Use This Strategy to Setup Bidding Goals in Google Ads to get Leads

One Base Media

By using this strategy, you can set up bidding goals on your Google Ads and get leads without burning your pocket.  1. You want to select "clicks" but once the ad is up and running, you want to come back and change the bidding goal to "Conversion". Next, check the box that says "set at maximum cost per click bid limit" because if you don't set the maximum cost per click limit, Google will exhaust your ad budget very quickly.  After that put in your bidding amount. Once the Ads start running, analyse this data and see if you are being outbid by competition and accordingly increase or decrease the bid limit.   *AGENCY OWNERS* - Want to scale up, grow your agency and get more leads - Go here  https://onebasemedia.gumroad.com/l/onebasemedia ==================  *LOCAL SERVICE BUSINESSES* - Struggling to get leads and customers all year round? - Go here  https://onebasemedia.co.uk/get-local-customers/ ==================  #short #bidding #googleads #localbusiness

Transcript

00:00This is how you set your bidding goals in Google Ads

00:02to get leads without burning a hole in your pocket.

00:05First, you want to select clicks,

00:06but once the ad is up and running,

00:08you want to come back and change bidding goal to conversions.

00:11Next, check this box that says,

00:12set a maximum cost per click bid limit,

00:15because if we don't set the maximum cost per click limit,

00:17Google will exhaust our ads budget very quickly.

00:20After that, put in your bidding amount.

00:22We always put a random number at the end,

00:24like four pence or 12 pence,

00:26because then we will outbid anyone

00:27who is just bidding on a round figure.

00:29Once the ad starts running,

00:30analyse this data and see if we're being outbid

00:32by our competition,

00:34and accordingly increase or decrease the bid limit.

00:36And subscribe for more Google Ad tips.

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