NFL Star's Impact and High-Stakes Contract Negotiations

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00:00It is entirety, his offense, what he does with that ball, when they throw to him, big

00:09things happen.

00:10They score, they rack it up, he led the NFL in everything, receptions, touchdowns, I mean,

00:17the guy's a freak.

00:18He deserved the money.

00:19There's no doubt, and he is the only thing that scares you on that offense, let's say

00:25that.

00:26And there's no other player on that offense, the defense is, you know, the defense coordinator

00:31is going to stay up at night saying, how do we stop him?

00:33And so he is the focal point of the attack.

00:35He's the number one receiver.

00:37He gets the great majority of the targets, and that's going to continue, and yeah, they

00:41needed to get him in because he and Dak make this offense go.

00:46So do you think they should give, I don't think they're going to, Dak the money now

00:53as opposed to next year when they're going to have to pay him $60 million per?

00:58Yeah, I mean, let's be honest about this.

01:04You don't invest in CeeDee Lamb, give him the copy of money you gave him, record-setting

01:08deal, and not ensure he has a quarterback that you maximize that investment.

01:13And that's not with some rookie or somebody off the street.

01:16That's with a guy that you know that can get him the ball, and that's Dak Prescott.

01:19Certainly, the Cowboys want to get a deal done with Dak Prescott.

01:22Dak Prescott wants to stay with the Cowboys.

01:24Now mentally, how do they meet on the money?

01:27The baseline for any deal is $55 million.

01:30Dak has a no-trade clause, a no-tag clause.

01:33According to everybody that knows these things, he could get $60 million-plus on open market.

01:38So if the Cowboys and Dak, they need to come somewhere in between that before March.

01:45I don't think it's going to happen before the start of the season.

01:47It doesn't have to happen before the start of the season, but it has to happen before

01:50the start of free agency in March, for sure, because Dak Prescott, whenever he signs, wherever

01:55he signs, will be the highest-paid player in NFL history.