Skip to playerSkip to main content
  • 11 hours ago

Category

People
Transcript
00:00We always obviously want to tie everything back to what are the outcomes that we're driving for
00:03our partners and to bring it to recent box office success I have to give a shout out to our
00:07partners
00:07at Paramount Pictures. They were actually an early innovator of ours. They helped us create one of
00:12the first branded experiences on the platform last year for Mission Impossible. It went so well we
00:17actually named the product Mission Quest but they just came back for Scream 7 and they created an
00:24experience where you drop someone into the house and you have to survive ghost face for 60 second
00:28rounds and the top player of that experience played 613 times which equates like 10 hours and I think
00:35that just tells you one like gamers are gonna game but when you're really driving that kind of
00:40engagement and again bringing users across their communities into that experience like good things
00:45happen and you know Scream 7 fortunately did very well in the box office.
Comments

Recommended