- 1 year ago
The concept of Freelancing is different from a conventional job because it gives you the freedom
to be your own boss rather than being employed by someone. Freelancing is for all those people
who are not happy with their 9-5 jobs, and don’t want to follow the mechanism of conventional
jobs. Freelancing is better than any other job because it gives you freedom of time, and there is
no need to follow a formal working environment. But hard work, self-assessment, and dedication
are the most important factors to be a successful freelancer.
to be your own boss rather than being employed by someone. Freelancing is for all those people
who are not happy with their 9-5 jobs, and don’t want to follow the mechanism of conventional
jobs. Freelancing is better than any other job because it gives you freedom of time, and there is
no need to follow a formal working environment. But hard work, self-assessment, and dedication
are the most important factors to be a successful freelancer.
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LearningTranscript
00:00Music
00:13Ladies and Gentlemen,
00:15Freelancing career
00:19frees you from any restrictions
00:22job restrictions, 9 to 5 timings,
00:25working with colleagues you are not comfortable with,
00:28working under a boss,
00:30which you don't like at all.
00:32But,
00:33while working as a freelancer,
00:36it has its own pros and cons.
00:38And those mistakes,
00:40which freelancers typically ignore,
00:43they hurt their work a lot.
00:46Come,
00:47today we will notify those 4
00:50handpicked freelancing career mistakes,
00:55which you make unknowingly,
00:58and your work, your career,
01:01your long term career, so to speak,
01:04are ignored.
01:05So, these are the 5 freelancing career mistakes,
01:08starting with
01:09setting random rates.
01:14Sir,
01:17it is like
01:19you have a fruit shop,
01:22in the morning,
01:23the price of the fruit is something else,
01:25in the afternoon,
01:26the price of the fruit is something else,
01:28and in the evening,
01:29the price of the fruit drops.
01:31Does that work that way?
01:34It really does not work that way.
01:36When you set random rates for your work,
01:40for example,
01:41you are a graphic designer,
01:43and you tell one client that
01:45I will design a logo for 30 dollars,
01:50and you tell another client that
01:52I will design a logo for 230 dollars.
01:56What is this?
01:58This means that
01:59you do not know your price.
02:02When you cannot determine your price,
02:04then you cannot bring consistency,
02:07persistency in your work.
02:11So, the fundamental mistake,
02:14according to me,
02:15and I have made many mistakes myself,
02:17is that I realized over time
02:19that when you standardize your rates,
02:22then your pricing resonates with your brand image.
02:28That is,
02:29people know that
02:31this is the price of this brand,
02:33it charges this much per hour,
02:35this is the ballpark figure of a particular job,
02:40that is, it charges approximately this much.
02:43So, always keep the price consistent.
02:46Inconsistency in your rates,
02:48you are asking for trouble.
02:50Second thing,
02:52ignoring referrals.
02:56Now, an innocent question arises here
02:59that you are doing freelancing,
03:01what is the connection of referrals?
03:04The connection of referrals is so important
03:07that you buy a book
03:10and its testimonials
03:12pass through space
03:14before reading the book.
03:16Because people are giving
03:18all the good remarks and reviews
03:21about the author of that book.
03:23Similarly,
03:24when you notify the importance of freelance marketplace for referrals,
03:31it means that
03:33you make videos related to your work.
03:37On your website,
03:39or on your Facebook page,
03:41or bidding on your freelance marketplace profile,
03:45as videos,
03:47or as PDF,
03:49or in the form of any content,
03:51all those referrals
03:56include
03:57your work,
03:59your price,
04:01your quality,
04:03and your communication.
04:05They praise about all these four things.
04:09So, referrals are very important.
04:11Freelancers actually make a fundamental mistake
04:14of ignoring referrals,
04:16whereas they do not realize
04:18all the work freelancers attract
04:21is not just the freelance marketplace.
04:23You have a website,
04:25you have a social media page
04:27from where you can get work.
04:29So, kindly do not ignore the importance of referrals.
04:35From an Islamic point of view,
04:37ladies and gentlemen,
04:39while making a deal,
04:41it is very important to have a contract.
04:44We have learned this from our elders,
04:47and our religion also promotes this.
04:50Even if you have two brothers,
04:52when there is a deal,
04:54there should be a written agreement.
04:56There should be a contract format.
04:59When you do freelancing,
05:01if you are inspired by the price or money,
05:05if you are motivated,
05:07if you have emotions,
05:09if you say,
05:10okay, I am an employer,
05:12no problem,
05:13I have 3000 dollars,
05:145000 dollars,
05:15I work,
05:16what about the money?
05:17I give my tongue.
05:18Tongue is everything.
05:19For us Muslims,
05:20tongue is everything.
05:21And all those dialogues we typically do, right?
05:23When we are doing that,
05:25that business communication.
05:29When there is a problem in business,
05:33then the contract comes and rescues.
05:36Because the contract defines milestones.
05:39The contract defines deliverables.
05:42The contract defines price.
05:44The contract defines legal limitations,
05:47legal privileges.
05:49And the contract defines the most important thing,
05:52that you both are engaged in each other,
05:54and what is the duration of this contract?
05:57If there is no contract,
05:59and if there is a problem in communication,
06:01or if there is a problem in business,
06:03of two parties,
06:04then you and the employer,
06:05what will happen?
06:07The fourth important thing,
06:09and I am the biggest advocate of this,
06:13overfilling your plate.
06:15Meaning, filling your plate,
06:16that is too full.
06:18Look,
06:19we talked about this earlier,
06:21that you fill entrepreneurship shoes.
06:24If your work increases,
06:26start outsourcing.
06:29But,
06:30without doing the proper work,
06:32without actually staying systematic,
06:35without using the management tools,
06:37which we will talk about in detail later,
06:40then you won't know who you gave the work to.
06:43Or you took over the work,
06:46more than your capacity,
06:48and you couldn't complete it.
06:50I will give you an example,
06:52without taking the name.
06:54Famous movie star of 70s,
06:57who was once,
06:59known as a chocolate hero,
07:02he lost his career,
07:04just because he signed too many films,
07:07than what he could undertake.
07:10When he signed so many movies,
07:13there was a time of chaos,
07:15there was a timing clash,
07:17there was no delivery.
07:19When there was no delivery,
07:21when the work couldn't reach the sets,
07:23all the producers started asking for money back.
07:26Same goes for the freelancer.
07:28Imagine, you are one man,
07:30one person,
07:31who undertook 10 projects.
07:33Can you do justice with those 10 projects?
07:36You only have 24 hours,
07:38in which you have to sleep,
07:40give social time,
07:41take time for yourself,
07:43and work.
07:44So, when you undertake so much work,
07:47which is more than your capacity,
07:49end result,
07:51ladies and gentlemen,
07:52is chaos.
07:53And then, you lose your money.
07:55You damage your reputation.
07:57And believe me,
07:58rather than losing your reputation and money,
08:01someone who has done over 1.5 decades of freelance work,
08:04believe me,
08:05the most painful thing,
08:08is to damage the name of Pakistan.
08:10Pakistan is what we are.
08:12If the name of Pakistan is damaged,
08:14the reputation of the country will be ruined.
08:16Some other employer will give you a job.
08:19But,
08:20once the name of Pakistan is put off,
08:23he will not come back to our country to take the job.
08:26You are the brand ambassador of your country.
08:29Be careful.
08:32The fifth mistake,
08:33which you are seeing on the screen,
08:36its Urdu translation is,
08:38that you don't do anything,
08:40and the work comes to you automatically.
08:42Oh, brother,
08:43neither are you Shahrukh Khan,
08:45nor are you Tom Cruise,
08:48that movies will look for you,
08:52and you will take work leads without any effort.
08:57Work leads means,
08:59that you will get the work by being a referral.
09:02This will not happen.
09:04You are just a beginner.
09:06Until you don't bid,
09:08until you don't understand the system of referrals,
09:13to tell people who you are,
09:15to inform people about your work,
09:18you will not get the work.
09:20So, the most important thing on the freelance marketplace,
09:23is that you bid.
09:27And when you bid, you will get the answer.
09:30When you don't bid,
09:31the work will come to you automatically.
09:33Yes, there comes a time,
09:35when the work looks for you,
09:37but for that,
09:38you need a 5 year profile,
09:40or 1 year,
09:41you need good feedback,
09:43you need good earnings.
09:46So, these 5 basic mistakes,
09:49which in my opinion,
09:50destroy the career of a freelancer,
09:53ladies and gentlemen,
09:54avoid them.
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