00:00Making sure I network with the peer set is as important as I network with business leaders.
00:10For me, at the end of the day, marketing is in service of the business. The other piece is
00:14marketing is always dynamically changing. So making sure I network with the peer set is as important as
00:21I network with business leaders, learning from them how they think about growth, growth strategies,
00:27strategic tenets they're thinking of leveraging across the enterprise, right? Because
00:32marketing, you're working in synergy with sales, with regulatory, with
00:37different components of what drives growth for the business. So I would say business leaders,
00:44CMO peer set, but also you learn a lot from just talking to partners and talking to people that
00:52have up-and-coming careers in the area of marketing. Some of the richest lessons
00:56I have is really through the lens of
00:59someone with a little bit of naivety and curiosity coming into that journey. Once again, I know it's broad, but learning can come from everywhere
01:07beyond just the marketing and beyond just your peer set. It's kind of how I approach it.
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