00:02On Hobart's waterfront, Jack Cooper unloads his latest delivery of locally caught seafood.
00:08A lot of people don't know this, but pinkling is actually an eel.
00:11From today, hospitality businesses like Jack's need to add country of origin labels to their seafood products.
00:18We're all ready. We're just waiting for the sign man to finish it off.
00:21The labelling is already mandatory for packaged seafood sold in retail outlets,
00:26but hasn't been for restaurants, pubs or takeaway shops until now.
00:31Those businesses need to label their seafood products with A for Australian, I for imported or M for mixed.
00:38More than 60% of seafood consumed in Australia is imported.
00:43It's hoped the change will help Australian fishers compete.
00:47I think the primary issue is that most Australians actually assume that all of the seafood they're eating is already
00:54Australian.
00:54Jack isn't expecting too much of a shift in what his customers buy.
00:59They might change just because of the labels and then we just go back to the things we always enjoyed.
01:07The new labelling requirements fall under Australian consumer law.
01:11Any failure to comply can be reported to the ACCC.
01:14Customers here on Hobart's waterfront have welcomed the move, with some wanting even more transparency.
01:20I think it's an absolutely fabulous idea.
01:22I look every time I buy seafood I like to know where it's coming from.
01:25It's a good start, but it might actually be sensible as things progress to be a little bit more discerning.
01:33Putting greater transparency on the menu.
01:35I see houses every week going on Instagram.
01:36Dang.
01:38Bigзыil.
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