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CEO STORY with the French German Tech Lab
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00:00Right, hello again. Thank you for those of you who are still here for the continuation of our CEO story.
00:08So this is a segment that is slightly different. Right here with me on stage is Patrick Brunmeyer.
00:16He is the Managing Director of the Franco-German Chamber of Commerce and Industry. Hello Patrick.
00:23And with you, you are going to give us your perspective on how all these topics are shaping the future
00:32of the company that are part of the Chamber of Commerce.
00:36And you have over 800 members, if my numbers are correct.
00:41So my first question, from your perspective, how do you see innovation and technologies shaping the future for them?
00:49What would this future look like in 2030?
00:53Yeah, thanks for having me today. I think what is very interesting from our perspective, basically, we are promoting French
01:01and German tech companies coming together.
01:04And clearly, we see how all these trends, the technology trends you have been mentioning before, AI, etc., etc., is
01:12coming together.
01:13Meaning, I see really a development in joining, for example, software and hardware elements.
01:19I would really take, for example, the Volocopter example, which is a German company using a lot of French knowledge
01:26and partnership in order to bring to the market a new product.
01:30And I think this illustrates quite well how we, with our small companies, as well as the major German companies
01:38being active in France, I think, also see the future.
01:41An interesting insight you might have as well is where we can invest.
01:47Some of the people that are present here today or joining us remotely might be wondering this.
01:52Are there any geographical areas that we should keep an eye on that may be underestimated today?
02:00I mean, I think what we can say and state is that also given the changing landscape we are living
02:06in today, we all see that Europe is becoming more and more important.
02:11Germany traditionally has been investing all over the world, let's say the last 10 years, we were going maybe more
02:18to Asia, more to South America, other parts of the world.
02:21Now we know we are facing some significant challenges, for example, take China.
02:26So, in other words, France and Europe especially, is taking entire new importance.
02:33So, we can measure that by saying that last year, Germany has been the biggest foreign direct investor in France
02:42by a number of projects.
02:44And we also clearly see today, we are bringing to VivaTech more than 100 German startup companies.
02:51And so, this also illustrates the dynamics we see and that these people bring, I mean, technology to France.
02:58We have to exchange here.
03:00They bring technology competence back.
03:02And I think therefore it underlines that we really see a huge investment opportunity also more and more in Europe
03:09because the European market is getting more and more important again.
03:13Because we see that Germany and maybe also others, it's a lot more difficult now to keep a business, for
03:21example, with China and other aspects or other parts of the world.
03:25If you had to guess, is there one specific technology that you would bet is going to revolutionize business in
03:33the future?
03:35I'd like, I think, to pick up an argument we have heard also a couple of times here.
03:40I think there is no one technology, I think, and I come back to my hardware-software topic, I think
03:46it will be a combination of several.
03:49But if there is one aspect and one technology I have not heard so much about during the current VivaTech,
03:59I would say quantum computing.
04:03Quantum computing.
04:04Quantum computing.
04:05Exactly.
04:06And why do I say that?
04:07I think we all understand that all the technologies and many of the technologies we have seen rely on handling
04:15and computing data.
04:17And we all know that on the one hand, it's a blessing because data allows to exchange.
04:24We have heard about the networks all over the world.
04:27It gives access to people who didn't have access to information and knowledge before.
04:31On the other hand, it is creating a huge challenge in terms of energy consumption.
04:37And we also know that every email sent, every Instagram post is using, consuming huge amounts of energy.
04:46Energy.
04:46And we need to be more energy effective.
04:49And I think that quantum computing, for example, will help the technology or the industry to get more efficiency in
04:58that.
04:58And I think also it will be a science which also will allow a lot of new tech to develop
05:06around that trend, which we clearly see.
05:09How do you think it's going to help lessen energy consumption?
05:13Maybe it's a bit of a difficult question, but can you enlighten us on this?
05:17Asking a director of a chamber of commerce how that will work is a huge stretch for me.
05:23I will try.
05:23Basically, it is consuming less energy.
05:28So you can even feel it that quantum computing, the computer itself, doesn't heat up.
05:33Meaning it doesn't lose so much energy to the environment because it's more energy effective.
05:39And on top, it allows also to solve today some data and mathematical questions which cannot be solved with current
05:48existing computer technology.
05:49And therefore, I think it's really something which will lead us into a new era, like maybe the Internet has
05:55been done so far in the era we are currently living in.
05:59Really well done with that answer, by the way.
06:02Thank you so much.
06:03I'd like to talk about employee satisfaction and talent retention.
06:08That is clearly one of the big challenges for companies in this post-pandemic world.
06:15What is your outlook on the future of work, as we call it now?
06:19I think the hybrid topic of future of work has already been addressed.
06:23We clearly see this as a trend.
06:25I mean, the pandemic has been clearly accelerating that trend.
06:29I think we cannot go back.
06:31The challenge I see for German, French, but also I think for all major companies is, again, coming back to
06:38the software and hardware factor.
06:41If you're a service company, you can have your people everywhere.
06:44But if you need to assemble a Volocopter, a Volkswagen or a Porsche, I mean, you need a fabrication, right?
06:51And therefore, what we currently see and the future of work is a blessing for those who can work from
06:57home, from wherever they are.
06:59It also can be a challenge for the companies because, basically, we will see two types of people.
07:06We will see the ones who are able to work from home.
07:10But then we have also other parts of the population who still need to go to the working place.
07:16And this can create, within a company, I think, also some challenges because, how do we treat these people?
07:23I mean, some, in a way, are rewarded because they have an office job, for example.
07:28They don't have to go somewhere.
07:30Some others have still to go there.
07:32How do we solve, from a management perspective, also, those type of challenges?
07:37I think, also, that is a question which will very much also shape the future of work and how we
07:45do about it.
07:46A second aspect is, obviously, also finding new talent.
07:50I mean, if we look into this hall here and if we see all this new technology, we still have
07:55to face that 80% of the working force we have today is not yet trained to use all this
08:03technology.
08:04So, we have, in all aspects, a huge challenge in the companies to also transform, not only bringing in new
08:13people.
08:13Because, obviously, young people studying today, they will learn, already, during their studies, a lot of these technologies.
08:21But, what do we do with those people still working and maybe still having 10, 15, 20 years of their
08:27career ahead of them?
08:28We also need to take them with us because we need the workforce.
08:31We also clearly see, in France, in Germany, everywhere in Europe, that we are missing qualified people.
08:40So, this trend will also carry on and accelerate.
08:44Therefore, I think a second huge challenge is, how do we transform existing workforce and to train them on these
08:52new technologies, allowing them also to cover all the challenges we have ahead of us?
08:57All right, very quickly for these next questions, because we are officially late, if I look at our timer.
09:05Can you give us some examples of what the companies that you know are doing in terms of CSR and
09:13maybe collaborations between French and German companies in terms of CSR?
09:21CSR, especially, I don't have one now here, but what I could give you clearly, I have been giving you
09:30the example before, is take the Volocopter thing.
09:33I mean, this is a German-based company developing really a very exciting technology, which we will see for the
09:41first time flying in Europe during the Olympics.
09:44So, Paris will then basically host the Volocopter flight being then used as a public transport, and I think this
09:54illustrates quite well how we can then bring German technology also developed together with French partners and bring it to
10:02France, and then it can be seen here.
10:04Thank you so much.
10:05And one last question before we move on to our second segment.
10:09Can you tell us about an innovation that has impressed you recently?
10:12Recently?
10:15Innovation, I mean, I think I basically would have to come back to that quantum computing thing, because I have
10:21been invited to do that.
10:23But what I would like to give as an example more in that direction is I have heard a presentation
10:31of Mr. Picard, and I think he's also here, about his flight around the world with this solar-driven vehicle,
10:39right?
10:39And the stunning thing for me was that the entire aircraft industry did not even believe in this project.
10:47Basically, it was a shipyard which developed the airplane, carrying him around the world.
10:53And I think this illustrates also, again, the disruptive character we hear so often when talking about tech.
11:01That's usually a lot of outside people, so to speak, which bring new ideas, new tech, new innovation to a
11:10sector which believes very often we do know already everything.
11:14Therefore, I think also these types of events are very important, because it allows to exchange and really to kick
11:21off new ideas and also established industries to ask themselves,
11:26okay, I mean, maybe we need also an outside-in look from other people to help us to develop further.
11:33Thank you so much, Patrick.
11:34Let's welcome our second guest for our next segment called On My Watch.
11:45And our guest is Anne-Sophie Taillandier.
11:49She is head of TerraLab.
11:50It's an artificial intelligence and big data platform within the Institut Mines Telecom.
11:57Welcome.
11:58Thank you.
11:59Thank you.
12:00Thank you for being with us today.
12:02You're here to talk about a very important project at TerraLab that's called Gaia-X.
12:09But first of all, perhaps you can introduce TerraLab and its link to the Mines Telecom Institute.
12:17Thank you.
12:18And thank you to invite me to be here on stage today.
12:21So I'm in charge at IMT, Institut Mines Telecom, which is a research institute in France,
12:26of the TerraLab platform, which is a data and AI platform to help companies, innovators, research labs
12:34to work together around their own data in a safe environment.
12:40And then you wanted me to speak about Gaia-X.
12:43About Gaia-X.
12:44Gaia-X.
12:45That I'm discovering with you.
12:47So Gaia-X, it's an initiative more than a project.
12:51It's an association.
12:53So first, it was funded by 22 funding members, 11 in France and 11 in Germany.
13:00It was first a German-French initiative.
13:03And it became later a European one, because now I think we have 27 countries and 350 members,
13:14I guess.
13:14It's something like that.
13:15So the aim of Gaia-X, so we've got data.
13:20Every company's got data.
13:22We have cloud service providers.
13:24Yes.
13:25We have regulations.
13:27We could have extraterritorial laws, as an example.
13:31And for a company to choose a service in a cloud service providers, it can become a nightmare,
13:36because it's very difficult to compare different offers or different services.
13:39So here, it's to have a common language, to be able to choose the services more adequate to your needs
13:48and the needs for your data.
13:50And also to avoid vendor locking on cloud service providers, for example, and to be able to go from one
13:57service to another one,
13:58and to control the price, to have this interoperability or portability.
14:03And this federation on cloud service providers, with common rules and clear and transparent rules, it's also because we want
14:12to foster the digital economy.
14:14And this is why we had the two governments from France and Germany that first supported the initiative, and now
14:21the European Commission is doing it.
14:24It's to develop this digital economy and to develop the data spaces.
14:28So what are the data spaces?
14:31Absolutely.
14:31That was my next question.
14:34So the data spaces, we've got data, and a lot of use cases now need data from one provider and
14:43another one and a third one.
14:44So we want to develop new products and services on the top of data coming from different providers.
14:50So this is what we call the circulation of data, free flow of data, but it's not completely free because
14:57the data providers,
14:59so the ones that own the data for them to expose their data, to share their data, then they want
15:06to control the access.
15:07They want to be sure that who will access to the data, which level of data, and to do what
15:13exactly, what kind of use case.
15:14So the data spaces, it's an ecosystem that will be able to share data.
15:20So the data from an industry to another industry, they have the same ontology, the same vocabulary, they can talk
15:27the same language.
15:28Yes.
15:28And then they can share it in a trust environment.
15:33They can share it knowing that it won't be used for a wrong use case, for example.
15:39So the idea is to have this flow of data, being able to have a new product and services, and
15:46to be sure on where will be my data.
15:49And who will be using it.
15:51And who is using it.
15:52And is there any legislation that could access to the data?
15:57I mean, from non-European legislation, for example, it could be a risk.
16:01So we want to have a kind of, you know, when you're buying some food, you have the Nutri-Score.
16:06Yes.
16:07A, B, C, D, E.
16:09So at one point, we would like, when we are choosing one service in a cloud service provider, or when
16:15we are using one data, we want to have this score, and to be able to choose in between different
16:20services.
16:21This is a really fascinating initiative.
16:24Could you give us perhaps one use case, one concrete example, so we can really project into it?
16:30So we could have, as an example, in energy data space, we have several use cases.
16:37One of them, as you know, we are in a crisis in energy currently.
16:42So, and we are, many crises, one is political crisis with Ukraine, but the other one is also the climate
16:49change, so the needs of renewables.
16:51So that means that you have, depending of the need of energy at one point, you have to produce the
16:59energy that is needed, and not more, and you have to be sure of it.
17:06So you have to predict it.
17:07And this, you have to share data to do this, okay?
17:11Because you have to balance in between the different way of producing energy in order to be low carbon, for
17:17example.
17:18So this is one example.
17:19But you could have also other examples in health, because if you want, you want to share data, you want
17:26to understand, for a patient, you need to understand the way he's living.
17:30Because you want to adapt the way you will, the care to his way of living in order for him
17:38to accept, in a better way, the care he will get for his disease.
17:43So this is another example, but you could have many in cars, cities.
17:49Many more from what I hear.
17:50Thank you so much to both of you for being here and allowing us to discover another frontier here at
17:58Viva Tech.
17:58Thank you.
17:59Let's give them some applause.
18:00Thank you.
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