00:00We really are learning as we go. We've never been here before. We've never done this before.
00:04I think back to, you know, when we sold out after 11 days and then didn't have product.
00:08You have to just pivot and figure it out and learn as you go.
00:12And the amount of times that we've had to say sorry to our community and we're going to do better
00:16next time.
00:17And then we really do. And we try to make it better for the next launch and the next launch
00:21and the next launch.
00:21And every failure we've had has only made road better as we've continued to grow.
00:26And then, you know, you have to take your mistakes and your learnings on the chin.
