00:00so white brian is back from augusta and has come bearing gifts the vaunted legendary
00:09and absurdly affordable pimento cheese sandwich right here in its little green
00:18masters wrapper and i know chilled my first question when i was offered these by you
00:25white brian was please tell me he kept them refrigerated the entire journey back from
00:33augusta see he he kept his refrigerated without it being soggy the guy that sits in that seat where
00:39you're at he brought us something back he went to the store got some frozen peas and put them in
00:46with
00:46the thing oh really frozen peas are going once you just lay them outside of that free of the freezer
00:51they are going to defrost okay and our sandwiches were soggy okay so white brian can you please
00:58vouch for the freshness of this sandwich before i decide to plunge in and take a bite yes so they
01:07went directly from concession stand to cooler to fridge to cooler to fridge okay did you get them
01:13at the concession stand on your way out the gates i did okay very smart jp has his like on
01:19a friday
01:19and we got them on uh monday and did anybody have projectile diarrhea i didn't eat them or vomit i
01:28didn't eat it it's a bit of a risk now i'm not a huge fan of pimento per se so
01:35it's a bit of a reach
01:36for my 10 year old palate but i could probably stomach it i would feel rude white brian not eating
01:43at
01:43least a bite of this to get a taste of the masters tournament i'm sure they'll still be pretty good
01:51okay so you kept them you kept them fresh right out of the gate to the cooler uh walker you
01:58got yours
01:58right there you ready to go you're ready to dig in let's get it i'm a little nervous but let's
02:03do it
02:04corporate clarity i mean jeff you got that little weak stomach here anything makes your stomach go
02:08so just be prepared okay so to start the show here's to the greatest golf tournament ever there's
02:17a possibility i may be producing answering calls and hosting this show by myself here is i'm excited
02:24here is to a tradition unlike any other the masters tournament and pimento cheese sandwiches get it
02:32cheers the bread looks fresh i mean it's your standard white bread yeah but it looks fresh
02:41i mean some bread you can look at and say that stuff that is not fresh i need a burger
02:45patty between this
02:46okay yeah this is good i just need a burger white white brian this these are still sold for a
02:52dollar
02:5250 down there correct dollar 50 okay now many people rave given the price of modern concessions
02:58at ballparks and big events what a deal i'm here to say though this basic bitch white bread cheese
03:06sandwich at 150 is still wildly overpriced like let's not yes it is yes it is come on clary look
03:15at
03:15this thing do you know the kind of margins the augusta national golf club is making on this sandwich
03:22i don't think i don't think i don't think they're great margins compared to yeah they are you go somewhere
03:27else to get a pimento cheese sandwich 8.95 8.95 for this yes so it's two small pieces of
03:37thin
03:38white bread but i would say when a pimento cheese spread that probably comes out of a tube
03:43but think about it on a conveyor belt whatever it is it's not more than what you will pay anywhere
03:50else
03:51it's been a dollar 50 since i know whenever it is great by the way do you know you can
03:57order the
03:57whole menu the whole they have one menu it's on a single sign it's got chicken sandwich pimento
04:03cheese uh there is uh soda there's whatever they have eggs out of it when they do don't they
04:09i do they have sell beer at augusta i forgot they do it's normal price though it's six dollars for
04:16a
04:16beer um well that's not normal price other places like nine to 12 they also have a peach ice cream
04:21sandwich i believe um had one of those chocolate chip cookie i believe so it's a basic menu but it's
04:28you know it's decent you can buy the whole menu for 77 dollars the whole menu imagine going up to
04:36the stand going just give me the menu yeah hey that's that's where you take your buddy but if you
04:42can
04:42get tickets for that take your buddy say man all the food on me okay but you know why you
04:47know why
04:48the whole master's concession pricing thing is an annual tradition of wow look at this you know the
04:55reason why it resonates with sports fans because the master's is the last place in all of sports
05:02brian that has said we won't dignify gouging we could but we won't the master's is the only place
05:11unless i'm missing someplace that is willingly leaving money on the table no one else does
05:18i think i think they make us think they're leaving on tape they're not leaving on the table though
05:22they're getting their money well they're leaving on the table because they could have made this
05:25thing 250 or 350 and people would have put up but so they're leaving that money on the back end
05:31on
05:31a different way i just don't believe how i don't believe they make it up in volume for them to
05:37be
05:37able to do what they do they are making money i'm not saying they're not making money i'm saying
05:43they could be making more money i just i just look at things like i can gouge you
05:51one in one place or the other it doesn't mean i'm not gouging you know if since i say i'm
05:58gonna
05:58leave the concessions cheap right i'd still be getting you somewhere else now in fairness i believe
06:03arthur blank in atlanta with the falcons took his concession prices down to basically yeah these
06:10levels because he realized let's just get him into the games we want him at the games paying the
06:15ticket prices uh we're not going to go crazy on the concession so that's good for years i really
06:20wish snyder was that way but of course he wasn't now we'll see about he was serving he was serving
06:25your expired beer and and and old peanuts for exorbitant prices yeah think about that do you
06:33get do you youngins know that story corporate clary of the peanuts were you old enough to remember
06:38that it's just incredible i mean it's not surprising you're right it's not surprising but it's still
06:44breathtaking if you zoom out a little bit and think who else does that thing who else would even think
06:50about that ah look at this we'll take these defunct airline peanuts and we'll serve them and sell them
06:55at the ball games unbelievable thank god he's gone well thank you white brian for the white bread
07:02pimento cheese sandwich you'll excuse me if i only eat a bite and call it a day because the pimento
07:09is
07:10not really my thing and i'm trying to cut down on carbs don't be offended that was well i tell
07:15you
07:15like this dollar 50 i could reimburse you if you want as i've wasted the sandwich i've had one bite
07:20and that's it i had a tentative bite kind of like the ceo of burger king remember that whole controversy
07:26a little while back it's like oh new whopper yeah yeah yeah y'all eat it i might eat it
07:31but jeff you
07:33mentioned a patty it's a golf course not far from here well a little bit down by richmond mannequin
07:38sabbat oh yeah kinlock kinlock yeah they served the pimento cheese burgers oh really bro now i'm
07:45in for that oh we can take a ride when you get to that little half the little halfway house
07:50and i don't care who you are they're like hey what you want they will tell you get the pimento
07:55cheese okay that's good and that's good okay that's good but now we're in the game and i'm gonna have
08:00to one-up you on golf course food that is hashtag elite what's that ready yeah caves valley turnhouse
08:09crab cake sliders yeah hey that bro yeah you your life will never be the same these things are
08:19gently warm little miniature crab cake sliders walker i want you to get good enough and clean up
08:26nicely enough in the game of golf and be able to get around at under 100 so i can go
08:30take you to some
08:31of these places you the guy who loves except the problem is you're allergic to crabs now that's
08:36the killer yo just give me give me to my appointment on the 17th and then we'll find out dude
08:42these crab
08:42cake sliders at caves valley are bonkers they're good but i'll take that pimento cheese burger though
08:48though i'll get out i'm telling you hold on i got one for you but i'm gonna say this you
08:52said
08:52get around under 100 not happening you'll be dead i'll be dead jeff might be dead for that
08:58happened oh he's got great ambition he's got great ambition they will langston golf course
09:04yeah pancakes their breakfast is amazing okay amazing let's go see i've been to all these places
09:11eating their food the hash smokes over at langston are damn good too yeah yeah so the masters is uh
09:20not
09:20until tomorrow it's yet another day of run-up and i i kind of realized part three today part three
09:26today and i love the part three it's cute it's you know it's family it's kids it's white jumpsuits
09:30it's the wives and girlfriends dressed up as caddies which is kind of hot but uh you know it's a
09:35nice
09:35event and then tomorrow's the tournament i kind of realized why this year i felt like why is there no
09:40buzz to this year's masters and i think the reason is nobody's going for anything like there isn't a
09:48golfer like rory who deserves to win it has been dying to win it but hasn't won it who out
09:54there be
09:54mitch is like oh we gotta have this guy win this year it'd be so great if he won i
10:00was not that
10:00angle i don't think there's no angle like that i but hell it took rory so long to get one
10:05i know
10:06i think backing it up with another one be pretty good if he comes out and put down a great
10:11number he
10:11can change the whole the way that they the narrative towards it rory is my pick by the
10:17way as a 11 to one shot which is he's the fourth or fifth favorite that is a that is
10:21a contrarian
10:22square play because you're like oh yeah duh rory but a lot of people don't like picking back-to-back
10:28guys my feeling is he won't freak out as much now yeah when he's under pressure because he's already
10:34got the one green jacket how about he should have run he should have run away with last year
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