00:00Do you know how much an $11 Bloomin' Onion costs us to make at scale?
00:06$0.54 a unit.
00:08It's a handful of flour, a dollop of oil, and an onion for God's sake.
00:13Half of what you crave is just crispy batter if you're really honest with yourself.
00:17Own an air fryer! Congratulations, you've just unlocked our entire appetizer menu.
00:23The trick to keeping the game going is low-quality but craveable items built from cheap ingredients.
00:29Mix some garlic powder into some mayonnaise and you can call it aioli.
00:33And you can charge a buck a ramekin.
00:35That's like selling a jar of mayo for $50.
00:39If you saw a $50 jar of mayo at the store, you'd probably expect it to double as an HPV vaccine or something.
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