This Strategy Gets Our Agency 80-100 Leads A Month

One Base Media

Struggling to keep the leads coming? Here's a quick 3-step guide to level up your lead generation game!   ================== ✅ AGENCY OWNERS & FREELANCERS - Fill your calendar with 80+ appointments each month from dream clients.  https://onebasemedia.gumroad.com/l/onebasemedia ✅ LOCAL SERVICE BUSINESSES - Gain more leads and local customers on a pay-for-results basis.  https://onebasemedia.co.uk/get-local-customers/ ==================  *Tools to use*  ️ Build landing pages & manage leads with Go High Level * https://www.gohighlevel.com/?fp_ref=one-base-media75 ️ 7-day free trial of Search Atlas (Automate local SEO campaigns) * https://dashboard.searchatlas.com/register?fpr=one32  ==================  00:00 - Intro 00:50 - Niche down 02:49 - Build a YouTube channel 04:14 - Create short form content   Anyway, on with the video…   1️⃣ Optimise Your Website: Your website is your digital storefront! Make sure it's SEO-friendly, mobile-optimised, and packed with value-driven content that speaks directly to your ideal clients. Don't forget those irresistible CTAs!  2️⃣ Leverage YouTube: Create informative, engaging videos that showcase your expertise. Tutorials, case studies, and client testimonials can position you as the go-to expert in your niche. Remember, YouTube is the second largest search engine—use it!  3️⃣ Post on Social Media: Consistency is key! Share valuable content across your social platforms. Tips, industry insights, and behind-the-scenes looks will keep your audience engaged and attract new prospects. Be where your audience hangs out!  ✨ Start implementing these strategies today, and watch your lead pipeline overflow!

Transcript

00:00If you're an agency or a freelancer and you're struggling to generate a consistent flow of leads

00:04for your business, then this video is for you. We've created systems and strategies that drive

00:0980 to 100 inbound qualified leads every month for our business. And today, I'm going to show

00:14you those exact strategies and how you can implement them for your agency. And the best

00:18part is you don't need to spend thousands of pounds on an expensive ads to make this work.

00:23Now, if you're new here, hi, I'm Kirk from OneBase Media. And for over a decade,

00:27we've been helping local businesses get more leads, more customers, and ultimately make more

00:32money. Our videos reveal tips for local businesses to boost their online presence and also help

00:37agencies and freelancers streamline their operations and get some really amazing results

00:41for their clients. So if you find our content useful, remember to like it and don't forget

00:45to subscribe so that you never miss a video. Right now, the first piece of advice we usually

00:49give to agency owners, freelancers, and social media marketers is to niche down on their industry.

00:55Now, I'll be honest, there are a lot of do-it-all agencies out there offering everything from

00:58Google Ads to Facebook marketing to web design. But when offering hundreds of different services

01:03in your agency, it makes it really difficult to scale your business. Plus, you're targeting

01:07everyone from local businesses to e-commerce. Building content for your own website and social

01:12channels is difficult to reach a specific audience. That's why the first thing you should

01:15focus on is narrowing down your niche. Because once you niche down, you can create specific

01:19pieces of marketing content that targets the pain point of your customer. Let me give you an

01:23example. This website Grow Law Firm focuses solely on marketing for law firms, and they've

01:28really narrowed down their niche. If we run their website through SEMrush, you'll see they're getting

01:33around 11,000 organic visitors every month. That's all free traffic from Google. Now, what's really

01:38impressive is that their site hasn't been around for all that long. But just in a couple of years,

01:42their traffic has skyrocketed. It's all organic, and they're ranking for tons of high-value keywords

01:47like attorney marketing, best SEO for lawyers, and more. They've built out pages dedicated to

01:52specific services, just like we do on our own site, and that's really helped them capture and

01:56convert traffic. If we take a look at our website, you'll see that we rank for a wide range of

02:00keywords. These are competitive keywords, and we've got dedicated pages for every service we provide,

02:05from roofing leads to plumbing leads, roofing SEO, and more. This content helps our site rank well

02:10and brings in consistent traffic. If we take a look at our analytics, you can see we get over

02:146,500 monthly users visiting our site. This brings us a steady stream of leads every month. The goal

02:20is to build a substantial website that targets a specific demographic, then create blogs,

02:25videos, and podcasts that directly address the problems and needs of that audience. This helps

02:29with SEO, but also positions you as an expert in that niche, making it easier for potential

02:34clients to find and trust you. This just goes to show how powerful it can be to focus on a

02:37specific niche. Build out a targeted content, and then watch as your organic traffic takes off.

02:42It's a solid strategy that's working for us, and it's something you can replicate in your

02:46own business. The second strategy is to build a YouTube channel, just like the one you're

02:50watching now. If you check out our YouTube channel, you'll see that we focus on showing

02:54people exactly what we do. We create videos on link building, local SEO, ranking higher in the

02:59map pack, local marketing, and more. These videos generate thousands of views each month. What

03:04happens is people watch these videos, and then reach out to inquire about our services.

03:08With our YouTube channel, you're not looking to hit millions of views per video. We're not

03:12trying to compete with Mr. Beast here. Even videos with a few hundred views can generate a

03:20good amount of leads, because the right people are watching your videos. The key is to structure

03:24your videos in a way that speaks directly to the pain points your audience is facing.

03:28First, start by calling out the problem. For example, if you're targeting law firms,

03:32you might say something like, is your law firm struggling to generate enough leads,

03:36or are your leads not pre-qualified? Then offer a promise about how you will address this issue

03:41in the video. After that, dive into the content and provide as much value as you can.

03:45Finally, end with a strong call to action, encouraging viewers to reach out to you if

03:49they need help. The reality is a lot of these business owners don't have the time or resources

03:53to handle this stuff themselves, because they're busy running their businesses. When they see your

03:58videos solving these problems, they'll likely reach out to you for help. The beauty of having

04:02a YouTube channel is that you can repurpose that content across multiple platforms. This approach

04:06works for any business. By creating content across YouTube, your website, and social media,

04:11you'll be everywhere your target audience is. Now, the last strategy is to create short-form

04:15videos. These are perfect for platforms like TikTok, Instagram, Facebook, and even X.

04:21The great thing about short-form content is you don't need millions of views to make an impact.

04:25Just constantly posting every day with the right approach can generate a lot of traffic. Again,

04:29the format is the same. Start by calling out a problem, promise a solution, deliver that value

04:34in under a minute, and end with a clear call to action. Just by posting short-form content every

04:39day, we've managed to generate hundreds of thousands of views collectively. If you want

04:43to learn more about growing your agency, getting more needs, and streamlining your operations,

04:47click the link in the description of this video. It'll give you instant access to a full training

04:51pack. Thanks for watching. If you found this video helpful, please give it a thumbs up and hit the

04:55subscribe button so you never miss our future content. Also, drop us a comment below with your

04:59thoughts or any questions you have. We read and respond to all of the comments. If you want more

05:03tips on running an agency and getting more leads, then there's a link in the description where we've

05:07built a series of videos. Have a great day. I'll see you on the next one.

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