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00:0012 weeks will be the toughest of your life.
00:03Lord Sugar is on the hunt for the next big thing.
00:06This is an opportunity of a lifetime.
00:10Battling for his backing, some of Britain's brightest prospects.
00:15Come on, boys.
00:16Look at that.
00:17Your life depends on it.
00:18And then hit him.
00:19It's a deal worth fighting for.
00:22I can sense a bit of friction, actually.
00:23Daniel, is that on you?
00:24So, no.
00:25I'm just walking around.
00:2720 candidates.
00:28Never been kicked in the balls by a goat, to be honest with you.
00:3112 tough tasks.
00:34This is a complete and utter joke.
00:37Just jump straight in.
00:39One life-changing opportunity.
00:41You're fired.
00:42You're fired.
00:43You've completely messed it up.
00:45You're fired.
00:53Previously on The Apprentice.
00:55It was dogs.
00:57Imagine if you had the power to leave your dog boy, Snoop's.
01:00Do you like the idea of the audio function?
01:02Is it something you would use?
01:03No.
01:03None.
01:03None of you.
01:05Versus Cats.
01:06I'll be leading this one for you guys.
01:08It's win or walk.
01:10Wow.
01:11We love the concept, but the product's not there yet.
01:15Karishma's team took the lead.
01:17They managed to secure 2,600 orders.
01:20What?
01:21And on the losing team.
01:23You didn't try hard enough.
01:25You didn't push them enough.
01:26Rothner.
01:27You're fired.
01:28And Kieran.
01:29We had a deal.
01:30All the best, guys.
01:31Bowed out.
01:32It's now from 20 of us to the final five.
01:35Yeah.
01:35That's wild.
01:45One week to go till the final showdown.
01:49Hello.
01:49Good morning.
01:50Lord Sugar would like to meet you for the interviews at Hilo East London.
01:54Please bring your business plans.
01:55Okay.
01:55Sure.
01:56Okay.
01:57Bye-bye.
01:58Bye-bye.
02:00For the remaining candidates, last chance to polish up on their proposals.
02:06To reinvent public relations for the modern era.
02:09This isn't just a business idea.
02:11It's a movement.
02:13Student recruitment boss Dan Miller.
02:15Hi, Frey.
02:16Hi, Dan.
02:17How are you doing?
02:18Is hoping his proven track record will take him all the way.
02:22How's business going?
02:23All good.
02:24We're all holding down the force here whilst you're gone.
02:27I think the thing that sets me apart from a lot of other candidates in this process,
02:30it's the experience I've had.
02:32I've grown the business since I was 17.
02:34I've done it on my own.
02:35I made my first million by 25 and I want to make a lot more millions in the future.
02:40YP graduates, taking the Young Professionals brand and this new business to the next level
02:44with Lord Sugar.
02:45I think the rest of the candidates in the process should be worried about going up against me.
02:49The reality is, is that I'm the only one here with a business plan that's guaranteed
02:52for success.
02:53By having Lord Sugar as a business partner, as a mentor, would really be life-changing.
03:05I've always enjoyed job interviews, weirdly.
03:08You know, it's going to be tough, I know that.
03:10It's going to be a grilling.
03:11Now it's the opportunity to let my business do the talking and hopefully I can make the
03:15right first impression.
03:16Delivering smarter, faster and more transparent PR through intelligent automation.
03:21The opportunity that I want to put forward is something that isn't something that's going
03:25to make five or ten million.
03:27This is something that will change how PR is done for good.
03:30Total five-year revenue projection, 18 million pounds.
03:33I'm really doing this for my wife, my family, you know, I want to have that safe, secure
03:39family life.
03:40Just best of luck, like, you're going to smash it, I'm so proud of you.
03:44It's been really hard without my wife, to be honest with you.
03:46I love every moment with her and to be away from her for this amount of time has been unbelievably
03:51difficult.
03:52You're doing it for us and for our future family.
03:54I couldn't be more proud of you.
03:56You're going to make me cry.
03:57It just means everything now, you know, that opportunity to get to the final and potentially
04:02win.
04:03I just hope it goes how I think it's going to go.
04:08Despite being the youngest candidate, 21-year-old Pasha Myhill has taken the process in her
04:14stride.
04:15Words can't really describe the feeling of getting to the final five.
04:19I just knew that if I was myself, the confident, bubbly Pasha, I had a genuine feeling that,
04:25yeah, I would make it to the end.
04:27She's hoping to recruit Lord Sugar to her healthcare-focused firm.
04:31To me, my business plan is good.
04:33The potential and the growth margin, it's unstoppable.
04:37I want to build a reputable recruitment company that changes perceptions.
04:41Getting the investment from Lord Sugar would be life-changing.
04:44It would just be amazing to take that step at 21, doing something that I absolutely love.
04:51Gross profit year two, £804,000.
04:54I'm here to get to the end and ultimately be Lord Sugar's next business partner.
05:02With the most wins under his belt, Priyash Bathia is hoping his bar business side hustle
05:08has the recipe for success.
05:13My passion is obviously making people smile.
05:15I'm a smiley person.
05:16I have that energy.
05:17When people are happy, I feel happy as well.
05:19PBC Bar is currently operating as a small mobile cocktail bar business.
05:23Going to these interviews, I think I'm going to be very nervous and anxious.
05:26I think I'm just going to be myself.
05:27I bring a lot of positive energy anyway.
05:29I just want to show you the world, my business plan, what I'm capable of.
05:33Year three, my revenue is £1.1 million.
05:37I've turned something that is my hobby, my passion, into a business idea,
05:41which is what life should be all about.
05:43It's creating something you like and making money out of it.
05:4928-year-old Karishma Vijay is chasing more than just a healthy glow with her beauty business.
05:59When I was 18, I was diagnosed with severe cystic acne.
06:02I genuinely felt so ugly and I let my skin define me.
06:07So I looked around and when I found something that finally worked, I told myself,
06:12I'm going to find the best version of this.
06:14I'm going to put it in a bottle and I'm going to sell it one day.
06:16To become a globally trusted, skincare-infused beauty brand,
06:20known for its powerful ingredients, a strong community and a viral digital presence.
06:25My business has been around for five months.
06:28I've turned over 50k.
06:30That's not too bad.
06:31That's not too bad.
06:33Hi, Papa.
06:34Hi, Kishu.
06:35How are you, bata?
06:36I'm good, babes.
06:37How are you?
06:38The last couple of years have been incredibly straining for my family financially.
06:42We've struggled for such a long time.
06:44We've just been moving home to home and that makes this very moment monumental for me.
06:49The most important thing is your confidence is with you and your hard work is going to pay.
06:54Just do it.
06:56I'm here now and I'm here to fight.
06:59I'm the most credible business person in this room.
07:02I'm probably the strongest.
07:17This is a huge day.
07:19This could set up my business, my career.
07:22The nerves are, yeah, they're hitting.
07:24I'm just nervous about not knowing what they're going to ask me.
07:27Boys, you know what?
07:28My makeup's not finished.
07:30I forgot my rings.
07:31My lucky rings at home.
07:32I actually don't know what to do with myself.
07:35You reckon we can turn this car around?
07:40Hilo, a 28-storey skyscraper in the heart of East London.
08:04Good morning.
08:05Good morning, Lord Sugar.
08:07Now, as you know, this is the 20th year of the process.
08:12And to date, I've invested 3.5 million into previous winners.
08:17And one of you will be my next business partner.
08:21Now, here's the thing.
08:22I don't care whether you have an established business or just a seed of an idea,
08:27as long as what you're bringing me has the potential to be big.
08:32So, I've asked some of my trusted advisors to assess both your plans and your personal credentials.
08:39So, please hand your business plans over to Karen and Tim.
08:52So, good luck.
08:54I'll see you in the boardroom tomorrow.
08:56Off you go.
08:58Lying in wait, Lord Sugar's tough-talking team.
09:02Setting the record straight, publishing pioneer Mike Souter.
09:07Do you want my opinion on Boozy Bar?
09:09Yeah.
09:09I think it's a bit naff.
09:11Yeah.
09:11Boozy Bar sounds like the kind of thing that my mum would get excited about.
09:16Unafraid to dig deep, former boss of a billion-pound media firm, Claudine Collins.
09:23I bought a bottle.
09:24What is this rubbish that comes with it?
09:28It's like for five-year-olds.
09:31Running the numbers, Lord Sugar's long-time friend and associate, Claude Littner.
09:38Hello, Claude.
09:39Hi there.
09:40Shall I take a seat?
09:41You can stand if you want.
09:44Pulling at any loose threads, fashion brand founder, Linda Plant.
09:50I just don't think you're ready for an investment.
09:52I think someone needs to train you first.
09:53I'm well-trained.
09:54I don't doubt you've got skills.
09:56I just think it's all too limited for a £250,000 investment.
10:02Can't believe we're here.
10:03Final five.
10:04I know.
10:05Oh, absolutely nervous right now.
10:07Going to be a long day.
10:08A long day of a good grilling.
10:11But like, you know that feeling in your stomach?
10:13Like a pit.
10:14Yeah, it feels like I'm going to throw up.
10:17Priyash, Linda is ready for you now.
10:20Oh, Claude.
10:21The good Claude.
10:22Oh, mate.
10:23Good luck.
10:24See you soon.
10:26That is scary.
10:27Yeah, I think he's going to do well.
10:29I think it's just so hard not to like the guy.
10:32He's always just so smiley.
10:34I mean, let's see if that works with the interviewers.
10:37Hi, Linda.
10:38Hello.
10:39I don't think they're here to look at big smiles, to be honest with you.
10:43So, Priyash, tell me about your business.
10:46Sure.
10:47So, my business plan is to create a personalised mobile bar, as well as a ready-to-drink cocktail
10:53and mocktail product line, to make it into a scalable national brand.
10:57So, it's not one business, it's two businesses.
11:00Essentially, yes.
11:01It's like two into one.
11:02You're splitting the focus on two very, very different businesses, right?
11:06How risky does it make your business plan?
11:10Risky, but in life you should take risks.
11:12Yeah, you should take risks, but they need to be calculated.
11:14This ready-to-drink product, you've allocated £50,000 for launching this drink.
11:20Do you really think you can do that for £50,000?
11:23Looking back on my plan, I think I should...
11:25I know I need to allocate a lot more money and...
11:27Well, how much more?
11:29I reckon that's going to cost around £150,000.
11:32So, why did you put £50,000?
11:33Because you've got no idea, really, what you're doing, have you?
11:36Correct.
11:36You're not going to produce a drink for £50,000.
11:40You haven't even got a recipe.
11:41You haven't even got a manufacturer.
11:43Yes, I agree.
11:44Look, you're good at your day job.
11:46Do that.
11:46Try and build the boozy bar up.
11:48Forget the drink.
11:49You're never going to do it.
11:50OK.
11:51OK.
11:53Going down.
11:54Oh, God.
11:56Elevator cheap.
11:57Going down.
11:57That couldn't go any worse.
12:00Oh, here he comes.
12:03Guys, that was actually shambles.
12:05Like, literally.
12:06Oh, my God.
12:07She's the devil.
12:08She actually is.
12:10I just want to go up now.
12:12I just don't like the waiting around.
12:14It just builds up the tension and the nerves.
12:16Oh, I just want to settle.
12:17I just want to, like, do the first one and be settled.
12:20Grishma, you're a bit quiet right now.
12:21What's happened?
12:22I don't know, right?
12:24Grishma, head up to Mike.
12:26Good luck, Grishma.
12:28Smash it.
12:28You're going to kill it.
12:32She's got it in the bag.
12:33She knows her business inside and out.
12:35I'm sure she'll handle it like a champ.
12:38Yeah, exactly.
12:40Good morning, Mike.
12:41Take a seat, please.
12:42Thank you, sir.
12:45Grishma, please describe the business that you would like Lord Sugar to invest £250,000 in.
12:52So, my business is a skincare-infused beauty brand.
12:55And you've got a degree in biomedical science, right?
12:59So, you know a lot about this sector.
13:01Yeah.
13:02And the lead product is an oil that you claim is a miracle cure for acne.
13:06Is that correct?
13:07Yes.
13:07So, look, there are many rosehip oils on the market.
13:11Some are cheaper than yours.
13:12Some of them are more expensive.
13:24Which one of them is your miracle cure?
13:29So, I would say one of these three could be mine.
13:32Which one are you going to say is yours?
13:33I would have to smell it.
13:35Okay.
13:37I believe this one's mine.
13:40Was that a guess?
13:40These ones may be darker in colour, but they lack potency, I could tell from the smell immediately.
13:45And I hope this one's mine if it's not mine.
13:47And what if it's not yours?
13:48I hope it is, Mike.
13:49I could be wrong.
13:52Well, congratulations.
13:53You've got it right.
13:56Oh, we got someone else up.
13:58Lawrence.
13:59Claude will see you now.
14:00Here we go, guys.
14:00Good luck, Lawrence.
14:01Good luck.
14:02Adios, guys.
14:03See you on the other side.
14:05That'll be interesting, because I think he's quite confident.
14:09Pleasure to meet you.
14:14So, Lawrence, start off by telling me what the business is that you're pitching to Lord Sugar.
14:19So, the business idea is twofold.
14:21It's a PR agency, and the PR agency is underpinned by a technology which will improve the results,
14:27the speed, and the quality of the work, and hopefully, eventually, it can be sold to other
14:31agencies as well.
14:33So, obviously, it'll come as no surprise to you that I've read your business plan.
14:38Yes.
14:38And I get a bit of a shock, really, because the fact is that the investment that Lord
14:44Sugar is making is £250,000.
14:47That's correct.
14:47OK, but that's not correct in terms of what you're seeking.
14:51Yes.
14:51So, you are asking for a funding requirement, which is £5.5 million.
14:57Before we even start, you've excluded yourself from this whole process.
15:01It's not funny.
15:02I'm not laughing.
15:03It's very serious.
15:03You are laughing.
15:04That isn't up front.
15:05But you're saying that £500,000, at the very least, is up front, isn't it?
15:09If I want to grow the business at the speed, which I'm suggesting, but I can do it slower.
15:13I wanted to grow it at a fast pace.
15:16That's not what this whole process is about.
15:18I'm not asking for £5.5 million up front.
15:20OK, OK, show me where you've got a profit and loss account, which shows £250,000 start.
15:27Show me.
15:28First of all, I can't see a profit and loss account anywhere.
15:30There.
15:30There's the financial model.
15:31Are you joking?
15:32Are you joking?
15:33You want me to look at that?
15:34I understand, but I want you to...
15:35I can't read it.
15:35I can't read.
15:36Can you read that?
15:37I understand.
15:39But it is all there.
15:41The investment is £250,000.
15:43I don't know how we get past that, to be honest with you.
15:45I mean, you want to argue with Lord Sugar, you can.
15:47OK.
15:47Florence, good luck.
15:49Thank you very much.
15:50I really appreciate the time.
16:00Hello, everyone.
16:02Hi, Laurence.
16:03Oh, how was it?
16:05He loved it.
16:05He's going to invest all the money himself.
16:07Now it was a car crash.
16:09Really?
16:09The problem is, is it's a tech business, and it requires a lot of investment, and I wanted
16:14to show that I was being ambitious by sort of getting it going as quickly as possible,
16:17but it does need more than the £250,000, and I know what I was trying to do.
16:21I was trying to show ambition, but if he doesn't want to hear it, I can't change that.
16:25Yeah.
16:26Pasha, Claudine is ready for you now.
16:28Oh, my God.
16:29Oh, here you go.
16:30Good luck, Pasha.
16:31Good luck.
16:33Nice to meet you.
16:35Nice to meet you.
16:36Take a seat.
16:38So, before I delve into your business plan, tell me a bit about your job now.
16:43So, I'm a principal consultant within a recruitment company, and I'm the top biller, and, yeah,
16:51I've made a name for myself.
16:52Well done.
16:53Good for you.
16:54Tell me succinctly about the business that you want Lord Sugar to invest in.
16:59So, my business is a recruitment company within the private care sector.
17:04And the name of your business, and call.
17:08Yeah.
17:09It's a body part.
17:10If you say it in a, yeah.
17:13How else?
17:14And call.
17:15And call.
17:16And call.
17:17And call.
17:18Yeah.
17:18You do say in your CV, your key skills is social media marketing.
17:24Tell me what the difference is between LinkedIn, Instagram, and TikTok.
17:28Well, LinkedIn is a business tool.
17:30So, why then would you put pictures like this up on LinkedIn?
17:35Because that doesn't scream to me the person that I want to recruit for my care home.
17:41I can understand where you're coming from.
17:43But then saying you're a social media marketing person.
17:47Yeah, that's probably a bit of an exaggeration.
17:50The business that I'd like Lord Sugar's investment in is a graduate recruitment company, which is a natural evolution of
17:56my existing business, which is currently working in the school lever and apprenticeship market.
18:00From what I'm reading, the business for Lord Sugar's investment relies heavily on the infrastructure of the current business, YP
18:09Young Professionals.
18:10Yeah.
18:10But you make it very clear in your business plan that the current business is not part of the deal.
18:17So, what I'm doing, because I've already got a team in place that know our clients very well, they know
18:21how the events are going.
18:22They're very young professionals, aren't they?
18:23Their time is going to be split across both businesses, which I...
18:26But how do you...
18:27Yeah.
18:28You've been trialling it for nine months, is that right?
18:30Yeah, so...
18:31How do you possibly expect Lord Sugar to invest in YP grads when it's so intermixed with young professionals?
18:38You're not going to propose that to him, are you?
18:41That's obviously not a viable option for Lord Sugar.
18:43It's a non-starter.
18:45Oh, here he comes.
18:47How was it?
18:49Well...
18:50Ooh, what is that silence about?
18:53It was very clear to me that Lord Sugar wants everything and not a new graduate business.
19:00How do you know that?
19:00You know, she said that, look, they're technically the same company, he's going to want half of everything.
19:05So, that's a big decision I've got to make and, um, yeah.
19:10Riyash, Mike, we'll see you now.
19:12Oh, God.
19:13Get ready for a fight, my friend.
19:14Thanks, guys.
19:15Good luck, mate.
19:18I reckon he's dressed.
19:19Doors closing.
19:21Listen, Priyash always backs himself, but I think that Mike is going to give him a really tough time.
19:27Hello.
19:28Take a seat, please.
19:31So, Priyash.
19:32Yeah.
19:33Have you registered your company?
19:35Um, I haven't, no.
19:36So, I mean, is it really a business if it's not registered?
19:40Um, at the moment I do operate as a small mobile bar service for small events.
19:44Does it have accounts?
19:46Sorry, accounts, no, it does not.
19:48So, yeah, it's not registered at company's house?
19:50No.
19:50And you don't keep a set of accounts?
19:54Correct.
19:55So, I would call that a hobby, then, rather than a business.
19:58Business, yeah.
19:58Listen, I'd like you to demonstrate to me now what is so special about your business.
20:08I'd like you to make me a cocktail.
20:10No, as in which ingredients, sorry?
20:13Oh, the ingredients.
20:14Yeah.
20:15Stay there.
20:27I'd like you to make me a Paloma.
20:30Paloma.
20:31OK.
20:33I've not made fun of those for years.
20:35Um, is there any ice or should I use with that?
20:38There's ice there.
20:39Oh, OK.
20:40Uh, grapefruit juice.
20:44How much tequila are you putting in?
20:45Uh, double shot.
20:49Normally, when I do do these recipes, I do normally search them up beforehand, because obviously
20:53I can't remember every single cocktail.
20:55I'm only asking you to remember a Paloma.
20:57And what's that?
20:58Uh, this is contrary.
21:00And then I'm just going to put some grapefruit juice in.
21:03Is this where you do your flair thing?
21:05Oh, no, I'm not flair bartender.
21:07Oh, that's disappointing.
21:08Yeah.
21:08Surely you can do some tricks.
21:10No, no, I can only do, like, things like, like that.
21:22My first Paloma of the day.
21:26No Paloma I've ever had in my entire life has Cointreau in it.
21:31Ah.
21:32However, it's drinkable.
21:37OK.
21:37Thank you for your time.
21:39Enjoy your drink.
21:48The thing that I'm persuaded about is the social media.
21:52So if, in fact, you've got people who are really famous, if they start endorsing it, I think
21:58that's worth a lot.
21:59Yeah, absolutely.
22:01So because of my, like, history with social media, I've spent the last seven years reviewing
22:06products and I've been so honest about it with hundreds of thousands of people across
22:10the world.
22:10Hundreds of thousands?
22:11Yeah.
22:12Is that an exaggeration?
22:13I would even say millions.
22:15Millions?
22:15Yeah.
22:16But let me just move on to these numbers then.
22:18Are you telling me you've made £116,000 net profit?
22:21No, that's not.
22:22That's not what that is.
22:23But in terms of units...
22:24Wait, that's not what that is.
22:25What is it?
22:25What is that number?
22:26That's how much we'd make.
22:28What, you're in profit here?
22:30Yeah, profit, yeah.
22:32We're in profit, yeah, but that's not what you're making.
22:34What are you making?
22:35Do you know?
22:36Yeah, I do know, actually.
22:37That would be profit if I was to sell 5,000 units.
22:41But this is...
22:42Numbers are my weakness, Claude, I'm going to be honest.
22:44And I know you're here to look for the numbers and I know that you can see through that.
22:48But I'm feeling confident about the numbers I can present to Lord Sugar and I feel like he'd
22:52be confident that I can grow those numbers very quickly.
22:54Look, you've spoken very, very well.
22:57But for me, I like to see probably hard numbers.
23:00Thank you for your time.
23:01Thanks a lot.
23:05My numbers made no sense to me or to him.
23:10Here she is.
23:11How did it go?
23:12That couldn't have gone any worse.
23:15No.
23:15Yeah.
23:16There's no excuse.
23:17Me saying I'm new to business and sorry I don't have the numbers for you.
23:21So, how are you feeling, Karishma?
23:24Not good, guys.
23:34Hello, Claude.
23:36My pleasure.
23:37It's lovely to get a handshake.
23:39How are you?
23:40I'm very well, thank you.
23:42You've said in your business plan that you communicate like a smart operator who cuts
23:47the nonsense and gets results.
23:49And yet, the business plan is 75 pages long, full of jargons and acronyms.
23:55Did you actually write this or was this written by AI?
23:58No, I wrote this.
24:00So, I was having a conversation with the AI to help it improve my work and my ideas and
24:03I have all of the logs.
24:04You're a PR man, right?
24:07You know, you are engaging.
24:08This is anything but engaging.
24:11I mean, PR mainly, it's about who you know at various publications and media.
24:17So, do you have contacts at, like, the Financial Times yourself?
24:20Of course.
24:21Yeah, of course.
24:21Yeah, so who's your most senior contact at the FT?
24:24At the FT, I'm just trying to think through the FT.
24:28I do know people, but I'm trying to remember their name.
24:30Um, Laura, um, oh, I've forgotten her last name off the top of my head.
24:36Okay, don't worry.
24:37I can't know her that well.
24:38No, I've worked with her on a story, but it has been a little while.
24:41I'm happy to list off contacts at other places that I know, but it's just whether you want
24:45to hear that.
24:46No, not at the moment, thanks.
24:49If you can go into a little bit more detail about how you intend to run this business.
24:53So, working in the recruitment sector, recruiting for care homes and nursing homes, I've realised
24:59there's a massive gap in the market with client-facing.
25:01We're not meeting our clients, we're not having that face relationship.
25:05Um, having spent a lot of time in hospital myself, I think it's something that's very
25:09worthy, but the whole point is to actually provide that service, but also end up with
25:14a profit.
25:15Of course.
25:15I don't know whether the word profit and loss account means anything to you.
25:18No.
25:20Those are absolutely key things.
25:21So, I think the business plan is woeful because it doesn't contain any of the things that someone
25:27like me would look for.
25:28Of course.
25:31We've had two opportunities now to show them who we are.
25:35I'm hoping that by the end of the day, three out of four of those people, I've managed to
25:40impress.
25:41Yeah, I mean, like, we all knew these interviews were going to be absolutely brutal, and I think
25:45with Claude, you know, it, I can't change anything about it, but that's about as bad as it could
25:49go.
25:50Oh.
25:51Karishma, Linda is ready to see you now.
25:53Oh.
25:54Off you go.
25:56Good luck, Karishma.
25:56Good luck, Karishma.
25:57Listen, Linda, listen.
26:03One of your biggest challenges is you're going on the medical side because you're curing
26:08acne, that's one of your claims to fame, right?
26:12But rosehip and aloe vera, they're nothing special, are they?
26:15There are products on the market similar to what I have.
26:18But you're claiming, ah, look, I had terrible acne, and now it's all cured.
26:23It's a medical claim there.
26:24Yeah.
26:25But nowhere, nowhere has this backed it up.
26:27With the oil, it's not just acne, there's a huge umbrella of things that help.
26:32Look, I'm not buying it, yours isn't special.
26:34So, how...
26:35You're going to scale 55,000 in year one to 850,000 in year three.
26:41Do you think that's overly ambitious?
26:43I don't think so.
26:44We've currently done 55,000 pounds in sales in just five months.
26:47But you haven't detailed that in the business plan.
26:49There's such gaping holes in this business plan.
26:51I've given a month-by-month breakdown.
26:53I think you've come with a whole load of waffle.
26:55Yeah.
26:55You talk the talk.
26:57You...
26:57I don't think I was allowed to really talk the talk in this interview.
27:00What I've taken from this, you have missed so much out.
27:03Mm-hmm.
27:03The interview is over.
27:05Thank you for your time, Linda.
27:11Hello, Karishma.
27:12Are you okay?
27:13Genuinely, that went as bad as it possibly could have gone.
27:16And it is what it is.
27:17But on to the next, mate.
27:19On to the next.
27:20I'm shitting myself now.
27:22I don't want to meet her.
27:24Priash, Claudine is ready to see you now.
27:27Oh, good luck.
27:28Good luck, mate.
27:29Have fun.
27:29Yes, thank you.
27:30Thanks, guys.
27:34Claudine is a little bit kinder, so hopefully for him it's all good.
27:39Hi, Priash.
27:40Hi, Claudine.
27:40How are you?
27:41I'm fine.
27:42How are you?
27:42Good, thank you.
27:43Good.
27:43Nice to meet you.
27:44Nice to meet you.
27:44Take a seat.
27:46Priash, let's talk a bit about your proposed business.
27:50So how many events have you run in the past year?
27:53So the events that I currently do are only very small events,
27:56like private parties, less than like 50, 60 people.
27:59What's your turnover?
28:01Around about 7,500 usually.
28:03Right.
28:04So your events, just family and friends at the moment.
28:07Correct.
28:07Yes.
28:07And like small private parties.
28:09You've said that your marketing budget is 12,000 pounds a year.
28:13What on earth do you expect to get for that?
28:15So a lot of my marketing I want to do is work with event planners and partnerships,
28:19with like DJs, because I feel at the moment that there is a gap in the market
28:22where who would you call if you're hosting a party at home?
28:26There isn't like someone that you would just randomly call,
28:28oh, I know this good bartender.
28:29I think there are loads of mobile bars around.
28:33I definitely don't think that there is a gap in the market.
28:36And they are even mobile bars with the same name as yours.
28:41Do you know that?
28:42Oh, no, I didn't.
28:43There's a very big boozy bar in Hampshire,
28:47and there's also one in Ireland, so.
28:55So, you know, like, clothing was a nice one,
28:57but it was tougher than expected.
28:59Really?
29:00I think I'm just going to laugh because I don't want to cry.
29:02I'm actually done with this.
29:11I don't know how Lawrence is getting along with Mike.
29:16One thing I can tell about Mike.
29:17Take a seat.
29:18He hates a schmoozer.
29:22Lawrence.
29:22Yes.
29:23You've got a good track record in PR, correct?
29:26I like to think so, yeah.
29:27You were one of the 30 under 30 PRs.
29:31Yeah, I was very proud of that.
29:32That was a big achievement for me and my family.
29:34Lawrence, your business plan is detailed.
29:37Rigorous.
29:39And comprehensive.
29:40I appreciate that.
29:41But it's a masterclass in how to make a really glamorous industry sound like a tax return.
29:47I don't think that's right.
29:48Seriously?
29:48It's one of the most tedious business plans I've ever read.
29:52That's quite all right.
29:53So what will this AI platform that you're planning to build, what will it do?
29:59It's going to give a client a portal where they can access all of their assets and basically help them
30:03to do their jobs faster, better, quicker and deliver better results as well.
30:06Have you built it?
30:07I have not built it yet.
30:08That's why I'm here asking for the investment.
30:10You've got a chief technology officer who will lead the technical development of the platform.
30:16Correct.
30:16And is he your business partner?
30:18He is not my business partner.
30:19Is he an employee?
30:20He would be under that model, yes.
30:22So you can't build it because you don't have the skills to do it?
30:25No.
30:26Would Lord Sugar be better backing your technology guy?
30:30No, absolutely not.
30:32Thanks, Lawrence.
30:33Thank you very much.
30:34It's been a real pleasure.
30:44Thank you very much.
31:06The only way that Lord Sugar would be interested is getting a 50% share of your existing business to
31:12make it right.
31:13And what do you think he could bring to me if I'm looking for someone to really take the business
31:17to the next level?
31:18I know I'm doing almost around a million, you know, I want to get to 10, 20 million.
31:21The thing is, there's no doubt that he's got a history of growing businesses enormously.
31:25I think that he'd be a fantastic partner for you.
31:28But ultimately, it's your decision.
31:30Got a big decision to make, yeah.
31:31Yeah.
31:34Your business plan, it was just seven pages long.
31:38Yeah.
31:38It kind of looked to me like you could have jotted it all down on a napkin.
31:42What is your competitive advantage?
31:44It's no good saying recruit with more heart, more style, more efficiency.
31:48They're just meaningless cliches.
31:50They're not meaningless cliches because the short time that I've worked in the industry, I've understood what the gap is
31:57in the market.
31:58There's not enough substance here.
31:59There's not enough grit.
32:01A seven-page business plan, how is that convincing?
32:03I do regret not putting more into it, I really do.
32:07That's because you're inexperienced.
32:09Yeah.
32:13She's brutal.
32:15She taught facts, I can't lie.
32:17Like, she said you're inexperienced.
32:19But I just sat there, like, took it like a champ.
32:22We've got the trauma together bond.
32:24We've got the trauma bond of Linda.
32:25Do you know what?
32:26Like, she says it how it is.
32:28Yeah, I mean, she doesn't beat around the bush, but still.
32:31Karishma, Claudine will see you now.
32:33Good luck, my girl.
32:34Come on, Claudine.
32:35Turn my layer out.
32:36Good energy.
32:37Turn it around.
32:38She will, she will.
32:39I know it.
32:41I want to ask you a bit about yourself, really,
32:45because you obviously have a huge drive and determination.
32:49How's the motivation and the drive come to you?
32:51My dad was, at one point, a very financially stable man.
32:55Now we have very little to get through each month,
32:57and it's why I'm here, because for me,
32:59at the core of my business plan is rent is due on the 22nd.
33:03Today, my rent is due today, has been my thought.
33:05And it's sad for me that we're moving every six months.
33:08Money is just such a big issue for us right now.
33:11But I want to give him the world.
33:13Everything I do, my dad's at the very core of it.
33:15I want to do him very proud in this life.
33:17Karishma, I think that your dad and your family
33:20would be so proud of you.
33:23And I wish you all the best.
33:26Thank you, Claudine.
33:26You've absolutely made my day.
33:29Thank you very much.
33:29I was going to get to meet you today.
33:30Thank you very much.
33:31And you, bye.
33:32Bye-bye.
33:36On your business plan,
33:37the £250,000 that Lord Sugar's going to give you,
33:40it's going to be immediately consumed.
33:42It's to build the technology.
33:44So do you think he's going to be happy with that,
33:46that £250,000 is just immediately gone?
33:48Would Lord Sugar rather have 50% of a business worth £250,000
33:52or 5% of a business worth £50 million?
33:54This isn't about his ego.
33:56Well, I think it's about yours,
33:57if you think this business is going to be worth £50 million.
34:00I wonder what Lawrence is getting up to with Linda.
34:02I reckon she could get criminals to confess their crimes.
34:05Oh, yeah, for sure.
34:07So let's talk about the time frame.
34:09Yes.
34:09Because all these AI features can take a considerable amount of time to develop.
34:14What if they don't work?
34:15What are you going to do?
34:17I mean, what if I walk out of here and I get hit by the car?
34:20Look, don't.
34:21You know, these are...
34:21But they're all hypotheticals.
34:22I am interviewing you for £250,000.
34:25Do not give me cocky answers like that.
34:28Yes, it is.
34:29You've come here for an investment of £250,000.
34:33I apologise.
34:34Yes, thank you.
34:35I just want to be very clear, though,
34:36that if there is not the appetite from Lord Sugar,
34:39to build the technology,
34:41I'm willing to scale back and create the agency first.
34:43I'm not coming in here with a rod saying that I have to do this.
34:46Yeah, you have.
34:47You should have actually come in here
34:49with a business plan that was attainable.
34:51That's the mistake.
34:52I believe that there's...
34:53The interview is over.
34:54Thank you very much.
34:55I really appreciate the time, so thank you very much.
34:59Doors closing.
35:01Goodness me.
35:04Lawrence.
35:05That was fiery.
35:08Oh, how did that go, mate?
35:09Well, suffice to say,
35:11I don't think it could have gone much worse.
35:13She basically was just calling me cocky
35:15and she got really, really cross with me at one point.
35:17Really?
35:17Really cross.
35:18And I was like, listen,
35:19I'm sorry if that's the way I'm coming across,
35:21but that's not my intention.
35:22Yeah, mate.
35:23It was a really tough interview.
35:24That was not fun.
35:25Like, it was not fun at all.
35:27Priash.
35:27Claude wants to see you.
35:28Oh, Claude!
35:30Good luck, mate.
35:32See you soon.
35:33I feel for the boy.
35:34Oh, man.
35:35It's going to be such a grilling.
35:37Hi there.
35:38Come here.
35:39Can you take a seat?
35:39Sure.
35:42Okay, Priash.
35:43When I first saw your business plan,
35:46Yeah.
35:47I thought that I'd be meeting somebody sensible
35:50because you're working for PwC.
35:52And what I found was not that at all.
35:55Oh, okay.
35:55Year two, you've got £100,000 profit.
35:59And year three, you've kind of embarrassed me
36:02by saying that you've got revenue of £1.1 million
36:04and £500,000 profit.
36:06Well, because the fact is,
36:08in year two and three,
36:09we'll be entering the retail world of supermarkets
36:11and things like that.
36:11You've got to get into it.
36:12You've got to show me how you're going to get into it.
36:14Yeah.
36:14You mentioned supermarkets.
36:16They were just waiting for you.
36:17Every supermarket is waiting.
36:18They're not.
36:19They're not.
36:19It's a crowded place.
36:20I'm willing to put in all that extra work.
36:22I'm sure you haven't.
36:23You haven't given me enough to go on
36:24and to give me the confidence, sorry, I just...
36:27You've brought the failure on yourself.
36:31You are quite the man.
36:33You made your first million at 25,
36:36you have a holiday home in Marbella,
36:38and you joined the Institute of Directors at 17,
36:41and you said that you have time
36:43to go to the gym three times a week,
36:45to shop in Harrods, to go skiing.
36:47Why on earth do you need Lord Sugar?
36:50It's a very good question.
36:51It is.
36:52I think with Lord Sugar, he can really mentor me,
36:54take me under his wing and, you know,
36:56help me get to where I want to get a lot faster.
36:58And how have you found this process?
37:01I found it quite difficult in a lot of cases.
37:04You know, I've got Asperger's and I've got dyslexia,
37:06and I sometimes feel like that I've said things
37:10and it's come across the wrong way in certain situations.
37:12Because of my Asperger's, it took me a good couple of tasks,
37:15three tasks to settle in and really get to know people
37:16because I was kind of in my shell a little bit.
37:18Yeah, how did you find living with all those people?
37:21It was a big shock to the system.
37:22I adapted quite well.
37:23I've made some really great friends for life, I think, being here.
37:26Oh, that's good.
37:27Dan, you really are an incredible young man
37:30with what you've achieved,
37:32and I just want to wish you all the best.
37:33Yeah, thank you for your time, Claudine.
37:35I really appreciate it.
37:36Okay, take care, Dan.
37:37And just a question, what do you think I should do?
37:41Because I'm in a really difficult position.
37:43I've never known anyone to fail partnering with Lord Sugar.
37:47He makes a huge success of the people that he partners with.
37:55I'm going to see how the boardroom goes tomorrow.
37:57When I get into that boardroom tomorrow,
37:58I'm going to listen to what he's got to say,
38:01and I'll know in that moment.
38:04Well, good luck, Dan. You do have a lot of thinking to do.
38:06Yeah, we've got a really big day tomorrow in the boardroom,
38:08so I think we should head back to the house.
38:10Yes, I think so, too. Let's do it, guys.
38:13Thanks, Guy.
38:29I feel like I've put up a really good fight.
38:32I've backed myself throughout the process,
38:33and I had to do it yesterday,
38:34so feeling like I've got a chance, if not a big one.
38:37I've still got a lot to think about.
38:39I've got a lot of things going around in my head right now.
38:43This £250,000 could change my life,
38:45and I hope that he picks me.
38:57Good morning.
38:59Good morning.
38:59Good morning.
39:00Well, look, I do appreciate your input into this final five.
39:0620 years, Claude, and you look the same.
39:09You really do.
39:11Well, let's start off, shall we?
39:13So, Priyash has two parts to his business.
39:17One is a mobile bar,
39:20and the second is a line of cocktails,
39:24which are ready to drink.
39:26Okay.
39:27And he's a lovely, effervescent man,
39:30but the business plan is incredibly weak.
39:34It's not really there.
39:35At the moment, he does about 48 events a year,
39:40and he makes about £156 per event.
39:44Oh, my goodness.
39:45He wants to extend it.
39:46I mean, there's a side hustle,
39:47and then there's a side hustle.
39:48Yeah.
39:49Okay, Claude,
39:50he's got a job at Pricewaterhouse.
39:52It looks like a good, solid job,
39:54and I thought he was going to be a serious individual.
39:56Then I turned to his mixing thing,
39:59and I thought, no, this guy's a joker.
40:01He's going into an industry
40:01where he doesn't know very much about it.
40:04So the interview didn't last very long,
40:06especially when I looked at some of his numbers.
40:07Turnover, £500,000 in year two,
40:09£100,000 profit.
40:11Year three, £1 million turnover,
40:13£500,000 profit.
40:14You know, but believe it or not,
40:16if you look at his CV,
40:17he's got a mathematics and economics degree.
40:20He might have bought it on Amazon.
40:23He's not a silly man.
40:24No, he's got a good job.
40:26Yeah, so I think that he should stick with a job,
40:29get promoted,
40:29and on the sideline weekends,
40:31he should grow his business.
40:32So obviously, his plan hasn't left anyone shaken or stirred,
40:37is it really?
40:38No.
40:38No.
40:39Should we move on to someone else then?
40:41Karishma.
40:42Yeah, let's go on to her.
40:44Yeah.
40:45Karishma has a skincare product.
40:48She used it because she had, as a teenager, she had acne.
40:53I'm not all about acne.
40:54I grew up there.
40:55LAUGHTER
40:58So I think that Karishma has two real advantages.
41:01She's very skilled at social media.
41:03She creates very compelling content there.
41:05And the second thing is, she has a personal story.
41:08She sells through TikTok
41:10and through other social media platforms.
41:13Well, I was completely taken by her Instagram,
41:16and I did actually buy the product,
41:18and I really liked it.
41:20I mean, look, I'm, like, 75.
41:23LAUGHTER
41:24To be fair, every task that's involved social media,
41:26she has performed really well,
41:27so that makes sense, actually.
41:29And she does have a biomedical science degree as well
41:31with a speciality in dermatology.
41:34Claude, what do you have to say?
41:35Well, I liked her.
41:37She spoke well.
41:37She had a lot to say for herself.
41:39I personally think that the industry is a very crowded market,
41:42and everyone makes these great claims
41:44about what it's going to do for you.
41:46That's my view.
41:47But I think that she's got a following,
41:50so she's got influencers, and I think that's the key.
41:52All right, let's move along.
41:54So, Lawrence, his main claim to fame
41:57is he runs the worst Jewish football club in London, right?
42:01Which I should imagine,
42:03since he's been away for about 11 weeks,
42:05he might be top of the league by now.
42:08So, Lawrence is a very ambitious young PR man.
42:13He's been working in PR for several years,
42:15and, indeed, he was named recently
42:18as one of the 30 under-30 PRs.
42:21And that is not to be sniffed at.
42:23What he would like to use your investment for
42:25is to launch his own PR company.
42:28Well, that makes sense, yeah.
42:30And then to have that underpinned by an AI-driven tech platform
42:36to take a lot of the manual labour out of PR work.
42:41He's convinced he can take that AI platform
42:43and he can white-label it and sell it.
42:45I don't get that.
42:46You know, PR is all about, you know, PR.
42:49Well, you would know.
42:50I mean, look who's sitting here now.
42:51Yeah.
42:51So I said exactly that to him.
42:53It's about being engaging.
42:55His business plan was 75 pages of monotony.
43:01You think it was done by AI?
43:03Yes.
43:03Oh, my God.
43:04Claude, there's some talk of him wanting
43:06something like £5 million or something like that.
43:08Yeah, well...
43:09What is the matter with the boy?
43:11I mean, on page four, he declares he wants £5.5 million,
43:14of which he needs a substantial amount to start him off.
43:17I got on really badly with him.
43:19And when I challenged him, he said,
43:20well, I could do it for £250,000.
43:22But his whole business plan is predicated on £5.5 million.
43:27So, essentially, I pretty much threw him out.
43:29You need to come back and win this process 23 times.
43:3323 times, yeah.
43:35All right, let's go next to Pasha, yeah?
43:38Well, so she wants to go into nursing homes and things like that.
43:41Recruiting things like carers and people like that.
43:44Yes, yes.
43:44But her approach is really a personal one,
43:46where she's going to the care homes,
43:48trying to explain how she's got a personal touch,
43:50and she then hopes that through that...
43:53Where's the money there?
43:54Well, yes, where's the money?
43:55The business plan's only seven pages.
43:57Yeah, seven pages, yeah.
43:59It's like Lawrence is on a Zen pic, maybe, yeah.
44:02I did buy into her.
44:04She's really young,
44:06and I would never have known, to be honest,
44:08that she was 21, the way that she's speaking,
44:11and she...
44:11She's very confident.
44:12Yeah, very confident.
44:14She's obviously impressed all of us,
44:15just the way that she comes across.
44:17So, look, I wouldn't rule her out
44:19if anybody was going to make a success of a business like this.
44:22I think it would be Pasha.
44:24All right, let's move on to Dan.
44:26Yeah, so it's two companies.
44:27It's Young Professionals.
44:28That's the existing company.
44:30Yeah.
44:30And the company he wants to partner you with, Alan,
44:33is YP Grads.
44:35That's a new company.
44:36He's done a trial for nine months on that company
44:39and turned over 55,000.
44:42But...
44:43And therein lies the problem.
44:46To do a trial is use the existing staff to do it.
44:49Yeah.
44:49So he's trying to tell me
44:50that this separate business is going to run separately.
44:53There's no way.
44:54So, one of the assets that he has within his business is
44:58he has a very, very deep database
45:00because he works with schools.
45:02Of schools, yeah.
45:02And that's one of the real benefits of
45:04putting the two businesses together
45:06because clearly he's able to track people
45:09from the age where they're starting to leave school
45:12through into their first job
45:13and or into graduates and then beyond.
45:16Claude?
45:16Well, my feeling about him is that
45:18he's an entrepreneur, OK?
45:20He started a business from nothing when he was young.
45:23Obviously, I can't see the background.
45:25I can see the last couple of years
45:26where he's gone from making a profit
45:28to a situation where currently he's losing money.
45:32Right.
45:32The problem is, I think, he's taken his eye off the ball.
45:35He's got very, very high expenses.
45:38So when he runs an event, for example,
45:40it can cost him £120,000 to hire the O2 Centre.
45:44I see.
45:44So he's got to get a handle on these enormous costs
45:47of events costing £100,000 to put on.
45:51All right.
45:52Well, thanks for all of that.
45:53You've given me a lot of things to think about
45:55and I appreciate it once again in this 20th year.
46:00So, thank you.
46:08Could you send the candidates in, please?
46:22Well, I've had a discussion with them
46:25and I'm going to drill down a little bit more
46:28with each of you.
46:31So, starting with you, Lawrence,
46:33you put forward a 70-page document.
46:36Is that right?
46:37A little bit longer, but roughly, yes.
46:39Did you write it yourself or was it done by AI?
46:42I wrote everything by myself
46:44and then I put it through AI to build through the ideas.
46:46But I was told by some of my advisors
46:50that you were endless waffling in the business plan.
46:54In fairness, I was talking about
46:55sort of funding cycles within technology.
46:57So, I also wanted to make sure
46:59there was a lot of sections in there
47:00and I was worried about not covering points off.
47:02So, yes, I do accept that it was quite long.
47:05Well, this is one of the faults with this AI stuff, you know?
47:08Everything that I put in there,
47:09I edited before it went into the business plan.
47:11This was not just spat out.
47:12The point is, is that you're talking about wanting
47:16£5.5 million.
47:18I mean, are you having a laugh or what?
47:20So, that was future funding.
47:21So, it was very clear in the financial model
47:23that this was not upfront funding.
47:25No, but I told you right in the very beginning,
47:27my money is kind of like a seed money, if you like.
47:30Yes.
47:31And all the other very successful winners in the past
47:34have taken that money and I tell them one thing.
47:37That's it.
47:38You don't get any more.
47:39Not from you.
47:40And you just move on and you build a business on it.
47:44And they have successfully built businesses on it.
47:46But this is nonsense.
47:49If you wanted me to walk before I run
47:52and focus on the PR side.
47:53I certainly would suggest that of any of you here, really.
47:56Yes.
47:57That's for sure.
47:57I wanted something I believed in,
47:58but, you know, I also believe in building a PR agency
48:01with that target market.
48:02Right.
48:03OK.
48:03A lot of words.
48:06It sounds like my year three school report.
48:08Difficult is this is not school.
48:10I know.
48:10Right.
48:11OK.
48:12So, Pasha.
48:13Yes.
48:15Unlike Lawrence here,
48:17who came up with a 70-odd page document,
48:21yours was seven pages, right?
48:23Some of the figures I was told were a bit undercooked.
48:26Marketing budget is way too low.
48:29That was underestimated.
48:30But the numbers that I've got in that
48:32are based off of what I do.
48:34And at the moment,
48:35you work in a company where you're a recruiter, yeah?
48:38Yeah.
48:38I'm a principal consultant.
48:40And are you known in the care home industry personally?
48:43Yes.
48:43I would say so.
48:44I've created a big clientele
48:47and I have managers that have my number on speed dial.
48:50OK.
48:51You also talk about the business plan hinges
48:53on highly personalised in-person relationships, yeah?
48:57The competition against regional and national giants
49:01will be fierce, won't it?
49:02That is correct.
49:03And I think recruitment, you know,
49:05there are so many recruitment companies
49:06that, you know, it can be hard to stand out.
49:09But with the knowledge and the experience that I've got,
49:13I know that, you know, I could take it off
49:15if I was to start my own company.
49:16I know that that wouldn't be an issue.
49:19OK.
49:20All right.
49:20Let's move along.
49:22Now, Dan, my advisers tell me
49:25that your company's losing money.
49:27Yeah, I think it's not that we're spending money
49:29and losing money.
49:30The money is coming into the bank account,
49:31but I need to just get a bit of a better hold
49:33on saving the money and cutting down on our costs a little bit.
49:36I mean, we hire a lot of huge venue hires out.
49:38No, no, no, no, no.
49:40Dan, are your sales bigger than the venue costs?
49:44They are, yes.
49:45So why doesn't it show in your accounts as a profit?
49:49Because I'm spending the money.
49:51What are you spending it on?
49:53So, I mean, we pay...
49:54How's this in Marbella or what?
49:56I did take 100 grand dividends last year.
49:59And I also took a, it was around a £75,000 salary.
50:02So it is a profitable business then, right?
50:04OK.
50:05So now we move on to, you want to go from YP to YPG.
50:11And YPG is graduates, yeah?
50:14Yeah.
50:14And you've done a trial on that.
50:17And the trial that you've done must be using your existing staff.
50:20Our existing staff and existing, a select number of our existing client base.
50:24Yeah.
50:25Therein lies the problem.
50:26I wouldn't be investing in you with two companies because I need your concentration on one entity.
50:33So how's your feeling about that?
50:35I came into this process under the impression that I was going to be putting forward this new business.
50:39And I don't think I'd be being true to myself if I gave you a straight answer right now, whether
50:43it was a yes or a no.
50:46Right.
50:46Now, Karishma, tell me, what is your Miracle Cure product?
50:51So we've started with our Rosehip to the Rescue oil.
50:54This is a rosehip seed oil that's been extracted from a rare Chilean species.
50:58Does it work?
50:59It really works.
51:00You sure?
51:01We've had incredible...
51:02Look me in the eyes and tell me it works.
51:04I can tell you confidently.
51:05You're not a snake oil salesman.
51:06No.
51:06There's a lot of competition out there in the market.
51:08I'm very aware that I'd have to bring something very, very interesting and very, very functional, performative to the market
51:15to make any kind of dent.
51:17You do know that I had a skincare company.
51:19Yes, Lord Sugar.
51:20You are preaching to the converted, my dear.
51:22Yeah.
51:22What I've forgotten about skincare, you haven't even learned yet.
51:25Absolutely, I agree.
51:26Okay, the thing is, is that I know that I can succeed again if I wanted to, and I need
51:34you to tell me why I should have you as my business partner.
51:38Because at the moment, you haven't really got much of a business, right?
51:42Yeah.
51:42Yeah. So, in five months, Kishkin has done incredibly well. We've made an average of around £10,000 to £12
51:48,000 a month.
51:49And what was your costs?
51:50The costs are around £5,000 a month.
51:53And that includes...
51:54That's you, is it?
51:55It includes my assistants, my warehouse staff.
51:57Is your warehouse staff one of your... It's your dad, isn't it?
52:01My dad helps me in the warehouse here and there.
52:03He does a bit of packing, yeah?
52:04Yes, he does. He really believes in the business and he's gone viral for it on the internet.
52:08Are you big on the internet?
52:10I have worked really hard over the last seven years to create a name for myself.
52:13Have you got lots of followers?
52:14Yes, Lord Sugar.
52:15How many have you got?
52:16Around half a million.
52:17Really? And what platform?
52:20On TikTok and I have over £300,000 on Instagram.
52:23Really?
52:23Yes, Lord Sugar.
52:24Very good.
52:24More than me.
52:25Oh, right.
52:27Okay, now, Priyash, let me hear about you.
52:31You've got your mobile bar.
52:33Correct, Lord Sugar.
52:34So you're a mixologist.
52:36Well, just...
52:37Where did you study mixology?
52:39The University of Wetherspoons or something?
52:42And now I've just learned the skill at home.
52:43See, you're not an unintelligent person at all.
52:47You've got a great job at PwC.
52:49Correct.
52:50And then you want to leave that company and then start this mobile bar business.
52:56And that's a massive risk.
52:57Over the years, I've been doing loads of numerous events for private parties, up to like 60 to 70 people.
53:03But I want to get into the large corporate industries.
53:06For example, like, there's a lot more networking events happening.
53:08Listen, young man, I admire your enthusiasm and entrepreneurialism whilst holding up a great job.
53:16My advice to you is, please, do not give up your day job.
53:20And I do sincerely wish you the very, very best of luck.
53:24But unfortunately, it is with regret that you're fired.
53:28Thank you so much for the opportunity, Lord Sugarvarrance, Brady, Tim.
53:31If you do need cocktails, do reach out to me.
53:35Good luck, guys.
53:36Good luck.
53:41So now, I have to think about the four of you that are sitting here.
53:45And the potential.
53:48Lawrence.
53:49That's Lord Sugarvarrance.
53:50I don't have any confidence in your business.
53:54Why put forward a business plan that has got numbers in it like 5.5 million?
53:59It's nonsense.
54:00Lord Sugarvarrance, the one thing.
54:01Be quiet.
54:02OK, no problem.
54:03Lawrence, I'm sorry to say, it is big regret you're fired.
54:07Thank you, Lord Sugarvarrance.
54:08Thank you, Baroness Bradyvarrance.
54:09Thank you, Timvarrance.
54:09Thank you, Timvarrance.
54:09It's been the experience of a lifetime.
54:11Good luck.
54:12Good luck, guys.
54:18Now I'm left with a bit of a dilemma.
54:21I'm going to send you three outside, and then I'm going to consult with Baroness Brady and
54:26Tim, and then I'm going to decide which two of you will be going through to the grand final.
54:32Off you go.
54:33Thank you so much.
54:39Well, there you are.
54:40Young Karishma is very, very impressive, isn't she?
54:44Yeah.
54:44Look, I like her.
54:45I've liked her all along.
54:47She's such a strong candidate.
54:49Yeah.
54:49Karishma's charismatic.
54:51She's really confident.
54:52And if she can convince you that she's thinking as big as her chat is, then maybe she could be
54:57the one.
54:57And Pasha is also very impressive.
55:01This would be a real start from scratch thing.
55:03I think the thing that really interests me with Pasha is that she is coming as a fresh face.
55:09And one of the things about The Apprentice is about the opportunity to spot talent before anybody else is.
55:14Yeah, a bit of confusion with Dan.
55:17Look, it's true that Dan has got a credible business, but as Claude has pointed out, he has to get
55:22control of his spending.
55:23He's now making a loss.
55:25All right.
55:26I know what I'm going to do.
55:31Yes, let's send the three of them in place.
55:45OK, I'll try and keep this as short as I possibly can, OK?
55:51Karishma, the good news is you are going through to the grand final.
55:56Thank you so much, Lord Jogla.
55:58OK.
56:01Pasha, I've been there before with recruitment agencies, and I've made one person a millionaire in that business.
56:08And he started with nothing other than winning this.
56:11And Dan, I don't understand your business at all.
56:15I know it's a good one somewhere.
56:17I know what I've built up since, you know, since I was a teenager.
56:20I know I've built up for it.
56:21No, I've got all that.
56:22I've heard all that.
56:23I've done it myself, mate.
56:24I've done there, bin, wore the T-shirt, worked in the factory, stuck on the production line, driven the vans,
56:30collected the money, all that stuff.
56:32So I don't want to hear any more about you started when you were 17 and all that stuff.
56:36Yeah, great.
56:37So did I.
56:38So did a lot of people.
56:41Dan, your numbers are like a jungle.
56:45And I'm not completely sure whether you understand them yourself.
56:49I certainly don't.
56:51And so it is with regret.
56:53Dan, you're fired.
56:55Thank you very much, Lord Jogla.
56:56Thank you, Baron Sperrini and Tim.
56:57I've really learned a lot.
56:58And all the best to you guys.
57:00Congratulations.
57:06So there you are, ladies.
57:09Congratulations.
57:10You're in the grand final.
57:12So I'll see you in a few days' time.
57:15Yeah?
57:15Okay.
57:16Off you go.
57:17Thank you so much.
57:18Congratulations, ladies.
57:21Well done.
57:28I'm feeling really proud of myself.
57:30I've learned so much being in this process.
57:31And I couldn't have wished for any two better people to be in the grand final.
57:36Two girls in the final.
57:37It hasn't hit me that we're here.
57:40No, neither.
57:40We both deserve such a solid seat at this table.
57:43And now it's me, please, you.
57:44Love you, girl.
57:45Smash it.
57:47Now, two candidates remain.
57:50The search for Lord Sugar's next business partner is almost over.
57:57Next time.
57:58For your final task, I'd like you to launch your businesses.
58:02Recruitment.
58:03I think you go straight in, mental.
58:06Turning over?
58:06I just need more staff.
58:08Or beauty.
58:09The one thing me and my ex have in common is that we kept looking for better options in the
58:13market.
58:14Only one can win.
58:16You're going to be my business partner.
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