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Transcript
00:00Hello everyone, I'm here. Today, we're going to talk about Strategic Internal Communications.
00:07Let's dive in. What is Strategic Internal Communications?
00:12It's about ensuring your organization's purpose, values, and goals are communicated effectively throughout your company.
00:19It's not just about sending out emails or posting on an intranet.
00:23It's a strategic business process that helps your organization succeed by creating alignment, engagement, and understanding.
00:31Why is it important?
00:33Well, when people understand the direction of the company and how their role contributes to the greater good,
00:39they are more likely to be engaged and productive.
00:42So let me share some key learning points for creating a Strategic Internal Communications plan.
00:48Number 1. Communicate your organization's purpose with clarity and confidence.
00:54Your organization's purpose should be clear, concise, and inspiring.
00:58Once you have that, you can build your communications around it.
01:02So think about your organization's mission and vision.
01:05What are you trying to achieve?
01:07What do you want to be known for?
01:09And then articulate that clearly to your employees.
01:12Number 2. Open up dialogue and give employees a voice.
01:16Two-way communication is essential for building engagement.
01:20So encourage employees to share their ideas and feedback.
01:24You can do this through surveys, focus groups, or simply by creating an open-door policy.
01:30Number 3. Promote collaboration across hybrid teams.
01:35Communication is key to breaking down silos and encouraging collaboration.
01:40So use technology to connect with employees regardless of where they are working from.
01:45There are many collaboration tools available, such as Microsoft Teams or Google Workspace.
01:51Number 4. Ensure essential information flows across all levels.
01:56Information should flow freely within your organization.
01:59So break down barriers and encourage employees at all levels to share information.
02:04This will help everyone stay informed and connected.
02:07Number 5. Motivate teams with recognition and reward programs.
02:12Recognizing and rewarding employees for their contributions is essential for building morale and motivation.
02:20So celebrate successes and recognize employees for their hard work.
02:24This could be done through a newsletter or even a simple thank you note.
02:28And number 6. Navigate communication challenges without creating conflict.
02:34Conflict is inevitable in any workplace.
02:36So it's important to have a plan in place for managing communication challenges.
02:42This includes addressing rumors and misinformation quickly and accurately.
02:47Creating a strategic internal communications plan.
02:50By following these tips, you can ensure that your organization's purpose, values, and goals are communicated effectively throughout your company.
02:59Remember, internal communication is essential for building engagement, collaboration, and productivity.
03:05So invest in your internal communication strategies and watch your organization thrive.
03:11Thanks for watching.
03:13Please give us a like and subscribe for more content.
03:16Until next time.
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