00:00It might sound obvious but you're not going to outrank your competitors by
00:03guessing so why not steal their keywords instead? In this video I'm going to show
00:07you exactly how to do that in under 60 seconds. Alright here's how you can find
00:11out exactly what's working for your competitors and use it to boost your own
00:15website traffic. First open up SEMrush and type in the URL of your top
00:19competitor. It will show you all the keywords they're currently ranking for.
00:22Now scroll through and pick the ones that are the most relevant to your
00:25business especially those that have high search volume and low keyword
00:28difficulty. You want to start targeting those with your own content and SEO
00:32strategy. Next check out their top ranking pages. Now these are the ones bringing
00:36in the most traffic. So look at how they're structured, what topics they're
00:39covering and how your site compares. Now download everything. Keywords, pages, dump
00:45it into a simple Excel sheet and start spotting the gaps. What do they have that
00:49you don't? Where are you falling behind? Now once you've got that info, optimise
00:53your pages, create better content and start outranking them. And don't forget to
00:57follow for more local SEO tips.
