Substack vs Autoresponder in 2025: What Creators Need to Know

Kevin Whitsitt

Substack vs Autoresponder: Which is better for growing your email list?   Whether you're a blogger, creator, or online entrepreneur, choosing between Substack and traditional email autoresponders like ConvertKit, Mailchimp, or   AWeber can make or break your email marketing success.   In this video, we dive deep into the Substack vs autoresponder debate — comparing pricing, customization, monetization, deliverability, and audience control.   Substack offers simplicity and built-in discoverability, but autoresponders give you full control over your funnels and branding. So which one is right for you?   👉 You'll learn:   The pros and cons of Substack and email autoresponders   How are they both different   💡 Whether you're a freelancer, writer, or digital marketer, this guide will help you make the best choice for your strategy.   For a free guide on using an autoresponder and how to create a landing page, click the link below at..  https://www.trustthelink.com/l/   To learn the 10 benefits of using Substack, click on the link below.  https://www.youtube.com/watch?v=uDlHROZ4lyE&t=91s   #SubstackVsAutoresponder #EmailMarketing #NewsletterTools #CreatorTips #EmailListGrowth

Transcript

00:01All right, some people believe that Substack is the future.

00:04Is that just hype? Is it all just baloney? Let's talk about that.

00:09Now, Substack is such an amazing platform.

00:12However, there are some cons, and it's different than an autoresponder,

00:15which is more the traditional way to send out emails.

00:19Okay, that's been going on for, like I started in this game in like 15 years ago

00:24and with Chris Farrell membership, and it was all about the email, the power is in the list.

00:30And Substack is such an amazing platform because it also uses email for free,

00:35and you can do so many things.

00:37So some people are just giving up their autoresponders for Substack, which I get.

00:41But there's a few things that you should be aware of.

00:44One, the biggest reason, con of Substack is if you're seen as out of compliance,

00:50your publication can get blocked.

00:53This is a very big con, meaning you're still at Substack's mercy.

00:57What does out of compliance even mean?

00:59Well, it's up to them.

01:00If they don't like what you're sending, they can cancel you.

01:03And take it from a guy who, me, who's lost a lot of accounts, Quora, a YouTube channel,

01:11but that was my mistake, and a bunch of other ones as well.

01:15What's the name of that one, platform?

01:18Anyways, I've lost a lot of accounts.

01:19It sucks.

01:20It really, really sucks big, big time.

01:23So it's not an autoresponder.

01:26Now, what makes an autoresponder so cool and so awesome is it has a welcome sequence.

01:34Someone opts in, they get one email, then they get a second email.

01:38It's tailored for that person and so on.

01:41It's such a wonderful, wonderful sales tool because everything's built on order and built on the last email.

01:48So with Substack, you can only send out one welcome email, not like a series.

01:54It's different.

01:55It's not really a sales tool.

01:56Think of it more like a blog that gets sent to people through their email.

02:03Another negative is that you really can't segment your list and do more advanced features,

02:08such as trigger an email if someone does a specific action.

02:13So with an autoresponder, you can track who bought what.

02:18You can target offers accordingly to them.

02:21And with Substack, you can't really do that.

02:23So what I'm planning on doing with Substack is use it very similar to my LinkedIn weekly newsletter.

02:32You can use it to repurpose your blog content, your video content, have some helpful tips,

02:39and use it to grow your audience and build that trust, sort of like a giant Twitter thing.

02:44Follow and recommend other Substacks as well and hopefully they do the same

02:48because Substack is such an amazing tool for that.

02:52Back in the days, they used to call it joint venture where people would make deals like,

02:58hey, I'll recommend your list if you recommend my list.

03:02And Substack has made that so much easier.

03:04So it's just such a great idea.

03:07And do that.

03:09But then really my home base is going to be my website where you can still promote affiliate offers as well.

03:16And basically my landing page and my autoresponder is going to be a really main marketing tool.

03:24Because when you market an offer, maybe an affiliate product or something like that,

03:29some people, they have to look at something many times before they buy.

03:33And an autoresponder is such a great tool if you know how to use it.

03:36It's so simple but so, so powerful that you don't get that with Substack.

03:42So I guess what I'm trying to say is in conclusion, they both are so great.

03:49It's kind of like one's a guy, one's a girl.

03:51Together, it's love.

03:53Which need kind of both, you know, kind of in a way.

03:55It's a weird analogy, I guess.

03:57Peanut butter and jelly, you know, or cookies and milk.

03:59Which one's cookies, which one's milk.

04:01So they both work so well.

04:03And I would recommend doing both if you can do it.

04:09But yeah, Substack is an amazing platform.

04:12It has so many benefits.

04:14Especially if it's free.

04:15And I'll give you another thing too.

04:17A lot of responders, they've gotten pretty much free as well.

04:21Or almost free.

04:22And, you know, back in the days, I just remember these to be so expensive.

04:25Because of competition, I've driven those prices down.

04:28So it really is a great thing.

04:33The thing with an autoresponder is you have to kind of know what you're doing with copywriting.

04:38And that comes with making things entertaining so people want to open your emails.

04:43And this also works with Substack as well.

04:45So they're really, really great.

04:48And if you want to know more about Substack, I actually created a video that goes over like 10 benefits of using the platform as well.

04:57And you can go ahead and check that out.

05:00I'll put a link somewhere in this video.

05:03And I'll put it down below as well.

05:04And you can check it out.

05:05Also, if you're interested in an autoresponder and how to market products through an autoresponder,

05:13I create a whole free guide on how to do that.

05:16And it works.

05:17Your closing rate can go really high if you know what you're doing.

05:21It's a lot of fun for you and the reader.

05:23And the ideas that I have are so creative and so entertaining that it really works, guys and girls.

05:32It really does.

05:33And if you want to check it out, I'll put the link to my free guide below in the description.

05:38So hopefully this might have been at least a little helpful to simplify these two platforms.

05:43They're both so cool.

05:44We're so lucky to have both of these.

05:46Anyways, I wish you guys the best.

05:48You have a wonderful rest of your day.

05:49Okay, bye.

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