00:00 [MUSIC PLAYING]
00:02 Hi, I'm Samarth.
00:07 I'm the CEO and co-founder of Be.Life, India's first EV
00:11 tourism initiative.
00:12 Started in 2018, we conduct immersive experiential tours
00:17 on electric cycles.
00:19 It's the first of its kind initiative, launched in Goa,
00:22 but today in more than 15 destinations across India.
00:27 What we wanted to ensure was that all the top tourist
00:30 destination would see the stress of vehicles
00:33 and the pollution which comes along with it,
00:35 is relieved a little by these wonderful electric vehicles
00:38 that we conduct the tours on.
00:40 We also ensure that the local art, craft, and food
00:44 is very well ingrained in these immersive tours
00:47 that we conduct.
00:48 We hope to take this message of a pollution-free, sustainable
00:51 tourism across India and across the globe very soon.
00:56 [MUSIC PLAYING]
00:59 .
01:00 you
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