00:00So I've been dibbling and dabbling in your world figuring you out but I want to start from all the
00:04way to who you are besides being the money coach. Yeah. Okay so who is Clift and how did you
00:10become
00:10the money coach that we see today? That's definitely a loaded question so you know
00:14Cliff Roach II otherwise known as Cliff Roach the money coach I'm just a kid from West 7 Mile
00:19you know I grew up parents working really hard had an older sister just had a family full of
00:25love and respect and great work ethic and I think that's really been instilled in me all this time
00:30so through school athletics my professional career I've always just been focused on respecting the
00:35people around me and working really hard and as you mentioned graduated from Saginaw Valley State
00:39University and I jumped into corporate America working not really having an idea of what I wanted
00:45to do long term I just knew two things I want to make a whole lot of money and I
00:50wanted to impact
00:50people right and so as I started working I actually ended up getting introduced to a financial
00:55advisor became his client and then that's how I bridge the gap between you know not knowing what
01:01I'm doing and making money to actually getting in the career because my advisor ended up introducing
01:06me to the career and I took advantage of that opportunity in late 2019 and the rest has been
01:11history but who am I at the core again somebody who's just focused on respect loving people building
01:16community and education so that's in a nutshell I'm sure we'll unpack that more but I'll stop right
01:21there because I could go all day.
01:25you
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