00:00Super Bowl 60 wasn't just a win for the Seahawks. It may have flipped the entire betting industry.
00:05Hundreds of millions of dollars poured into the Seahawks vs Patriots matchup,
00:09but the biggest winner wasn't a sportsbook. According to Bank of America,
00:13it was a prediction market called Calci. Calci reportedly saw about $871 million in total volume
00:20on Super Bowl Sunday. Around $650 million of that was tied directly to Super Bowl markets,
00:25and the app ranked second overall that night. But here's where things get interesting.
00:30The Seahawks won 29-13. They covered the spread easily. Therefore, sportsbooks may have taken a
00:36hit. Analysts say many books were likely rooting for a Patriot upset. Some platforms had roughly
00:4160% of wagers on Seattle, meeting heavy payouts once the Seahawks closed it out. Prediction markets
00:48like Calci and Polymarket reportedly paid out more aggressively than traditional sportsbooks.
00:53But the surge in activity also caused delays in payment processing. Calci tried to offset that
00:58by rolling out new live stats feeds and play-by-play tools during the game. Meanwhile,
01:03DraftKings app ranked fifth that night. And analysts say a more balanced betting split could help limit
01:09the damage. In total, legal sportsbooks saw about $1.76 billion in wagers for Super Bowl 60.
01:17So the real story might not be who won the game, it's how the rise of prediction markets is starting
01:22to reshape sports betting itself.
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