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When it comes to unforgettable TV, costumes do more than just dress the part…they tell the story. And this year's Emmy nominees for Outstanding Contemporary Costume Design gave us fashion moments that were as bold, layered and binge worthy as the shows themselves.

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00:00When it comes to unforgettable TV, costumes do more than just dress the part, they tell
00:05a story.
00:06And this year's Emmy nominees for Outstanding Contemporary Costume Design gave us fashion
00:11moments that were as bold, layered, and binge-worthy as the shows themselves.
00:16Let's start with The Righteous Gemstones, a televangelist empire dripping in rhinestones,
00:21sequins and just the right amount of satire.
00:24The Gemstone family wardrobe is all about excess between flashy suits, designer labels
00:29and a Sunday service that truly dazzles.
00:32I've always been very fascinated with religion.
00:34I think specifically coming from the South, you can see some of these extreme megachurch
00:39situations where it's so far-fetched.
00:42For example, last season we did a monster truck rally and I remember messaging Danny and messaging
00:48the production center and being like, whoa, look, this is actually a thing.
00:51And he was like, oh yeah, we already knew that.
00:53So it's like the megachurch world is just, it leaves so much fun for character development
01:00and costume design.
01:01And I think with some of these characters, it's really fun to play with it because they
01:05have a stunted element to them, but they're also bazillionaires.
01:08So, you know, we have people like Judy and Adam Devine's character that, you know, they would
01:14really care about having this like elaborate look so you could play with sequins and things
01:18like that and they do have the access.
01:20So yeah, I feel like I myself am a huge fan of drag culture and just like club kids and
01:27things like that.
01:27So I really thought that this is a show that you can kind of push that, like, I don't know,
01:33sometimes you can come onto shows and they have a certain kind of energy to them and some have
01:37like a feminine energy, a masculine energy or like both or this or that or neither.
01:41And I felt like this show has like an energy where we could really elevate religion and like
01:46a drag perspective.
01:47And I think that's kind of what we did.
01:49And I think it was pretty incredible because Danny was really like on board with pushing,
01:55you know, these characters and like having a lot of fun with it.
01:58Meanwhile, The White Lotus was one of the boldest ensemble shows this Emmy season,
02:02but the clothes also stood out as a character of its own.
02:06From breezy linen sets to luxe resort wear, every look said something about status on vacation.
02:12With each season of The White Lotus, it was clear that the country or location was a huge
02:21character in the story and the relationship with the landscape and the people and the culture
02:28where the guests are was very important. One of the first things that came to my mind was my own
02:35travels in Thailand and Southeast Asia and then also the song One Night in Bangkok.
02:42It kept going through my head because it's super catchy.
02:45And so these two influences sort of a shiny, flashy, glittery version of ourselves.
02:54And then my own idea of like a bohemian spiritual adventure.
02:59I approached the ladies as if they were one person with sort of three facets to them.
03:05And when you first meet them, they seem like one amalgus blob.
03:10And then as you get to know them, you see their personalities and where they're from
03:15and where they chose to live their lives come through.
03:18But the idea really was that they are dressing for each other, trying to impress each other.
03:22And also a little bit for show that they're wearing masks and that the masks start to come off.
03:29And you know, particularly the case sometimes with American Girlfriends is that there's a lot
03:34of fronting going on. So their guard gets let down and you see that Laurie is falling apart and
03:41Jacqueline's not happy. And so that starts to prevail in the outfits.
03:47Then there's the studio, a behind the scenes take on Hollywood itself.
03:51The costumes blurred the lines between onscreen glamour and the creative chaos behind the lens,
03:56with the costumes from each episode serving as an homage to a different era of Hollywood.
04:01When you're doing a period show, you really go in and you just, you know,
04:05you want everything to be exactly from that period. And this one, we just incorporated all of it.
04:10We did, you know, 30s suiting, some 40s in there, a lot of 70s, a little 80s, a lot of 90s.
04:17You know, we just tried to kind of weave all of the eras of Hollywood filmmaking into it,
04:23just to show the love that we have for all of it.
04:27My favorite story is when we, when Ron Howard came in, we did ask him to bring his hats,
04:32his signature Imagine hats. And he brought a little duffel bag of the different hats that he has.
04:39So it's like Imagine Docs, Imagine Creative, a charity that he works with. And he showed us all
04:46the hats, which is exactly what we wanted. But he's like, well, maybe I could wear a different hat
04:52for different scenes. But it's all one costume that he wears. It's like one thing. So that would
04:58be a totally different farce if you were changing his hats every single time we see him.
05:04Meanwhile, Emily in Paris brought us Parisian couture like no other. Love it or hate it,
05:10Emily's bold looks, clashing prints, and over the top everything is another character in itself.
05:16With each season, viewers have watched Emily immerse and find comfort in the Parisian way of
05:20life. And this season that was reflected more than ever in her fashion with her signature Emily
05:26twist. Of course, I remember that the black and white masquerade ball that Truman Capote was throwing
05:33in 1967, I think around the end of sixties. So it was a good way to have this French and American
05:43culture goes well together. So black and white, I thought it was a nice idea. It was very,
05:49very graphic instead of having a lot of colors for once in the in the show. So we get in touch with
05:59Aris and and he was a part of the project. It was very enthusiastic and and he did a couple of
06:07regarding the mood board I sent to him. He did a couple of drawing sketches and
06:14and Lily and I decided on the most outrageous one, obviously. So yes, it was a nice collaboration.
06:23It's the kind of moment that you are happy to collaborate with the fashion designer because
06:29uh, they all know that I have a deep admiration for the for the the the job. Uh, so it was it was nice.
06:38And finally, hacks. Deborah Vance's wardrobe serves old Hollywood glamour one minute,
06:43sharp power suits the next, and always reminding us that she runs the show.
06:48Put her next to Ava's laid-back style, the contrast makes for the perfectly imperfect but brilliant pair.
06:54So whether it's satirical sparkle, Hollywood power dressing or Parisian couture,
06:59these nominees prove that in TV, the costumes are about more than just clothes.
07:04In the end, the Emmy went to the studio, but every designer this year delivered looks
07:08we'll be talking about long after the ceremony is over.
07:24Okay.
07:27This time is a great video.
07:29It's not a wonderful movie.
07:30It's a great movie.
07:30And we saved it.
07:31It's going to take a moment in a place.
07:32It's going to be so nice.
07:32It just looks like that.
07:34It's like, look, you know, baby.
07:35It's a beautiful movie.
07:37It's going to be so nice.
07:38It's going to be pretty good.
07:39And it's going to be over by the fact.
07:43It's going to be really close.
07:45Yeah.
07:47It's going to be that tragedies.
07:49And it's a great movie.
07:49You're going to be so nice.
07:51You're going to be a little bit.
07:51You're going to be that.
07:52It's going to be a reality.
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