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  • 5 hours ago
A multilingual digital human will welcome tourists and provide round-the-clock information in Southport. The system launches ahead of The Open, with support available via smartphones.

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00:01Tourists visiting Southport are set to be greeted by an AI powered digital human named Jimmy designed to offer information
00:08and advice.
00:09The interactive guide will be based at Southport station helping visitors with transport events and local attractions.
00:16It launches ahead of the Open Championship at Royal Birkdale where more than 200,000 spectators are expected between the
00:2512th and 19th of July.
00:27Backed by the Liverpool City Region Combined Authority, Jimmy can speak 99 languages and respond instantly.
00:35Visitors can also access the service on smartphones using a QR code with support available around the clock until August
00:422026.
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