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00:00The next 12 weeks will be the toughest of your life Lord sugar is on the hunt for the next
00:06big thing
00:07This is an opportunity of a lifetime
00:10Battling for his backing some of Britain's brightest prospects
00:15Come on boys get up your life depends on it and then hit him
00:19It's a deal worth fighting for I can sense a bit of friction absolutely Daniels that was on you. No
00:2720 candidates never been kicked in the balls by a goat to be honest with you. Oh 12 tough tasks
00:34This is a complete and utter joke. Just jump straight in one life-changing
00:40Opportunity you're fired. You're fired. You've completely messed it up. You're fired
00:54Previously on the apprentice gonna be a long day a long day of a good grilling
01:00Candidates were challenged just take a seat
01:02You can stand if you want
01:04Business plans picked apart. Do you want my opinion on boozy bar? Yeah?
01:08I think it sounds like the kind of thing that my mum would get excited about are you joking?
01:12You want me to look at that and in the boardroom my advice to you is please do not give
01:18up your day job
01:19Priesh's mobile bar ran dry
01:21It is with regret that you're fired
01:23Lawrence failed to seal the deal. I don't have any confidence in your business
01:29You're fired and Dan's plans didn't stack up your numbers are like a jungle
01:35I'm not completely sure whether you understand them yourself. You're fired
01:39Now Karishma and Pasha go head-to-head
01:43I can't believe it
01:544 a.m
01:56For the finalists
01:58Hello
01:59One last task
02:01Good morning
02:02Lord Sugar would like to meet you at the Gladstone Library in central London
02:06The cars will be outside in 30 minutes
02:08Gladstone Library
02:0930 minutes
02:12Let's go, let's go
02:16As the youngest here at 21 I'm sure people did underestimate me coming into this
02:22But I've proved to everyone that I might be young, but I am here for the win
02:27I'm so close that I cannot let this opportunity go
02:32Business is in my blood my dad my granddad my great granddad all legendary businessmen
02:37But I am the first businesswoman of my family. This is definitely going to be a turning point in my
02:43career
02:43Potentially the most important 48 hours of my life because this could be where everything for me changes
03:01In the heart of Westminster
03:05The Gladstone Library
03:06A building steeped in history and tradition
03:26Good morning good morning, no sugar
03:29Welcome to the Gladstone Library at one Whitehall place
03:34Founded in 1892
03:36This was a meeting place for people to make the most important decisions of the day
03:42So it's fitting that we are here
03:45Because in a couple of days time
03:47I'm going to be making a very big decision of my own
03:5120 years ago
03:52I hired my first apprentice in this process
03:56Someone hungry with great potential
03:58And that's still what I'm looking for today
04:01So for your final task
04:03I'd like you to launch your businesses
04:05You need to create a brand and an advertising campaign
04:09And then you'll have to pitch to me and leading industry experts
04:13Afterwards, we'll meet in the boardroom
04:16Where one of you will become my next business partner
04:20Now I don't expect you to do this alone
04:22So I've organised a few familiar faces to help
04:45Welcome back
04:46Now I've got a coin here
04:49So heads or tails Karishma?
04:52Tails
04:52Of course
04:54No
04:55Pasha
04:56You choose your first assistant
04:59Megan
05:05Karishma
05:06Rothner
05:08I miss you
05:11Kieran
05:16Carrington
05:18Hey girl
05:19Hey girl
05:20Hey girl
05:21Levi
05:23Well done
05:24Thank you
05:25Lawrence
05:28My brother
05:31Prie Prie
05:35And best to a last, Vanessa
05:39I miss you
05:42Good, well
05:43Well, remember
05:44Only one of you can win my £250,000 investment
05:48So give it everything you've got
05:51Good luck and I'll see you in a few days time
05:54Off you go
05:54Thank you
05:57Two days to prove that plans with promise
06:00Can become successful start-ups
06:02Guys, I'm so excited to see you all
06:05Honestly
06:06I'm so excited
06:07Get you that win now
06:08I know
06:09Getting her supporters up to speed
06:11Honestly, like
06:12I've got my home girls
06:13My brother
06:13I need you all
06:14To give me all your energy
06:16So that I can bring this home
06:18Let's do this
06:19Karishma
06:21Yes, the aim of this brand
06:22Is to push skincare products into the market
06:24But the real aim
06:26Is for people to actually fall in love
06:27With their skin
06:29Skincare
06:30Changed my perception of myself
06:32When I was 18 years old
06:33I was diagnosed with cystic acne
06:35My reflection in the mirror was so intimidating to me
06:38I avoid looking in the mirror for two years straight
06:41Really nice that you can personalise it and it goes back to you
06:44Exactly
06:44And I think the USP is the humanisation of my brand
06:47And I've got a degree in biomedical sciences
06:49So I understand dermatology
06:51We want science to be the centre of this
06:54But I want nature to be the focus of it
06:57I love this
06:58Yes, sounds really good
07:00I'm feeling so excited right now
07:02My team has really understood the vision of my brand
07:04They're very supportive
07:06Which makes me feel so proud to be working with them
07:08And there's no greater feeling
07:09I met Lord Sugar's advisors a few days ago
07:12They said that the branding needs to be more luxury
07:15More classy
07:16And we need to make it look more expensive
07:18So that's something I want everyone to keep in mind
07:23Across the hall
07:24My business is a recruitment company within the private healthcare sector
07:29So I help care home managers, nursing home managers, nursery managers
07:35Basically find staff
07:36Putting her recruits in the picture
07:39But there are 30,000 recruitment agencies in the UK
07:42So what I'm here to prove to Lord Sugar's
07:45How am I standing out in such a huge market?
07:49Pasha
07:50My USP is myself
07:54Being obviously 21
07:56The brand name as well
07:58My middle name is Anne
07:59And a really popular term in the healthcare sector is on-call
08:03So I had Anne call
08:08But in the interviews Claudine did mention that when you say Anne call
08:12It sounds like your ankle
08:14Your ankle, yeah
08:14So what I was thinking is Anne's calling
08:19Or Anne calling
08:21You definitely want the word Anne in there basically
08:23I like the idea of it
08:24Yeah
08:24Because it's my company
08:26And I do want that element of me in it
08:29Yeah
08:32Pasha's middle name is Anne
08:33And for some reason she's absolutely wedded to using the name Anne
08:37As part of her brand name
08:39I hope she drops that idea
08:41Because Anne is not relevant to Pasha
08:43And Anne call
08:44Well it's one of the worst names I've ever heard
08:46Me being that main touch of the company is what I want to keep
08:50So Anne I do like and I think we're going to stick with that
08:56Me and Roth are going to go and do the product and branding
09:00Dividing her disciples
09:01And the other team will be focused on the ad
09:03Carrington, your sub-team leader of course
09:05As the social media buddy herself
09:07Beauty boss Karishma
09:10In terms of what I want for this TV ad
09:13What I had in my head was a visual of a girl looking in the mirror
09:16Feeling insecure
09:18Or Lawrence like trying to look at his muscles in the mirror
09:20Like thinking why are my muscles not bigger
09:22Then a girl thinking my dark circles they're so obvious
09:25Maybe stretch marks, scarring, acne, burns, whatever
09:28Putting more and more makeup on
09:29Trying to put more concealer on
09:30Trying to cover up everything
09:32And then we show bam
09:33She falls in love with her skin
09:34Yeah
09:34So what we can have is a girl feeling her skin
09:37The sun is shining
09:38We've got really brilliant lighting on her skin
09:39Her skin is popping
09:40Natural skin
09:41No makeup guys
09:42Make sure your skin looks juicy
09:43If the voiceover is in a strong feminine voice
09:46Something along the lines of
09:47Be the love of your own life
09:48Fall in love with your skin
09:50Be the sun
09:50Always remember to end it with be the sun
09:54Karishma is incredibly passionate about her business
09:57And she really wants the team to do well with her brand
09:59However, she hasn't given them much room
10:01The instructions have been so specific
10:03There may have been no old friends necessary
10:06Because she could do it all by herself
10:07I'm trusting you guys with this
10:09I want to bring this home
10:13Staffing her squad
10:14Meg, Levi and Kieran
10:16You're going to be doing the advert
10:17Recruitment Pro
10:19Pasha
10:19And Megan
10:20You're going to be my sub-team leader
10:22What do you want your advert to show?
10:24Okay
10:25So my USP is that one-on-one with the care home managers
10:30So I had something in mind of a manager really struggling
10:34Very busy doing rotors
10:36And then us having that conversation with her
10:40If you go
10:41Sounds a bit boring
10:43Well, this is about what we do
10:46That one-on-one is very rare
10:48Yeah, but we can have fun with this
10:50You want people to be engaged
10:51Yeah
10:51Not go, oh, this is another TV advert
10:54Which I'm going to flick over
10:55But healthcare is a very serious market
10:58The people I'm going to be pitching to tomorrow
11:00Are not going to be watching me as a joke
11:02They're going to be watching me as someone else
11:04Yeah, but you need to stand out
11:05I've got some ideas
11:09Kieran sounds like he wants to create
11:12A bit of a playful, jokey advert
11:15But I need people to look at me
11:17And take me serious
11:18So hopefully he understands that
11:20And he doesn't take it too far
11:22This opportunity could literally change my life
11:24Yeah
11:24So it's not a joke
11:26Please do not mess it up
11:28I'm trusting you
11:30I've got it
11:30Yeah
11:31I've got it
11:31Cool
11:32Good luck, guys
11:33Good luck, guys
11:33Good luck
11:37Midday
11:37Today, half of each team will plan TV ads
11:41While the finalists build their brands
11:46I'm so glad that you came back today
11:48I feel like I gave the TV advert team such a clear brief
11:51And I hope that they deliver
11:52Because obviously this time around I can't bring anyone back
11:54Yeah
11:55If it messes up, it's me
11:56It's me on the line
12:00Back at the library
12:01I have a lot of skills in editing, social media
12:04So this is right on my street
12:05I love a bit of acting
12:07So put me right in there as well
12:08Look at this teamwork
12:09This is amazing
12:10With Karishma's campaign crew all aligned
12:13Let me set the scene
12:15Okay
12:15Person in the office
12:17Mm-hmm
12:17Super stressed
12:19On the phone
12:19Puts the phone down
12:20I just need some more staff
12:23Pushing his plans for Pasha's promo
12:25Hello
12:25Kieran
12:26Next thing you know
12:27Shoot to the driveway
12:29Fast car comes in
12:31Handbrake turns on the driveway
12:32The recruiter steps out of the car
12:34And it's almost like
12:35You're the superhero to save the day
12:38I think that's just gonna be
12:40Too silly
12:41Not serious enough
12:42Because it is professional
12:44Yeah
12:44I've got it
12:45Guys
12:45So we can literally come up with a map
12:48And then arrows
12:48Blasting off
12:50And then like to you
12:50You're on FaceTime
12:51Then Levi's on FaceTime
12:53It's like
12:54I can cover the whole of the UK
12:56We've gotta stick to
12:57What the briefest morning
12:58With Pasha
12:58Where she said it was
12:59It's serious
13:00It's private healthcare
13:01Like it's not a funny matter
13:03So I feel like
13:04We just need to convey that message
13:05With the advert
13:07Sorry Kieran
13:09Levi and Megan
13:10Are playing it too safe
13:12Everything I say
13:12Is getting shut down
13:13Pasha put me here for a reason
13:15Because she knows
13:15That I'll make it stand out
13:16And she knows that it'll be
13:17A bit outrageous
13:18She says she wants it sensible
13:20Yes
13:21But something that makes it stand out
13:22I don't think there's an issue with
13:24So to start off with
13:25We're gonna have Levi
13:25He's really stressed out
13:26Phone down
13:28Then I walk out at door
13:30Then Kieran's asleep in his scrubs
13:32I'm like
13:33Why can't I get good staff?
13:35That's nice
13:35Maybe you throw the phone at me
13:38I'm serious
13:39This has gotta be fine
13:40No
13:41No
13:47Across town
13:48Hello
13:48Hello
13:49Creative agency
13:51Isabel
13:51My mum always refers to me as diligent
13:54So I was thinking maybe
13:56Anne's diligent staffing
13:58Brainstorming names for her budding business
14:01Mmm
14:01Just sounds a bit too long for a company
14:04Anne's calling
14:06Anne's calling
14:07That might sound like a call centre
14:08Pasha and Priyash
14:10I do like the idea of Anne
14:13Yeah
14:13But I'm second guessing it now
14:16I think steer away from the use of the word Anne
14:18A lot of people won't understand it
14:20Okay
14:20We don't have much time
14:22Do you have any other ideas?
14:33I'm thinking as well
14:39Erm
14:41Come on
14:41Give me some buzzwords
14:43So I can work with just words
14:46Erm
14:49Sorry, I'll move for my leg for one second
14:51Erm
14:57I'm feeling so stressed
14:59It's a lot harder than I thought
15:00But I want it to be something that I support
15:03If I don't support the name of the brand
15:05Then it's not gonna look good
15:07So, yeah, it's a struggle
15:10Oh, I really need to get this sorted
15:13Because we haven't got all day
15:21Be the sun was an initial tagline for me
15:23But I also think
15:25Be the sun could be a great name
15:27For Karishma, name ticked off
15:30It's all about being the centre of your solar system
15:32Yeah
15:32It's all about self-love and empowerment
15:35And being the focus of your life
15:37And that does start with skin
15:38Next, lay down her logo
15:40Be the sun
15:41You like it, Hannah?
15:43Yeah, she likes it
15:44She likes it
15:46But for a tagline
15:47I need something that sends that message
15:48That love your skin
15:50It's a skin love story
15:51So
15:53Maybe a skin love story
15:54I love a skin love story
15:55Okay
15:56Could I have it on the right, please?
15:58Yep, that's perfect
15:59Could we bold and sun?
16:01Yep
16:01If we could try this in a burgundy maroon shade, please
16:05I love that
16:06It gives luxury
16:07And now what I need to add to this
16:08Is an illustration of a half sun
16:10And I want it on the edge of the end
16:13I want the rays to be smaller
16:14More smaller, more smaller, more smaller
16:16Yeah, perfect
16:17Can we zoom out? Let's just see that
16:19What do you think?
16:19I like that
16:22My main concern is they've landed on a name
16:24Which actually feels a bit more like a sun cream
16:27Rather than a skincare brand
16:28They could have gone for something a bit more obvious
16:30Rather than too abstract
16:31The sun is the main focus here
16:34Brilliant
16:34It stands out
16:35Simple, effective
16:37And clean
16:37And clean
16:38Luxury
16:39I like it
16:42Real approach recruitment
16:44That one's quite good
16:45For Pasha and Priyash
16:47Name finally nailed
16:49Because it is a real approach
16:50Yeah, and it's you getting that
16:52Yeah, I really like that one actually
16:53Still to build
16:55A brand identity
16:57Okay, so I want real approach to be on one line
17:02Okay
17:02And then I want recruitment to be underneath it
17:04Yep
17:04And can you put a circle around the real approach
17:07Recruitment and Oval
17:08Like that?
17:10I quite like that
17:11Yeah
17:11Because this name doesn't have anything to do with care in it
17:15Yeah
17:15I want to have something like a little symbol
17:18Like a heart rate or something
17:20Or like a doctor's, like a nurse outfit or something
17:22No, not a nurse outfit
17:25Yeah
17:26Or
17:26Like a pacemaker, like a machine or something
17:28On
17:29Um
17:30What are they called?
17:31Um, all the things that doctors wear
17:33Oh, the things that doctors wear
17:33Is it as...
17:34Stellos...
17:35Yeah, the...
17:36The scyloscopes that doctors wear, right?
17:38Slef...
17:38Slef...
17:39Scef...
17:40Scef...
17:40Scefascope
17:42Scefascope?
17:42Scefascope
17:45I think Pasha's forgotten that she's a young, new mover and shaker into this market
17:50She's 21
17:51She ought to be thinking of something exciting and fun and different
17:56But the logo she's come up with is very generic, very boring, uh, very vanilla
18:02Cool
18:03Done
18:04It has, uh, stethoscope on it
18:06It looks recruitment vibe
18:08So, yeah, I think it's the best that we could have done
18:11Um
18:12Yeah
18:12Yeah
18:164pm
18:17Southwest London
18:18We're gonna have three of us
18:20It's gonna be an over-the-shoulder shot
18:22Into the mirror
18:23And we're all gonna be looking at different imperfection
18:25Or something that we're insecure about
18:27Kicking off Karishma's commercial
18:29So, looking at the blackheads on your nose
18:31Trying to squeeze them
18:33Look disgusted
18:34Then step back
18:35Yeah
18:35Carrington, Lawrence and Vanessa
18:38Scars
18:39And look distressed
18:40Do that head on them
18:41Yeah
18:41And then you're done
18:43Beautiful
18:44And let's move on
18:46Next, we're gonna put oil here
18:48Mm-hmm
18:49Yeah, so, like, really, like, essentially
18:50Okay
18:51Okay
18:51And action
18:54Yeah, that's nice
18:56Yeah
18:57Chest, yeah
18:58Show me the brow a little bit
19:02Yeah
19:04Yeah
19:05More neck
19:06Cause I think that'd be nice
19:07Quite short with a bright on your chest
19:09Yeah, that's nice
19:11And cut
19:12Next
19:12First, be mindful
19:14My shots
19:15Shouldn't just be about my chest
19:17Yeah
19:19I'm quite happy
19:20I put my blood, sweat and tears into this
19:23And a bit of oil, too
19:24My only concern would be that
19:26It just looked like other content
19:28That wasn't what we were assigned to do today
19:30We've gotta try and get the voiceover sorted
19:32Vanessa, could you try something
19:33And it's gonna probably sound quite cringe when I say it
19:35Could you do, like, a really breathy version of it?
19:37Sure
19:38But not too sexy
19:39Cause it's not that kind of movie
19:40Yeah, action
19:41It's running
19:41Be the sun
19:42A skin love story
19:44Designed by nature
19:45Defined by science
19:46I liked it
19:47I think that's perfect
19:48Yeah
19:51Clean beds
19:52Carol's meds
19:53Order more bedding
19:54Sending voices
19:57I just need more stuff
19:59Across town
20:00We'll do that again
20:02Just, like, take that post-it note off
20:04Or, like, write one
20:05Yeah, like, screw it up
20:05Throw it
20:06No
20:06You don't have to be too aggressive
20:08Charged with keeping Kieran under control
20:11I think, to gauge the audience
20:13I think you go straight in, mental
20:16No, just look angry
20:17Oh, phone
20:18Sub-team leader, Megan
20:20Hello
20:21Hey
20:22How you doing?
20:23Yeah, good
20:24We've, uh, done the logo
20:26So it's real approach recruitment
20:29Did you not go with the Anne in the end?
20:31No
20:32It was sort of like
20:33Nobody knows you for Anne
20:34That doesn't say anything about the company
20:36Cool
20:37We're just doing the ad now
20:38Filming it
20:38Would you like some drama in this?
20:42I just feel like it needs something
20:44Kieran, when you say drama
20:45Make it realistic
20:46Yeah, I'm talking like
20:47He could potentially throw his mug on the floor
20:49In anger or something like that
20:50Just to catch
20:51Not throwing your mug on the floor
20:53Well, no, but you see what I mean
20:54No, they wouldn't be throwing a mug on the floor
20:56Because that's very unprofessional
20:57Yeah, don't worry
20:58Don't worry, I've got it
20:59Under control, it's fine
21:00All good
21:01Yeah, don't worry about it
21:02You can leave it with us
21:03Good luck
21:04Kieran and his ideas
21:05I actually don't know where they come from
21:08I just
21:09His ideas are bonkers
21:10Throwing a mug on the floor
21:12Puffa bonkers
21:14So from that call
21:14It does sound like Pasha wants to stick down the serious route
21:17Which I think we need to just stick with
21:18Yeah
21:18She's been quite adamant on that
21:20So I want to make sure that we stick with that
21:21No smashing mugs on the floor
21:23You don't want people falling asleep watching it
21:25Should we crack on with this then?
21:26I stir it
21:305pm
21:35While Pasha shoots a short for social media
21:39Top tip number one
21:41Make sure you understand the job that you're applying for
21:45In Nottingham at Boots HQ
21:47This face mask
21:49Brightens, tightens and fights
21:51So it's going to be the bright tight fight face mask
21:54Developing a new product for her beauty brand
21:56So we need to think
21:57What helps fight inflammation
21:59Yep
22:00What brightens the skin
22:01And what tightens the skin
22:03Biomedical science grad Karishma
22:05I'm in my element today
22:07You're the expert so you can teach me
22:10Right so I'm going to take a little sample of the face mask base
22:15Yep
22:15This is exciting
22:16This is exciting
22:17Bam
22:17I want to stay away from anything that's not natural
22:20Right
22:20Now hyaluronic acid for me is a big one
22:22Something that a lot of people turn to when it's got dry skin
22:25Okay
22:25But also it allows skin rejuvenation
22:28Okay
22:28Vitamin E
22:29This is really what accelerates that skin healing process
22:32Oh
22:33Love that
22:33Aloe vera
22:34It tightens the skin
22:35It helps with scar healing
22:37Yeah
22:37I think it's a great ingredient
22:39Go for it
22:39Bam
22:40Jojoba oil is literally referred to as liquid gold
22:43So you do
22:43Like it's so healing and it's so incredible for the body
22:45Bam
22:46We've added quite a lot of things now
22:48We still need to add niacinamide
22:50It's really good for collagen production
22:52Yep
22:53And green tea
22:54I'm hoping for a nice thick rich texture
22:57Yes
22:57Wow look at that
22:58It's got a really nice little shine to it
23:00It actually looks luxury
23:01Yeah
23:04Karishma is an absolute element in there
23:05She's a lady who knows her stuff
23:07But let's hope she doesn't get too carried away
23:09Because she's throwing everything at this
23:11Sometimes less is more with luxury
23:13And I hope she hasn't gone too overboard
23:15I'm so excited to pitch this
23:16Thank you
23:16But it's just when they ask you questions and say
23:18You've got about seven solid products here
23:20Why didn't you just go for two to three?
23:22I'm confident
23:23This is what I'm pitching tomorrow
23:25This is what Lord Sugar will be investing in
23:27Okay
23:307pm
23:30Can't seem to get the staff round here
23:33Nobody's reliable
23:34Oi you!
23:35You're fired!
23:37Yeah see I like that
23:37That was great
23:38Ads wrapped up
23:39That's nice
23:40That is nice
23:42Cut
23:43Good stuff
23:45Brands built
23:46Real approach recruitment has your back
23:49Okay, amazing
23:50Thank you so much
23:51Very welcome
23:52Thanks for your help
23:53Tomorrow
23:54The Big Pitch
24:047am
24:04So, we came up with be the sun
24:06You know, be the sun, be the sunshine, be the light
24:09And our tagline being a skin love story
24:11For both finalists
24:13The only thing that might come up is whether it is sun cream
24:16The important thing here is sparking curiosity
24:18And the more I look at it, the more I love it
24:21The big reveal of their brands
24:23For the logo, the brand name and tagline, we wanted something that speaks for the company
24:29Yeah
24:30And is true to who we are
24:32Yeah
24:32And has a bit of a storyline as well
24:39Nice
24:40I think you've hit the right name for your recruitment
24:43It don't pop out much
24:46No, I didn't want it to pop out
24:48Did not
24:48Okie dokes
24:49Do you know what it is?
24:50I wanted something that I can imagine going out on leaflets, going out on flyers, being on my emails
24:55If you see that, you know it's a recruitment company
24:58And then you've got the stethoscope that represents medical
25:04The name, I like the name Real Approach Recruitment, I really do
25:07But I just think the logo, the colours didn't really pop
25:10But I don't think it looked very professional
25:12Oh, I'm glad you like it
25:14Yeah
25:16On the other team
25:17So, we were lab scientists for the day
25:20Obviously I've got background in biomedical science
25:22So I was back at home
25:23She was in her element, guys
25:25Yeah, it was fun
25:26Presenting her product
25:27I'm excited for you to see it
25:29It is the Bright Tight Fight face mask
25:32Karishma
25:34I can really stand behind every single ingredient in here
25:37But I want to know what you guys all think of this
25:39I like the feeling of it, it's quite creamy and smooth
25:41It's like a very neutral, premium smell
25:44It's, you know, doesn't feel fake, it just feels very natural
25:47I'm a big fan
25:48It's going to be a very effective face mask
25:50And I believe that I can sell this today
25:51Yeah
25:52To the people at the pitch
25:53You can sell it to me right now
25:53I think so
25:54Yeah
25:54You've already sold it to us
25:55I had such a great response from the team
26:00I know about skincare, I know about the industry
26:03There is a lot of pressure on me today
26:04But I feel like if there's anyone who can sell the new era of skincare, it's me
26:09I can see that you guys believe in me so much
26:11And I'm very, very grateful for that energy today
26:13Let's do it
26:13We're going to crack on with this pitch
26:15See you later, girls
26:16See you guys
26:17Good luck
26:17See you later
26:199am
26:21As the finalists prepare for their pitches, the rest head off to edit ads
26:29I'm going to be honest with you guys, I do this all the time
26:31I do want help and input but I kind of want to get it done quickly
26:37Central London
26:38I'm Megan, nice to meet you
26:40Nice to meet you Megan
26:40Hello
26:40While Pasha's team perfect her ad
26:43We're going to have Levi, he's really like distressed
26:45And then we're going to cut to a scene where he's basically firing someone
26:49Calling the shots
26:51We can start from here, so press play and I'll tell you to stop
26:54Carrington
26:56And cut
26:58Okay, we'll move on to the next scene please
27:02Action
27:03Why am I rubbing like that?
27:05Goodness me
27:07Oh God, Vanessa
27:09Just take it all out
27:10Delete
27:11Then we move on to me
27:13One of myself there
27:15And delete the other two please
27:17When it touches my face, can we include that bit as well?
27:20That's nice
27:21Then the next bit is us coming out
27:23And is this Lawrence again?
27:26Even shorter
27:27Shorter
27:28Let's go on to the next please
27:30Myself there
27:31Yeah, that's a nice shot
27:33I don't know if we should use this one on you
27:35Because I think my one was a little bit better
27:36I think I personally like the close-up shot of me doing it closer
27:39Okay
27:39Can we put me first and then Vanessa last?
27:43From here
27:44All the way to there
27:45And cut from here
27:47Yeah, nice
27:48And that could make the main one
27:53Sometimes you've got to do things by yourself
27:54I warned those two earlier that I will be bulldozing
27:57There's a lot riding on this
27:58And as something you need are
27:59It is on my head
28:00I'm here to help Karishma
28:01I don't want no mistakes
28:03I want it to look amazing
28:05Be the sun, a skin of the story
28:08That's nice, great
28:112pm
28:12One Marlabo
28:15In just two hours
28:17Oh!
28:19The finalists will pitch their business to Lord Sugar
28:22Oh, I love it
28:25And leading industry experts
28:27There are massive brands here
28:29How do you feel?
28:30That's a big stage
28:31If my dad saw me speak today
28:33He'd be like, that's my girl
28:35I raised her well
28:37Okay
28:39Honestly, just seeing it now
28:41Like I'm literally shaking
28:43God bless her
28:45Before they take to the stage
28:47For both teams
28:49Oi, you! You're fired!
28:51Oh, I love that!
28:53A chance to check out their ads
28:55I'm excited to see it
29:02Naturally better
29:04Start with your skin
29:06Be the sun, a skin love story
29:09Designed by nature, defined by science
29:13I really liked it
29:15Really nice
29:18Honestly smashed it, I feel confident
29:19I'm going to play that, they're going to be looking yes
29:22This is good
29:23I feel like they're probably expecting a very traditional serious pitch
29:25But what I want to do is let my personality shine through as much as possible
29:29Come across as human, funny, charismatic, but very intelligent
29:34She knows her stuff
29:35I've got this
29:35I've got this, let's do this
29:37You've got this
29:414pm
29:42Doors open to some of the biggest names from the beauty business
29:45And the world of recruitment
29:48As well as previous winners and other legends from the last 20 years
29:54Alan got involved in The Apprentice because he wanted to get young people interested in business
29:59You've got to be honest and you've got to have a really good business plan
30:02And you've got to have paid attention to the detail
30:04But always be straightforward
30:06If you're not straight with him, you're gone
30:09Before pitches kick off
30:11Hello
30:12How are you? You look gorgeous
30:14For the finalists
30:17Pasha
30:17Hello
30:18How are you doing? I'm Ricky
30:19Nice to meet you
30:19Likewise
30:20A last minute pep talk
30:23How are you feeling more importantly?
30:26Nervous
30:26Of course
30:27Of course, yeah
30:28But I feel ready
30:29Yeah
30:29And obviously I haven't done anything like this before
30:31Yeah
30:32But I'm just passionate and I'm excited
30:34Yeah
30:34So I hope that that comes across
30:35You've just got to make sure people know that you want it
30:38Yeah
30:38Like 13, 14 years ago I was able to do what you're doing
30:41Which is incredible
30:42To get your business started
30:43And it still exists and it's growing exponentially year on year
30:46So this will be you in 15 years time
30:47Yeah, it's so exciting
30:50I've done a lot to prove myself in this process
30:52Yeah
30:52But now it's that final moment of putting on a show that people remember
30:56Yeah
30:57Being memorable
30:57Well no one knows your business better than you
31:00And this I think will be such a good platform to launch your business
31:03For me it was really life-changing
31:05Mm-hmm
31:06And I think for you it will be the same opportunity
31:08So you've just got to stay calm
31:10And present what you know which is your business
31:13It's your baby, you've created it
31:14But you're going to do really, really great
31:16Thank you
31:16You're going to do great
31:17I'm going to look out for you in the crowd
31:18So thank you afterwards as well
31:19Definitely
31:20That was so helpful
31:21Thank you so much
31:22Good luck darling
31:33First to pitch
31:34Let's go
31:35Let's go
31:46Hello everyone
31:48It is an absolute pleasure to be here today
31:50Now I started in recruitment as a rookie three years ago
31:55And three years later I'm stood here on this stage
31:59The youngest ever candidate to be here at 21
32:02So it's an honour and a dream come true
32:04My passion for the recruitment world is unlike no other
32:08I live and breathe this job
32:11This is very good
32:12So let me tell you a little bit about my company
32:17Real approach of recruitment
32:19One on one support that you deserve
32:22I am here to have that one on one relationship with candidates, with managers
32:27I want them to know that I understand and I'm here to support you no matter what
32:33Now the market is absolutely crazy
32:37There's 30,000 agencies in the UK
32:40So yes, standing out in a big crowd is going to be hard
32:44It's definitely not going to be easy
32:46But with my determination, my story and what I want to communicate
32:51We can really take this to the next set
32:53Next I'm going to show you my TV advert
32:56I hope you guys enjoy
32:59Can't seem to get the staff round here
33:02Nobody's reliable
33:03Oi you, you're fired
33:06Hi Kieran, it's Megan from Real Approach Recruitment
33:08Got you a job and you're going to start tomorrow
33:10Amazing, I'll see you tomorrow
33:13Now everyone goes to interviews
33:16No matter how old you are
33:18If your first interview is at 30
33:19It doesn't matter, I'm here to help
33:22So please enjoy my social media video
33:25Top tip number one
33:28Understand what job you are applying for
33:30Top tip number two
33:33Show your open to training and developing
33:36Top tip number three
33:37Show your passion and your enthusiasm
33:40Ready to take that first step
33:42What are you waiting for?
33:45I hope you all enjoyed
33:46This is a new company
33:48But the limits and the goals are really endless
33:51I have the success
33:53I understand what managers are looking for
33:56I know the demand
33:57And I have that one-on-one relationship with candidates
34:00Thank you everyone
34:01And I open the floor to any questions
34:08Hi I'm Jordan, I'm the manager of the Sidemen
34:10The UK's biggest YouTube group with over 130 million subscribers
34:14Social media is so important to this
34:16I think your video kind of lacked that clear context
34:19And that hook at the start
34:20So how are you going to make sure that your social media strategy
34:22Is as engaging as it possibly can be?
34:25What I wanted to show you is just a glimpse of the potential
34:28Initially I want someone to watch that video
34:31And be like she cares
34:33And that is the ultimate goal for me
34:35But thank you so much
34:37Thank you for that
34:38Hello Lorraine Twist-Hayes
34:40Well done Pasha, that was amazing
34:42And I particularly like your dress
34:44So brilliant work there
34:46Thank you
34:47Got to look at the part
34:48How do you think you're going to differentiate your company?
34:52Not you, because you're brilliant
34:54But your company
34:56So with my company
34:57I want that one-on-one support
34:59I've been doing it for three years
35:01I've never met a manager that I've dealt with ever
35:04Because I say to my director
35:05Let me go out to the care homes that I work with
35:08Because they'll appreciate that
35:10They'll remember you
35:11But that one-on-one approach
35:12Is something that recruitment agencies are forgetting to do
35:16Yes
35:16Right now it just feels like
35:18We are just the annoying salesperson
35:20And I don't want that for the recruitment industry
35:22Brilliant
35:23Thank you and good luck
35:24Thank you
35:25Well thank you so much everyone
35:27For your questions
35:28Your undivided time today
35:30Thank you
35:30Good night
35:40You smashed it
35:42You did really
35:43No I'm so proud
35:44Honestly
35:45You did so well
35:48Honestly I don't know how you did that
35:49You did so good honestly
35:51I just feel that proud of you
35:53Aww
35:54Aww
35:55Aww
35:55Aww
35:56For Lord Sugar
35:57It was a wonderful presentation
35:59I mean she's 21 years old
36:01Expert feedback
36:03What was your impression of her?
36:04She's very passionate
36:06Wonderful personality
36:07If she could bring recruiters in around her
36:09With that same level of passion and energy
36:11I think she'd do really well
36:12And drive them and motivate them
36:14Absolutely
36:14Yeah
36:14I know that the market's a little bit tough at the moment
36:18It is a challenging time in recruitment
36:21But it will change
36:22She's focusing on health and care
36:24Mm-hmm
36:24That is a huge sector
36:26And it's going to grow
36:27Because we're all getting older
36:29And I think that
36:31You know she seems pretty fearless to me
36:33So this would be a good person in the back
36:34Yeah
36:35Young energetic person
36:36Get out there and have a go
36:37Yeah
36:37I mean
36:38What's to lose?
36:40Next to take the stage
36:44Karishma
36:52Welcome ladies and gentlemen
36:54I want to introduce you all
36:56To Be The Sun
36:57A skin love story
36:59Believe it or not
37:00That is what my skin looked like
37:02When I was 18 years old
37:03And it completely consumed me
37:05I had acne
37:06I had scarring
37:07I was so insecure
37:08And I turned to pretty much
37:10Every skincare brand out there
37:12A lot of you are sitting in the audience here today
37:14So thank you for supporting me on my skin journey
37:17Unfortunately nothing worked for too long
37:19And um
37:26But the one thing me and my ex have in common
37:28Is that we constantly kept looking for better options in the market
37:33A stand up comedian
37:35Those two girls
37:36They don't have the same amount of confidence
37:38This girl
37:39She was scared
37:40She was shy
37:41And she believed that her skin introduced her
37:43Before she could introduce herself
37:45In every room that she walked into
37:47And that girl
37:48Well she wears her skin like armour
37:50She wears her skin very proud
37:52Very loud
37:52And she stands before you today
37:54Excited to talk about
37:56The newest scientific discoveries in skincare
38:01So I would like to introduce an advert that my team created
38:08Naturally better
38:10Naturally better
38:10Start with your skin
38:12Start with your skin
38:13Be the sun
38:14A skin love story
38:15Design my nature
38:17Defined by science
38:25So why is the sun different from all the other brands in this room today
38:29As a biomedical scientist I wanted to come up with a brand that uses very versatile products
38:35And attacks an array of situations with your skin
38:38It
38:38This is the bright tight and fight face mask and you can all find it on your tables right now
38:46So this is a great product that a genius has come up with
38:50Woo
38:50Woo
38:51Woo
38:52Woo
38:52Woo
38:53Woo
38:54Woo
38:55Woo
38:55Woo
38:56Woo
38:56Woo
38:57Woo
38:58Woo
39:01Woo
39:02Woo
39:02Woo
39:02Woo
39:03Woo
39:03Woo
39:04Woo
39:04Woo
39:04Woo
39:05Woo
39:05Woo
39:05Woo
39:05Woo
39:05Woo
39:06Woo
39:06Woo
39:07Woo
39:28There's a lot of competition in the market.
39:30The competition is so fierce.
39:31But one thing that we can't deny is that social media will play an act
39:35in inviting those new customers in.
39:37How?
39:38We're going to really focus on real stories and real results.
39:41The power of social media is all about how you tell a story.
39:45And we're great storytellers here at Be The Sun.
39:47So we hope that we can do that.
39:49And I hope I answered your question.
39:51Thank you so much.
39:52Hi, I'm Alice, the Director of Beauty at Boots.
39:55And congratulations on such an incredible pitch.
39:57I'd really love to talk about the branding.
39:59You've talked so passionately about your skin love story.
40:02I wonder if you've got the name and the tagline the wrong way around.
40:05Like, a skin love story feels like your main story.
40:08Now, the reason Be The Sun is the name of our brand
40:11is because it is the number one message we're trying to drive forward.
40:15Being the centre of your solar system.
40:18And I believe that Be The Sun resonates with men, with women,
40:21with young girls who are struggling with who they are.
40:23So that is why I wanted the name to be loud and proud,
40:26Be The Sun.
40:27Be the light of your own life.
40:29Be the love of your own life.
40:31Well, this has been absolutely fun.
40:33Such an honour.
40:35And I know there's still some questions,
40:36which you can send to my assistant,
40:38because I must wrap this up.
40:40But this was such an incredible opportunity,
40:43standing in front of such esteemed men and women,
40:46established business people.
40:47I wish to be in your chair one day.
40:49And I hope you enjoyed my pitch.
40:54How are you?
40:55How are you?
40:55How are you?
40:57You're amazing.
40:59Personally, I feel like everyone there wants to invest in you.
41:01Yeah.
41:02Honestly, Karishma.
41:02She's just obsessed with you.
41:03You're our son.
41:04You are the son.
41:07Karishma, she's an amazing young lady.
41:10What did you think of her?
41:11Honestly, I think I'll buy whatever she's selling, actually.
41:13It doesn't matter.
41:14And I'll take the skin, too.
41:16It looks great.
41:17She's not just a salesperson.
41:19I mean, she's actually got a science degree.
41:21I think the challenge for me is the beauty industry now is just so crowded.
41:25And creating one viral product is easier than ever.
41:28But actually sustaining that and becoming a long-term brand is actually quite challenging
41:34because the next brand is always on your coattails.
41:37She's fantastic communication.
41:38She's fantastic from a science perspective.
41:41But the real business acumen of scaling a brand is where she's going to really need your support.
41:48This really was a once-in-a-lifetime opportunity that I could only have seen in my wildest dreams.
41:53I think I've done everything that I possibly could have to convince Lord Sugar that I should be his next
41:59business partner.
42:01What is going on?
42:02I don't even remember what just happened in there.
42:04I just know that it was a great feeling.
42:06This pitch was everything that I could do.
42:09I go to the boardroom tomorrow and hopefully Lord Sugar believes the same.
42:13Tonight, there's nothing more the finalists can do.
42:19Tomorrow, the final showdown in the boardroom.
42:31How are you feeling? Are you nervous?
42:32Yeah, I am nervous.
42:33I feel like yesterday I put on this pitch and I had the whole audience laughing,
42:37but it might be like, did you come in to make jokes or did you come in for business?
42:40This whole process has really built me up as a person.
42:43Try and put me on that stage week one, I would have been like, you're having a laugh.
42:48Like, I cannot do that.
42:49It comes down to today.
42:50So let's do our thing in that boardroom.
42:53Let's smash it.
42:58This is a pivotal moment.
43:00This might be the most important day of my life yet.
43:03I'm just a step away from being Lord Sugar's next business partner.
43:07So I'm going in with a fight today.
43:08I'm not going to give up this battle.
43:10I have to get that win.
43:18You can go through to the boardroom now.
43:21Go on, girls.
43:22I love you.
43:24Good luck.
43:24Go on, girls.
43:43Good morning.
43:45So, first of all, a thank you to some of our past candidates for assisting Pasha and Karishma.
43:55And technically, you can tell your friends you made it in the final.
44:06It's a great achievement.
44:08We could celebrate only if someone knew someone else with a mobile bar.
44:17Anyway, Pasha.
44:19Yes, I'll sugar.
44:20I think you started off with a brainstorm.
44:23So I wanted to obviously tell the guys a bit about what I do.
44:27You know, my USP is me and the passion that I have for the role.
44:31In the branding team, there was Priyash and yourself.
44:36Yeah.
44:36Right.
44:37So tell me about the logo.
44:39It was a stressful morning, to be fair, because I did go in there with a strong idea of having
44:45my middle name as the concept.
44:48Ankle, whatever it was called.
44:49Yeah.
44:50So we went through about 16 names.
44:52So you ended up with real approach recruitment.
44:56Yeah.
44:56So I wanted the name to tell a story, because I do feel like the first thing that you hear
45:01when you hear real support is who we are.
45:03All right.
45:04Then the TV advert team, Megan, sub-team leader.
45:07Yeah.
45:08And the general theme of the advert is that Levi was angry that he couldn't get any staff.
45:18Was he that angry?
45:19There was no machine there to dry your shoes or what.
45:21Yeah.
45:23And sitting on the park bench was Kieran.
45:27It was a bit wooden, like the cat tree that you designed.
45:31Have you got the tree up in your living room?
45:33Don't have a nightmare about the tree, little sugar.
45:35Yeah.
45:36Anyway, the pair of you remind me of the Chuckle Brothers.
45:42Kieran's very creative.
45:43There was a lot of ideas going on.
45:45I think if Kieran had his way, it would have been a Fast and Furious.
45:49Yeah, no, absolutely.
45:50He wanted a coffee mug being thrown on the floor.
45:53And break turns.
45:53I was just trying to add some excitement into the video, and they were some suggestions with what I had.
45:59They were crap.
46:03I mean, that's great.
46:04Yeah.
46:05Anyway, you managed to rein him in on those things.
46:08Yeah.
46:09Yeah.
46:09It was a story that was done very well in 20 seconds, and I genuinely think they smashed it.
46:15It was really good.
46:16Good.
46:17So what did you all think of Pasha?
46:19She's phenomenal.
46:2021-year-old, strong, independent woman, standing around two feet and stands aground.
46:24So, yeah, she's a phenomenal woman.
46:25I just want to add as well, when you started this process 20 years ago, you really believed in people
46:31and the work ethic.
46:33And I think for what...
46:34She was one years old.
46:35Yeah, she was.
46:36So to see what she can do at this age, to think what she can do in five years' time,
46:41ten years' time, I think it's insane.
46:44Good.
46:44Okay.
46:46Now, Tim, I think you were with Charisma.
46:49I was.
46:49Yes, sure.
46:50Let's get on to the branding, first of all.
46:53Be the Sun.
46:55Immediately, I would think it's a sun cream.
46:58I don't get that.
46:59So with Be the Sun, it's more about...
47:02Everybody wants to have this sun-kissed golden glow, but we also wanted to play on the words...
47:06You mean like Donald Trump?
47:09But it's more about how the sun is the centre of our solar system and people live their lives forgetting
47:14that they're the centre of their world.
47:16I love the tagline, a skin love story.
47:19I do like that.
47:20I think that's quite clever.
47:21But Be the Sun, I think as much as you are attached to that name, personally, I would say that
47:29it needs to change.
47:30Anyway, then you went to the laboratory and you knocked up your samples, yeah?
47:37Yeah, it was so fun to be back in a lab and kind of showing off my scientific knowledge as
47:41well, making a product that is very versatile.
47:44So I put as much as I could in there within the perfect valances.
47:47Well, the kitchen sink, you didn't put that in.
47:51She would have, but she could have, though.
47:53All right, then the advert, who made the advert?
47:57So I directed the advert.
48:00Karishma did amazing...
48:01You wanted a quality advert, didn't you?
48:02Yeah.
48:02Yeah.
48:03She gave us the storyline in the morning, so we just developed it even more.
48:07There were a few clips we really wanted to use, but after we watched her back, I realised it was
48:11going down the route of something else.
48:12Maybe like adult film, so we decided not to use it.
48:15Yeah, so we tried our best, but I definitely think we incorporated Be in the Sun element part of it
48:20as well.
48:20OK. I mean, it looked a bit of a quality production.
48:25I feel like they did a great job making it engaging, aesthetic, still the luxury look.
48:30I did give them really clear instructions, what I wanted, and I was very impressed.
48:34And I'd just like to add, Lord Sugar, I've been pretty close with Karishma from the start.
48:38Karishma, she's not only a great person inside, but she's a fierce and strong businesswoman, and watching her yesterday, we're
48:44the same age, but I feel like a proud mum, honestly.
48:47I really did.
48:48Just to round off, I think Karishma is an ideal candidate.
48:51When I watch her, I'm like, I thought I was the perfect person, but when I see her, I've got
48:55so much to do just to become like her, I wouldn't cry right now, sorry.
48:59Good. Well, look, I'd like to take this opportunity now of thanking you last candidates for coming back and assisting.
49:06So, if you don't mind, I need to talk to these two people, yeah?
49:11Thank you so much for having us.
49:13It's got this, OK? Go win this.
49:23Well, ladies, let me say one thing.
49:27Your presentations last night were superb, excellent, and, Pasha, you know, for a 21-year-old, it was quite amazing,
49:36really.
49:36Thank you, Lord.
49:37And, Karishma, you could have a part-time job as a comedian, I think, on the stage.
49:46It was very, very funny and very natural.
49:48Now, basically, you've got this cream that has got to be manufactured.
49:53What are you going to do with the £250,000, and how are you going to make it into a
50:00multi-million-pound turnover company?
50:03So, the principle of everything that we're going to create is that we want to reduce overconsumption.
50:08Instead of creating four products that they then have to invest in one by one, we create one that actually
50:14covers all those grounds.
50:15Now, these are...
50:17Now, I hear all that, but in order to get volume sales for this thing, you need volume potential consumers.
50:27Mm.
50:27And your main method of selling it is going to be how?
50:33The main method would be to push it through not just e-commerce, but social media also.
50:38People like Huda Katan that have created videos for us in 24 hours had 8 million views.
50:43We had 60,000 people trying to buy the product.
50:45All these new youngsters, all you keep telling me about is I've got 9 million followers, 8 million of this.
50:52I'm only interested, show me the money.
50:54When we launched in our first month, we did close to £12,000 in sales.
50:58Did you get repeats also?
51:00So many repeat orders.
51:01People are very much addicted to the product, addicted to the quality of the product.
51:05Really? Which hasn't got marijuana in it, has it?
51:06No.
51:07No.
51:07But we've had hundreds of orders where they haven't just repurchased one, but many.
51:13All right.
51:13Well, Pasha, you're a different kettle of fish, really, in the sense that there's no hard product to touch.
51:19You're offering a service, right?
51:21Yeah, correct.
51:22So, starting from my £250,000, what are you going to do on day one?
51:28The £250,000 oil sugar will go to the start-up costs.
51:33Yeah.
51:34Which would be what?
51:35The databases, the computers, the salaries.
51:39Right.
51:39As soon as I have that set up, I could do it myself.
51:42Then I would be able to make you money from day one.
51:44Give me the list of the type of people that you place.
51:47So, you've got nurses, who else?
51:49So, it literally can be from cleaners, care assistants, team leaders.
51:54Right.
51:55So, what's the kind of commission of these people?
51:57Starting with the cleaners.
51:59So...
51:59Can't be much, can it?
52:00Lowest at 10% contract.
52:03Yeah.
52:03But this is the thing that I'm doing now.
52:05When I'm pitching to care homes, introducing myself, I'm going in at around the 13% to 15% rate,
52:11which is a lot higher.
52:13So, starting this business, the current market that you're in at the moment, is it buoyant or is it dead?
52:19With the care home and healthcare side, I do think the market is buoyant and there is a demand.
52:25The healthcare sector is growing.
52:26It's one of the fastest growing sectors in recruitment.
52:28All right.
52:29Okay.
52:30Well, look, I think I've got a grasp of both of your business ideas.
52:36What I'd like you to do is to step outside for a while and I'll be discussing it with Baroness
52:43Brady and Tim.
52:44And then I'll decide who is going to be my business partner in this 20th year.
52:51Okay?
53:02I have to say, two great finalists and thoroughly well-deserved.
53:07I mean, Karishna has got a very small business, but with some grand ideas of what she wants to do.
53:13And you've been in that industry.
53:15Oh, yeah, yeah.
53:15So, the perfect partner for her.
53:17And Pasha has got a track record of success in her industry, but has never started a business.
53:23So, she really needs you as well.
53:25Yeah.
53:25So, you would make an ideal partner for either of these two women.
53:29I think it's a great testament to the process.
53:3320 years and still you're able to find great individuals who really need support and mentoring in order to grow
53:40something potentially really big.
53:41In Pasha, you've got somebody with poise, real focus around her industry.
53:46And in Karishma, you've got somebody with heart, yes, a bit of humour, but actually huge amounts of hustle.
53:51She really wants this.
53:53I think there's great potential in either one of them.
53:55It's a really difficult decision.
54:00Yes, could you send the two of them in, please?
54:03Yes, the two.
54:05You can go through to the boardroom now.
54:08You can go through to this.
54:10It's all right.
54:24Well, Pasha, if you don't get the investment, what are you going to do?
54:32I'm going to do it myself.
54:34And my commitment, my drive that I have for someone else's company is unbelievable.
54:41And if I was doing it for myself, it would be ten times more.
54:46I'm non-stop.
54:47And that's because I believe in what I do.
54:49And I'm ready to put a dent in the market.
54:51And that is my ultimate goal.
54:53Right.
54:54And same question to you, Karishma.
54:56If we don't succeed in this, how are you going to move forward?
55:00Because you need a lot of money to build up inventory and stocks, don't you?
55:05So we've already got cash flow coming in.
55:08We've got a great amount of profits already.
55:10Enough to invest into future products and to really build an inventory.
55:13Do you need my money then?
55:14I need your money because I want to build faster.
55:18At the moment, I can only order 5,000 to 10,000 units at a time.
55:21And then I have to bear in mind salaries, rent, the cost of my warehouse.
55:25But if I had the £250,000, I could go big.
55:29Right.
55:30Lord Sugar, I'm a young woman with determination, grit and drive.
55:36And I've shown what I can do.
55:37I've shown how much money I can make.
55:39And it's not just about the money that you're giving me.
55:42It's about having you next to me, showing me the ropes,
55:45your experience in recruitment.
55:46You've already made a millionaire out of it.
55:49And I know that if you was to have me as a business partner,
55:51I can do the exact same thing for you.
55:54Mm-hmm.
55:54Lord Sugar, you've obviously been in business longer than I've been alive.
55:57But this is what I was born to do.
55:59I believe that business is in my blood.
56:01It's my legacy.
56:02And I know I can scale this.
56:04I know I can scale it in retailers.
56:05I know that I can scale it through social media.
56:07And yesterday, I showed you my personality.
56:09I'm selling my personality and who I am.
56:12Hmm.
56:14So, look, ladies, here it is.
56:16Um, Karishma, you know that I've been in this business before.
56:24It's a very, very slippery pole to climb.
56:28And I've done it before.
56:30And I've made people into very, very significant business people.
56:35Um, and I do like skin care.
56:42Pasha, I've got recruitment companies and I know the recruitment world.
56:47You say this market for care homes and all that stuff is quite buoyant.
56:53And so, after deep consideration and listening to you and following you for 12 weeks, you know, I've come to
57:05a conclusion.
57:07And the conclusion is that I'll be investing in Karishma.
57:22Thank you so much, Lord Sugar.
57:23I absolutely won't let you down.
57:25I came in with a very big dream.
57:27I need you by my side to make it happen.
57:28And I will absolutely not let you down in this process.
57:31Congratulations, Karishma.
57:33Well done, Karishma.
57:34Thank you so much.
57:35Okay.
57:36Thank you so much.
57:37You've both been incredible in the process.
57:40Off you go.
57:42Thank you, Barnes Brady.
57:43Thank you, Tim.
57:48Honestly, my friend.
57:50Honestly, I didn't know whether to cry, laugh, like, shake his hands.
57:53Give me a hug.
57:54It's unbelievable.
58:03I feel so proud because I think when I came into this, I felt like a small fish.
58:08Not a small fish no more.
58:10And I know Lord Sugar's not going to regret this one.
58:12He knows you shake hands with the right girl because I'm about to make him more money.
58:15The Rolls Royce is getting an upgrade.
58:2020 candidates, one investment.
58:23For now, Lord Sugar's search is over.
58:31Lord Sugar has officially named his next business partner and the celebrations continue over on BBC Two.
58:37I'll be joined by Baroness Brady and Tim Campbell, as well as our winner, Karishma,
58:41who will be giving her very first exclusive interview.
58:44So turn over for unfinished business.
58:55If you think you've got what it takes to become Lord Sugar's business partner,
59:00visit bbc.co.uk forward slash apprentice.
59:03The Rolls Royce.
59:04The Rolls Royce.
59:04The Rolls Royce.
59:07The Rolls Royce.
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