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1:12
Jessica Jensen - How AI is being integrated at LinkedIn
3 months ago
1:56
Javier Meza, Zach Kitschke, Jessica Jensen - Forecasting new trends
3 months ago
1:11
Javier Meza - On the Coca Cola 'Create Your Own Magic' campaign and utilizing AI
3 months ago
0:51
Jessica Jensen - LinkedIn is building synthetic consumer research models
3 months ago
1:12
Javier Meza - Coca Cola Europe investing in predictive analytic models to improve efficiency
3 months ago
1:40
Elizabeth Rutledge - American Express' new target to address younger audiences in 2025
3 months ago
2:07
Leanne Fremar, Peggy Roe - In-person experiences are especially critical as technology/AI grows rapidly
3 months ago
2:56
Peggy Roe, Leanne Fremar - Listening and tracking customer input online
3 months ago
1:50
Elizabeth Rutledge - Working together with content creators, partnering with the USGA and Tony Finau
3 months ago
2:24
Gulen Bengi - Rewriting the growth playbook at Mars, driving community co-creation for their Snickers Gen AI campaign to drive growth
3 months ago
1:23
Peggy Roe - How the Marriott brand has evolved post-COVID, shifting from business to leisure
3 months ago
1:29
Elizabeth Rutledge - Using AI at American Express to democratize insights, ease marketers' jobs, personalize content
3 months ago
2:40
Gulen Bengi - How Mars is utilizing AI, discusses the Pedigree Caramelo campaign
3 months ago
1:53
Leanne Fremar, Peggy Roe - How JP Morgan Chase and Marriott understand their customer base
3 months ago
2:57
Leanne Fremar - How banking has evolved post-COVID
3 months ago
1:11
Peggy Roe - On collaborating with Taylor Swift for the Eras Tour
3 months ago
9:59
Bad Bunny Plays 'Puerto Rican or Not Puerto Rican'
3 months ago
17:21
Does Gary Oldman Know His Lines?
3 months ago
4:28
Raja Rajamannar - New AI technologies that Mastercard is implementing for B2B and B2C workflows
3 months ago
1:21
Lisa McKnight - Reflections on Barbie, lessons for Masters of the Universe next year
3 months ago
1:50
Dara Treseder - On Autodesk's Let There Be Anything campaign
3 months ago
1:22
Lisa McKnight - Reflections on Barbie, lessons for Masters of the Universe next year
3 months ago
4:28
Raja Rajamannar - New AI technologies that Mastercard is implementing for B2B and B2C workflows
3 months ago
2:14
Mark Weinstein, Karen Kovacs - Partnering with Hilton to market Wicked
3 months ago
4:47
Kofi Amoo-Gottfried, Dara Treseder, Esi Eggleston Bracey - On AI usage in their workflows, using it to solve their biggest problems
3 months ago
2:14
Lisa McKnight, Raja Rajamannar - Building brand trust at Mattel and Mastercard
3 months ago
2:22
Mark Weinstein, Karen Kovacs - Breaking through a saturated marketplace and audience, Hilton's partnership with NBCUniversal
3 months ago
2:06
Mark Weinstein, Karen Kovacs - On the future of brand storytelling
3 months ago
2:21
Lisa McKnight - AI technologies being integrated into Mattel workflows
3 months ago
1:56
Esi Eggleston Bracey - Building trust and consistency with an established brand, on the Vaseline Verified campaign
3 months ago
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