Gold | Muzammil Hussain - video Dailymotion

OutlookIndia

Here’s the winner of the gold award for Sustainability Champions: Grassroots Heroes: Muzammil Hussain  Muzammil Hussain, Founder of Roots Ladakh, has worked tirelessly to change the narrative of Kargil as a war zone. He has undertaken several heritage conservation efforts including the setting up of several community-led projects like a museum in Hundurman, Himalayan Brown Bear Conservation Trust, the Suru Outdoor Festival and Jumping Ibex, a local apricot-produce brand.  #Awards #IRTA #Travel #OutlookTraveller #OutlookMagazine #OutlookGroup

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00:00 [MUSIC PLAYING]

00:03 My name is Muzammil Hussain, and I'm

00:09 the co-founder of a travel company called

00:11 Roots Ladakh based in Kargil.

00:13 Our vision is to change the preconceived notion of Kargil

00:16 as a war zone and bring it on the world map

00:19 as a responsible travel destination.

00:22 Through our work, we want to inspire future generations

00:25 and the businesses of Ladakh to be

00:26 conscious about creating a shared value for self

00:29 as well as the community it thrives in.

00:33 [MUSIC PLAYING]

00:36 [MUSIC PLAYING]

00:39 (upbeat music)

Gold | Muzammil Hussain

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