00:00It is time to raise a glass to the Pearl of the Caribbean with L.S. Cream.
00:06This is the feature on this week's Shop Essence Live in partnership with the New Voices family.
00:12I am your host Noni Donovan and this is where we bring you new Black-owned brands to shop.
00:17We have been here since 2020 giving you incredible products, incredible stories,
00:23all Essence approved in partnership with the New Voices family.
00:26I want everybody to welcome Miriam Jean-Baptiste.
00:31She is co-founder, co-founder, founder.
00:35Yes, co-founder.
00:36Co-founder of L.S. Cream Liqueur.
00:39You try to have me say it in French.
00:42We're gonna work on it.
00:44But I'm so excited to try this.
00:48I am one of the few people in my family that really love like the creamy liquor.
00:54I love eggnog when the holidays comes around.
00:57So I was really, really excited to have you on this week's show.
01:01So before we get into the show and tell them the live taste test,
01:04tell us how you came up with this brand L.S. Cream.
01:09Absolutely.
01:09Well, first of all, thank you so much, Stephanie, for having me.
01:12So L.S. is actually inspired by a traditional recipe that we call cremas in Haiti.
01:18So I'm of Haitian descent along with my husband also who's Haitian.
01:22And we both grew up with this amazing recipe that's part of every celebration,
01:30whether it is for baptism, communions, parties,
01:34there's always a bottle of homemade cremas on the table.
01:38And one Christmas, we were actually at my family house
01:41and we saw like a family member gift a beautiful bottle of cremas, of homemade cremas.
01:46And my husband and I, we looked at ourselves and we were like,
01:50how come we're not able to get this on the shelf?
01:52Why do we always have to wait for our aunties or mothers or the family to make it?
01:58So we said, you know what, let's dive into it.
02:01So we both decided to dive into this beautiful journey
02:06and come up with something that we could share with everyone
02:10that could be on the shelf right next to the different cream liqueurs that we know about.
02:15And that's also Black-owned.
02:18Love, love, love it.
02:19Okay, so now we are getting into the taste test.
02:25Oh, my job is so hard, but it's 5 p.m. somewhere.
02:28So here we go.
02:29And I have to do it with you too.
02:30I mean, we're sharing, right?
02:32Okay, so we're going to...
02:34So if you can talk about, for anybody that doesn't know the tradition of cremas
02:39and what's in it, can you talk about the ingredients?
02:44Yeah, of course.
02:45So like I said, every family has their own recipe of cremas.
02:49So we actually took my husband's grandmother's recipe
02:52that she had left like in a little Ziploc bag that the family was passing around.
02:57So you'll actually taste notes of cinnamon, coconut, vanilla, nutmeg.
03:02And it's mixed with pure green alcohol.
03:05So usually cream liqueurs are more like rum-based or whiskey-based.
03:10But we decided to take a pure green alcohol so that it's very versatile
03:14and you could also mix it with different spirits.
03:17So that's really what you taste.
03:19It's low in lactose.
03:20So for anybody that's a little...
03:24I wasn't going to say on here, but I'm just like for us that, you know,
03:28the cream liqueur could be a little dangerous.
03:30But you're saying...
03:31So no worries.
03:32We thought about our people.
03:33So low in lactose, it's gluten-free and it's made with all natural ingredients.
03:38And you don't have to refrigerate it.
03:40Even once you open the bottle, you can leave it out on the shelf.
03:43It won't spoil.
03:44It won't like turn.
03:46It's really a product of quality.
03:49This is just...
03:50And this is what we love to bring you guys at Shop Essence Live
03:54in partnership with the New Voices family is
03:56products that are so intentional for us.
03:59Like talk about made for us, buy us.
04:01So many of us are lactose intolerant, gluten sensitivities.
04:06And this is great.
04:07And you even thought about the storage of it, which is amazing.
04:11And yeah, I get into the taste.
04:13Yeah.
04:15It is so delicious.
04:18And then can you talk about the...
04:20Like I probably poured too much.
04:22I don't...
04:23Can you talk about the alcohol level of it?
04:27Like how much it says?
04:29Yeah.
04:2917%.
04:31So it's 17%.
04:32So it will creep up on you if you're just like sipping it.
04:36But the good thing is that you could actually mix it.
04:38You could, you know, a little drop in your coffee on Sunday morning.
04:42You could do espresso martinis.
04:44You could do a creamy old fashioned.
04:46We have a bunch of recipes on a website that you could inspire yourself from.
04:51People bake with it.
04:53They do like French toast recipes in the French toast batter
04:57or just like simply on the rocks.
05:00It's also very delicious.
05:02Oh my goodness.
05:03This is like eggnog too.
05:07Yes.
05:08So delicious.
05:10And yes, I can absolutely see putting it in like your chai latte or your coffee.
05:19I can see the French toast too.
05:22You guys, you gotta go to their website.
05:24I have it below on the little ticker.
05:26Go to their website.
05:27That is where you can purchase as well as see all these incredible recipes
05:33that Miriam is putting us onto this year.
05:37So good.
05:38Would be such a great gift.
05:39So many times I'm like going to a party or going somewhere.
05:42It's like, Oh, what do I bring?
05:44Like this right here would make sense for such an amazing gift
05:47as well as having in your own, you know, little liquor cabinet.
05:50Yeah, of course.
05:51And, and, you know, you could actually purchase this either on our website.
05:55You go directly to the website.
05:57We have a store locator.
05:59You could see you put in your zip code, but you could also get it.
06:03A total wine Bevmo in California.
06:06So there's, you know, different stores where you can get it.
06:08Just go on our website to see the closest location.
06:12My goodness.
06:14This is so, so good.
06:16Okay.
06:17So this is in partnership with the New Voices family.
06:20If you could talk a little bit about what it's been like
06:22for you to be a part of such an incredible community for the people.
06:27Absolutely.
06:28I mean, the New Voices family, we needed this in our community,
06:32especially in the entrepreneur community.
06:35And it's, it's, I don't even have the words to say how needed it is to have
06:43this type of environment to be able to exchange with different entrepreneurs
06:46that are having either the same journey as you or having different things.
06:50The level of commitment from everybody that's in, that's part of this, of this team is amazing.
06:57So we, we had an amazing time.
06:59My husband and I being part of this program.
07:03So good.
07:04So you guys, if you are an entrepreneur and you are watching this,
07:08make sure that you check out newvoicesfamily.com.
07:11There's so much information that is available.
07:13There's an incredible community that is available
07:17so that you can take your business to the next level.
07:19No matter what level that you are in, you would be surprised whether you're in
07:23big box brand stores already, or you're just starting out.
07:27There is something for everyone.
07:30Miriam.
07:31Okay.
07:32This is, this is a part of.
07:35Every day.
07:37But I absolutely love this cream liqueur.
07:43Cremos is just, you guys have to check this out.
07:46Check out the recipes for sure.
07:49It is such a beautiful way to unwind.
07:52Low in lactose, gluten-free, and you can store it anywhere even after it's open.
07:59So great.
08:00And connecting to Haitian heritage as well and continuing on with tradition is so, so dope.
08:07Is there anything else you have coming up or any other products that you want to talk about?
08:12I can't really talk about the new products, but we have some things in the works that
08:16we're working on just to be like, again, we want just to give an alternative to people that
08:22enjoy cream liqueurs, want to know more about cream liqueurs.
08:26And there's certain things that are coming up that we're excited about.
08:29So it sounds like a part two Miriam, I have to have you back on.
08:34But yeah, once again, go to her website.
08:37Whenever you watch anything at Shop Essence Live, we're connecting you directly to these
08:41vendors.
08:42So all purchases go solely to these black owned brands, which is amazing.
08:46Miriam, it's been so great to have you guys on.
08:49Shout out to your partners over there at LS Cream.
08:53And I'm so, so excited to try out all these recipes.
08:57Yeah.
08:58Thank you for having me, Stephanie.
09:00Thank you so much.
09:01And thank you guys so much at home for tuning in.
09:03Make sure you tune in weekly for more black owned brands to shop right here with us at
09:08Shop Essence Live in partnership with the New Voices family.
09:11Bye.
09:14Goodbye.
09:16Bye.
09:18That was so great.
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