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Reform blown it? Scandal, sleaze allegations and a drop in polls. Can Nigel Farage turn things around?

Reform UK has left its Birmingham conference facing questions over whether its momentum has stalled. The party remains competitive in national polling, but support has fallen from the highs it reached last year, while Nigel Farage’s personal ratings have weakened. A donations controversy involving two senior officials has added pressure.

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00:00Reform UK arrived in Birmingham hoping to show it was ready for government.
00:05Instead, its conference was overshadowed by fresh controversy over political donations and renewed questions about Nigel Farage's leadership.
00:15The party still commands substantial support, but its polling lead has disappeared and some voters appear less convinced that Farage
00:24looks like a future Prime Minister.
00:27Reform, they look a lot less assured than perhaps we sort of might have thought, certainly sort of 12 months
00:33ago.
00:33Even though it would have set up until sort of the summer recess, although, of course, at that time, Nigel
00:38Farage was undergoing sort of the investigations for, you know, the money he received, the five million pounds, which he
00:44said, of course, didn't influence him from a sort of crypto billionaire.
00:47Well, hey, I think anybody that gives you five million pounds, they want something in return normally.
00:53But, of course, there's the whole sort of aspect, the sort of the or, if you like, the sort of
00:57reform for a sort of party that would have claimed to be a government in waiting, that they look less
01:02sure-footed.
01:04And by that, I mean, of course, the sort of the missteps and, of course, Farage calling the election, which,
01:07of course, had no effect.
01:09And, of course, he sort of won that sort of handsomely.
01:11But, of course, he was up against a sort of a joke candidate.
01:14And I don't mean that in a sort of dismissive way.
01:17Camp Binface, of course, was a novelty act.
01:19Clacton is a kind of a bit of a strange place.
01:22It's a sort of seaside resort.
01:23And, of course, one of sort of Farage's nemesis, Rupert Lowe, of course, who was previously a reform member, left
01:32in a sort of fit of pique and fell out with Farage.
01:34And, of course, he's not the first person to do that.
01:36He represents great yama.
01:37So there's something about seaside communities that vote for these people who are sort of on the far of the
01:44world.
01:45I shouldn't say far right, but, of course, they're much further right than some.
01:48And, of course, we saw graduations of that.
01:50A year ago, reform was regularly polling above 30 percent, and some projections suggested it could win a Commons majority.
01:59That picture has changed.
02:01Recent national polling has put reform in the low to mid-20s, roughly level with Labour in some surveys and
02:08behind in others.
02:10Farage's own ratings have fallen too, with fewer voters now saying they see him as a prime minister-in-waiting.
02:17The latest setback came during the Birmingham conference, when two senior party officials stepped aside after an undercover investigation alleged
02:26discussions about ways foreign money could benefit the party.
02:30Reform says no illegal donation was accepted, and Farage dismissed parts of the episode as entrapment and loose talk.
02:38There have also been questions about previous donations and gifts connected to the party and its leader.
02:44Even so, reform remains one of Britain's most electorally competitive parties and continues to attract substantial donations.
02:52Immigration, taxation and public dissatisfaction with mainstream politics still give it a strong route back.
03:00People are sort of picking up on these issues, and voters will vote for parties who claim they're going to
03:06change the immigration rules.
03:08Because, of course, that's got a large part of what the base of reform is about.
03:12But, of course, reform is the sort of party that claims it's going to do lots of things.
03:16And, of course, like any political party, the more you're in the spotlight, the more they can see the flaws.
03:21Where's the money going to come from, and how are you going to do it?
03:24So, in summary, I think the sort of reformer sort of a party that will, you know, they are, the
03:29opinion polls are still sort of in early terms.
03:32So we wonder what is going to happen in the sort of fullness of time.
03:36Will it sort of really start to slip down?
03:38I suspect not.
03:39I think it will be a sort of temporary difficulty.
03:41But, you know, do I think the sort of reform will sort of win the sort of next election, the
03:44former majority government?
03:46No, I don't.
03:47I think, but they will remain a key player because the sort of the issues that are created, if you
03:52like, the sort of the environment where reform can flourish are still there.
03:56And, of course, that's up to sort of, if you like, the mainstream political parties to sort of to grasp
04:00and do something about.
04:02And, of course, one of those is small boats and the sort of the anger that sort of some people
04:06have about that.
04:07Now, of course, we have Burnham, of course, who's the sort of the prime minister.
04:11And, of course, he got that not through sort of a popular vote of the electorate, but he got because,
04:16of course, Keir Starmer stepped down for a sort of variety of reasons.
04:19So what do I see, you know, in the next election, whenever that may be, I think on the sort
04:25of the base of probabilities, we'll end up with sort of, if you like, a sort of even split amongst
04:29the main parties, which will mean, of course, it will be into sort of coalition, as we sort of had
04:34in 2010.
04:36And that was the Conservatives and sort of Liberal Democrats.
04:38I think the Liberal Democrats will also sort of be key players in all this.
04:42Perhaps if sort of Labour, I suspect, will not sort of emerge as the sort of the majority party.
04:48So the question is not whether reform has disappeared from contention.
04:53It plainly has not.
04:54The challenge is whether it can stop controversy dominating its message and rebuild confidence beyond its core supporters.
05:02With the next general election still some way off, Nigel Farage does have time to recover ground.
05:08But Labour, the Conservatives and other parties will all be trying to make sure he does not.

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