00:00What if the packet on your kitchen shelf is not the same product being sold elsewhere in the world?
00:05A Reuters investigation has put that question right at the center of India's food debate.
00:10Take Fanta, for example.
00:11The same Fanta sold in London has 63 calories.
00:15The Indian version has three times as much sugar and contains an artificial dye that attracts a prominent health warning
00:23in Europe.
00:24In India, well, that warning is buried in the fine print on the back.
00:30Then there is Maggi.
00:31All variants of Maggi sold in India use palm oil.
00:34Many versions sold in Britain use sunflower oil.
00:37And here's the kicker.
00:38Some of those Maggi packets sold in Britain are actually made in India.
00:44The difference isn't just what's inside the packet.
00:47It's what's on the packet.
00:50Britain puts a red warning on Maggi for high salt.
00:52India does not.
00:53And now Reuters reports that India's food regulator has backed away from plans for clear color-coded warnings on the
01:02front of packaged food after intense industry pushback.
01:06The industry says, according to the report, these labels are confusing, ineffective, too simplistic.
01:13But if they're so pointless, why are similar labels being used in Europe then?
01:17Because this isn't simply a debate about food.
01:20It's a debate about information.
01:23About whether an Indian consumer deserves to know at first glance what they're buying, what they're consuming.
01:29And with nearly 80% of India's packaged food and beverage products estimated to be high in fact, sugar or
01:36salt, and 450 million Indians projected to be overweight or obese by 2050, this question is only getting bigger.
01:45Same brands, different recipes, different warnings.
01:48On breaking ground, we ask, is India getting different food or simply less information about it?
