00:01Field after field. The canola heartland of New South Wales is glowing.
00:08It's a particularly good year this year for canola. There's blooms all around.
00:12These stunning sights are irresistible to wandering influencers and family photographers.
00:18They may just be after a great photo, but trespassers pose a serious biohazard for one of Australia's largest agricultural
00:26exports.
00:27They could actually cost the farmer their livelihood.
00:31The solution? A public field that allows visitors to walk freely is now in its second year.
00:38We got a lot of requests from people who are visiting from cities in particular who wanted to take some
00:44photos amongst the canola, walk amongst it and do all the things that people love to do when they're posting
00:49on socials.
00:50Here in Tamora, canola crops are attracting tourists from around Australia and even the world with huge foreign benefits for
00:56the broader region.
00:58Canola tourism is giving rise to new ventures such as hot air ballooning to take in this splendid view.
01:04And existing businesses in surrounding areas are also seeing a boost.
01:08For small business to have something like that generating people coming through our towns, it's just life giving.
01:15They support the local industry, they support and understand where their food is coming from and just come visit.
01:22Proving canola is more than just a pretty flower.
01:25Proving canola is also calling adults in destacings in a foreign wealthy.
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