00:00I don't understand why Timu is funding these ads.
00:03If you've seen AI Slop, you will be able to recognize these ads.
00:06They're just not very good.
00:08They kind of don't make much sense.
00:10They're very cheaply put together.
00:11These fake influencers are advertising a completely different product every day.
00:17Meta said that it makes 10 billion a year from this type of advertising.
00:22Most of this type of advertising on Meta is real.
00:25It's just that there's this one company, Timu, who has a huge army of fake accounts.
00:31Meta is not massively financially incentivized to stop them.
00:34In China, advertising on social media is like a total Wild West.
00:38It's nothing like it is in Europe and the US.
00:40It's much crazier and much weirder.
00:43This kind of activity might be more common in China, and they're just trying it in Europe, basically.
00:49Europe absolutely lives up to its reputation for being heavily regulated
00:53when it comes to advertising and marketing.
00:56And most of the jurisdictions, the UK, the EU 27, the basic principle is the same in all of them.
01:02You cannot do something that is false or misleading to make a sale.
01:06In this AI world, I think we can expect marketers to behave in an increasingly strange and novel fashion.
01:13In this AI world, I think we can expect marketers to behave in a way that we can expect marketers
01:13to behave in a way that we can expect people to behave in a way that we can expect people
01:13to behave in a way that we can expect people to behave in a way that we can expect people
01:13to behave in a way that we can expect people to behave in a way that we can expect people
01:13to behave in a way that we can expect people to behave in a way that we can expect people
01:13to behave in a way that we can expect people to behave in a way that we can expect people
01:13to behave in a way that we can expect people to behave in a way that we can expect people
01:13to behave in a way that we can expect people to behave in a way that we can expect people
01:13to behave in a way that we can expect people to behave in a way that we can expect people
01:13to behave in a way that we can expect people to behave in a way that we can expect people
01:13to behave in a way that we can expect people to behave in a way that we can expect people