00:00Category two, fashion bloggers.
00:02I could have chosen just about any blogger
00:05in New York City for this, but my heart led me directly
00:08to the adorable Noelle Downing,
00:10who's constantly sharing her food adventures,
00:13her travels, and the outfit she's wearing
00:15on her blog, Noelle's Favorite Things.
00:21I started my blog really just wanting to share my life
00:25and what I was up to and what I was doing.
00:27When I was in high school, I really wanted someone
00:29to look up to that had a similar body type to myself
00:33and that was something that I did not have.
00:35I went to her amazing Brooklyn apartment.
00:37Did you design this place with your Instagram in mind?
00:40Yeah, I mean, honestly, everything I do
00:42has my Instagram in mind.
00:44Where she lives with her pet bunny, Monty.
00:47Here you go.
00:49There you go, baby.
00:51Monty, here.
00:54I love you so much.
00:56I wish you all the happiness in the world.
01:00It is the best footage I've ever seen.
01:08It's us.
01:10It's us.
01:11I'm at Noelle Downing's apartment in Brooklyn
01:13and it is hip AF.
01:15I know when you first came here,
01:16you said something about it.
01:17It felt so little cool.
01:18I was like, oh, what's that?
01:18It feels like a New York City retreat.
01:21I had never seen so much clothing
01:23in one place in my entire life.
01:25This is one closet.
01:28So this is like the closet that I have more
01:30of like my beloved shoes.
01:34Is this just because you have no space?
01:36Yeah.
01:38She let me try on her novelty purses.
01:41There is a Christmas tree.
01:43Popcorn.
01:43There's a telephone.
01:44This is an insight of my life.
01:47Oh, baby got back.
01:50She owns over 100 pairs of glasses.
01:55And the hat display on the wall behind her bed
01:58is unbelievable.
02:00I Instagram all day long,
02:02going to cute coffee shops to take content
02:04and to take photos and blog posts.
02:07Never not working.
02:08Then we got to the hard part of the day,
02:10a photo shoot.
02:11Her photographer came over.
02:13Noelle styled me in one of her cute outfits.
02:16I think we're ready to shoot.
02:17Seriously looks so adorable.
02:20And then we went outside into the freezing weather
02:22to do a photo shoot.
02:24It is underratedly, ridiculously hard
02:26to be a fashion blogger, especially in the winter
02:29when you need to go outside and look cute and stylish
02:32when the truth is you can't really feel your hands
02:34or your face.
02:37Okay, okay.
02:38It's all worth it.
02:39Hug me.
02:40Oh my god.
02:42Keep your shoulders down and make you warm.
02:44Okay.
02:45Good.
02:46Both of you guys look ready, please.
02:48Good, close mouth, smile.
02:50Perfect, you guys look at each other and laugh.
02:53Yeah, no, we don't look shoulders down and smile.
02:55We don't look as cold as we are.
02:58All right, this was great, guys.
03:03Once we got back inside,
03:05Noelle showed me how she sets up her ring light
03:07and then the two of us made a video together.
03:09Hey guys, I'm absolutely here.
03:10We are rolling.
03:11We're rolling with the homies.
03:15This is Noelle's full-time job
03:17and she clearly works so hard at it.
03:19It really is something that you can really create a huge
03:23career off of and make a lot more money than even I ever expected.
03:26For bloggers, if you've really built a good brand for yourself,
03:29I would say if you have 100,000 followers,
03:33you're probably at least making $100,000.
03:37I manage myself and I really enjoy doing it.
03:39I think that no one is better to represent your brand than yourself
03:43and I love it.
03:45Thanks so much for watching Tuesday.
03:47To move on to Wednesday to meet our beauty blogger,
03:49click right here.
03:50And in case you missed Monday and you want to meet our Instagram famous food blogger,
03:54click here to go backwards.
03:56And while you're at it, subscribe to Refinery29.
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