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A former Escape From Tarkov developer says no amount of money or marketing can save a weak game.

In today’s competitive market, studios need to focus on quality, identity, and meaningful gameplay instead of chasing trends or relying on hype.

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Transcript
00:00A former Escape from Tarkov Dev just said something every studio needs to hear.
00:04No amount of millions of dollars can save a weak product.
00:07And honestly, he is right.
00:09We've seen huge games fail, despite massive budgets and marketing.
00:13And all because players can tell when a game has no soul.
00:16He even called out studios for chasing trends, copying formulas and building safe games that end up feeling empty.
00:23His solution is to focus on quality and identity, not hype.
00:26Because in today's market, you don't just compete with games.
00:30You compete with the best ones ever made.
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