00:00I hear a lot from women, you know, I want to be able to spend more time with my kids.
00:02You're not going to be able to spend more time with your kids.
00:04You're going to have to put all in.
00:05Like, you're going to have to work around the clock if you want it to be a big company.
00:09If you're just like, I just want to make enough to make a living and I make X amount now
00:12and I'd be happy with that.
00:14Run the numbers. If you can, that's great.
00:16But if you were like me and I wanted to build a billion dollar company, I would say, look at
00:20example.
00:21I was talking to a friend of mine who sold a health food company recently and she was like, you
00:26know, I just lucked out.
00:27I didn't think about like what the multiples would be at an exit because we were talking about that.
00:31I was like, I didn't either, you know, and she lucked out that her multiples are very big for the
00:35industry.
00:36She chose our multiples. My multiples are very small.
00:39So just go in with like clear goals of like, this is what I want to do at this time.
00:44Ten years, I want to sell it or I want to build a company where I can make a hundred
00:48thousand dollars a year.
00:50And that's a very different. That looks very different.
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