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Want more traffic to your trades website? 👇

Open Google Search Console and sort your pages by Impressions.

Find the pages Google is already showing, then check which keywords they're ranking for.

Optimise that page around those keywords by improving your headings, content and FAQs.

Don't guess what to target—Google is already giving you the answers.

Follow for more SEO tips for trades businesses.

#LocalSEO #TradesBusiness #GoogleSearchConsole #WebsiteSEO #GoogleRankings #LeadGeneration #TradeMarketing #SmallBusinessUK
Transcript
00:00In just 60 seconds I'm going to show you how to skyrocket the traffic to your
00:03underperforming page. All you have to do is open up Google search console and go
00:06to the pages section. Here you'll find a list of all your pages that are ranking
00:10and generating clicks. Sort these pages by impressions and now you'll see which
00:14pages are getting the most impressions. For instance this page has 163,000
00:18impressions but and this is important it's only got 22 clicks which is really
00:23bad. So now you're going to analyze this page. Click through to it and search
00:27console will show you the data for that specific page. You'll see all the
00:30keywords that are driving those impressions. Sort the keywords by
00:33impressions to identify the top ones, the ones getting the most impressions but
00:36no clicks. From here you want to optimize the page for these keywords. Use header
00:40tags, scatter the keywords throughout the content naturally and fully optimize the
00:44page with this data. This is how you can refine your content and get more clicks
00:47from the traffic your site is already generating. And don't forget to subscribe
00:50for more SEO tips.
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