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  • 9 hours ago
Lucie Fink spends time with Katie Sturino and her three adorable dogs Underpants, Toast, and Muppet to see what it's really like to be Doggy Instagrammer!

KATIE STURINO
http://the12ishstyle.com
https://instagram.com/the12ishstyle

TOAST
https://instagram.com/toastmeetsworld

UNDERPANTS
https://instagram.com/underpantsthedog

MUPPET
https://instagram.com/muppetsrevenge

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Try Living With Lucie follows our favorite R29 millennial, Lucie Fink, as she dives headfirst into social experiments β€” five days at a time. From a week without sugar to full-blown street performing; there is nothing she won't try!

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TALENT
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Transcript
00:00Today is all about puppy.
00:03This afternoon I hung out with Katie Storino, the owner of Toast, Muppet, and Underpants.
00:09And each dog has her own unique personality and her own Instagram account to go along with it.
00:14I am the doggager for Underpants, Toast, and Muppet.
00:18I manage their careers and like their brands, and I write and post and take all the photos.
00:23All three are puppy mill rescues and Katie is a huge advocate for hashtag adopt, don't shop.
00:32Puppy mills are like commercial breeding facilities for puppies for pet stores.
00:37They send the babies out too soon, they don't really get what they need from their mom.
00:42My big thing is when someone comes up to me on the street and says,
00:44I didn't know what a puppy mill was, I almost bought a dog from a pet store, I didn't, I
00:49adopted because of you.
00:50Katie and I took the girls on a walk.
00:54I'm gonna start a live video.
00:55Okay.
00:56So we can talk to some of their fans.
00:57So I know some dog moms who have like an editorial calendar, they've got it all planned out,
01:04they have professional equipment, they have like, they know how to like produce videos,
01:08and I'm still just like shooting with my iPhone.
01:11I try to keep it really organic.
01:14I like to do a video when I have something going on with them.
01:17Opening on like a Muppet peeing.
01:19Pans watch out!
01:20Watch out!
01:21Toast is the diva, obviously.
01:24Muppet is not famous.
01:26It's funny because people are like, oh, Toast is so famous because of her tongue,
01:29but Muppet actually has the same tongue condition, but no one cares.
01:34Underpants is pretty new, got her a year and a half ago, and she's just all about getting fame in
01:41America.
01:42Don't film this part.
01:43Don't film this part.
01:44This is the glamorous part of dog-a-drew life.
01:47This is bad.
01:47And then we spent some time in our New York City apartment, hanging out together and taking photos of them.
01:52So, Toast, tell us about your book.
01:55Toast frequently takes walks to get some space.
01:58It's true.
01:59You got a house guest that you hate?
02:01Take a walk.
02:02What?
02:04Guys, this is how easy it is to get Toast to go to sleep.
02:08When I tuck her hands up like this, and then I just go under the blankets, creepy a rubber tummy,
02:15and then she falls asleep.
02:25The dogs always are invited to do really fun, crazy things.
02:29We're invited by fancy hotels to go have these, like, vacations and stays, and they're both wearing, like, custom Ralph
02:35Lauren cashmere sweaters.
02:37But I'm also a body positive blogger.
02:40My blog's called The 12ish Style, so I essentially split time between doing the dog stuff and doing the 12ish
02:47style.
02:48Like, the dogs keep me very humble because the dogs are way more famous than I am.
02:52A brand will contact me, but they want to work with the dog, but they don't want to work with
02:55me.
02:56A lot of people approach me and ask, how do I make my dog famous on the internet?
03:00I always say, and this is very controversial, don't.
03:04It's very time consuming.
03:05I am a firm believer that if you don't have a specific or a different point of view at this
03:11point, it's not going to happen.
03:13The market is saturated.
03:14So, of course, even though I'm telling you this is not worth your time, this was the absolute most amazing
03:20thing to happen to me.
03:21I got to write a book.
03:23We have gotten to be on Good Morning America.
03:28This looks like a green screen.
03:30It is.
03:31Oh.
03:33She was not on a real private jet.
03:36She's only been in first class.
03:38She hasn't flown private yet, which is real travesty.
03:42We've done so many crazy things.
03:45I mean, Toast was a model for Karen Walker on posters up all over the world.
03:50Right now, she's on billboards for rescue all over the country.
03:54You know, we foster dogs and they get adopted in, like, a day.
03:57So, like, there's all this, this really special stuff that we get to do because they are famous.
04:03Why isn't Pants more famous?
04:05But why isn't she more famous?
04:10And that's it.
04:10You got all the way through the video.
04:12If you want to go back to yesterday and watch our Instagram famous DIYer, click right here.
04:17If you want to go all the way back to Monday and watch the video from the beginning, click here.
04:21And last but not least, right here to subscribe to your favorite YouTube channel.
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