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00:05Hello, hi.
00:11Bonjour, bonjour, bonjour.
00:14I can't tell you why I'm hubby,
00:18but you might already be knowing why I'm hubby.
00:27Sometimes we move business in different directions,
00:31because that's the value of now,
00:33and it's the value of the perspective of a vision maker,
00:37or every dream maker, you know?
00:41People do a lot of research
00:46because the competition is always stiff,
00:48it's always moving, it's always changing, yeah?
00:52But it's not because they're built to compete,
00:59it's because they're built to actually thrive beyond competition.
01:09How do you position yourself
01:13beyond doubt
01:17around your competitors?
01:25The simple aspects of remembering
01:30the value of services everyone offers.
01:37For example, if I'm a businessman doing business,
01:45there are very many other things I wouldn't really love to associate with my business.
01:54As we were growing up, we heard about respecting brand rights, brand guidelines, and all that.
02:04Today we are the people in that.
02:09We are the people deciding about the brand guidelines and the brand rights of our own brands.
02:17How do you decide what color your brand is?
02:22What people your brand talks to?
02:25What audience your brand takes?
02:30Because it's the value of your service.
02:38People adopt different things into businesses.
02:41People adopt different services into businesses.
02:44But what keeps businesses thriving
02:46is your mindset.
02:49The way you value that now, today.
02:53The way you live a life where
03:01you just position yourself as an atom in a virtue
03:07where not everything works for you.
03:15Not every system works for every business.
03:23For example, if I was starting up a business in a washing-based something,
03:34it would be different.
03:36Like starting up a fruit business.
03:39Those are two different audiences.
03:42People who buy cars or people who can afford cars
03:45for them to be washed are different from people who actually buy from the stores.
03:57Because people who drive cars can actually maybe buy from supermarkets,
04:01can actually buy already packed and priced foods or products.
04:07But those who go to stores sometimes are there to bargain.
04:13Now, can you add this tomato?
04:15Can you add this onion?
04:16Can you add this?
04:17You understand?
04:19That Kintu Kidogo, that is supplementary.
04:24Now, when we look at today and the communities we live,
04:28what is challenging us more is understanding that the world is moving on.
04:33Everything has a price limit and everything is actually weighed
04:39from the time we spend online to the time we spend at work.
04:47Which is why employers actually have to change their mindset very much.
04:55Because keeping an employer today is harder than ever.
05:00An employee has all the options here around.
05:09They have the AI.
05:12They have the same resources as the one employing them.
05:18So if the same skills you're employing this employee for are the same skills they can use to bail themselves
05:25out now,
05:26with a few simple resources,
05:31it creates more competition.
05:35So as we're looking at the AI challenging the musicians,
05:41we're also looking at the price on the musicians increasing, going high.
05:47It's like the Italian suit that is handmade.
05:51It's more expensive because it's handcrafted than a sewing machine suit.
05:58Oh, sorry.
06:00A sewing machine suit.
06:06Understand?
06:08So that's the challenge you have today.
06:10The AI gives you something, but we have to also look at human service provision.
06:18You can't just wipe away all that.
06:21You can't dry wash our civilization.
06:25It just has to get softer and softer.
06:29The AI just has to be incorporated in our day-to-day lives.
06:32It doesn't have to be competitive like taking away jobs.
06:37Yeah?
06:38So it shouldn't be a threat.
06:39People shouldn't be scared.
06:43Because if I have a business today and my way of service delivery to my employees is different than how
06:53they expected,
06:55it affects their service delivery.
07:00An employee walks in with a mindset, hey, I'm on a monthly salary.
07:05I expect insurance.
07:07I expect medical.
07:11I expect housing.
07:13I expect bonuses.
07:15I expect all that.
07:21And then they walk into a business where even a single documentation of your employee doesn't cross the boss's mind.
07:34That is what is happening in Africa.
07:36It is what's challenging many people, many young people there.
07:39They walk in with a different perspective and end up with a different perspective.
07:44So it's not necessarily that you as an employer has to always do what others do.
07:55But it's you as an employer to move from that mindset of running a business like a street shop.
08:06Yeah?
08:07Because the street shops is there, but the business is different.
08:13Your business is different.
08:15The street shops business is different and your business is different.
08:20That's why when you go to the corporate world or when you come to the corporate world, people understand it
08:28different.
08:28They understand contracts.
08:29They understand retainers.
08:31They understand LPO's.
08:32They understand checks.
08:37They understand bonds.
08:41Today they understand cryptocurrencies.
08:44Yeah?
08:46What does your business understand?
08:51Is it still in the analog way of I have to receive it by cash all the time to transact?
09:00Because actually that is the worst kind of today you can expect.
09:06In a world where we've been moving on from COVID-19, social distancing.
09:16I mean, you don't expect any kind of drama around you after COVID.
09:26Do you?
09:32Because social distancing actually doesn't only apply to flu, but also other diseases.
09:41Skin diseases, many airborne diseases.
09:45Yeah?
09:47So medically, you can't just say we're going back to the normal anytime.
09:56It's not going to happen.
10:00The mindsets are going to change forever and they're changing already forever.
10:07Social distancing is going to happen more.
10:11Businesses are thinking different.
10:12How do you think for your business differently?
10:16Yeah?
10:17Are you still holding cash?
10:18Because cash is now, today cash has become a disease.
10:21Wrong.
10:22It is transmitting diseases.
10:26Understand?
10:29Just like you wear another money shirt with a skin disease and you contract it.
10:36It is what cash has been doing for some time.
10:38Without, like, you couldn't have any other choice until the world is really fully digitalized.
10:46Now that the world is digitalized and it's the value of now, we can't stay in the cash world anymore.
10:53Cash has to be limited.
10:56And other methods have to work.
11:00You're going to have cash keys or money pass keys, whatever.
11:04What is already happening to the corporate world?
11:07What other people haven't already seen?
11:09It is what we must be creating awareness for.
11:15If you live in a community where people don't understand how to use a Visa card or a Master card
11:20or PayPal and you already have all these and you have already been using these, then that means if you're
11:28providing a service and these are the payment systems, you have to create awareness for the people around you so
11:35that they can pay.
11:37So they can learn that it's not as ready, it's actually a system they can trust.
11:43Because what drives people around us most of the time what drives service delivery is trust.
11:49Can I trust that brand to make me better?
11:52Can I trust that perfume to smell better on me?
11:55Can I trust that shirt to look better on me?
11:57Can I trust that oil to look better on my skin?
12:02Can I trust this product to deliver something differently?
12:05Can I trust this leadership to deliver something differently?
12:10Can I trust?
12:12That is what the value of now is about.
12:18Trading is always about trusting.
12:22If I can put money on your account and you're in a different country, have to trust you to deliver
12:29the goods to me.
12:32Now, very many people are very new to such kind of trust, such level of trust.
12:40And it is what is hindering our lives here.
12:44With the digital platforms, with the digital systems.
12:47People are like, how can I trust that platform?
12:50It's not in my geolocation.
12:54It is already having red flags on my geolocation.
12:57Will it really handle my cash?
12:59Will it really release my money?
13:02That is because the people who have been around it before have done fraudulent acts.
13:09They have done forgery acts around it.
13:12And today, you're on the same platform, the businesses have grown, the institutions have become bigger, but your geolocation is
13:19blocked.
13:20You can't access services like PayPal because everything around your geolocation is forgery.
13:28You understand?
13:30So there, you're competing with your own mindset.
13:36Something you shouldn't be doing.
13:38It's more, more good if you start thinking of how and what services you're delivering and how they're changing the
13:49community.
13:52We've lived in a digital age.
13:53You've lived in a digital world, yeah?
13:57Where gradual systems have taken over.
14:05But it also applies to you.
14:07Technology is there.
14:08Technology has moved on.
14:10How have you moved on from that perspective to the now?
14:16If you have internet in your home, if you can receive certain services in your home, how do you enable
14:22your neighbors to also actually not envy, but be enabled to also empower others?
14:34Because most of the times, ego drives us.
14:39Envy, you know?
14:41But what if you can teach that person, what if you can just lend them an ear, lend them some
14:47time, advise them differently?
14:49Yes, I'm doing this and this is how I'm achieving it, but you can also teach your kids.
14:57Sometimes it helps so that the people around you don't look at you like a glutton.
15:04To see the AI is there.
15:06Do you know how many people the AI is employing?
15:10So how about, instead of talking about football all the time, how about watching football and teaching your neighbors' kids
15:18how to make money from the AI?
15:24Because if someone is making money from it on the other side of the world, then that's business already, that's
15:31money already.
15:32That's the economy changing.
15:35That's life changing.
15:36A thousand dollars per month, it's everything for many families, yeah?
15:47So as old as you become, as old as I come, I've always tried to do that around my peers.
15:56The little I have or share, it might not be necessarily money but information, software tips, new ideologies around the
16:08internet, things they haven't heard of, things they call mystery.
16:15Yeah?
16:19So it's about changing your mindset.
16:23If you want an employer to be really productive, create a better payment system for the employer, you know?
16:29So for the employee, make sure they're always happy.
16:34If I was a person going for surgery, I would really love my doctor to always be happy.
16:42Paid upfront, all the money, so that I can trust him more with my life, yeah?
16:50That's what life is about.
16:53Trust.
16:54Can you build that trust?
16:56Can you create it better?
16:57Can you erase the false hopes?
17:01Can you erase the let's come, let's work, and then the tears at the end?
17:10Because that is too much stress around the communities around us.
17:15Somebody walks in, then let's work on this project together, let's see how it works out.
17:22And then they end up losing it.
17:27Maybe the project worked out and the project owner just sent them away, just created a way of losing them.
17:34Maybe it's their mindset, maybe the project owner didn't receive money, didn't receive enough funding,
17:40and they are stressed thinking that the project owner is actually running away with all their money.
17:46That is how people stress out.
17:50So you as a person employing, or you as a person calling them in on your projects, you should always
17:55outline it better.
17:58Why are you here? I'm here for this.
18:00What am I benefiting? I'm benefiting like this.
18:03Why are you here? I'm volunteering.
18:05What am I benefiting? Maybe this.
18:08Why am I here? I'm here for this service.
18:10What am I benefiting is this? How is it coming through this?
18:15That's what retainers do. That's what LPO's do. That's what checks do.
18:23Because as I'm working, every day is another saving on my account.
18:30But I should also be able to receive a notification telling me or reminding me when that account can actually
18:37cash out or transact.
18:40That is where the employed will be happy.
18:45Not working 100 plus days until their landlord sends them away.
18:53And then you're like, hey, why are you looking like that?
18:56And they explain, you see, boss, my landlord sent me away because you haven't paid.
19:01I didn't know I haven't paid.
19:03It is because your system doesn't tell you.
19:06Your system doesn't remind you that you haven't paid.
19:10You need to digitalize that.
19:12That's the value of now.
19:13Make your system able to remind you.
19:16Because you forget too much.
19:19Things like receipting, invoicing, quotations.
19:24As WhatsApp is having the AI assistants on you.
19:28Yeah.
19:29The AI assistant in WhatsApp won't remind you that you haven't paid someone.
19:33The AI assistant won't remind you that you actually haven't pitched out to a client.
19:42So, you need a reminder on your calendar to remind you to pitch for clients.
19:47To remind you that you need to pay the employee.
19:52To remind you that you need to pay for the bills so that the institution keeps running.
19:58It's your mindset.
20:01So, you don't have to stress all the time.
20:04The system just pays itself.
20:06That's how the world runs and that's the value of now, you know.
20:11Dr. Ryan Zalvis, After Wave Live, Creations.
20:16Visit creations.org
20:20All the creativity.
20:35Dr.í‹´ Packer
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