00:005 Website Mistakes Costing Trades Businesses Leads
00:02You're hiding your best proof.
00:05Things like guarantees, years trading, accreditations and review ratings
00:09shouldn't be buried at the bottom of the page.
00:11Always have all this info at the top.
00:13Your website looks identical to every competitor.
00:17Generic stock photography and vague copy makes businesses interchangeable.
00:21Instead, use real images, case studies and really set your website apart.
00:25There's no evidence behind your claims.
00:27Don't just say high quality workmanship.
00:30Show projects that demonstrate it.
00:31This looks more real and you will build more trust as a result.
00:34Your mobile call to action disappears.
00:37Someone finds an emergency plumber on their phone should be able to call without scrolling around.
00:41And finally, you never test your own forms.
00:44Broken forms, emails going to spam and missed notifications can quietly cost thousands in leads.
00:49Boca missed.
00:50So, it's a really good point.
00:51Next week, you're looking to see your updates.
00:51Next week, you're looking to avoid Härpadej.
00:51Your other ones can extend your own forms.
00:52I hope you're looking to spend more time on your team看看.
00:52Go for the next week.
00:53Go for now!
00:53Go for now!
00:53Let's go!