Liverpool’s match made in heaven with Adidas kit deal and record signing Florian Wirtz to feature as poster boy

Adidas executives were thrilled when Liverpool sealed the signing of Florian Wirtz last month.
The Premier League champions struck a record-breaking deal for the 22-year-old attacking midfielder, reportedly worth up to £116 million with add-ons, to bring him in from Bayer Leverkusen.
Liverpool saw off strong competition from both Bayern Munich and Manchester City, and Wirtz himself admitted he hadn’t seriously considered a move to Anfield until speaking with Arne Slot and sporting director Richard Hughes.