pair of them.
15:17Got a nice pair of jobs there, Trey.
15:18First job.
15:21I don't think that any of this is sort of high-end stuff.
15:23Decide what to shift from market stalls...
15:26Now, if 94 means the year, then I don't think it's worth anything.
15:29...and what to sell to trade.
15:31Is that marble?
15:32Yeah.
15:33Oh!
15:35Don't do that to me, Jessica!
15:37It's blah, blah, blah!
15:38No way is antiques, collectibles of any sort in my comfort zone.
15:44But where my strengths lie is definitely management, organizing the team,
15:47making sure that we sell hard, we sell fast, make the most amount of money.
15:52Does the tray want them toys on, lift it out and put the other toys underneath
15:55and then just take the trunk out?
15:57OK.
15:57We're just going to have to wing it.
15:59Strategies need to be mobile so you can adapt to situations as they present themselves.
16:03So I have no plan.
16:04I'm just going to go forward and run with this on my toes.
16:126am.
16:12In Wimbledon, both teams have stalls till midday.
16:19Could you just get the clothes and just start putting them on that rug?
16:22With one of the capital's largest car boots.
16:25These are probably quite special.
16:27Beautiful vases.
16:29Priority for the boys...
16:30What do you like about it?
16:31Oh, it's attractive.
16:32It's a nice-looking piece.
16:33...ask advice from the experts.
16:35This is a very good piece.
16:37That's got to be worth something.
16:38Master actually today, it's very simple, pricing up high.
16:41I don't want them to just let go with stuff for nothing
16:44because obviously I'm accountable for that when I go back to that boardroom.
16:47Yeah, but this is real level.
16:48This is worth easily turning your quid.
16:50No, I know.
16:52Hiya, you all right?
16:53Anything taking your fancy yet?
16:54On the other team...
16:55For the full set, less than £10 a chair.
16:5815.
16:59All gone, deal.
17:00Still to unpack stock...
17:01Oh, all right, I'll let you do seven.
17:0318 sold for the lovely man.
17:05A spate of early sales.
17:07I bet we did 35.
17:08Let's go, yeah, OK, 35.
17:10They haven't got a clue about value.
17:13They've just put things out.
17:14The first number that came into their head, that's the price they sell at.
17:17What would you give for them?
17:1920.
17:20Deal.
17:21It's an absolutely abysmal performance
17:23in terms of looking at those things that could be valuable.
17:26They've completely bypassed that.
17:28Hi!
17:30Selling a pair of vases...
17:32You're definitely interested in this.
17:33...salon owner, Natalie.
17:3515 quid.
17:3615, that's a deal.
17:37Have we got a deal?
17:38Yeah, got a deal.
17:39Thank you very much, gentlemen.
17:40I think I'm doing well, but I think we're obviously undervaluing what the items are really worth.
17:45I don't think there's a pricing strategy.
17:47It's just kind of a guesswork.
17:48But hey-ho, we get money in the pot and we've done the job.
17:52Midmorning.
17:53Hello, gentlemen.
17:54You all look like members of the Mafia.
17:56To separate trash from treasure.
17:59This is not an antique, is it?
18:00No, should we put that over to one side?
18:02For both teams, a chance to get an expert's opinion.
18:05We've got some silver, some vintage toys here and here.
18:09On the value of their goods.
18:12This is parianware from the 19th century.
18:17I suspect you might get £150 for it.
18:19Okay, that's gold.
18:20Why don't you try on that one?
18:22How much?
18:22How much for them?
18:23£5 or £10.
18:24Right, okay.
18:25It is critical that we get the valuation of all the items that I've chosen to take to the traders.
18:31I just want to make sure that we're getting the most amount of time with the expert.
18:36We're just handing everything to you.
18:37Plenty more to go through.
18:41In Chelsea...
18:42This is a sexy bit here.
18:43This will sell, yeah.
18:44Priority for Paul's boys...
18:46So what sort of price range are we looking with this?
18:48£150.
18:49£150 plus?
18:49A speedy scan through stock.
18:52I think this is very hipster East London Shoreditch.
18:55I reckon you should be asking £300 for it.
18:56£300 for that.
18:57Perfect.
18:59Back at the boot sale...
19:00It has got a really good back on it still.
19:02Same piece...
19:03£18 and you've got a deal.
19:05Different price.
19:07£17.50.
19:09I'm being a tough woman here.
19:11Every penny count.
19:12I've got £17.50.
19:13Deal?
19:14I got £17.50 for it.
19:15Like, I was optimistic.
19:16I started at £20 and she was, like, £15 and I was like, no, mate.
19:19You're going to pay a little bit more for this.
19:21I mean, let's be frank, it was vile.
19:23£17.50.
19:24Cash in the bank.
19:25She loved it.
19:27Don't be shy.
19:28Come give me a hug.
19:29Is it OK with you if I give her a hug?
19:30Yeah, go on.
19:31On the boys' store...
19:33Hi, good morning.
19:33Please take a look.
19:34We've got lots of glass and ceramics.
19:36Sticking to Sofian's prices...
19:38£120.
19:39Bear in one moment.
19:40...for business owner Courtney...
19:41Soft.
19:42...a potential sale.
19:43He wants £150 and I'm telling you, it's far too low.
19:46Yeah, it is too low for us.
19:47£160 would be the best.
19:48£180.
19:49And what I do also for you, I can wrap it up all in bubble wrap.
19:53£170.
19:53£175.
19:54OK.
19:55The strategy is working.
19:56And actually, they've sold an item for £175, which is frankly impressive.
20:01Don't drop that.
20:02Yeah, go on, mate.
20:02I'll wrap it.
20:05Dulwich.
20:06I think this is potentially where we're going to make some money.
20:08While Michelle's girls continue their homework.
20:11I suspect £30 to £50 each.
20:14In well-heeled Chelsea...
20:16We've got the option to just go to the end of the road.
20:18Paul's boys try pushing a drinks trolley...
20:20Good afternoon.
20:21..at high-end antique stores.
20:24We thought we'd come to you.
20:25Yep, that's great.
20:25In regards to a beautiful tray we have, which you think you may be interested in.
20:29Right, for me personally, I mean, I'm more of a specialist into antiques.
20:33It's from the 18th century upwards.
20:35Won't really be for me at the end of the day.
20:40This contemporary trolley, I think it has a lot of potential.
20:44In the sort of 60s era.
20:46I mean, it's not for me, really.
20:47I'm a bit worried in regards to Paul,
20:50because I do think there's just a little bit of a lack of leadership.
20:53Is that something of interest?
20:55No, definitely not.
20:56Too lowbrow.
20:57What we do need to have some sort of plan.
20:59Whether we change it or not, there has to be some sort of plan.
21:02Sam, you've been really quiet.
21:03I'm just taking it all in,
21:05because I feel a plan should have been put in place a bit earlier.
21:07Antiques furniture is...
21:09There's not a demand.
21:10If you've just said that the antiques market was bottoming out...
21:13No, no, no, no.
21:14What I'm saying is I don't want to go too top end.
21:17At this point, I'm feeling a little bit under pressure,
21:19and what I would like is to feel like I'm getting supported.
21:22Yeah.
21:22Just got to trust that the decision I make
21:24is going to be the right decision.
21:2512pm.
21:29Catch!
21:30Yeah.
21:32Still at the valuers, Michelle's Girls.
21:36Who do you think we could sell this to?
21:38Who would be our potential customer for this?
21:40I think there are probably more dealers in the Portobello area.
21:43But they go to Portobello purposely for this type of pieces, isn't it?
21:47Yeah.
21:47Portobello's got a real wealth of dealers.
21:49So I would go there first.
21:52Yeah.
21:52Be prepared to haggle, I suppose.
21:53OK.
21:54It's all very well getting some valuations, getting some pricing.
21:57The difficulty is that they've spent an awfully long time here doing that.
22:01Thank you for your time, Ian. It's been a pleasure.
22:03I've enjoyed this. I've learned something new.
22:06But the key to this is getting profit,
22:08and they've left themselves precious little time to actually go out and sell.
22:13Next, work out where to sell.
22:16Girls, I know Ian is obviously the expert,
22:19and he suggested that we go to Portobello.
22:20I'm really not happy driving to Portobello.
22:23We've got a limited amount of time.
22:24This task is all about selling.
22:26I do know that there are specialist stores in Camden,
22:29but we've just got to move fast.
22:30Yeah.
22:30We need to move really fast.
22:32Let's go to Camden.
22:33Let's go.
22:33Let's go.
22:36While the trade team head north with their stock...
22:40Hi, Alana, it's Michelle.
22:43..also working out where to pitch up Alana's sub-team.
22:46We need to make a decision on which market we're going to go to next.
22:50Definitely, we should go with Portobello.
22:52All the shops are like antique furniture shops.
22:54Listen, we're all selling to the public here, and we can smash it.
22:57I'm going with Camden.
22:59My gut feeling right from the start was Camden.
23:02I'm not going to be happy if I don't go with my gut,
23:05so Camden it is.
23:06And now we're on our way to Camden
23:09to make sure we're close to you, girls.
23:11Sweet!
23:12OK.
23:12Happy days.
23:13All right, then, we'll see you in a bit.
23:15Destination decided.
23:17Oh, hi, is this Merchant Antiques?
23:19But first, a diversion to a nearby dealer.
23:23We've got some really lovely tea sets,
23:25we've got some really nice antique things.
23:27Tell you what, let me come and see you for ten minutes
23:28and see what you think.
23:29Oh, yeah, that's not a million miles away.
23:30Yay!
23:31We'll see you shortly, though.
23:32Searching for a sale.
23:39Create some space around the leather chair.
23:41Ollie's going to jump on and start polishing it.
23:43Have we got the polish?
23:44It's in the box.
23:44Sorry, it's in the box.
23:45There he is.
23:45Project manager Paul with sausage supremo Oliver.
23:48There it is.
23:49Go on.
23:49I said to you, you said, yeah, it's polish.
23:51Spray, wipe, spray.
23:53At the moment, obviously, we are listening to Paul's instructions.
23:57As I say, he is the project manager.
23:59Now, do the leather first,
24:00because obviously the more polish, the better.
24:02Ollie, if you just hold it and spray like misty,
24:05that's it, that's it.
24:06I thought I was possibly being put to the back of the line
24:09by project manager Paul.
24:11Right, do the front.
24:12Right, try and do it as good as you can.
24:14That's pretty good, guys, I think.
24:16However, I'm very worthy of this task,
24:19and, you know, I want to sell, sell, sell.
24:24They're very much in style now.
24:25Yeah, they are.
24:26The Lazy Boy, Lazy Shares, I've actually got to sew for myself.
24:29Yeah, I like this.
24:30I like that, I like this.
24:31The coffee table, trolley,
24:33I'm not sure about, to be honest with you.
24:35The sort of starting price?
24:38I'd be thinking about $250.
24:41$300 for the set.
24:42Is that a deal?
24:44Yeah, that's a deal on that.
24:44Brilliant.
24:45Well done.
24:46And if you could, cash?
24:48I haven't got the authority to give you the cash today.
24:50I'll have to speak to head office.
24:51OK.
24:52And obviously, you know, we go back to you on that.
24:55I'm afraid not.
24:55If you can't get the cash today, the items are not sold.
24:58Anyway.
24:58There's no time afraid.
24:59Really unfortunate.
25:01Can you do a cheque?
25:02I'll check, I can check.
25:03Check?
25:04No.
25:04Sorry, sorry.
25:05You can't do that authorisation, so let's move on, guys.
25:07Thank you very much.
25:08Thank you very much.
25:08Thanks very much indeed, anyway.
25:10OK.
25:10Good luck.
25:11They should have asked him, do you have the authority?
25:14Do you have the money?
25:15Can you execute a sale?
25:16Because this would have saved them at least half an hour to an hour of their time.
25:20We've just got to keep going.
25:21Let's just make sure from now on, every person we go to, we know they've got authorisation
25:24to do the sale.
25:25Exactly.
25:26Yeah.
25:26Yeah.
25:26Yeah.
25:29Back in Wimbledon.
25:31Can I introduce you in some glassware, ceramics, a little whiskey glass?
25:35Sales slow as stalls pack up for the day.
25:38It feels like it's dead now.
25:40It's died down a lot.
25:43Hi, Paul.
25:44Yeah, how you doing?
25:45Good, good.
25:45Quickly, Paul.
25:46It's important to know what we're going next.
25:48It's the water bellow.
25:49It's the world's largest antique market.
25:52Yep.
25:53You can flog your stuff very high.
25:55It's about pricing up.
25:56Portobello is the place to do that.
25:58Yep.
25:58Cheers, Zoff.
25:59Bye-bye.
26:00Bye.
26:013pm.
26:03Marleybone.
26:04Right, we're here.
26:05Where's the van with the stuffing?
26:07His instruction was to go to Camden.
26:10No-one thought to call him.
26:12The plan was to come to Camden Market and start selling to traders.
26:22Somehow, along the journey, they decided to make a pit stop.
26:25Hi, we're at Church Street.
26:27Where are you?
26:28I'm in Camden.
26:30Yeah.
26:31Oh, God.
26:32All that stuff's in Camden.
26:34Unfortunately, they didn't tell the van driver, who had all the collectibles in the van, a case of a complete disaster.
26:40What time is it now?
26:42We're running out of time.
26:43Do you know what I mean?
26:43And we're still another half an hour away.
26:4540 minutes.
26:46We're still 40 minutes away.
26:47Yeah.
26:51Go, go, go, go.
26:52Already at Camden Market.
26:54Come on, baby.
26:55Alana's half of the girls.
26:57Three for a pound.
26:58Deal.
26:59New location.
27:00£12.
27:01Yes, you'll love it.
27:02Same low prices.
27:04Ten each, so, yeah?
27:06So!
27:07In terms of our pricing, are we going to go dropping?
27:10If someone offers lower, do we lower?
27:12What do we think we do?
27:13I think we should stick at what we've just written down.
27:16Stick at what we've written.
27:16But be very happy to take lower offers.
27:18And what is lower?
27:18Like, is it £3 lower?
27:20What should we do as a, like, bargain?
27:22What's our bargain levels?
27:2470%, 70%, not 25% off to begin with.
27:26Think not 25% off.
27:26Listen, go to 50% if you absolutely have to.
27:28Go to 50 if we can.
27:30No, not if you can.
27:31No, no, no, no, no, no, no.
27:32Yeah, yeah.
27:33Out of the team, I would say that I think Rebecca is causeful.
27:36It's not my style of selling.
27:37Out of all of us, she's probably struggling the most.
27:39I could do it for nine.
27:41What?
27:41I can see your face.
27:42Look at me.
27:45Right, let's just grab stuff.
27:46Go.
27:47Portobello Row.
27:48Set one table there and one table there.
27:50Arriving at the world's largest antiques market.
27:54Ah!
27:55Broken something.
27:56Sofian's sales squad.
27:58£35.
27:59It is great.
28:00I want you to have it.
28:01Like 15?
28:02No, no, no way, man.
28:03And then we need to go up in prices, okay?
28:05Start a high and go down, look.
28:08They're holding their prices.
28:09They're sticking firm.
28:10The problem is if they don't get out there and sell the items, it doesn't matter what the value is.
28:14They're not going to raise any money.
28:1520 is too low.
28:17Yeah.
28:22Guys, how are you doing?
28:23Yeah, not bad.
28:24Where are you and what's going on?
28:26We actually concluded a sale and then the guy turned out not bad.
28:29Okay, okay.
28:30I just don't need to know all the details, but you're on your way here, all right?
28:33Can you explain?
28:34Sofian, can you just let me explain?
28:35Yeah, yeah, go on, go on.
28:35That's kind of put us back.
28:36So what we're going to do is come to you and put everything together.
28:39And I think when there's more of us on the floor, we'll be able to get rid of it.
28:42Okay.
28:42So I'll see you shortly.
28:43All right.
28:43See you soon.
28:44Bye.
28:44Bye-bye.
28:46It looks cool.
28:47I'm not just saying that it genuinely looks cool.
28:494pm.
28:50How much is it?
28:5225, I think.
28:53Okay, we're nearly empty.
28:56Finally, in Camden.
28:58This is perfect, but I'm all right with it.
29:00And still to make a sale.
29:03Right, run, come on.
29:04Priority for Michelle's girls.
29:06Okay, listen, let's...
29:07Right, what does your stall look like?
29:08Have you got umbrellas or have you got a wooden stall?
29:11Offload some stock on their sub-team.
29:13When you walk into the stable, do you go left or do you go right?
29:16I don't... I don't know.
29:17I don't know where we are.
29:18Okay, right, girls, listen, we are outside the two huge titanium statues.
29:23Where are you?
29:24Are you...
29:24Entrance, entrance.
29:25Right, calm down.
29:26Go on.
29:26Now, listen, do you know where the two robots are in the stables?
29:29The two robots are in the stables.
29:31Does anyone know where the...
29:32Yeah, okay.
29:34Oh, my gosh, is that what that is?
29:35Michelle is the project manager.
29:37However, I don't think you'd really know it from her performance.
29:40Girls, we're here.
29:41Here, right.
29:42Take this, take this, take this, take this.
29:44Yeah, yeah, yeah.
29:44Take that.
29:45Go.
29:45No brain work, no common sense, no business sense.
29:49And honestly, Lord Sugar is going to take a very, very dim view of that.
29:53Guys, come and see our stall.
29:54We're down there.
29:55We sell lovely vintage things.
29:59China and glassware.
30:00Everything must go today.
30:02Portobello.
30:02It's quite hard to do these.
30:05There's the bell.
30:06The bell is ringing.
30:07Come and have a look.
30:08Don't be afraid.
30:09Have a nice scarf.
30:11Some people are naturally suited to these types of environment.
30:14But JD, Mackay, Courtney, they're all hiding back a little bit.
30:19It's a little bit tough.
30:20I think we're kind of pressuring too much.
30:22It's when you create a buzz around the tape at the moment, it feels like we're flogging a load of shit.
30:25This might not be a natural environment for you.
30:28You have to learn to adapt.
30:30You can't hide away and hope that the task pass you by and everyone carries you along.
30:34Just focus on one item, hand it over to the clients, get their interests, then bring them in to say, what is it you like?
30:40Just grab an item, get out there and just send it.
30:42All right, no worries.
30:43How about some Amherst China?
30:44Do you know this?
30:46No?
30:46Okay.
30:47All right.
30:485 p.m.
30:49Whereabouts would we find your store?
30:53For the trade team...
30:55Jessica, nice to meet you.
30:57First shot at a sale.
30:59This was valued quite highly by the expert.
31:01So this is a 19th century Three Marys.
31:04And what do they say?
31:05150.
31:06No, they're looking at about a 180 from the expert.
31:09Yeah.
31:10I'm thinking about 75 pounds.
31:13Tops.
31:14Tops?
31:14Tops.
31:15Can we get 85?
31:16Just a tenner.
31:1780 pounds.
31:1880 pounds.
31:19All right.
31:19Deal.
31:21What would you be happy to pay, Michael?
31:23250 each.
31:24250 each, you've got a deal.
31:26That's too cheap.
31:27They're actually Victorian.
31:28They're 1860 to 80.
31:30It's not real silver.
31:31It's got like a 1 over 20.
31:3325.
31:34Come on, Michael, shake on it.
31:3625.
31:37Lovely.
31:37You've just been going through this 10 minutes, going for everything.
31:40Oh, sorry.
31:40And then you've just come in and said 25 quid.
31:42What would you have charged?
31:43About 50.
31:44When you said 25, it was like, yeah.
31:46Come on.
31:46It's not as a bit.
31:47Yeah.
31:47Come on.
31:47Sorry, you should have mentioned it.
31:49Take that.
31:49I can't really at the time.
31:50You're right.
31:51You did back my hand off.
31:52I'm sorry.
31:52I knew that we could have probably got about 100 pounds.
31:55And whilst I was literally approaching the end, Jess came and said, you could have it for 25 quid.
32:00I was livid.
32:01Absolutely livid.
32:02Should we do the dogs for 30?
32:03It's good.
32:04I think that's deal done.
32:05Thank you, Michael.
32:07We're closing shop.
32:08Five pounds for every single item.
32:115.30 p.m.
32:13At Portobello, a final push.
32:18Open me up, I'll tell you if I'm ready to take it.
32:20While project manager Paul slashes Sofian's prices.
32:23Give me an offer.
32:24Give me an offer.
32:24What have you got?
32:25Give me six quid for the two.
32:26Done.
32:28Let's do it.
32:29Let's go.
32:30Alana's girls sell in bulk to local shops.
32:3460 for everything that we've got in here.
32:36I'll do the lot for 50.
32:3755?
32:3852.
32:39£10 per cent.
32:40Got a deal?
32:41Good stuff.
32:42250.
32:4323.
32:43230.
32:44Done deal.
32:4533 and we've got a deal.
32:47250.
32:48225 and you're there.
32:49Do the deal.
32:50We've got minutes left.
32:52Michael, how much do you give us for the rest of it?
32:55100 quid, please.
32:56Thank you very much.
32:57Enjoy.
32:59I just love the sound of money.
33:026 p.m.
33:04Well done, girls.
33:05Trading over.
33:07It was my job to remain calm.
33:09I think if I hadn't done that and I crumbled and we didn't have any strategy at all,
33:13I don't feel we were sold a thing.
33:15Well, guess what?
33:15We sold a lot.
33:17We sold a lot.
33:17Yay!
33:17Yay!
33:18Let's go!
33:18Say it!
33:19Come on, man.
33:19Ah!
33:21The guys on the trade side and not selling throughout the whole day, the time they were giving,
33:26that's worrying.
33:27But again, in terms of my sub-team, we've done very well.
33:30Very, very well.
33:31I'm looking forward to go back to that boardroom.
33:33Tonight, totals will be charted up.
33:37Tomorrow, an appraisal in the boardroom.
33:50You can go to the boardroom now.
33:51Good morning.
34:09Good morning.
34:10Well, this task was all about antiques and collectibles and, as an auctioneer would be
34:18saying, going, going, gone, and that's what will be happening with one of you here today
34:24because one of you will be fired.
34:26So, let's have a chat with the girls' team here.
34:29Name of the team?
34:31Nebula.
34:32Nebula.
34:33Nebula.
34:33So, that's toxic gas in space, I think.
34:36It's an interstellar collection of dust and clouds.
34:39You might have well called yourself Smog, then.
34:42So, Michelle.
34:43Yes, Lord Trevor.
34:44You became the project manager, is that right?
34:46Yes, I did, yeah.
34:47OK.
34:47Understanding from Claude that there wasn't a kind of a rush of people wanting to do the
34:52thing, right?
34:53No-one wanted to put themselves forward.
34:55Who's in your market team?
34:56I was the leader of the market team, yeah.
34:58Right, because Claude reports to me that as you're unloading the stuff, you're virtually
35:02selling straight away.
35:04Yeah, it was really good.
35:05It gets swamped.
35:06Very good, you think?
35:07Yeah?
35:08Yeah, we didn't have time to maybe make it look amazing, but people are straight in your
35:11stuff because they all want to get a bargain, especially the people there early.
35:15Before you start accepting pricing from anybody, have you said, right, let's try £10 for that,
35:21£20 for this, £30 for that, £40 for this, £50 for that.
35:25So, at least we all know what we're doing.
35:28I felt like when the stuff arrived, we probably did get into selling probably almost a bit
35:32too quick before we'd had time to actually allocate people that were good at clothing
35:36on clothing and kind of have an idea.
35:38As you were unloading the van, you were selling.
35:41Now, the trade team actually went to speak to an expert, is that right?
35:46Yeah.
35:47We got everything out on the table, we've had some nice jugs of ceramics, we went through
35:50everything.
35:51But then we didn't use that information when we were given it.
35:53We tried to, to an extent we tried to use that information when we...
35:56The whole point of me laying on these experts for you was for them to give you a rough idea
36:02of what they are.
36:03He did break it down quite well to what price range different products were in the categories
36:08that we got.
36:08Look, according to Claude, he said go to Portobello.
36:11He did, yeah.
36:12He said it over and over and over again.
36:14Yeah.
36:14Trishna was from London, so she thought that maybe Portobello would have been better.
36:18But Michelle, you went with your gut and stuck with Camden.
36:21He didn't say that you couldn't sell it at Camden.
36:23And my strategy was to make sure that I was close to the sub-team in case at the end we
36:30could all come together and sell everything together as a job block clearance.
36:34Did you do any good deals on the trade?
36:36We sold absolutely everything to one dealer.
36:38Just to one deal?
36:39Just to one deal.
36:40He didn't go to any other trader other than him.
36:42He might have been a lucky man.
36:43He was a lucky man.
36:44He was indeed, very lucky.
36:45And I think that it got to a stage where he knew that we were under pressure.
36:48How do you feel that your team supported you?
36:50I think the team were good.
36:51They were all 100% behind every decision I made.
36:54How do you feel her leadership?
36:56It would have been helpful to have like a clearer pricing strategy in the day.
36:59To be fair, Rebecca, I did clearly at the start say this is £5, £10, £15.
37:05I know £5, £10, £15, but we didn't know at what point we could produce that conversation with a lot, didn't we?
37:10Everyone else on your team...
37:11Good cooperation amongst the team.
37:13Yes, yes.
37:14Doesn't sound like it at the moment.
37:16On the market team in particular, I think we got on very well.
37:19We really enjoyed working together.
37:20Let's move on now.
37:21Gentlemen, Paul, you are the project manager.
37:25I heard that your main criteria was that you like bargain hunt.
37:30I said that I like bargain hunt, but they were looking for someone that would manage people,
37:33so I just decided to volunteer for the position.
37:36And then we got the name, Titans, is that right?
37:39I thought that as we're all aspiring to be titans of industry one day,
37:43I thought it could be a fitting name, Titans.
37:45Named after Greek gods?
37:47The mythological Greek badasses.
37:50So, Oliver, are you Porkos, the Greek god of sausages or something?
37:56Well, let's see if we've got some titans amongst you, shall we?
37:59So, who's in your market team?
38:01The market team was Sof, Kay, Mukai, Courtney and JD.
38:08Do you do anything when you get there?
38:10Yeah, we interacted with a couple of traders,
38:13so we was just testing the water, how much they're selling the stuff at.
38:17You were the sub-team leader, is that right?
38:19That's correct.
38:19The strategy was obviously sell, but obviously don't just give it away.
38:24You actually turned down sales because you couldn't get the price you thought it was worth.
38:27In the beginning, yes, we did, yeah, as we were loading the stuff.
38:30You set out some pricing and you were a bit more cautious on taking any offer that's being given to you.
38:35Is that what you're saying?
38:36I mean, it was a bit of a struggle, but I think we'd done some really, really good deals.
38:40Why don't you tell Lord Sugar about your very large sale at the car boot?
38:45It was this garden sort of porcelain thing.
38:48It was a vase.
38:50I went in, closed the deal with a sale.
38:51I actually asked you for advice.
38:53I didn't want to undersell our products at the first market.
38:55It seemed like it would be our crown in the jewel, really.
38:58Literally.
38:58And I didn't want to sell it too early.
38:59As I pulled it out of the van because I literally hid it in the van at first,
39:03because I saw it and I hid it in the van.
39:04You hid it in the van, yeah?
39:05Yeah, I didn't want anyone to just sell it for £10.
39:07You sold it for £175?
39:09£175, yeah.
39:10Do you know how much my lot bought that for?
39:13No idea.
39:14Are you sure you don't have it as well?
39:15Valuation of about £70 or something.
39:17Closer to £7.
39:18£7?
39:19Yeah.
39:20Wow.
39:20So we did.
39:21I've had the feedback from Karen that JD and Mukai,
39:26and to a certain extent Courtney, you look like three lost lambs.
39:31No, I believe as a team we worked well.
39:34I think my sales approach was different to people like Sofian.
39:38Let the customer come and have a look at the product,
39:39and then once they've shown that small bit of interest,
39:42I then made that sale.
39:43Hmm.
39:43All right, now let's talk about the trade team.
39:47So our plan was to take all of our items and get them valued.
39:52He valued the items.
39:53There were two dealers at the top of the row.
39:56Unfortunately, the goods that we had were considered a little lowbrow for those dealers.
40:00You were in Chelsea, weren't you?
40:01We were, we were indeed.
40:03So the plan was to stay sort of north London, north-west London.
40:06We had booked in some visits to some dealers.
40:08Unfortunately, one of them was unsuccessful.
40:11You sold him quite a lot of stuff.
40:12We did, we sold him £360 worth of goods.
40:15Problem is, Alan, he didn't have any money.
40:17It wasn't a legit sale, so...
40:19We shook hands.
40:20We shook hands.
40:21We signed receipts.
40:22It was very unfortunate.
40:22And then we said it was kind of awkward.
40:24But he looked at it as he was unloading in.
40:26He said, oh, that's very nice.
40:27We polished it up.
40:28Yeah, we polished it up.
40:28And this is very nice, and that's very nice.
40:30Did you not get a feeling when that was going on, this was going too good?
40:35I did say I felt...
40:36A little bit at the front.
40:37I mean, he took an instant interest.
40:39But you never asked him, are you the owner of the shop, and do you have the authority to
40:44purchase these items, did you?
40:45That is correct.
40:46Yeah.
40:46That is correct.
40:47Yeah, it's a little waste of time.
40:50All right, well, let's find out about the money now.
40:53Karen, perhaps you'd let me know how much your trade team took.
40:57Well, the Titans trade team, they took £371.
41:02And Claude?
41:02Well, Nebula, as far as the trade team goes, they took £540.
41:08And the market team sold £419, making a total of £959.
41:17Karen, so how did your market team do?
41:22Better.
41:23£1,057.10, making a total of £1,428.10.
41:32Well done, lads.
41:36Very well done for the first task.
41:38Having found value in vintage collectibles, I've arranged special vintage dance lessons
41:44for you.
41:45Swing Patrol is a renowned dance troupe who's going to teach you the world-famous lindy hop.
41:52Enjoy yourself.
41:54Off you go.
42:02Well, ladies, first task, headless chickens, comes to mind.
42:10We'll go into it in a lot more detail shortly.
42:15And at least one of you will be fired.
42:19Off you go.
42:20Yeah, great win.
42:34First week, price the item, go high and negotiate, go for the handshake, take the money.
42:38It's very simple.
42:39It's not rocket science.
42:41I'm not Adele boy from the East End, but I like selling at markets.
42:51I did not want to leave with a whole lot of clobber in the back of that van.
42:55I was the project manager.
43:01I stood up for that, and then I put the right people in the right positions.
43:05I knew that Soft was always going to be my second and in charge of the market team.
43:09Whether people like him or I like him, it doesn't matter.
43:12We had to win the task.
43:12I don't think there was enough from your side.
43:26I did say to you, Alana, and I wanted a clear pricing structure of the stall.
43:31Michelle is trying to put all the blame on the market team, and I think she should be very,
43:35very careful doing that, because it can't possibly be our fault entirely.
43:40For you guys to do 400 quid from the morning up until right at the evening,
43:44and the market, and the car boot, and we sold within two hours more than that.
43:47It's less than an hour and a half.
43:50Something went wrong.
43:51Something went wrong on your side.
43:52I'm sorry.
43:53Alana put herself up for sub-team leader, but she wasn't, like, a strong enough personality
43:58to manage the four girls that she had to manage.
44:01We said...
44:02I wrote down the list of everything.
44:03Michelle, let me talk.
44:05No, let me just finish.
44:06I haven't finished talking.
44:07So, in my opinion, you've sold loads of stuff like headless chicken,
44:11two quid, three quid, whatever, and not kept enough back for the market stall,
44:17which, in my opinion, is where you would get more money for the items.
44:20The boardroom's just straight down a business.
44:23You know, I'm not there to make friends.
44:24I'm there to, you know, fight my corner.
44:26I do not feel that I should be fired.
44:28Could you send the candidates in, please?
44:39All right.
44:54It appears to me that I was talking to a brick wall, and I thought I made it perfectly clear.
44:59The important thing about this is to identify what you have there and to establish some kind
45:05of pricing policy in order to know what you can go and sell it for.
45:10And according to Claude, you just made it up as you went along.
45:14Well, we didn't price our items correctly.
45:16And actually, I believe that that blame lies with the project manager.
45:20It sort of trickled down through the team.
45:22And yes, Alana should have probably paid more attention,
45:24but ultimately, it should have come a bit more from the project manager.
45:28Michelle, what have you got to say?
45:30My sub-team, I felt they were experienced enough
45:32for the girls to be able to set that pricing structure themselves.
45:36The night before, we had the discussion about the pricing strategy,
45:39when we discussed that everything should be £5, £10, you know, two for whatever.
45:44No, it wasn't just £5, £10.
45:46Hold on.
45:46Hold on.
45:47Here's the first bit that I don't understand.
45:49Where do you get your pricing from?
45:51I think there was a sense of urgency around the market team,
45:54especially there was a lack of discipline and leadership,
45:58and it was sort of fend for yourself and hope for the best.
46:01You came to me at a number of points in the day.
46:02Yeah, and you were saying, yes, that's fine.
46:03And said, you're doing really well.
46:05You're doing really well.
46:06I like your leadership is really good, so don't turn around and go,
46:08that was a lack of...
46:09You were the one that volunteered to be a sub-team leader.
46:12You were like, I'm really good at marketing.
46:13Yeah, I was.
46:13And when I sold the five chairs, I said, right, they've offered £40.
46:17Is that OK?
46:18You said, yeah.
46:19It was a fire sale right from the first item to the last time.
46:22They couldn't wait to get rid of it at whatever price
46:24to whoever actually approached them.
46:27I didn't, like, sell a lot because I was going to give it away,
46:30so I did see a few potential items.
46:32Who sold those green vases?
46:34Me.
46:34You did.
46:35And you sold them for...?
46:36£15.
46:37£15.
46:38£15.
46:38Do you know how much they were valued for?
46:41No.
46:42£300.
46:44Sorry.
46:45The goods were so cheap, the shoppers could have been arrested for looting.
46:48Rebecca, I mean, you're not so guilty because you hardly sold anything,
46:51so you couldn't even give it away.
46:53I think that's meant a lot of time trying to get people over to the store as well,
46:55so I was kind of going out there, talking to people,
46:57getting them to come over, have a look at our vintage pieces.
47:00Vintage, I think I've aged another ten years listening to this story, quite frankly.
47:04Yeah.
47:04We focused quite a bit on this market team.
47:06Now, let's talk about this trade team.
47:08We decided to go to the valuer to get the correct pricing of the items.
47:13We did individually take all the boxes out,
47:15and we got a good, like, a lot of information on each product.
47:18Just for your reference, the boys, they left their location at £10.45.
47:24We were there way too long.
47:24And then you went on a fool's errand with the thought of going to see a dealer somewhere,
47:28or wherever it was.
47:29Yeah, yeah.
47:31And your stock wasn't even there because your truck had gone off to...
47:34The market.
47:35The market.
47:36Yeah.
47:37So it wasted more time, right?
47:38Yeah.
47:38We got to Camden at about four.
47:40The idea of the trade team is to take your wares and sell them to trade dealers,
47:45but it appears that you only found one person.
47:48Yes.
47:48Yes.
47:48We got down there, emptied the store, and then everyone just tried to sell.
47:52No, that's a bit incorrect.
47:53So, firstly...
47:54When we got the stuff out, everyone was trying to sell.
47:56Michael's interested in looking at most of the stuff.
47:59I tried to sell the items for the full price of what the evaluates said,
48:03and everyone undermined me.
48:05And if I wouldn't have caught the idea to...
48:06We got one man, that's all we got.
48:08Yes.
48:08We got one trader.
48:09And then we took everything there.
48:10Here's the point.
48:12Whatever you are supposed to have learnt and gleaned from the expert in dallage
48:16went out the window.
48:17Yeah, completely.
48:18It did.
48:18Because I was the only one that tried to use...
48:20Excuse me, let's be fair.
48:21The knowledge that I put on each of the items.
48:24Trish, no.
48:24I'm sorry, but I'm just going to say what I think,
48:26and I do think I grasped what the task was.
48:27Well, how do you think you grasped it?
48:28Because I understood that we had to know the value of the antiques.
48:31Sorry?
48:31We had to understand what the value of the antiques were.
48:33Did you grasp the fact that you were wasting time down in dallage?
48:35Did you grasp the fact that you went on a wild goose chase somewhere
48:38and the truck was going somewhere else?
48:40Did you grasp all of that?
48:41No, I knew we were taking too long with everything.
48:44The time...
48:44And what was you doing about it?
48:45Too stress and too much trash.
48:47Look, ladies, I'm struggling here, to be honest with you, and disappointed.
48:51I think the blame lays with Michelle,
48:53because I think if we'd had more strategy given to us,
48:57then I think we could have put that into our team,
48:59and I think also there was definitely a lack of sales.
49:03The sub-team all made it really clear to me
49:05that they were experienced at selling at markets,
49:09experienced at selling at car boots.
49:10I definitely didn't say that.
49:12OK.
49:12Michelle, you was the project manager.
49:18Can you tell me which two people
49:20you're bringing back into this boardroom?
49:23I'm going to be bringing back Alana and Rebecca.
49:29OK.
49:29Michelle, how am I possibly responsible for the loss of the task?
49:32We'll talk about that later.
49:34Ladies, go back to the house.
49:36You three people wait here.
49:42I'm going to have a chat with these two,
49:47and at least one of you will be fired.
49:50OK?
49:50Off you go.
49:57Michelle, project manager,
49:59I think she's quite an astute businesswoman.
50:02She was the leader in name only,
50:05and I don't think that she told the team
50:07what was expected of them,
50:08and if she did, they didn't listen.
50:12So what did you make of this Rebecca?
50:14She only sold 25 quid of her stuff.
50:16Didn't contribute too much.
50:17I couldn't see any skill in her at all.
50:20And then we've got Alana.
50:22I mean, for a woman who runs her own business,
50:24she must have skills in negotiation,
50:26she must have skills in pricing,
50:28but I didn't see any evidence of that.
50:31I mean, it was whatever the customer would pay,
50:33that was the price.
50:37Yes, Lord Sugar?
50:38Yeah, can you send the three of them in, please?
50:39Yes.
50:53Michelle, you've chosen to bring Rebecca and Alana back in here.
50:57Rebecca wants to know why.
51:00Ultimately, this was a selling task,
51:03and the most amount of money wins.
51:05The task was not all about selling.
51:07The task was about finding key gems and pieces...
51:11But you didn't...
51:11..in a batch.
51:12I didn't sell, but the task wasn't about selling.
51:15You didn't find any key pieces and hardly sold anything.
51:18One of the reasons I didn't want...
51:19When I was at the car boot,
51:20I actually held off selling quite a lot of pieces
51:23because of the fact I didn't feel like I knew exactly
51:25what the actual pricing strategy was.
51:26You didn't communicate that through.
51:28You? You're the project manager?
51:30Yeah, you're piping up now, Rebecca.
51:31Five, ten and fifteen pounds is not a price strategy.
51:35I said, are you girls confident in pricing?
51:39And the answer was...
51:39This isn't my role.
51:40Yes.
51:40This isn't my role.
51:42You're looking there to your right.
51:43No, to be fair, any of us could have said...
51:45You sold £25 all day.
51:47Excuse me, Rebecca, Rebecca,
51:48I just want you to answer a simple question to me.
51:51Sorry.
51:51Why did you only sell 20-odd pounds of the stuff?
51:54I was holding back on wanting to sell really nice items...
51:57I was there, Rebecca.
51:58..because I wasn't sure what was happening with the pricing.
51:59I don't think that went through your head.
52:01I think if anybody had offered you a price, you'd have sold it.
52:04Lord Sugar, I hold my hands up.
52:05In this task, this is not what I do.
52:07I can build relationships with people.
52:09I didn't sell as much as I wanted to sell,
52:11but I did have good ideas.
52:13OK, Michelle, why did you bring Alana back in?
52:15There was a lack of organisation and a lack of leadership.
52:19I absolutely don't think I'm responsible for the failure of this task.
52:22Absolutely not.
52:23I think I was one of the top sellers, maybe the second best seller.
52:25I think the failure of the task lies with Michelle.
52:27I am not sitting here saying that the trade team was perfect in any way.
52:30We didn't do anything on the trade team.
52:32You went and got an evaluation of your products,
52:34you took no notice of it, and you sold to one sole trader.
52:37No, we did take...
52:37And you wasted loads and loads of time.
52:39What notice did you take?
52:40The porcelain statue was valued at £150, we got £80 for it.
52:44The tea set was valued at £80 to £100, and we got £70 for it.
52:48I think if you've got something that's valued at £100,
52:51you don't say to the guy,
52:52we've had it valued at £100, how much you would give us.
52:54He might have valued at £300.
52:56But you gave the game away and then sold again at fire sale prices.
53:00We didn't get anything communicated from you to our team,
53:04any structure whatsoever.
53:06You just called us to say, like, how are you getting on?
53:08You didn't, like, put anything...
53:10Did you put me on guidance in terms of pricing strategy for the day?
53:12Do you think we had the guidance?
53:13You had it on, Rebecca, about pricing strategy.
53:16Why didn't you sort out the pricing strategy yourself?
53:18Because I wasn't a sub-team.
53:20Do you know what?
53:20You're right.
53:21I should have stood up more.
53:22I should have shouted more.
53:23Yeah.
53:23I should have said more, but I didn't.
53:24I didn't launch sugar, and I would never make that mistake again.
53:26And I did clearly do research.
53:27Michelle, did you communicate with this sub-team at all
53:30during the course of the day?
53:31Yes, I did, yeah.
53:32First questions I would ask, have you got your pricing sorted out?
53:35Did you ask those questions?
53:37I left them.
53:37To Alana?
53:38I left the pricing.
53:39Did she ask you those questions?
53:41No, she asked me on the phone, how are you getting on?
53:43Well, I'm not here to babysit anyone and to sort of say,
53:47right, you've got to sell this for X amount.
53:50You're absolutely correct.
53:51I didn't say...
53:52Well, I'm sorry to disagree with you.
53:53When you took on the role as project manager,
53:56you are there to actually phone up and say,
53:59Lord Sugar said, find the gems, don't have a fire cell,
54:03and think about time.
54:04I felt that I did, so I think...
54:07Well, clearly not.
54:08I mean, they were selling things...
54:09The fact that the sub-team didn't listen to me was not my issue.
54:12I was clear.
54:14So you feel like there's a plan,
54:15but the two people who are in your team don't feel like there was a plan.
54:18And you didn't listen...
54:19Well, this is why I've brought you back into the boardroom.
54:21Because we didn't feel like there was a plan.
54:22Well, because everybody else on the team knew exactly...
54:24They all felt like there was a plan,
54:25because one of them had to sell a little bit more than me,
54:27and that's my...
54:27No, you don't get what?
54:28I don't mess around, Rebecca.
54:31I am so straight-talking.
54:32So do you feel like you actually were really clear in all of this?
54:34Absolutely.
54:34In terms of interpreting what Lord Sugar said,
54:36you felt like you were really clear and you told your team...
54:38And if you were unclear, you should have asked me,
54:40Michelle, I'm a little bit unsure...
54:43Yeah, you should have...
54:43Lord Sugar, I am brilliant to work with,
54:46and I can lead a team.
54:48I'm definitely not ready to go.
54:52I just want to be here to show and prove to you.
54:54I'm sure you don't feel you're ready to go.
54:56How can you say you can lead a team?
54:57Look, look, look, ladies, ladies.
54:59Ladies, ladies.
54:59You were leading our team.
55:00Excuse me.
55:01How can I...
55:01Sorry.
55:02I think I've heard enough.
55:03I'm going to summarise.
55:06Rebecca, you make a lot of claims about being this great businesswoman,
55:11and yet you've demonstrated nothing to me in this particular task.
55:16Alana, you was in charge of the market team,
55:21and the pricing was completely, well, overlooked.
55:24Michelle, you claim to be a businesswoman,
55:30and I do see you responsible for not laying down the rules to your team.
55:37But you, Rebecca, I just don't know whether, you know,
55:41you are the wrong type of candidate for this process.
55:44Please, Lord Sugar.
55:44Well, no, excuse me.
55:46Can you please be quiet for a moment?
55:47Michelle, it's very easy for the finger to be pointed at you
55:56as the project manager.
55:58But having said that,
55:59I do think that there's a lot of stuff that you are responsible for.
56:04Michelle, you're fired.
56:06Thank you very much for the opportunity.
56:13At the moment, Rebecca,
56:15you are, like, floating, as Deadwood does.
56:20But it's a very, very early stage in the process,
56:23so I'm going to let you stay.
56:25Thank you, Lord Sugar.
56:26And the same with Alana.
56:27Go back to the house, and I'll see you on the next task, OK?
56:36Well done.
56:37Lord Sugar fired the wrong person.
56:52I think Rebecca should have gone instead of me.
56:54She is out of her depth in this process.
56:57I don't think it will be too long before she does get fired.
57:00When you're PM, whoever's your sub-team manager,
57:05you need total belief
57:07that when you give them autonomy,
57:09they can deliver, and I had that.
57:10The money that you beat us on was, like, two of your items.
57:13If we hadn't got that, yeah,
57:15it could have been...
57:16Yeah.
57:16So, what was it like to be in the firing line?
57:28He basically made us all fight for our lives, and I think...
57:30Yeah, he did.
57:31I felt completely hard done by.
57:32Like, I was not responsible for the failure of that task.
57:35You don't realise quite how much you want it, I think,
57:36until you're in that moment.
57:42Now, 17 candidates remain.
57:44The search for Lord Sugar's next business partner
57:49has begun.
57:52Next time...
57:54I want you to come up with an advertising campaign for jeans.
57:58Fast fashion...
57:59Ah, it's got all shot!
58:00Oh, this looks fierce!
58:02..coming apart...
58:03I'm sorry, I'm...
58:04..at the seams.
58:06She completely collapsed under the pressure.
58:09Give me a video. I'm overruling you.
58:11Please, part it.
58:12..and in the boardroom...
58:14..I feel so angry.
58:15A dressing down.
58:16What's it got to do with jeans?
58:18I can't put up with loose cannons.
58:21You're fired.
58:21I don't know.
58:22I don't know.
58:23I'll see you later.
58:25I'll see you later.
58:26Just foi front me off.
58:35SON 326 morrow as you can continue with
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