ποΈ What does it take to build a climate tech startup from scratch in a region where the infrastructure doesn't exist yet β and the global green transition wasn't designed for you?
In this episode of Tangelic Talks, hosts Victoria Cornelio and Andres Tamez sit down with Ayah Younis β founder of AuraCap, climate innovator, and ESG reporter based in Jordan β for a conversation about climate innovation from the inside of the MENA region.
Ayah started her career in a medical laboratory analyzing bacteria and disease. When she realized that climate was the root cause of what she was treating, she pivoted everything β completing a climate fellowship, building a team remotely, and developing a device that captures CO2 emissions and converts them into green hydrogen, with zero water consumption and no dependence on grid electricity.
This isn't a story about a tech startup in Silicon Valley.
It's a story about building climate solutions where they're needed most.
In This Episode, We Explore:
π§ͺ The unlikely path from medical lab science to founding a climate tech company in Jordan
π‘οΈ Why the MENA region needs its own climate solutions β not imported European technology
π¨ What AuraCap does β a low-cost, portable device that converts CO2 into green hydrogen
π§ How AuraCap achieves zero water consumption through a closed-loop renewable energy system
π The state of green hydrogen infrastructure in the MENA region β what's there, what's missing
π The carbon credit market in Jordan, Saudi Arabia, and the UAE β and where it's heading in five years
π° What green finance looks like in Jordan β GCF grants, EU funding, and the certification barrier
βοΈ Adaptation vs. mitigation countries β why Jordan's climate position is fundamentally different from the Gulf
πΉ About Our Guest: Ayah Bani Younis is the founder of AuraCap, a Jordan-based climate tech startup building affordable carbon capture and green hydrogen conversion technology for the MENA region. She also works as an ESG reporter, helping regional companies measure and report their sustainability performance under the new GRI framework.
π¬ Join the Conversation: Do you think the global green transition is being built for the right regions? What would climate innovation look like if it started from the Middle East?
Drop your thoughts below π
π± Support the Mission: Help us amplify stories of clean energy, equity, and climate justice.
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π carbon capture MENA, green hydrogen Jordan, AuraCap, Ayah Younis, climate innovation Middle East, carbon markets MENA, ESG reporting Jordan, green finance Middle East, MENA climate crisis, women in climate tech, climate entrepreneurship, Tangelic Talks
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