VISIONAIRE 30 GAMES was released at the turn of the millenary; and because of its size/weight/format, is - to me - somehow one of the most quintessentially iconic & ambitious issue. Become this time in history also echoes my own coming of age as a young man and as an artist, the idea behind my commercial was to design a sound & image treatment that would be reminiscent of the televisual aesthetic of advertising & jingles from that very same period located at the end of the 90s and early 00s which equally influenced me.
Item Idem aka Cyril Duval is a French artist who focuses on brands, logos and really challenges the capitalistic society we live in.
Subscribe to the Refinery29 channel: http://bit.ly/subscribe-to-r29 For the latest trends and videos, visit: refinery29 [dot] com Like Refinery29 on Facebook: Refinery29 Follow Refinery29 on Twitter: @refinery29 Heart Refinery29 on Instagram: @refinery29
Comments