00:00I've worked with many celebrities, Mick Jagger, Rachel McAdams, Sadie Sink.
00:05Today I'm going to be styling Stacey.
00:07Hi! Hi, Stacey!
00:09And we're going to do Beyonce's long bob or lob.
00:12Beyonce's lob is so iconic, it's never going to go out of style.
00:15I love this look on her. The blonde is going to pop.
00:19And then we are going to cut it into this cute floaty bob, just like Beyonce.
00:24Oh my god! Wow!
00:27Alright, let's take a look.
00:31I love everything about my job.
00:33I love the whole process of making the client feel beautiful.
00:36There's no such thing as too much hair, too much curl.
00:39I want the client to feel great about their hair.
00:42So I'm going to start with the Christophe Robin Cleansing Purifying Scrub.
00:46Because you have a little bit of oil in there and I want to make sure to get it all out.
00:49Whatever this is smells.
00:52It's so good.
00:54This product is a salt scrub.
00:56It's meant to kind of reset your scalp and just kind of give it like a nice good detox.
01:00So now we're going to rinse.
01:02Beyonce's lob is so iconic because it is a bob.
01:06It's timeless.
01:07It's been timeless since Coco Chanel came up with the bob.
01:11You can style it different ways.
01:12You can wear it down the middle.
01:13You can part it to the side.
01:14It's always going to be in season.
01:17It's always going to be a classic.
01:19It's never going to go out of style.
01:20All the old school relaxers with formaldehyde in it are really harmful for your health.
01:26We do not do this.
01:28We strictly use the amino acid treatment from PureLux.
01:31PureLux uses amino acids to smooth the hair cuticle down so it's shinier and appears smoother.
01:38Alright, let's mix it up.
01:40So give me the tea.
01:43Who have you worked with in the last couple of years?
01:46One of the biggest celebrities that I've done would be Mick Jagger.
01:51Ooh.
01:52Most recent would be Rachel McAdams and Sadie Singh from Stranger Things.
01:57And Rachel McAdams I would say is my top favorite.
02:01So I'm applying the PureLux right now.
02:03So I'm just kind of saturating it but not too much where it's dripping.
02:06And then just kind of massaging it into your hair so it seeps in there.
02:10Alright.
02:11We're set a timer for 30 minutes and set you under infrared heat.
02:16This is the infrared light and it's going to help the product penetrate your hair a little bit more.
02:21There is a take-home treatment as a stylist and I know my clients.
02:26They take it and they abuse it.
02:28And when you use too much it's not good for your hair.
02:31I would advise not to do that.
02:33Alright.
02:34So it's been 30 minutes.
02:35I'm going to turn this off and then we're going to go to the shampoo bowl.
02:39We're going to rinse.
02:41So now we're going to brush your hair out and blow dry it.
02:45And this is going to kind of seal it all in.
02:49Especially the flat iron is going to seal the whole PureLux treatment into your hair.
02:54I always tell my clients when they use hot tools or blow dryers at home to put it on medium heat settings.
03:00You don't want that much hair coming out of the new blow dryer.
03:03You just want a little bit of heat and it's slow heat.
03:06And that's what's going to give you a longer lasting result without damage.
03:10Alright.
03:11We're almost done.
03:12I am starting to feel my inner Sasha face.
03:16Yes.
03:17Come on Beyonce.
03:18So the color we're doing today is Beyonce's kind of classic signature golden blonde.
03:24I'm going to go through and use kind of a combination of highlighting techniques to brighten you up as much as possible without touching any of the ends that are already a little compromised.
03:35Alright, so your foils are fully processed.
03:40We'll get it all rinsed, shampooed, and then we're going to put your gloss on.
03:45So you're not going to have any harsh lines and you're going to have a lot more of a natural grow out.
03:49I know that you're a mom and a business owner and you need something that's more low maintenance, but still fun.
03:56I see the Beyonce cover.
04:01So one thing I do notice about Beyonce's bob is how floaty it looks and how it swings with her head.
04:10So to achieve that look, what I do, my little secret is I go from the inside, the very bottom.
04:16I cut short.
04:17I cut shorter than anything else.
04:19And as I go up each section, a millimeter longer, a millimeter longer.
04:24So then it gives it that nice floaty look without the flip.
04:27You need to get your lob trimmed probably about every eight weeks.
04:30It is a very high maintenance haircut because it has to be above your shoulder.
04:36So once it touches, it needs to be cut.
04:43Alright.
04:44My lip is so bright.
04:50Yes!
04:51Oh my gosh!
04:52Wow!
04:53I love it!
05:00That's so cute!
05:01Look at the angle!
05:02Look at the angle.
05:03Just a subtle, slight, classic angle.
05:06Oh my gosh!
05:07I need to hug you.
05:08Oh my god!
05:09I'm going to hook you up!
05:10Thank you!
05:23I need to see you.
05:24Let's see you again.
05:27Bye!
05:28I'll be right back to the angle!
05:29I'm closer.
05:31Perfect!
05:32I'm closer to the angle.
05:33Like the angle.
05:34I've been getting to pull you off.
05:35There's a bit.
05:36I'm closer to the angle.
05:37I'm closer to the angle.
05:38There's aắn.
05:39There's a couple of angles.
05:40I'm closer.
05:41There's a couple of angles.
05:42I'm closer to the angle.
05:43I can see you, from the angle.
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