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Is ’67’ at its peak? Gen Alpha’s latest trend explained
Straight Arrow News
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15 hours ago
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News
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00:00
I saw what was a 6 and a 7 there, 67.
00:02
It's only like, what, 6-7, Gavin?
00:04
I think tonight was his 10th game.
00:06
You want to know what time I woke up this morning?
00:08
What time?
00:09
Around 6-7!
00:11
6-7!
00:12
I mean, I've been here for five years, but it's felt more like 6-7.
00:17
6-7.
00:18
Well, you gotta make it so...
00:19
Oh, it's a 6-7.
00:20
6? Is that right?
00:21
It's a 6-7.
00:22
I think you're doing 97.
00:24
Experts will tell you language evolves over time,
00:27
but Generation Z and Alpha, they did it in about 6-7 seconds.
00:35
If you're confused, join the club.
00:38
6-7 doesn't really have a meaning.
00:40
It's just a little joke that became a catch-all phrase and hand motion.
00:45
If it feels like you're hearing it out of nowhere in the past few weeks,
00:48
it's actually been around for longer than that.
00:51
So much so that it earned Dictionary.com's 2025 Word of the Year,
00:55
announced Wednesday, chosen for capturing how fast youth culture can turn nonsense
01:00
into a national trend.
01:03
Searches spiked this summer, and the start of the school year only solidified it.
01:07
The term was born out of a track by Philadelphia rapper Skrilla,
01:11
who released Doot Doot 6-7 at the end of 2024.
01:15
The rapper told the Wall Street Journal the song wasn't even supposed to leave the studio,
01:25
but after he leaked it, kids ran with it.
01:28
It's now at 15 million YouTube views, more than 48 million Spotify plays,
01:34
and millions of kids who began using the term and the signature hand motion
01:38
that goes with it as part of their everyday vocabulary.
01:41
A linguist from Georgetown University said in a report that language typically has meaning,
01:51
but this is different.
01:52
Some think it's a way of saying so-so, but for most kids, it's just a funny, random trend.
01:58
So have we reached peak 6-7?
02:01
A Google Trends chart suggests probably not, but teachers have definitely had enough.
02:06
Come on, let's go outside.
02:09
Some teachers now keep a tally of how many times their students say it.
02:13
Oh, who'd you?
02:13
Jason!
02:14
Jason!
02:16
While others take away 6 plus 7 minutes of recess time if anyone says it.
02:21
My mom, who's been teaching for more than 35 years, has a different approach.
02:26
While this may seem easy, results may vary depending on your tone.
02:31
And ironically, adults using the trend might be the secret to ending it.
02:36
Some people online have theories that when parents and teachers start saying 6-7,
02:40
it instantly becomes uncool.
02:43
Take financial advisor Douglas Boneparth's Halloween post on X,
02:46
he and his wife dressed as 6 and 7.
02:49
He said their kids hated it, by the way.
02:51
Like every viral phrase before it, from skibbity to riz,
02:55
6-7 will eventually fade when the next random combo of words or numbers takes over.
03:00
And if you thought 6-7 was over, not so fast.
03:05
The kids tell me there's already another number.
03:08
But I can't tell you what it is because no one likes a snitch.
03:13
My job is to inform you on what's going on.
03:16
For more on this story and more, head over to san.com or download our mobile app.
03:21
I'm Kennedy Felton with Stray Arrow News.
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