00:00In just 60 seconds I'm going to show you how to skyrocket the traffic to your
00:03underperforming page. All you have to do is open up Google search console and go
00:06to the pages section. Here you'll find a list of all your pages that are ranking
00:10and generating clicks. Sort these pages by impressions and now you'll see which
00:14pages are getting the most impressions. For instance this page has 163,000
00:18impressions but and this is important it's only got 22 clicks which is really
00:23bad. So now you're going to analyze this page. Click through to it and search
00:27console will show you the data for that specific page. You'll see all the
00:30keywords that are driving those impressions. Sort the keywords by
00:33impressions to identify the top ones, the ones getting the most impressions but
00:36no clicks. From here you want to optimize the page for these keywords. Use header
00:40tags, scatter the keywords throughout the content naturally and fully optimize the
00:44page with this data. This is how you can refine your content and get more clicks
00:47from the traffic your site is already generating. And don't forget to subscribe
00:50for more SEO tips.
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