00:00What do you think about the topic of sustainability?
00:06Talking about sustainability is paradoxically easy at the moment,
00:09because the topic is quite fashionable.
00:13Personally, I made an intervention at the Sustainability Salon
00:17to talk about artificial intelligence applied to sustainability,
00:21another fashionable topic,
00:23on which, however, there are many contradictions,
00:26such as the theme of the Salon.
00:28In the sense that the application of artificial intelligence algorithms
00:32to sustainability can help from many points of view,
00:35from an environmental point of view,
00:37to calculate, for example, the scope 3 and the impacts,
00:40from a social point of view,
00:42to try to create solutions for more disadvantaged categories.
00:45On the other hand, however,
00:47it leads to a deep reshuffle of what are the already consolidated activities,
00:56both from a work and knowledge point of view.
00:59So there is a deep contradiction
01:02in the application of artificial intelligence.
01:05Our side, what we are doing,
01:07is trying to ride what we think will be the great impact,
01:15that is, the modification of the human-machine relationship,
01:18which will lead many people to relate to technology
01:22and knowledge in a completely different way,
01:25and, above all, extrapolating a much more important value,
01:30much more significant,
01:32in the face of also high costs,
01:34probably both social and environmental.
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