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00:02CalShare is expanding beyond sports wagering as it attempts to attract more women to its
00:07prediction market platform by offering bets on politics, the economy, and pop culture,
00:12according to the Wall Street Journal. The company said women now account for 26% of users,
00:17up from 13% about 10 months ago. CalShare has promoted prediction markets through social media
00:22campaigns, events, and advertising that feature young female users. Wagers on the platform have
00:28included topics such as the 2028 presidential election, television shows, and public speeches
00:33by political figures. CalShare is expanding beyond sports wagers as it faces legal challenges alleging
00:39the platform violates state sports gambling laws. The company argues it operates under exclusive
00:44federal jurisdiction rather than state sportsbook regulations. For all things money, visit Benzinga.com.
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