Your Family Photos Aren’t Private — Here’s What You Can Do About It - video Dailymotion

Proton

If you’re backing up family photos to the cloud, you might be giving away more than memories. Our new survey shows most parents care about privacy—but don’t realize their pictures can be scanned, analyzed, and even used to train AI.  💜 Protect your loved ones with our complete guide to online safety for families: https://proton.me/blog/family-internet

Transcript

00:00If you have a family and you continuously upload your photos to a cloud storage provider,

00:04there are some things that you should be aware of to keep both your loved ones and your memories

00:08safe. Most parents say privacy matters, but they might just have their head in the clouds.

00:15According to a recent survey we ran in the UK, 72% of parents say keeping their photos

00:19private is critical, while nearly half don't realize the pictures they store online can be

00:23scanned, analyzed, and used by the very companies hosting them. Around a third of those surveys

00:32wrongly believed only metadata or account info is collected. The truth? Your cloud provider may

00:37be using image recognition to identify faces, locations, and actions, even to serve ads or

00:42train AI. Over half of parents let their phones upload photos non-stop, creating a constant feed

00:48of intimate data. That's a goldmine for bad actors. Professor Karsten Maple of the University of Warwick

00:53in the Alan Turing Institute warned, parents are unwittingly opening their children up to

00:58possible exploitation by criminals who want to use their data for their own purposes.

01:02It takes just 20 images for sophisticated AI tools to create a realistic profile of someone

01:07or even a 30 second video. Nearly half of parents fear being hacked, but most still rely on weak

01:12defenses like a pin or face ID. Haven't you heard of Proton Drives encrypted cloud storage?

01:17Slap 2FA on there and you can rest easy. Organize your photos with albums and share them with

01:22only those who you want to share them with. 69% of parents admit they don't fully understand how

01:27their data is being used and while we can't blame you for not taking the time to read a 4,000 word

01:32document, it really is better to be aware of what you're signing up for. The risks are real and your

01:36family's digital footprint is already out there. What do you think about cloud storage? Let us know in

01:41the comments below.

Your Family Photos Aren’t Private — Here’s What You Can Do About It

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