00:00Well, let's talk about the process in terms of the design process here, because as you mentioned,
00:04the shoe's not going to be coming out until next year. Is there more pressure to get this first
00:09shoe right because of who she is and what she represents? And how long does it sort of take
00:14to put these shoes into production? Definitely. I think this is probably the most anticipated
00:18signature shoe since LeBron's in 2003. So that's 22 years ago, as crazy as that sounds, obviously
00:25LeBron's still going. But when it comes to signature shoes, this is a shoe that everybody's
00:29been looking forward to. The timeline always is 18 to 24 months. Literally in LeBron's case and
00:37maybe less than a handful of others, has there been a rush timeline? So it really is a longer
00:41process that Nike likes to take their time with to make sure they get it right. We just had a
00:46similar weight with Asia Wilson. That felt like a really long process from my perspective too.
00:51And it was a full two-year process that fully released this year. So when Caitlin signed last
00:56spring in 2024, it was always slotted as a spring 2026 launch to sync with what will be the 30th
01:03anniversary WNBA season. Unless there's a lockout, that's another conversation. But that was always
01:09the timeline they were tracking on and something that everybody's anticipating.
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